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Youpreneur: The Profitable Personal Brand Expert Business!

Serial entrepreneur, business coach and bestselling author, Chris Ducker brings you his own take on what it means to be a profitable personal brand entrepreneur in the 21st century. Covering everything from building the foundations of a powerful personal brand, to creating and launching online products and services to marketing yourself as the go-to leader and monetize your expertise, the Youpreneur Podcast just became your new favourite business podcast!

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How One Youpreneur Made $100K in 30-Days, with AJ Jomah

I've always been a fan of stories where an entrepreneur digs deep after overcoming a big challenge and puts in the hard work to make their business dreams a reality.In this episode, business owner and Youpreneur member AJ Jomah comes on the show to share his entrepreneurial journey from how he got started owning a pizza franchise and almost filing for bankruptcy to how he has flourished in online business.We go into some great points such as idea validation, constant testing and why authenticity sells. Stay tuned as we also talk about what AJ has planned for the future.This is an inspiring episode, especially for any budding entrepreneurs out there that are looking for a little nudge to keep going until they can catch that big first break. You’ll definitely need a notepad and pen for this one so get ready and tune in!Essential Learning Points From This Episode:Why entrepreneurs should be "riding the wave".How AJ validated his business idea without an email list.How AJ launched his first course.Chris and AJ talk about pre-selling courses and the struggles that come with it.Much, much more!Important Links & Mentions From This Episode:AJ Jomah's websiteAJ Jomah on TwitterTraffic and Conversion SummitConvertKitPersonal Branding RoadmapSign-up for the FREE Youpreneur Launchpad Training CourseYoupreneur Personal Brand Business Building ComunityThank You for Tuning In!There are a lot of podcasts you could be tuning into today, but you chose mine, and I'm grateful for that. If you enjoyed today's show, please share it by using the social media buttons you see at the top and bottom of this page.Also, kindly consider taking the 60-seconds it takes to leave an honest review and rating for the podcast on iTunes, they're extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally!Lastly, don’t forget to subscribe to the podcast on iTunes, to get automatic updates every time a new episode goes live!

47mins

8 Dec 2017

Rank #1

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How to Create Your First Online Course, with Amy Porterfield

Creating a successful online course can seem a little challenging with all its moving parts, but it doesn't have to be. You just need to be willing to put in the time, effort and strategy to make it happen.In this episode, I pull back the curtain to show you a sneak peek into our exclusive Youpreneur Community with one of our monthly expert chit-chats as I sit down with my friend and online marketing expert Amy Porterfield to talk about how to create your first online course.Amy blows us away as she shares why she believes online courses can become a valuable asset when it comes to building your personal brand, and breaks down her four-step method to creating online courses.Amy and I also discuss the different marketing methods to promote a course, including their thoughts on premium pricing, guarantees and one of our favorite topics: webinars. I always step away from my chats with Amy with a notebook full of ideas and strategies, and I know you will too.Here's the video version of this conversation:Essential Learning Points From This Episode:Amy talks about how to create your first online course.Why you need to validate your audience before taking any steps to creating a product.Amy shares her pointers for coming up with a pricing strategy.What kind of content should a bonus be focused around.Chris and Amy talk about the ‘lifetime guarantee’, how it can be tricky for a lot of entrepreneurs and how you can manage it.Much, much more!Important Links & Mentions From This Episode:Amy's WebsiteAmy on TwitterCourses That Convert - Amy's Awesome 'Online Course' Course!Pat FlynnWill It Fly by Pat FlynnYoupreneur Summit 2017 - Live Event in London this November, 2017!The FREE Youpreneur Launchpad CourseYoupreneur - Personal Brand Business Building CommunityThank You for Tuning In!There are a lot of podcasts you could be tuning into today, but you chose mine, and I'm grateful for that. If you enjoyed today's show, please share it by using the social media buttons you see at the top and bottom of this page.Also, kindly consider taking the 60-seconds it takes to leave an honest review and rating for the podcast on iTunes, they're extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally!Lastly, don’t forget to subscribe to the podcast on iTunes, to get automatic updates every time a new episode goes live!

