Ep. 603 – Qual360 North America – Linda Mielnicki Light from Mars Wrigley on Three Key Elements Driving Humans During an Inflation
Ep. 603 – Qual360 North America – Linda Mielnicki Light from Mars Wrigley on Three Key Elements Driving Humans During an Inflation
This podcast is being done in conjunction with Qual360 North America. The conference will be held on March 8 and 9 in Wa... Read more
6 Mar 2023
•
18mins
Ep. 602 – Reed Cundiff, CEO at the Schlesinger Group, on 3 Trends That Will Impact the Insights Industry in 2023
Ep. 602 – Reed Cundiff, CEO at the Schlesinger Group, on 3 Trends That Will Impact the Insights Industry in 2023
Our guest today is Reed Cundiff, Chief Executive Officer at the Schlesinger Group. Founded in 1966, Schlesinger is a le... Read more
6 Feb 2023
•
21mins
Similar Podcasts
Real People, With Jason Dunstone - Consumer Insights, Market Research, Customers, Design Thinking and More
Ep. 601 – How Bias Can Frame Your World View with Jessica Nordell, Author and Speaker
Ep. 601 – How Bias Can Frame Your World View with Jessica Nordell, Author and Speaker
Our guest today is Jessica Nordell, Author and Speaker. In 2021 she published The End of Bias: A Beginning: The Science ... Read more
30 Jan 2023
•
26mins
Ep. 579 – Why Consumers are Overwhelmed and how That Affects Your Brand – Brand Transformation with Dr. Emmanuel Probst at IPSOS
Ep. 579 – Why Consumers are Overwhelmed and how That Affects Your Brand – Brand Transformation with Dr. Emmanuel Probst at IPSOS
My guest today is Dr. Emmanuel Probst, the Global Lead of Brand Thought-Leadership & Senior Vice President of Brand ... Read more
19 Dec 2022
•
23mins
Ep. 578 – The Art of Research with Susan Fader: What is Narrative Economics and how to Utilize it in Your Business Strategy
Ep. 578 – The Art of Research with Susan Fader: What is Narrative Economics and how to Utilize it in Your Business Strategy
My guest today is Susan Fader, keynote speaker and founder of FaderFocus. Susan has run FaderFocus as a Business Strate... Read more
5 Dec 2022
•
26mins
Ep. 577 – 3 Ways Emotion Impacts Consumers and Their Brand Choices with Anne Beall, Founder and CEO of Beall Research
Ep. 577 – 3 Ways Emotion Impacts Consumers and Their Brand Choices with Anne Beall, Founder and CEO of Beall Research
My guest today is Anne Beall, Founder and CEO of Beall Research. Founded in 2003, Beall Research is a strategic market ... Read more
28 Nov 2022
•
22mins
Ep. 576 – Why Leverage Neuroscience to Measure Consumer & Shopper Behavior with Hunter Thurman, President of Alpha-Diver
Ep. 576 – Why Leverage Neuroscience to Measure Consumer & Shopper Behavior with Hunter Thurman, President of Alpha-Diver
Our guest today is Hunter Thurman, President of Alpha-Diver. Alpha-Diver is a consultancy that leverages neuroscience t... Read more
14 Nov 2022
•
25mins
Ep. 575 – How Customer-Obsessed Companies are Winning, with Marbue Brown, Founder of the Customer Obsession Advantage
Ep. 575 – How Customer-Obsessed Companies are Winning, with Marbue Brown, Founder of the Customer Obsession Advantage
Our guest today is Marbue Brown, founder of “The Customer Obsession Advantage” and author of the “Blueprint for Customer... Read more
31 Oct 2022
•
28mins
Ep. 574 – The Future is Video Feedback: Voxpopme Acquires HubUX
Ep. 574 – The Future is Video Feedback: Voxpopme Acquires HubUX
Hi Fam! You are listening to the happy market research podcast. Be warned, today’s episode is a bit self serving. In 2... Read more
26 Oct 2022
•
25mins
Ep. 573 – Why Invest in Customer Satisfaction – Michael Brereton, the Executive in Residence for the Department of Marketing at Michigan State University
Ep. 573 – Why Invest in Customer Satisfaction – Michael Brereton, the Executive in Residence for the Department of Marketing at Michigan State University
My guest today is Michael Brereton, the Executive in Residence for the Department of Marketing at Michigan State Univers... Read more
10 Oct 2022
•
25mins