Cover image of Behind the Pursuit: From Bourbon to Brand

Behind the Pursuit: From Bourbon to Brand

Take part in a journey to build a bourbon brand. Brian Beyke sits down with the founders of the top whiskey podcast, Kenny and Ryan of Bourbon Pursuit, to figure out what it takes to bring their whisk... Read more

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Ranked #1

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015 - Pre-Bottling Updates

015 - Pre-Bottling Updates

We’re on the onset of our next bottling date, and today we’re talking about the current status of cash flow needs, bottl... Read more

6 Jul 2022

35mins

Ranked #2

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014 - PursuitPalooza Recap

014 - PursuitPalooza Recap

Fresh off the heels of the first Pursuit Palooza weekend, we are recapping the experience and what it was like to start ... Read more

22 Jun 2022

42mins

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Ranked #3

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013 - Finished Whiskey

013 - Finished Whiskey

What does it look like to R&D for a finished whiskey? In this episode, we dive into the minds of Kenny and Ryan as t... Read more

8 Jun 2022

37mins

Ranked #4

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012 - Spirits Competitions

012 - Spirits Competitions

Not every brand is in the position to be on every shelf in every store in every market. The marketing that comes from sp... Read more

25 May 2022

40mins

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Ranked #5

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011 - What's Happening With Glass?

011 - What's Happening With Glass?

‘You’re at the mercy of so many moving points you just don’t realize - I’m not a control freak, but there’s so much out ... Read more

11 May 2022

37mins

Ranked #6

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010 - Favorite Pursuit Series Single Barrels

010 - Favorite Pursuit Series Single Barrels

Today we take a walk down memory lane while Kenny and Ryan recount their first Pursuit Series single barrel, some of the... Read more

27 Apr 2022

37mins

Ranked #7

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009 - Brand Recognition

009 - Brand Recognition

How do you grow when you have limited reach or distribution? What avenues do you pursue with your marketing dollars? How... Read more

13 Apr 2022

44mins

Ranked #8

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008 - Financial Modeling

008 - Financial Modeling

“You need money for today, but you also need money for tomorrow, and tomorrow, and tomorrow… and tomorrow… for the next ... Read more

30 Mar 2022

42mins

Ranked #9

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007 - Where is the Industry Going?

007 - Where is the Industry Going?

There is a lot of money passing hands in the whiskey industry these days - contract distiller schedules are filling up, ... Read more

16 Mar 2022

38mins

Ranked #10

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006 - Managing Single Barrel Selections

006 - Managing Single Barrel Selections

“I think that’s probably one of the most perplexing things that perhaps people that are new to bourbon just don’t realiz... Read more

2 Mar 2022

38mins

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