35mins

18 May 2017

Rank #2

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Designing Your Business to Run Like Clockwork, with Mike Michalowicz

Wouldn’t it be great if you could design a business that runs and grows without you having to be present every single day? That’s the dream that most Youpreneurs share. But, for many, it never quite makes the transition from an idea into a profitable reality. I wanted to change that, which is why I invited Mike Michalowicz back onto the show to talk us through the process of designing a business that runs like clockwork. It’s a fantastic episode that I know you’re going to love, especially if you want to design your business to run itself. Essential Learning Points From This Episode: Consistently putting your true self ‘out there’ is the secret sauce to success When your business can run for four weeks without any of your active input. It’s positioned to continue on its own Delegation isn’t the assignment of tasks, it’s the assignment of outcomes Every business must be doing or supporting an activity that derives a benefit to the customer When leaders control all of the decision making, they stifle the growth of their business Much, much more! Important Links & Mentions From this Episode: The Toilet Paper Entrepreneur Clockwork: Design Your Business to Run Itself Profit First The Pumpkin Plan Surge Mike’s website Virtual Freedom Rise of the Youpreneur Personal Branding Roadmap Sign-up for the FREE Youpreneur Launchpad Training Course Join the Youpreneur Community and Build Your Business FAST! Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share this page. For more information and to explore other episodes, click here.

36mins

14 Feb 2019

Rank #3

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8 Ways to Finally Start Monetizing Your Personal Brand!

This episode is all about that primary profit mentality as I share one of our exclusive workshops from the Youpreneur community library that is all about monetization and setting up several streams of income around your personal brand.In this session, I go into why you need to be seen as an expert and influencer and eight ways to finally get started with monetizing your personal brand today with both passive and non-passive methods.This episode is a short one but it packs quite a punch so remember to get that notepad and pen out. I hope this workshop gives you the ideas you need to help create new ways to monetize your brand.Essential Learning Points From This Episode:Why you should keep your mind flexible on the possibilities.Which method is the easiest way to get started when monetizing your brand.Chris talks about why Youpreneurs “do it differently”.Which methods are more passive than others.Much, much more!Important Links & Mentions From This Episode:Rise of the Youpreneur WaitlistVirtual Freedom BookPersonal Branding RoadmapSign-up for the FREE Youpreneur Launchpad Training CourseJoin the Youpreneur Community and Build Your Business FAST!Thank You for Tuning In!There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the top and bottom of this page.Also, kindly consider taking the 60-seconds it takes to leave an honest review and rating for the podcast on iTunes, they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally!Lastly, don’t forget to subscribe to the podcast on iTunes, to get automatic updates every time a new episode goes live!

13mins

9 Feb 2018

Rank #4

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How to Build the Right Team for Business Growth

In the early days of building my business, I hit a brick wall and realized my business was starting to run me instead of the other way around. It’s a moment that I feel a lot of entrepreneurs have felt themselves. I knew I had two options: to completely burnout or make some serious changes. Once I realized the power of outsourcing and what it could do, that was it. I went to work building my team. In this episode, I want to share a few tips on outsourcing particularly with virtual assistants so that you can get started with building your own team the right way. I also go into shifting from that Superhero Syndrome mindset and the Three Lists to Freedom exercise to guide you through the process of figuring out exactly what you should be outsourcing.As you slowly start building your team to help run your business, you’ll be able to ramp up business growth by having more time to be able to focus on the bigger picture. Remember to do what you do best and delegate the rest.Essential Learning Points From This Episode:What exactly does Superhero Syndrome meanWhy the 3 Lists to Freedom exercise is something you need to do regularly.The two different types of outsourcing and why you don’t want to confuse themDebunking the myth of the Super GVA.Much, much more!Important links & mentions from this episode:YOU131 - Avoiding Entrepreneurial Burnout Without Losing Your Business, or Your Health101 Tasks to Outsource to Virtual StaffJoin the Youpreneur Incubator waitlist!Browse the Youpreneur FM Podcast ArchiveGet tickets to this year’s Youpreneur SummitPick up Chris’ second bestselling book, Rise of the YoupreneurDownload your FREE copy of the Personal Branding RoadmapCheck out our FREE video course on YouTube!Thank you for tuning in!There are a lot of podcasts you could be tuning into today, but you chose ours, and we’re grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see on the player at the top of this page.Also, kindly consider taking the 60-seconds it takes to leave an honest review and rating for the podcast on iTunes, they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally!Lastly, don’t forget to subscribe to the show on your favorite app, using the link below the player at the top of this page.

