Cover image of Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs
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Business
Marketing
Entrepreneurship

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs

Updated 7 days ago

Business
Marketing
Entrepreneurship
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Shopify Masters is an official Shopify podcast where successful entrepreneurs and experts share their experience and inspirational stories.Each week, our host Felix Thea invites successful entrepreneurs to share their experience and practical advice for growing an online business on Shopify. Guests on the show come from a wide range of backgrounds and share insight into topics such as creating viral Facebook ads, outsourcing parts of your business, creating licensed products, running a newsworthy pop-up shop, optimizing your social media marketing, content marketing for SEO, and tons more. These are seasoned entrepreneurs that come from diverse backgrounds who are willing to pull back the curtain and share their best practical advice. Subscribe to the show and leave us a review to let us know what you think!

Read more

Shopify Masters is an official Shopify podcast where successful entrepreneurs and experts share their experience and inspirational stories.Each week, our host Felix Thea invites successful entrepreneurs to share their experience and practical advice for growing an online business on Shopify. Guests on the show come from a wide range of backgrounds and share insight into topics such as creating viral Facebook ads, outsourcing parts of your business, creating licensed products, running a newsworthy pop-up shop, optimizing your social media marketing, content marketing for SEO, and tons more. These are seasoned entrepreneurs that come from diverse backgrounds who are willing to pull back the curtain and share their best practical advice. Subscribe to the show and leave us a review to let us know what you think!

iTunes Ratings

277 Ratings
Average Ratings
213
28
18
8
10

Velasca

By 25isgreaterthan24 - Apr 23 2020
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Fantastic episode. Good interviewers. Shuang, please consider listening to the episode and toning down the uptalk.

Very good

By Isabel Lively - Aug 23 2019
Read more
Love the host ask a lot of good questions, can learn a lot from the answers.

iTunes Ratings

277 Ratings
Average Ratings
213
28
18
8
10

Velasca

By 25isgreaterthan24 - Apr 23 2020
Read more
Fantastic episode. Good interviewers. Shuang, please consider listening to the episode and toning down the uptalk.

Very good

By Isabel Lively - Aug 23 2019
Read more
Love the host ask a lot of good questions, can learn a lot from the answers.
Cover image of Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs

Latest release on May 19, 2020

The Best Episodes Ranked Using User Listens

Updated by OwlTail 7 days ago

Rank #1: How PrideDesignz.com uses Facebook Fan Pages To Average $30K/Month In Sales

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On this week’s episode you'll learn from an entrepreneur that followed her passions and created a Facebook fan page that drives the majority of her traffic.

In this episode you'll learn:

  1. How you can tell if you’re just interested or if you’re truly passionate about a niche.

  2. How to transition from building an audience to monetizing that audience.

3. And the kinds of content to post on your Facebook fan page to get the most engagement with actual examples.

Apr 28 2016

1hr 7mins

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Rank #2: Pulling off a $10k Instagram Launch (Without Any Automation or Ad Spend)

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On this episode of Shopify Masters, find out how The Content Planner grew a 4-figure Instagram following just large enough for a successful 5-figure launch without spending any money on ads or relying on social media automation.

Show Notes: http://www.shopify.com/blogs/blog/content-planner-instagram-launch

Apr 29 2018

52mins

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Rank #3: Common Dropshipping Mistakes

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In this episode of Shopify Masters, you’ll learn from a serial dropshipper about the mistakes that he made, and that many new dropshippers make, and why he thinks Facebook ads aren't the best place to start your marketing.

Show Notes: http://www.shopify.com/blog/sunyez-dropshipping-mistakes

Sep 18 2018

56mins

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Rank #4: How SyghtGlasses.com Made $2,416.51 in 5 Weeks Selling Glasses From China + Store Giveaway

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In this episode you’ll learn from an entrepreneur that launched a business in 5 weeks and documented the entire journey.

