Ranked #1

Episode 10: Abby Covert, Etsy - Information Architecture and Content Strategy
Episode 10: Abby Covert, Etsy - Information Architecture and Content Strategy
Author, speaker, and noted information architect Abby Covert joins Kristina to talk about the IA community and finding y... Read more
2 Oct 2018
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39mins
Ranked #2

Episode 18: Rachel Lovinger, Publicis Sapient - The Changing Roles of the Content Strategist
Episode 18: Rachel Lovinger, Publicis Sapient - The Changing Roles of the Content Strategist
This week, content strategy pioneer Rachel Lovinger covers a wide range of topics with Kristina, including her content m... Read more
17 Apr 2019
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29mins
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Ranked #3

Episode 13: Gene Shannon, Shopify - Establishing a Culture of Content Strategy and UX
Episode 13: Gene Shannon, Shopify - Establishing a Culture of Content Strategy and UX
Gene Shannon is a content strategy lead at Shopify. In this episode, he joins Kristina to talk about what content strate... Read more
6 Feb 2019
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41mins
Ranked #4

Episode 15: Angela Gorden, Dropbox - UX Writing at Dropbox
Episode 15: Angela Gorden, Dropbox - UX Writing at Dropbox
Angela Gorden, UX writer at Dropbox, shares how working with cross-disciplinary teams day-to-day makes for better writin... Read more
7 Mar 2019
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36mins
Ranked #5

Episode 25: Rebekah Baggs and Chris Corak, Onward - Integrating Content Strategy and SEO
Episode 25: Rebekah Baggs and Chris Corak, Onward - Integrating Content Strategy and SEO
This week, Kristina discovers that user-centered SEO isn’t just some magic you sprinkle on finished web copy right befor... Read more
14 Aug 2019
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30mins
Ranked #6

Episode 26: Christine Polewarczyk, SiriusDecisions - Enterprise Content Strategy and Operations
Episode 26: Christine Polewarczyk, SiriusDecisions - Enterprise Content Strategy and Operations
Christine is the Service Director of Content Strategy and Operations at SiriusDecisions. In this week’s podcast, she des... Read more
3 Sep 2019
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36mins
Ranked #7

Episode 17: Hilary Marsh, Carrie Hane, and Dina Lewis - Content Strategy for Associations
Episode 17: Hilary Marsh, Carrie Hane, and Dina Lewis - Content Strategy for Associations
This week’s guests are a dynamic trio of content strategists who recently concluded an extensive associations research p... Read more
2 Apr 2019
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37mins
Ranked #8

Episode 24: Dana DiTomaso, Kick Point - Marketing and Measuring Content
Episode 24: Dana DiTomaso, Kick Point - Marketing and Measuring Content
Dana DiTomaso joins Kristina this week to stray only slightly from the topic of content strategy—this time diving into t... Read more
1 Aug 2019
•
30mins
Ranked #9

Episode 19: Karen Cross, Atlassian - Building a Content Design Team
Episode 19: Karen Cross, Atlassian - Building a Content Design Team
Karen Cross is head of content design at Atlassian, an Australian-based company known for their suite of software develo... Read more
7 May 2019
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25mins
Ranked #10

Episode 14: Sarah DeAtley, Microsoft - Data Science and Content Analytics
Episode 14: Sarah DeAtley, Microsoft - Data Science and Content Analytics
Kristina welcomes Sarah DeAtley, a content and customer experience analytics expert who has worked with major corporatio... Read more
19 Feb 2019
•
26mins
Ranked #11

Episode 16: Tracy Playle, Pickle Jar Communications - Content Strategy in Higher Ed
Episode 16: Tracy Playle, Pickle Jar Communications - Content Strategy in Higher Ed
Tracy Playle is well known in the content strategy industry for her expertise in content specific to the higher educatio... Read more
20 Mar 2019
•
35mins
Ranked #12

Episode 23: Mike Petroff and Aaron Baker, Harvard University - Democratizing Data at Harvard
Episode 23: Mike Petroff and Aaron Baker, Harvard University - Democratizing Data at Harvard
Mike Petroff and Aaron Baker have teamed up to create a custom editorial analytics dashboard called “Scoop,” which they ... Read more
16 Jul 2019
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35mins
Ranked #13

Episode 21: Lou Rosenfeld, Rosenfeld Media - Industry Leadership in a Time of Change
Episode 21: Lou Rosenfeld, Rosenfeld Media - Industry Leadership in a Time of Change
Author, publisher, conference organizer, and all-around renaissance man Lou Rosenfeld talks shop about writing the first... Read more
5 Jun 2019
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37mins
Ranked #14

Episode 20: Cruce Saunders, [A] - Enterprise Content Publishing
Episode 20: Cruce Saunders, [A] - Enterprise Content Publishing
Cruce Saunders joins Kristina this week to talk about multi-channel content publishing at the enterprise level. He descr... Read more
21 May 2019
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32mins
Ranked #15

Episode 22: Tina O’Shea, QuickBooks - How Content Teams Work at QuickBooks
Episode 22: Tina O’Shea, QuickBooks - How Content Teams Work at QuickBooks
This week, Tina O’Shea (Director, Content Design & Strategy at QuickBooks) talks in depth about how content design w... Read more
18 Jun 2019
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34mins