16mins

23 Dec 2019

Rank #5

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How to Use Instagram Stories to Build Your Brand & Business

Though the principle of Instagram stories has been around for a while, entrepreneurs can still find themselves a little lost on where to start. Do they treat it like Snapchat? Facebook with a rigorous schedule? All we know is that it's hard to ignore - with over 150 million active users and counting, it looks like a great new way to increase engagement with your audience.In this episode, I zoom into Instagram stories a little further as I show you how it has grown to become a genuine investment worthy of your time and how it can truly help you take your brand and business to the next level.Stay tuned as I break down my favorite tips when it comes to promoting your message on Instagram from sticking to your brand colors to the importance of timing your stories just right.So if you are ready to fire up your Instagram account and start recording, tune in as we talk about all of that and so much more in this episode of YoupreneurFM.Essential Learning Points From This Episode:Why you need to create a complete Instagram story.How to stick to using your personal brand's colors and look.How to create the custom links in Instagram stories.How direct messages can change the game when it comes to building relationships with your audience.Much, much more!Important Links & Mentions From This Episode:YoupreneurFM Episode 213 Sue B. ZimmermanYoupreneur SummitPersonal Branding RoadmapSign-up for the FREE Youpreneur Launchpad Training CourseYoupreneur Personal Brand Business Building ComunityThank You for Tuning In!There are a lot of podcasts you could be tuning into today, but you chose mine, and I'm grateful for that. If you enjoyed today's show, please share it by using the social media buttons you see at the top and bottom of this page.Also, kindly consider taking the 60-seconds it takes to leave an honest review and rating for the podcast on iTunes, they're extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally!Lastly, don’t forget to subscribe to the podcast on iTunes, to get automatic updates every time a new episode goes live!

14mins

5 Oct 2017

Rank #6

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Learning How to Become Free to Focus, with Michael Hyatt

As youpreneurs, we can become so immersed in our businesses that we lose focus on other important aspects of our lives. Our health, personal relationships and time to rejuvenate are usually the first things to take a back seat.   But, with so many things demanding our attention, how can you continue to build your business without sacrificing your health or personal relationships?   Discover the answer on this incredible episode of Youpreneur FM, where I’m joined by New York Times best-selling author, Michael Hyatt. After experiencing a 330% growth in just three years, Michael’s business made it onto the Inc. 5000 list of America’s fastest-growing companies. Thankfully, Michael is a generous soul and has kindly shared how you can do the same and potentially reach the same level of growth and success in your business.  Tune in to hear all about Michael’s new book, “Free to Focus” and discover how he managed to grow his business by a further 60% over the last 12 months while taking almost half of the year off! (yes, it’s possible!)  Essential Learning Points From This Episode: If you want to do better, you’ve got to surround yourself with people who are doing better than you Your first accountability as a CEO should be to take care of your team. If your team takes care of your customers, your customers will take care of you The number one reason why people don’t achieve their goals is that they lose visibility By focusing on the right things, you can achieve more by doing less Anything outside of your “desire zone” is a candidate to either eliminate, automate or delegate You’re best thinking happens when you’re relaxed, so don’t be afraid to take time off work Much, much more!  Important Links & Mentions From this Episode: Michael’s NEW book, “Free to Focus” Full Focus Store Full Focus Planner Michael Hyatt’s website Lead to Win Podcast Get early tickets to the Youpreneur Summit 2019 Rise of the Youpreneur Personal Branding Roadmap Sign-up for the FREE Youpreneur Launchpad Training Course Join the Youpreneur Community and Build Your Business FAST! Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the top and bottom of this page. For more information and to explore other...

32mins

23 Apr 2019

Rank #7

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The Science Behind Choosing the Right Business Model, with Ryan Levesque

When you first decided to launch your business, did you obsess over what you should build or sell? Or, did you consider who you should serve? For your sake, I hope you chose the latter!  Choosing the right business model is the topic of this episode of Youpreneur FM, where I talk to the CEO of The ASK Method Company and national best-selling author, Ryan Levesque. The ASK Method is a system built to help internet marketers and online business owners serve their audience better and with more relevancy.   Ryan is the author of the number one best-selling book, “ASK” and his new addition, “Choose.” Tune in to hear our conversation about his new book and how it can help you minimize your risk of failure and give you the confidence you need to choose the right direction for your business.  I suggest grabbing your nearest notebook for this one!   Essential Learning Points From This Episode:  You’ve got to ask the right questions to understand your market at a deeper level  The single biggest mistake people make is choosing the wrong market to go into  The most important decision you’ll make before starting your business is what niche you’re going to serve  The keyword volume of successful businesses all fit within a narrow and specific keyword band  When deciding your ideal marketplace, you need to look for competitors who are succeeding in spite of themselves  Finding your niche doorway into a market comes from being YOU  Much, much more!  Important Links & Mentions From this Episode:  Grab your FREE copy of ‘Choose’ here Read Ryan’s new book, ‘Choose’ Read Ryan’s book, ‘ASK’ The ASK Method Company Google Trends Get early tickets to the Youpreneur Summit 2019 Rise of the Youpreneur Personal Branding Roadmap Sign-up for the FREE Youpreneur Launchpad Training Course Join the Youpreneur Community and Build Your Business FAST! Thank You for Tuning In!  There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please  share it  by using the social media buttons you see at the top and bottom of this page. For more information and to explore other episodes please click here.

