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Inside Sponsorship

Inside Sponsorship is the show that provides sponsorship professionals with advice, insights and news so that they can maximise their commercial programs and achieve best practice.

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Inside Sponsorship at Miami HEAT – Jessica Geymayr - Ep 123

Inside Sponsorship at Miami HEAT – Jessica Geymayr - Ep 123

We welcome Jessica Geymayr, Senior Manager, Corporate Partnership Marketing at Miami HEAT.  Jessica's resume includes ti... Read more

28 Jun 2023

53mins

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Inside Sponsorship at Las Vegas Raiders – Howard Christian - Ep 122

Inside Sponsorship at Las Vegas Raiders – Howard Christian - Ep 122

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31 May 2023

47mins

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Inside Sponsorship at New York Red Bulls - Jordan Iannuzzi - Ep 120

Inside Sponsorship at New York Red Bulls - Jordan Iannuzzi - Ep 120

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Inside Sponsorship at Toyota - Dedra DeLilli - Ep 119

Inside Sponsorship at Toyota - Dedra DeLilli - Ep 119

As a worldwide brand, with huge awareness, it is no surprise that Toyota leverages sponsorships as part of its marketing... Read more

8 Mar 2023

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Inside Sponsorship at Heineken - Thomas Mulders - Ep 118

Inside Sponsorship at Heineken - Thomas Mulders - Ep 118

When you think of the UEFA Champions League and sponsors, you think of Heineken. When you think of Formula 1 and sponsor... Read more

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Inside Sponsorship - Best Bits of 2022 - Ep 117

Inside Sponsorship - Best Bits of 2022 - Ep 117

We are very privileged to be able welcome such amazing guests onto this show and chat to them about their work. And, des... Read more

11 Jan 2023

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Inside the Sponsorship Employment Market - Jonathan Harris - SRI - Ep 116

Inside the Sponsorship Employment Market - Jonathan Harris - SRI - Ep 116

It feels pretty redundant to note that there has been a lot of change in the world in recent times and, of course, those... Read more

21 Dec 2022

38mins

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How to be Innovative and Creative in Sponsorship - Adam Ferrier - Thinkerbell - Ep 115

How to be Innovative and Creative in Sponsorship - Adam Ferrier - Thinkerbell - Ep 115

The sponsorship industry can be guilty, sometimes, of just rolling out the same old properties activated in the same old... Read more

23 Nov 2022

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How Brands Can Optimize Their Sponsorship Portfolio - Scott Tilton - KORE Software - Ep 114

How Brands Can Optimize Their Sponsorship Portfolio - Scott Tilton - KORE Software - Ep 114

As we know, sponsorship is one of the most effective means of marketing.  In a US$60 billion industry (and growing) wher... Read more

27 Oct 2022

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