Cover image of The Marketing Mentor Podcast

The Marketing Mentor Podcast

In the Marketing Mentor podcast, Ilise Benun, founder of Marketing-Mentor.com, offers short but meaty conversational interviews with creative professionals who are doing what it takes to stop feast or... Read more

Ranked #1

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#374: How to Write Ridiculously Good Email News-“letters" with Ann Handley

#374: How to Write Ridiculously Good Email News-“letters" with Ann Handley

In the latest episode, I got to chat with Ann Handley, best-selling author of “Everybody Writes,” and the world’s first ... Read more

24 Jul 2019

26mins

Ranked #2

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#330: Thomas Heath on Personal Branding on LinkedIn

#330: Thomas Heath on Personal Branding on LinkedIn

In the third episode of Season 2 of the “Revolve Conference Speaker Podcast Series,” Ilise Benun, of Marketing-Mentor.c... Read more

18 Oct 2017

19mins

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Ranked #3

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A new freelancer struggles with pricing

A new freelancer struggles with pricing

Just 5 months into her new career as a freelance food writer, Bryn Mooth is already getting a lot of publicity and great... Read more

6 Oct 2011

15mins

Ranked #4

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Dealing with a case of the “I don’t wannas”?

Dealing with a case of the “I don’t wannas”?

It’s 3 months into Bryn Mooth’s career as a freelance food writer, and I’ve been interviewing her along the way. (See ou... Read more

8 Aug 2011

19mins

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Ranked #5

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#263: What makes a proposal great? - with Nathan Powell of Nusii

#263: What makes a proposal great? - with Nathan Powell of Nusii

In this podcast, Nathan Powell of Nusii Proposal Software interviews Ilise Benun, Marketing Mentor and creator of the D... Read more

5 Feb 2015

27mins

Ranked #6

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#341 The Highly Accountable and Trackable Marketing Process

#341 The Highly Accountable and Trackable Marketing Process

In the latest episode, Chris Leone of Web Strategies, Inc. generously shares in detail the “highly accountable, highly ... Read more

21 Mar 2018

38mins

Ranked #7

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Monthly billing: yes or no?

Monthly billing: yes or no?

Vivienne Scholl, from San Francisco-based Avenue 4 Design, commented recently on a Marketing Mix post about progress pay... Read more

31 May 2011

9mins

Ranked #8

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Interview: Sarah Durham on Pricing

Interview: Sarah Durham on Pricing

In today’s podcast, Sarah Durham of BigDuckNYC.com (a favorite speaker on pricing at CFC 2012) talks with me about how s... Read more

9 Aug 2013

13mins

Ranked #9

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#333: How to Do Tiered Pricing with Ed Gandia

#333: How to Do Tiered Pricing with Ed Gandia

If you hate pricing, you’ll  love this week’s podcast, in which Ilise Benun talks with Ed Gandia about the nuts of bolts... Read more

22 Nov 2017

38mins

Ranked #10

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How should your proposal be delivered?

How should your proposal be delivered?

Recently, I talked with Jim Blasingame, of Small Business Advocate, about proposals. Though we have a slightly different... Read more

12 Oct 2011

8mins

Ranked #11

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#378: How to Build Long-Term Client Relationships with Ben Callahan

#378: How to Build Long-Term Client Relationships with Ben Callahan

If you want longer relationships with clients (and fewer one-off projects), this episode is for you. I spoke with Ben Ca... Read more

2 Oct 2019

27mins

Ranked #12

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#266: Package pricing, with Jim Blasingame.

#266: Package pricing, with Jim Blasingame.

Ilise Benun joins Jim Blasingame at Small Business Advocate to talk about why packaging your services has many advantag... Read more

11 Mar 2015

16mins

Ranked #13

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#337: Ilise Benun on How to Avoid the Worst Negotiating Mistakes

#337: Ilise Benun on How to Avoid the Worst Negotiating Mistakes

If you haven’t seen my recent talk, The Worst Negotiating Mistakes…and How to Avoid Them, on the Marketing Mentor YouTu... Read more

24 Jan 2018

26mins

Ranked #14

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Interview: Ed Gandia on Pricing

Interview: Ed Gandia on Pricing

Ilise Benun talks with Ed Gandia of the International Freelancers Academy on pricing for creative professionals. Ed shar... Read more

17 Sep 2013

15mins

Ranked #15

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From struggling freelancer to hiring freelancers to help!

From struggling freelancer to hiring freelancers to help!

Ilise Benun talks with creative freelancer, Nick Matarese of Delaware-based, The Creative Barn, about how he went from n... Read more

14 Oct 2013

22mins

Ranked #16

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#340: Agency Business Models, Partnerships & Mistakes with Carl Smith

#340: Agency Business Models, Partnerships & Mistakes with Carl Smith

In the latest episode, I chatted with Carl Smith, former co-founder of nGen Works about the various business models his ... Read more

28 Feb 2018

26mins

Ranked #17

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#362: Ilise Benun on How to Get Better Clients with Bigger Budgets

#362: Ilise Benun on How to Get Better Clients with Bigger Budgets

This special episode is the audio version of Ilise Benun’s new presentation, How to Get Better Clients with Bigger Budge... Read more

6 Feb 2019

41mins

Ranked #18

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#381: How to Make Your Marketing About Your Clients with Adam Fairhead

#381: How to Make Your Marketing About Your Clients with Adam Fairhead

If you suspect your marketing is still just too much about you, this episode is for you. I spoke with Adam Fairhead of ... Read more

13 Nov 2019

23mins

Ranked #19

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#254: Audio Article #5: Five Steps to Finding the Right Clients

#254: Audio Article #5: Five Steps to Finding the Right Clients

Here’s the 5th Audio Article written by Ilise Benun of Marketing-Mentor.com and read aloud by the author, “5 Steps to Fi... Read more

29 Sep 2014

17mins

Ranked #20

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#257: Talking about what you do - The Creative Freelancer Show

#257: Talking about what you do - The Creative Freelancer Show

I recently joined Jake Jorgovan to discuss the biggest mistake new freelancers make when telling people what they do. Li... Read more

15 Oct 2014

22mins

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