34mins

2 May 2019

Rank #8

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How to Profit From Your Expertise by Blogging, with Yaro Starak

With social media being as powerful as it is are blogs still relevant? And if they are what's the best way to utilize them? Joining us to answer those questions and more is Yaro Starak.Yaro has been blogging since 2004 - he started on a Typepad blog! He saw the potential for the medium and began his current blog, Entrepreneurs Journey, a year later and has been growing the site ever since.On this edition of Youpreneur FM he shares how to use blogs in your P2P marketing, why blogging is still relevant today in the face of social media, and how to make the leap from being a free content creator to developing and selling your first training product. Get ready to hear all of that and more on today's show!Essential Learning Points From This Episode:What does USP stand for and why does it matter to you?What is the hub and spoke marketing approach?The blog sales funnel: what it is and how it works.Why I love the presale model.Anyone who sells anything online goes through what process?Much, much more!Important Links & Mentions From This Episode:Entrepreneurs Journey websiteYaro Starak on TwitterBlog Profits BlueprintYoupreneur AcademyThank You for Tuning In!There are a lot of podcasts you could be tuning into today, but you chose mine, and I'm grateful for that. If you enjoyed today's show, please share it by using the social media buttons you see at the top and bottom of this page.Also, kindly consider taking the 60-seconds it takes to leave an honest review and rating for the podcast on iTunes, they're extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally!Lastly, don’t forget to subscribe to the podcast on iTunes, to get automatic updates every time a new episode goes live!

46mins

28 Jan 2016

Rank #9

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The Secrets to Getting Paid as a Public Speaker, with Grant Baldwin

One of the most direct ways to position yourself as an authority in your market is public speaking. But how do you get started? And how do you get paid once you've got some experience under your belt?Here to give away all his secrets is professional speaker Mr. Grant Baldwin. For the last 8 years he has made his living as a professional speaker: having spoken at over 450 paid speaking gigs, earning $1.5 million in fees in the process. In the last year he has also been teaching others how to get booked and paid to speak.On episode 153 of Youpreneur FM he spills the beans on how to get more invites, more bookings and more money for speaking! Specifically we talk about why you must narrow down your target audience, how to build relationships that will lead to gigs and provide value in the process.This show is solidly packed with value bombs and knowledge missiles! You absolutely will want your notepad or Evernote handy for all the wisdom Grant shares, get ready and then dive on in.Essential Learning Points From This Episode:What are the 3 foundational questions to ask when you start speaking?What is a sizzle reel and do you need one?How much did Grant spend on his first video reel?What topics typically pay the best for speaking gigs? This is one of the best marketing tools for your speaking career: what is it?Much, much more!Important Links & Mentions From This Episode:Grant Baldwin's websiteThe Speaker Lab, Grant Baldwin's podcastGrant Baldwin on TwitterJoin my first mastermind of 2016!Youpreneur AcademyThank You for Tuning In!There are a lot of podcasts you could be tuning into today, but you chose mine, and I'm grateful for that. If you enjoyed today's show, please share it by using the social media buttons you see at the top and bottom of this page.Also, kindly consider taking the 60-seconds it takes to leave an honest review and rating for the podcast on iTunes, they're extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally!Lastly, don’t forget to subscribe to the podcast on iTunes, to get automatic updates every time a new episode goes live!

42mins

26 Feb 2016

Rank #10

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Launching an Online Product or Service

Launches have always been one of my favorite parts of being an entrepreneur. Yes, there’s a lot of expectation and stress that can happen during the pre-launch phase but it’s also a time where you can play around with new launch strategies that can connect you with a brand new audience.  If you do have a brand new product or service that you can’t wait to share with the world, it’s important to make sure you have all your ducks in a row before unveiling it to the world. First impressions matter, so you want to make sure you launch it right. This week, I break down four particular areas when it comes to launching: pre-testing your audience, the three elements you need to create when building buzz, a few of my own favorite launch strategies that I’ve used so far and what you can do after your product or service has finally been released.There are lots of moving parts involved when it comes to a product launch which is why planning is essential from the get-go. Make sure you cover all the details (both big and small) early on so you can make sure you have a product launch that stays top of mind for everyone in your industry.Essential learning points from this episode:The different ways you can pre-test your audience to validate your business idea.How you can counteract the mid-launch lull that happens to keep those sign-ups going.How you can keep the momentum going after your launch your product or service.The three ingredients to a successful launch: excitement, creating urgency and staying engaged with your audience.Much, much more!Important links & mentions from this episode:BonjoroWill It FlyYOU236 - Why I’m Officially Done with Launches for My BusinessPick up Chris’ first bestselling book, Virtual FreedomJoin the Youpreneur Incubator waitlist!Browse the Youpreneur FM Podcast ArchiveGet tickets to this year’s Youpreneur SummitPick up Chris’ second bestselling book, Rise of the YoupreneurDownload your FREE copy of the Personal Branding RoadmapCheck out our FREE video course on YouTube!Thank you for tuning in!There are a lot of podcasts you could be tuning into today, but you chose ours, and we’re grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see on the player at the top of this page.Also, kindly consider taking the 60-seconds it takes to leave an honest review and rating for the podcast on iTunes, they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally!Lastly, don’t forget to subscribe to the show on your favorite app, using the link below the player at the top of this page.