In this episode you'll learn:

  1. How to use your competitor’s product reviews to improve your copywriting.

  2. How to reverse engineer the viability of a business idea.

3. How to find and work with influencers and only pay them when they sell your product.

Feb 23 2016

53mins

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Rank #5: How to Build a Luxury Brand From Scratch

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Linjer sells minimalist goods made using the finest natural materials. On today's episode, we speak with Linjer's Roman Khan and Jennifer Chong and learn how they built a luxury brand through crowdfunding.

Topics we cover:

  1. How to earn the respect of large luxury brand manufacturers when you’re just starting out.
  2. How to let a quality control agency inspect your products for you.
  3. How to test your Kickstarter campaign before launching.

Read a full transcript of the show here.

Mar 28 2017

53mins

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Rank #6: CraftAndMason.com Turned a Hobby Into a Business That’s Doubled In Growth Every Year

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In this episode you’ll learn from an entrepreneur that turned his hobby into a business that’s doubled in growth every year.

In this episode you'll learn:

  1. How to find out if your hobby is worth turning into a business.

2. How to stay disciplined in your business spending.

3. How to make sure you’re not burning yourself out from running a business with a day job.

Sep 01 2016

54mins

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Rank #7: A $3 Million 4-Hour A Day Business

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On today’s podcast you’ll learn from an entrepreneur that built a $3 million business working 4 hours a day.

In this episode you'll learn:

  1. Why you should drive your non-English speaking customers to Amazon.

  2. Why they redo their website from scratch every year.

3. Why you should buy Facebook ads in Europe rather than in the US.

Jun 16 2016

53mins

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Rank #8: The Chillest 7 Figure Business Owner

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In this episode you’ll hear from one of the chillest 7 figure business owners that’s built a business where he doesn’t even work every day.

In this episode you'll learn:

  1. Why your business becomes less flexible when you increase your product catalog.

  2. How getting creative with themed promo codes helps drive sales.

3. How to attract customers to buy directly from you instead of another marketplace by offering bundle deals.

Oct 25 2016

53mins

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Rank #9: The Importance of Packaging

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On today's episode you'll hear how one entrepreneur invested heavily in her packaging's design. (And avoided making some of the most common mistakes!)

Topics we cover:

  1. How to hire a designer to design your packaging.
  2. How to adapt your marketing if your customer base changes.
  3. How to get certified organic by the USDA.

Aug 29 2017

48mins

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Rank #10: How One Entrepreneur Generates $1 Million a Year Selling Marijuana Accessories

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In this episode you’ll learn from a top performing sales executive that’s in charge of two Shopify stores in the marijuana accessories industry.

In this episode you'll learn:

  1. Why you’ll get better customers by offering 100% satisfaction guaranteed refunds rather than giving away free samples.

  2. Why not needing revenue immediately can help you focus on building a product-first business.

3. What it’s like working a demanding sales job and running 2 Shopify businesses.

Mar 10 2016

53mins

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Rank #11: KharaKapas.com Started a $1,500/Day Business Even Though She Doesn’t Like Taking Risks

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In this episode, you’ll learn from an entrepreneur that stated a $1,500 per day business ever though she doesn’t like taking risks.

In this episode you'll learn:

  1. How to break through self doubt in entrepreneurship.

  2. How to start a business when you don’t like taking big risks.

  3. Why it might not be a good idea to collaborate with other brands.

Oct 04 2016

55mins

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Rank #12: How One Entrepreneur Grew Their Sales 8X Through Personable Facebook Ads

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On today's episode, we learn how to move away from canned Facebook ads and towards more intimate and personable ads that resonate with your audience.

Topics we cover:

  1. How to refine your Facebook ad copy.
  2. Why you should use Facebook ads to tell your personal story.
  3. How to grow your store’s subscription program.

May 02 2017

1hr 2mins

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Rank #13: Focus Is the Key for New Entrepreneurs (In More Ways Than One)

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Every entrepreneur at some point learns the true meaning of "focus" and how it applies to so much more than just time management.

