Cover image of Go-to-Market Excellence

Go-to-Market Excellence

If you're a strategic leader in B2B who understands the importance data holds in accelerating growth, then Go-to-Market Excellence is the show for you. Each episode, we dissect the innovative tools an... Read more

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Ranked #1

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Applying Lean Six Sigma Principles to Revenue Operations w/ Britt Heaps, Sr. Director of Sales Ops @ Interos)

Applying Lean Six Sigma Principles to Revenue Operations w/ Britt Heaps, Sr. Director of Sales Ops @ Interos)

Lean Six Sigma is a lot like a swiss army knife. It provides the tools to handle just about any challenge that a busines... Read more

27 Dec 2021

43mins

Ranked #2

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The Case for Hiring a Business Analyst Before a RevOps Leader (w/ Zak Quintanilla, Business Analyst @ Searchspring)

The Case for Hiring a Business Analyst Before a RevOps Leader (w/ Zak Quintanilla, Business Analyst @ Searchspring)

You’re the CEO of a startup. Who do you hire first? A business analyst or a head of RevOps? According to today’s guest, ... Read more

20 Dec 2021

42mins

Ranked #3

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Solving Data Hygiene Issues, Ops Team Building, and Customer Journey Mapping (w/ Kelsey Cohen, Sr. Revenue Operations Manager @ PetDesk)

Solving Data Hygiene Issues, Ops Team Building, and Customer Journey Mapping (w/ Kelsey Cohen, Sr. Revenue Operations Manager @ PetDesk)

Data hygiene is a common challenge in many startups. Most organizations aren't aware of the importance of establishing a... Read more

13 Dec 2021

52mins

Ranked #4

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Hypergrowth GTM Leaders Should Be Best Friends with RevOps + CS + Product (w/ James Labastida, Chief of Staff, Revenue @ ClickUp)

Hypergrowth GTM Leaders Should Be Best Friends with RevOps + CS + Product (w/ James Labastida, Chief of Staff, Revenue @ ClickUp)

High-performing GTM leaders in hypergrowth companies make it a priority to cozy up with data, RevOps, CX, and product. W... Read more

6 Dec 2021

42mins

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Ranked #5

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How Remote Learning for GTM Teams Dramatically Improves Outcomes (w/ Toby Carrington, EVP of Global Operations @ Seismic)

How Remote Learning for GTM Teams Dramatically Improves Outcomes (w/ Toby Carrington, EVP of Global Operations @ Seismic)

When COVID hit, Toby Carrington, EVP of Global Operations, and the rest of the leadership team at Seismic had just compl... Read more

29 Nov 2021

40mins

Ranked #6

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You Can't Scale Marketing Winning .1% of Leads (w/ Chris Walker, CEO & Founder of Refine Labs)

You Can't Scale Marketing Winning .1% of Leads (w/ Chris Walker, CEO & Founder of Refine Labs)

With a background in engineering, bioinstrumentation, and product management, he’s not your average marketer or chief ex... Read more

15 Nov 2021

43mins

Ranked #7

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Strategic Alignment & Planning, NOT Silos & Scrambling (w/ Michelle Sidwell, SVP Enterprise Sales @ Salesloft)

Strategic Alignment & Planning, NOT Silos & Scrambling (w/ Michelle Sidwell, SVP Enterprise Sales @ Salesloft)

In enterprise sales, you can’t save the quarter with last-minute prospecting. It just doesn’t work. To be successful, yo... Read more

1 Nov 2021

45mins

Ranked #8

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G2's GTM Advantage: Happy People, Rigorous Planning, Buyer Intent Data (w/ Mike Weir, CRO @ G2

G2's GTM Advantage: Happy People, Rigorous Planning, Buyer Intent Data (w/ Mike Weir, CRO @ G2

G2 crossed $50M in ARR in 2020. That’s rarefied air. Only about 4% of SaaS and subscription companies have ever hit that... Read more

25 Oct 2021

44mins

Ranked #9

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Two Distinct Qualities of Successful GTM Leaders (w/ Josh Wetzel, CRO at OneSignal)

Two Distinct Qualities of Successful GTM Leaders (w/ Josh Wetzel, CRO at OneSignal)

If you yearn to be a go to market commander or an iconic CRO, you’ve got to be an absolute expert in one of two crucial ... Read more

18 Oct 2021

44mins

Ranked #10

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How a KPI Management Approach Called 'World Clocks' Drove Demandbase Past $200M in Revenue (w/ Allison Metcalfe, CRO @ Demandbase)

How a KPI Management Approach Called 'World Clocks' Drove Demandbase Past $200M in Revenue (w/ Allison Metcalfe, CRO @ Demandbase)

Imagine you're in the lobby of a giant global bank. On one wall, there is a collection of clocks that indicate the times... Read more

11 Oct 2021

42mins

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