22mins

25 Nov 2019

Rank #11

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How to Monetize Your Customer Community

To monetize or not to monetize? That is the question I get asked a LOT. I know so many entrepreneurs that are on the fence when it comes to monetizing their communities because they are worried they might end up alienating them.So where do you start? What should you be giving out for free and what can you offer as paid content for your audience? In this episode, I dive into four different ways you can monetize your online community: blogging, podcasting, webinars and affiliate marketing plus a few of my favorite online tools that I like to use to make it happen.As Walt Disney once said, “We don’t make movies to make money, we make movies to make more movies.” and that’s the kind of mindset you want to have when it comes to monetizing your community. It’s never about “taking” from your audience. It’s all about being able to truly create more value for your community. Essential takeaways from this episode:The success of your blog depends on how deep you are willing to dive into your blog topic and how long you are willing to stick to it.The real monetization of your blog lies in your email list and turning casual readers into true fans. When it comes to podcast sponsorships, it needs to be a win-win-win situation for everyone. Paid webinars allow you to take the pressure off when it comes to selling to a live audience. The golden rule when it comes to affiliate marketing and how you should approach it.Much, much more!Important links and mentions from this episode: DemioGotoWebinarZoomPick up Chris' first bestselling book, Virtual FreedomJoin the Youpreneur Incubator waitlist!Browse the Youpreneur FM Podcast ArchiveGet tickets to this year's Youpreneur SummitPick up Chris' second bestselling book, Rise of the YoupreneurDownload your FREE copy of the Personal Branding RoadmapCheck out our FREE video course on YouTube!Thank you for tuning in!There are a lot of podcasts you could be tuning into today, but you chose ours, and we're grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see on the player at the top of this page.Also, kindly consider taking the 60-seconds it takes to leave an honest review and rating for the podcast on iTunes, they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally!Lastly, don’t forget to subscribe to the show on your favorite app, using the link below the player at the top of this page.

11mins

4 Nov 2019

Rank #12

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The Power of Attending & Running Live Events (1DayBB S2 Preview)

In this extra special episode of YoupreneurFM, I pull back the curtain to give you a preview of the latest season of 1 Day Business Breakthrough (1DayBB) with my good buddy Pat Flynn as we picked up where we left off (two years ago!) and dive right into discussing the power of attending and running live events.Live events are a great way for entrepreneurs to help grow their communities, whether you are running your own or attending one. We both agree that establishing personal connections offline are so important when building your tribe.We also give our own viewpoints as an event organizer and as an attendee into what makes a successful live event and our own personal experiences with them.I hope you enjoy this little preview of what to expect with 1DayBB Season Two and that our chat has given you some new ideas on how to make the most out of the next live event you attend or run!Essential Learning Points From This Episode:Chris talks about how live events aren't about what's in the swag bags.What are the elements that go into a successful live event.How live events don't have to be too complicated or on such a grand scale.Pat shares his top three tips to get the most out of the live event you attend.Why live events are not just about networking but learning as well.Much, much more!Important Links & Mentions From This Episode:1 Day Business BreakthroughPat FlynnYoupreneur SummitTropical Think TankPersonal Branding RoadmapSign-up for the FREE Youpreneur Launchpad Training CourseYoupreneur Personal Brand Business Building ComunityThank You for Tuning In!There are a lot of podcasts you could be tuning into today, but you chose mine, and I'm grateful for that. If you enjoyed today's show, please share it by using the social media buttons you see at the top and bottom of this page.Also, kindly consider taking the 60-seconds it takes to leave an honest review and rating for the podcast on iTunes, they're extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally!Lastly, don’t forget to subscribe to the podcast on iTunes, to get automatic updates every time a new episode goes live!

38mins

1 Jun 2017

Rank #13

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How to Spread Your Message More Successfully Than Ever Before!

