Claire Ferreira's guest appearances

Claire Ferreira

Marketing Week

Big Careers, Small Children 

Crossing The Content Chasm

OwlTail

In the latest episode of Marketing Week’s podcast series, Mums in Marketing founder Claire Ferreira discusses the digital confidence gap, how to address imposter syndrome and why female marketers should never revise their aspirations.

This Much I Learned: Mums in Marketing’s Claire Ferreira on never ‘levelling down’

In this episode of Crossing The Content Chasm Anna speaks with Claire Ferreira the founder of Mums in Marketing. She has over 20 years of marketing experience and delivers workshops on building community on and offline.  They discuss what it is like to be a part of the Mums in Marketing community and why it is important to build a community for the purpose of having a place to speak and share knowledge, not just to sell to them. Claire highlights why it is vital to provide value to the community by giving them resources that they wouldn’t find elsewhere and answering their questions to the best of your ability. She explains how and when you should charge for things. Anything that is advanced or detailed you should have a course or coaching available as a sellable product. Anna has met many people in the Mums in Marketing group that she otherwise would not have met. Online communities can also have offline value and a great impact on your life as you will be able to interact with people that you may not normally come across.  In the podcast you will learn:   Why Claire started Mums in Marketing What it is like to be a part of her community  How she was able to monetise Mums in Marketing  The struggles of being a mum and running a business    Crossing The Content Chasm is the lively and educational podcast for people who want to bring a content strategy to life. This show, hosted by twenty year marketing pro Anna Bravington, will equip listeners with knowledge and tools to pursue a complete content marketing strategy and help marketers embrace the power of great content with gusto. We know that marketing can be a difficult and complex topic – particularly in the realms of stakeholder buy-in and strategy, but this show is like audio-camaraderie; not just motivational with a zeal for great knowledge but also creating actionable insights and enjoyable top-level marketing conversations - with a fair dose of humour- in equal measure.  For more information about this week’s episode, head to https://thosethatdare.com/

In this episode of Crossing The Content Chasm Anna speaks with Claire Ferreira the founder of Mums in Marketing. She has over 20 years of marketing experience and delivers workshops on building community on and offline.  They discuss what it is like to be a part of the Mums in Marketing community and why it is important to build a community for the purpose of having a place to speak and share knowledge, not just to sell to them. Claire highlights why it is vital to provide value to the community by giving them resources that they wouldn’t find elsewhere and answering their questions to the best of your ability. She explains how and when you should charge for things. Anything that is advanced or detailed you should have a course or coaching available as a sellable product. Anna has met many people in the Mums in Marketing group that she otherwise would not have met. Online communities can also have offline value and a great impact on your life as you will be able to interact with people that you may not normally come across.  In the podcast you will learn:  <ul> <li>Why Claire started Mums in Marketing</li> <li>What it is like to be a part of her community </li> <li>How she was able to monetise Mums in Marketing </li> <li>The struggles of being a mum and running a business  </li> </ul> Crossing The Content Chasm is the lively and educational podcast for people who want to bring a content strategy to life. This show, hosted by twenty year marketing pro Anna Bravington, will equip listeners with knowledge and tools to pursue a complete content marketing strategy and help marketers embrace the power of great content with gusto. We know that marketing can be a difficult and complex topic – particularly in the realms of stakeholder buy-in and strategy, but this show is like audio-camaraderie; not just motivational with a zeal for great knowledge but also creating actionable insights and enjoyable top-level marketing conversations - with a fair dose of humour- in equal measure.  For more information about this week’s episode, head to <a href="https://thosethatdare.com/" rel="nofollow" target="_blank">https://thosethatdare.com/</a>

E30: Creating a Collaborative Community with Mums In Marketing Founder Claire Ferreira