In this episode of Shopify Masters, you’ll learn from one founder who built a million dollar jean company by shifting from a broad focus to a narrow one with his life, his product, his marketing, and more.

Leo Tropeano is the founder of Mugsy Jeans: stylish jeans for men that are as comfortable as sweatpants.

Show notes: https://www.shopify.com/blog/mugsy-focus

Apr 16 2019

35mins

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Rank #14: The Simple Business Model Used to Build a $2.4 Million Business

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Colin Macintosh turned the end of a tech startup career into a new beginning for building his own brand.

Built on a cheeky pun, Sheets & Giggles grew from a simple business model of offering sustainable and comfortable bedding directly to consumers into a brand that's projecting $2.4 million in sales this year.

In this episode of Shopify Masters, you'll learn from Colin Macintosh of Sheets & Giggles on how he builds a successful crowdfunding campaign and found his niche with eucalyptus lyocell sheets.

For more information on Colin Macintosh, Sheets & Giggles, and show notes: https://www.shopify.com/blog/sheets-and-giggles-business-model

Tune in to learn

  • The business model you should follow to improve your chances of success
  • How they created an 11,000 subscriber email list before launching
  • Why a completely unrelated Reddit post drives them traffic and sales

Jul 23 2019

55mins

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Rank #15: You Don't Have to Know it All to Make it Scale

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Kisstixx sells a lip balm that adds a little chemistry to every kiss. On today’s episode, Kisstixx's Dallas Robinson explains how he used online ads to drive traffic to... offline retail stores. Plus, we debut a new format!

Topics we cover:

  1. What makes a product scalable.
  2. How to successfully launch your product at a trade show.
  3. How to spend your first 30 days when developing a new product.

Feb 16 2017

49mins

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Rank #16: The Benefits of Bundling: How This Business Does 7-Figures a Month Selling Product Kits

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In this episode of Shopify Masters, you’ll learn from entrepreneurs who created "kits" from their existing products to build a business that now does 7 figures a month.

Show Notes: http://www.shopify.com/blogs/blog/stealth-angel-product-kits

May 20 2018

48mins

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Rank #17: Don’t Waste Time On Business Cards (And Other Execution Tips)

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In this episode of Shopify Masters, you’ll learn from Dan Demsky, an entrepreneur who knows how to execute. He’s launched 4 businesses in the last 10 years and teaches us how to go beyond the ideation phase and get in to the mode of doing.

Sep 19 2017

53mins

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Rank #18: Why This Entrepreneur Launched... Without Their Flagship Product

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On today's episode, you’ll learn why Taft Clothing held off launching their flagship product to market a smaller one first.

Topics we cover:

  1. The downside of launching a smaller product before your flagship product.
  2. How to determine which differentiators matter to your core customers.
  3. Product photography tips for amateur photographers.

Jun 27 2017

56mins

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Rank #19: How to Launch a Successful Amazon Business in 2017 with Andrew Youderian

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On today’s episode you’ll learn from a successful ecommerce entrepreneur that’s built and sold multiple ecommerce businesses and now works with hundreds of store owners.

In this episode you'll learn:

  1. What kind of products do well on Amazon.

  2. How to build a high converting product page on Amazon.

  3. How to use Amazon paid ads.

Jan 12 2017

35mins

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Rank #20: Achieving a 4.5% Mobile Conversion Rate

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One look at your traffic sources will likely tell you that mobile shopping is becoming the new normal. And with this shift in consumer behavior comes the growing importance of mobile-first conversion rate optimization.

In this episode of Shopify Masters, you’ll hear from Michael Levy, CMO of Pete & Pedro, about how they created a mobile website with a 4.5% conversion rate.

Pete & Pedro is a company that sells premium grooming products to help men become more confident and look their best.

Transcript: http://www.shopify.com/blog/pete-pedro-mobile-cro

Apr 30 2019

41mins

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