Once you have laid the foundation for your business, how do you start spreading your message to a wider audience and really market your message to the people you want to serve?It's another special episode for you this week as I dive into a new section of my new book "Rise of the Youpreneur" which is all about marketing your personal brand and your business around that brand.Tune in as I share how you can build a media company mindset, why I believe originality is just as important as authenticity and how to stay original.It was great to finally share a little audio version of what I've been working on lately and I hope you manage to grab your own copy soon to let me know what you think of it!Essential Learning Points From This Episode:Why you want to build a rich online media experience.Why authenticity and originality are key components to building your brand.The difference between good and bad P2P.The power of showing behind-the-scenes for your audience.Much, much more!Important Links & Mentions From This Episode:Rise of the YoupreneurPersonal Branding RoadmapSign-up for the FREE Youpreneur Launchpad Training CourseJoin the Youpreneur Community and Build Your Business FAST!Thank You for Tuning In!There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the top and bottom of this page.Also, kindly consider taking the 60-seconds it takes to leave an honest review and rating for the podcast on iTunes, they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally!Lastly, don’t forget to subscribe to the podcast on iTunes, to get automatic updates every time a new episode goes live!

19mins

23 Feb 2018

Rank #14

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Building a Personal Brand in the 21st Century, with Gary Vaynerchuk

Your personal brand building strategy shouldn’t remain the same year after year. It’s something that continues to develop as your business, and your audience grows. If you want to build a business based around you and your personal brand, I highly recommend you listen to this episode of the podcast featuring the one and only, Gary Vaynerchuk. Gary is a serial entrepreneur, a highly sought-after public speaker and the chairman of VaynerX. He’s made the New York Times bestseller list not once, but five times in his career and he’s the host of The GaryVee Audio Experience, a top 100 global podcast. Gary joins me on this episode of Youpreneur FM to talk about why the time is now to start thinking about building a personal brand business that’s going to take you into the 21st century. Essential Learning Points From This Episode: When you’re an anomaly, you play by different rules Personal brand business owners are making far more in today’s market than ever before The difference between people on top of the personal brand space and those at the bottom is that those on top have reinvested profits back into their business If you want to make a real change, you’ve got to make a “religious decision” to do it instead of having tactical thoughts For a personal brand to work, you’ve got to be okay with the notion that even though you’re giving out free content, it may lead to zero monitorization on a micro level, but not in a macro environment You’ve got to focus on being yourself if you want to create consistency in your business Self-awareness is critical in finding success as an entrepreneur Much, much more! [bctt tweet="You’ve got to focus on being yourself if you want to create consistency in your business. #Youpreneur" via="no"] Important Links & Mentions From this Episode: Gary’s website The GaryVee Audio Experience podcast VaynerX  Gary’s books  Subscribe to my Vlog Rise of the Youpreneur Personal Branding Roadmap Sign-up for the FREE Youpreneur Launchpad Training Course Join the Youpreneur Community and Build Your Business FAST! Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the bottom of this page. For more information and to explore other episodes go to youpreneur.com/321

39mins

13 Dec 2018

Rank #15

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How One Entrepreneur Become a Brand Building Machine, with John Cordray

Today's episode is the start of a new addition to the Youpreneur FM show: once a month I'll be chatting with a member of my mastermind community about their journey, and how becoming a part of the Youpreneur mastermind has changed their business, their lifestyle and all the rest!Our inaugural guest is the calm expert, Mr. John Cordray. John is a therapist with a private practice who decided about a year ago he wanted to get online and help more people. So he did what all good entrepreneurs do: he found a few leaders to follow and listen to, myself included. He tuned into this show and when I announced the Youpreneur mastermind was opening up he jumped in.On today's episode John is sharing where he was when he first joined the community, and what his intentions were, how that one decision has changed so much of his life as well as his tips to help entrepreneurs stay calm in any situation!You're going to love this conversation so sit back and enjoy some moments of Zen on episode 160 of Youpreneur FM.Essential Learning Points From This Episode:Why John is such a cheerleader of the Youpreneur mastermind community.How he landed two speaking gigs at Periscope Summit.Why did he start his Keep Calm Academy?How to find a balance between the emotional mind and the rational mind.Is a certain amount of anxiety and stress a good thing?Much, much more!Important Links & Mentions From This Episode:John Cordray's websiteThe John Cordray ShowKeep Calm AcademyJohn Cordray on TwitterJohn Cordray on PeriscopeThis episode has been sponsored by Fresh Books!Build the Business of YouThe Virtual Freedom Book 2 year anniversaryYoupreneur AcademyThank You for Tuning In!There are a lot of podcasts you could be tuning into today, but you chose mine, and I'm grateful for that. If you enjoyed today's show, please share it by using the social media buttons you see at the top and bottom of this page.Also, kindly consider taking the 60-seconds it takes to leave an honest review and rating for the podcast on iTunes, they're extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally!Lastly, don’t forget to subscribe to the podcast on iTunes, to get automatic updates every time a new episode goes live!