Today's podcast guest is Claire Ferreira, an NLP Coach and the Founder of Mums in Marketing, a free community connecting "women who do marketing and raise humans".Verena and Claire compare notes about how to create a peer support community with impact (like Mums in Marketing and the Leaders Plus Fellowship) and why this is so incredibly important for working parents. There is also a powerful two-way conversation about losing confidence at work after having children, imposter syndrome and mental health. Verena and Claire share practical advice on how to overcome challenges, including silencing your internal doubter when asking to be paid fairly.In this episode...Imposter syndrome - how it might show up and strategies that may be helpful Mental health challenges and how having children can be a seismic shift  for someParenting without family support nearbyHow to stop comparing yourself to othersThe magic sauce when it comes to creating a powerful, transformative community Enjoy this week's discussion and as always please let us know your thoughts @leaders_plus.Find out more about the brilliant Mums in Marketing community at www.mumsinmarketing.netConnect with Claire Ferreira on LinkedIn here. Find out more about our work, including details of our award-winning Fellowship Programme and our latest events by signing up to receive our emails at leadersplus.org.uk/newsletter.Please remember to rate, review, subscribe and share with any friends, family, or colleagues who may benefit.Show Notes:If you are struggling with your mental health please reach out for help. The NHS have useful information here. [BOOK] The book mentioned was 'Connect' by Carole Robin. You can pick up a copy here.Are you progressing a big career whilst raising small children? Each month we send out a helpful round-up email featuring useful info and brave new ideas for ambitious mums and dads.  Sign up now.Applications are now open for our NHS FellowshipOur FMLM accredited NHS Fellowship is a career development programme for working parents in the NHS who want to lead positive change. Apply by 11/07. Find out more.

Today's podcast guest is Claire Ferreira, an NLP Coach and the Founder of Mums in Marketing, a free community connecting "women who do marketing and raise humans". Verena and Claire compare notes about how to create a peer support community with impact (like Mums in Marketing and the Leaders Plus Fellowship) and why this is so incredibly important for working parents.  There is also a powerful two-way conversation about losing confidence at work after having children, imposter syndrome and mental health. Verena and Claire share practical advice on how to overcome challenges, including silencing your internal doubter when asking to be paid fairly. In this episode...<ul><li>Imposter syndrome - how it might show up and strategies that may be helpful </li><li>Mental health challenges and how having children can be a seismic shift  for some</li><li>Parenting without family support nearby</li><li>How to stop comparing yourself to others</li><li>The magic sauce when it comes to creating a powerful, transformative community </li></ul>Enjoy this week's discussion and as always please let us know your thoughts <a href="https://twitter.com/Leaders_Plus" rel="nofollow" target="_blank">@leaders_plus</a>.Find out more about the brilliant Mums in Marketing community at <a href="https://www.mumsinmarketing.net" rel="nofollow" target="_blank">www.mumsinmarketing.net</a> Connect with Claire Ferreira on<a href="https://www.linkedin.com/in/claire-ferreira-mumsinmarketing/" rel="nofollow" target="_blank"> LinkedIn here</a>. Find out more about our work, including details of our award-winning <a href="https://www.leadersplus.org.uk/fellowship/" rel="nofollow" target="_blank">Fellowship Programme </a>and our <a href="https://www.leadersplus.org.uk/events/" rel="nofollow" target="_blank">latest events</a> by signing up to receive our emails at <a href="http://leadersplus.org.uk/newsletter" rel="nofollow" target="_blank">leadersplus.org.uk/newsletter</a>.Please remember to rate, review, subscribe and share with any friends, family, or colleagues who may benefit. Show Notes:<ul><li>If you are struggling with your mental health please reach out for help. <a href="https://www.nhs.uk/mental-health/social-care-and-your-rights/how-to-access-mental-health-services/" rel="nofollow" target="_blank">The NHS have useful information here. </a></li><li>[BOOK] The book mentioned was 'Connect' by Carole Robin. <a href="https://www.penguin.co.uk/authors/139735/carole-robin.html" rel="nofollow" target="_blank">You can pick up a copy here.</a></li></ul>Are you progressing a big career whilst raising small children? Each month we send out a helpful round-up email featuring useful info and brave new ideas for ambitious mums and dads. <a href="https://www.leadersplus.org.uk/newsletter/" rel="nofollow" target="_blank"> Sign up now.</a> Applications are now open for our NHS Fellowship Our FMLM accredited NHS Fellowship is a career development programme for working parents in the NHS who want to lead positive change. Apply by 11/07. <a href="https://bit.ly/NHSFellowship" rel="nofollow" target="_blank">Find out more.</a>

Claire Ferreira (Mums in Marketing) - Practical Steps for Beating Imposter Syndrome, How to be Paid What You're Worth & Why Community is Essential for Working Parents