This Much I Learned: Professor Roger Martin on the importance of challenging received wisdom
This Much I Learned: Professor Roger Martin on the importance of challenging received wisdom
In this edition of the podcast, Martin, who teaches strategy on Marketing Week's Mini MBA in Business Management, impart... Read more
27 Jul 2023
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53mins
This Much I Learned: Sage’s Cath Keers on how being a ‘nosy northerner’ helped her career
This Much I Learned: Sage’s Cath Keers on how being a ‘nosy northerner’ helped her career
In the latest episode of Marketing Week’s podcast series, Sage’s CMO Cath Keers discusses the brand building opportunity... Read more
29 Jun 2023
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32mins
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Marketing Week Meets The CX50: Chris Carter, Specsavers
Marketing Week Meets The CX50: Chris Carter, Specsavers
Having recently moved into a role as the group's strategic transformation director, Chris Carter explains how Specsavers... Read more
20 Jun 2023
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Marketing Week Meets The CX50: Tamara Strauss, Premier Inn
Marketing Week Meets The CX50: Tamara Strauss, Premier Inn
The hotel brand's global customer director tells Marketing Week how commercial, technology and operational teams align t... Read more
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This Much I Learned: The DNA of Guinness and why that matters in 2023
This Much I Learned: The DNA of Guinness and why that matters in 2023
Guinness is on a roll, with sales on the up and a recent claim to be UK's favourite pint. In this latest episode of This... Read more
3 May 2023
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Marketing Week Meets The CX50: Rachel Kerrone, Starling Bank
Marketing Week Meets The CX50: Rachel Kerrone, Starling Bank
The challenger bank's director of brand and marketing tells Marketing Week how important customer experience was when bu... Read more
30 Mar 2023
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34mins
This Much I Learned: TUI's marketing team on the key to its success
This Much I Learned: TUI's marketing team on the key to its success
In the latest episode of Marketing Week’s podcast series, TUI's CMO Katie McAlister and global brand and content directo... Read more
23 Mar 2023
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28mins
This Much I've Learned: Les Binet and Peter Field on 10 years of the Long and Short of It
This Much I've Learned: Les Binet and Peter Field on 10 years of the Long and Short of It
In the latest episode of Marketing Week’s podcast series, effectiveness experts Les Binet and Peter Field reflect on the... Read more
19 Mar 2023
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This Much I Learned: Mums in Marketing’s Claire Ferreira on never ‘levelling down’
This Much I Learned: Mums in Marketing’s Claire Ferreira on never ‘levelling down’
In the latest episode of Marketing Week’s podcast series, Mums in Marketing founder Claire Ferreira discusses the digita... Read more
10 Feb 2023
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37mins
Marketing Week Meets The CX50: Kim Faura, Checkatrade
Marketing Week Meets The CX50: Kim Faura, Checkatrade
Checkatrade's chief product officer Kim Faura explains how the brand serves both consumers and trade customers, and disc... Read more
16 Dec 2022
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