44mins

15 Apr 2016

Rank #16

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Why Brand Entrepreneurs Need to Focus on Profits More, with Mike Michalowicz

The fact is most entrepreneurs live check to check. Our guest for this episode, Mike Michalowicz wants to change all of that with his book: Profit First.As you can guess from the title, he’s come up with a mind shifting concept of putting your profits before any other expense, or financial allotment in your business.For those of you don’t know him, Mike is the bestselling author of such notable books as The Toilet Paper Entrepreneur and The Pumpkin Plan. His first book put him on the map, so to speak, and his second book solidified him as a thought leader in business and entrepreneurship.Mike and I talk about the concept of prioritizing our profits and how to actually do it in your business, plus in a way that will set you up for success. We also talk traditional publishing vs. self-publishing. Even though I’ve known Mike for almost 4 years, I had no idea his first book was self-published - and that is one of the keys to successfully self-publishing: make it AS good as a traditionally-published book.Mike and I also spend a lot of this episode talking about why 'profit first' is such an important mindset shift for anyone wanting to succeed in business today.Most business owners and entrepreneurs will tell you their business is good, or great. But what no one is talking about, that big elephant in the room, as Mike puts it (which I love!), is that they are hoping and praying for that one big client to come along and completely alter the course of their business.The reality for them - and for you - is that waiting for that one magic client isn’t necessary. By simply shifting your mindset to focusing on profits first, you can go beyond check to check and waiting for your one ideal client, to seeing substantial profits.Essential Learning Points From This Episode:GAP accounting: what is it and why doesn't it work?The one small step that will shift your mindset to focus on your profits first.Reverse engineering profits: why this is key to your overall business success.Some of the most valuable lessons I’ve learned in business.Big question - who's the MOST important employee in your business?Much, much more!Important Links & Mentions From This Episode:Mike MichalowiczMike Michalowicz's YouTube ChannelToilet Paper EntrepreneurThe Pumpkin PlanProfit FirstSurgeThe Four Hour Work WeekPenguin BooksVirtual FreedomMike Michalowicz's Profit First Tedx TalkBuild the Business of YouYOUPRENEUR - Our New Mastermind Community is LIVE!!!Thank You for Tuning In!There are a lot of podcasts you could be tuning into today, but you chose mine, and I'm grateful for that. If you enjoyed today's show, please share it by using the social media buttons you see at the top and bottom of this page.Also, kindly consider taking the 60-seconds it takes to leave an honest review and rating for the podcast on iTunes, they're extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally!Lastly, don’t forget to subscribe to the podcast on iTunes, to get automatic updates every time a new episode goes live!

36mins

21 Oct 2016

Rank #17

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3 Key Tips to Building a Solid Personal Brand

There are several elements that go into building a personal brand but what many entrepreneurs seem to lose track of is that a personal brand is so much more than a flashy logo or a fancy website. It’s a lot bigger than that. It’s who you are, what you do and what people say about you when you aren’t in the room. In this episode, I go back to personal brand basics as I dive into three main aspects you should have in place to build a solid and profitable personal brand. Tune in as I talk about focusing on your existing clients instead of chasing new ones, a few tips on sharing your brand story and a whole lot more. This episode is short and sharp, but it’s definitely one that allows you to take action immediately so get ready to listen and jump to work!Essential Learning Points From This Episode:How taking care of your existing clients can make an impact on your brandWhy you need to put your “story” out there for people to connect withThe importance of creating an About Page that serves potential customersWhy you shouldn’t build your personal brand and business on rented landMuch, much more!Important Links & Mentions From this EpisodePick up Chris’ first bestselling book, Virtual FreedomJoin the Youpreneur Incubator waitlist!Browse the Youpreneur FM Podcast ArchiveGet tickets to this year’s Youpreneur SummitPick up Chris’ second bestselling book, Rise of the YoupreneurDownload your FREE copy of the Personal Branding RoadmapCheck out our FREE video course on YouTube! Thank you for tuning in!There are a lot of podcasts you could be tuning into today, but you chose ours, and we’re grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see on the player at the top of this page.Also, kindly consider taking the 60-seconds it takes to leave an honest review and rating for the podcast on iTunes, they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally!Lastly, don’t forget to subscribe to the show on your favorite app, using the link below the player at the top of this page.

12mins

30 Mar 2020

Rank #18

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Creating a Marketing Funnel that Works, with John Lee Dumas

Having the right marketing funnels in place can have an astronomical effect on the success of your business. But, developing a marketing funnel that moves people through the journey to conversion takes time and strategy. So, who better to discuss marketing funnels than the expert, John Lee Dumas. John is the founder and host of the award-winning podcast, Entrepreneurs On Fire, where he delivers inspirational strategies to help fellow entrepreneurs live the life they’ve always dreamed of having. John was the opening keynote speaker at last year’s Youpreneur Summit, where he inspired the audience to create profitable funnels for their business. His speech was so good that I thought… you know what? it would be a shame if that were the last time anyone ever heard it. So… this podcast episode is a little bit different. I’ve pulled the audio directly from last year’s keynote archives to share John’s fantastic keynote speech with you all. In John’s speech, he shares everything you need to know about building a highly profitable marketing funnel that could lead to a multi-million-dollar business. Essential Learning Points From This Episode: Your defining moment in life is the instant that motivates you to stand up, take action and discover your “true purpose” If you don’t learn how to “funnel up” before “funneling down”, your marketing funnel will never work A funnel is the journey that your avatar takes from the moment they first discover your brand until they become a client, customer or an evangelist Build the initial momentum and get things going by niching down Your “avatar” is your ideal customer – so make sure you know them inside and out! You must have a content creation system in place to make sure you create content on a consistent level If you created a great piece of content, get the most out of it by repurposing it Don’t underestimate the power of a one-to-one conversation to grow your audience Host live training sessions because sales happen on live webinars Never hesitate to let people know about your offer because as an entrepreneur, you’re obligated to generate revenue Much, much more! Important Links & Mentions From this Episode: John’s FREE training course – 3 Hours to Your Big Idea  John’s Entrepreneurs On Fire podcast Rise of the Youpreneur Personal Branding Roadmap Sign-up for the FREE Youpreneur Launchpad Training Course Join the Youpreneur Community and Build Your Business FAST! Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the top and bottom of this page. For more information visit youpreneur.com/302

49mins

2 Aug 2018

Rank #19

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How to Build a Successful Personal Brand Business, with 14 Experts!

Welcome back to the podcast! I have an extraordinary episode for you all to mark an incredible milestone…300 episodes of Youpreneur FM! I’d like to thank every single one of you for tuning into the podcast because without you, I wouldn’t be here doing what I love to do every day, and this podcast definitely wouldn’t be here! To mark this special occasion, I’ve invited a bunch of my business buddies (14 to be exact) onto the show to share their number one tip to becoming a successful personal brand entrepreneur. I hope their expert tips and advice will motivate and inspire you to go and do great things with your business – enjoy! Key Learning Points From Each Guest… Chris Guillebeau from Side Hustle School - Understand what your message is and be clear on what you want to say Pamela Slim - Help people get what they want because that’s the very best reputation to have as an entrepreneur Amy Landino - Get your face out there, leverage video and show people what you’re made of Michael Port from Heroic Public Speaking - Be very specific about who you serve, what you help them do, achieve or get and why you do it Chris Brogan – Be helpful and help other people Mike Stelzner from Social Media Examiner – Identify the smallest possible audience that you can provide value to and consistently give them content for free Janet Murray - Let people get to know the person behind the business to attract loyal fans and lifelong customers Jay Baer from Convince & Convert - Create amazing content consistently and don’t wait until you’re motivated because success is built on perspiration, not inspiration Jeff Goins from Goins Writer - Be the part of you that feels the sincere and the least polished because this is the part of you that people can connect with Jenny Blake from Pivot Method - Think about how you can optimize for revenue and fun because if you’re having fun, you’re readers, listeners and followers will be more likely to enjoy your content John Lee Dumas from Entrepreneurs on Fire - Engage with your audience as you grow, and you’ll save time and effort while scaling your business Matthew Kimberley  - Carve your own path and forget about what other people think of your vision Amy Porterfield  - Focus on getting uncomfortable on a regular basis when it comes to speaking your truth Pat Flynn from Smart Passive Income - Get personal with people and have one-on-one conversations with your audience to help build a stronger personal brand Important Links & Mentions From this Episode: Chris Guillebeau’s website  Pamela Slim’s website  Amy Landino’s YouTube channel  Michael Port’s Book, ”Book Yourself Solid” Michael Port’s website  Chris Brogan’s website Mike Stelzner’s website  Janet Murray’s website  Jay Baer’s website  Jeff Goins’ website...

21mins

19 Jul 2018

Rank #20