Jay Larmore

Coby Frier &amp; Jay Larmore (Matt Blatt Dealer Group), join The Recruiter to provide valuable insights about how car dealers can leverage social media to win more attention, foster strong customer relationships, and ultimately sell more vehicles.

Coby Frier &amp; Jay Larmore (Matt Blatt Dealer Group), join The Recruiter to provide valuable insights about how car dealers can leverage social media to win more attention, foster strong customer relationships, and ultimately sell more vehicles.

#45: Automotive Social Media Strategy w/ Coby Frier & Jay Larmore

In this episode of The Recruiter Podcast, Craig Lockerd reminisces about his first car sale, and shares some of his fondest memories coming up in the auto industry.

In this episode of The Recruiter Podcast, Craig Lockerd reminisces about his first car sale, and shares some of his fondest memories coming up in the auto industry.

#44: Selling My First Car & Old Car Dog Stories

Glenn Pasch

Glenn Pasch, CEO of PCG Digital, joins the Recruiters to share his perspective about NADA 2020 and the ever changing conference landscape. They discuss the value of customer rewards and fixed operations as a way to retain loyal customers.

Glenn Pasch, CEO of PCG Digital, joins the Recruiters to share his perspective about NADA 2020 and the ever changing conference landscape. They discuss the value of customer rewards and fixed operations as a way to retain loyal customers.

#43: Fixed Operations And NADA 2020 Recap w/ Glenn Pasch

Lenee Tarver

 Before working with Automax Recruiting as a fixed ops and sales trainer, Lenee Tarver worked as a service advisor at the dealership level. In today's episode, Lenee shares her experience, wisdom, and observations about the low hanging fruit opportunities for automobile dealers to grow their fixed operations.

Before working with Automax Recruiting as a fixed ops and sales trainer, Lenee Tarver worked as a service advisor at the dealership level. In today's episode, Lenee shares her experience, wisdom, and observations about the low hanging fruit opportunities for automobile dealers to grow their fixed operations.

#42: Automotive Fixed Ops Training w/ Lenee Tarver

 The recent heartbreaking and tragic news about Kobe Bryant's death, including the loss of his daughter and seven others has caused many around the world to reflect on what matters most in life. In this episode, The Recruiter, Craig Lockerd explores deeper topics than ever before.

The recent heartbreaking and tragic news about Kobe Bryant's death, including the loss of his daughter and seven others has caused many around the world to reflect on what matters most in life. In this episode, The Recruiter, Craig Lockerd explores deeper topics than ever before.

#41: Broken Vases, Rising Tides, Kobe Bryant

 The retail automotive industry is a process-heavy, heavily regulated business which can make selling vehicles more difficult at times than it needs to be. As an automotive sales trainer and leader of the Velko Academy, Velko Tuhchiev is on a mission to help retail dealerships streamline processes, help more customers, and expand their influence.

The retail automotive industry is a process-heavy, heavily regulated business which can make selling vehicles more difficult at times than it needs to be. As an automotive sales trainer and leader of the Velko Academy, Velko Tuhchiev is on a mission to help retail dealerships streamline processes, help more customers, and expand their influence.

#40: Automotive Sales Training w/ Velko Tuhchiev

Hunter Swift is the VP of sales at Dealer World, one of the United States fastest growing privately held companies. Hunter is also an accomplished car enthusiast and photographer with a rapidly growing following on Instagram and other social platforms. In this episode of the podcast, Hunter and The Recruiters discuss the best ways to do automotive advertising online in order to enhance their reach and generate more car sales business.

Hunter Swift is the VP of sales at Dealer World, one of the United States fastest growing privately held companies. Hunter is also an accomplished car enthusiast and photographer with a rapidly growing following on Instagram and other social platforms. In this episode of the podcast, Hunter and The Recruiters discuss the best ways to do automotive advertising online in order to enhance their reach and generate more car sales business.

#39: Automotive Advertising Tips w/ Hunter Swift

Chris Walsh

 The social climate today is one of great divide, with many opinions spread by mass media, celebrities, and those trolling on social platforms. On today's episode of the podcast we welcome back Chris Walsh, who shares is narrative about what's going on in the world today, Ricky Gervais performance at the Golden Globes, and why he thinks Jefferey Epstein did not kill himself.

The social climate today is one of great divide, with many opinions spread by mass media, celebrities, and those trolling on social platforms. On today's episode of the podcast we welcome back Chris Walsh, who shares is narrative about what's going on in the world today, Ricky Gervais performance at the Golden Globes, and why he thinks Jefferey Epstein did not kill himself.

#38: Epstein Didn't Kill Himself w/ Chris Walsh

John Yueh

John Yueh is an Automax Recruiting sales trainer and recruiter who travels the country helping retail car dealers find, hire, and retain top employees. In this episode of the Recruiter podcast, Craig asks what John would do if he owned his own dealership.

John Yueh is an Automax Recruiting sales trainer and recruiter who travels the country helping retail car dealers find, hire, and retain top employees. In this episode of the Recruiter podcast, Craig asks what John would do if he owned his own dealership.

#37: How To Successfully Operate A Car Dealership w/ John Yueh

In this episode of The Recruiter Podcast, Ernie and Craig follow the worm hole down a recent car shopping experience, and draw interesting parallels to both the Philadelphia Eagles and Cleveland Browns.

In this episode of The Recruiter Podcast, Ernie and Craig follow the worm hole down a recent car shopping experience, and draw interesting parallels to both the Philadelphia Eagles and Cleveland Browns.

#36: What Does Football Have To Do With Retail Dealership Culture?

The Recruiter is a podcast for modern business leaders who want to experience perpetual growth by investing time, focus, energy, and technology toward their most valuable asset: people.

This is the first automotive podcast that actually makes sense. It’s the perfect balance of information, stories and the success that is AutoMax Recruiting and Training. More importantly Craig, Ernie and their wide variety of guests want to help EVERYONE and spread a good word about the industry. 
Thanks for the content!!

A True Embodiment of the Auto Trade!

Excellent show!

The Recruiter Podcast

Tim Deese

 By 1975 Tim was the General Manager of the largest dealership in Atlanta and by 1977, the proud owner of his first franchise store.

By 1975 Tim was the General Manager of the largest dealership in Atlanta and by 1977, the proud owner of his first franchise store.

#8: The Biggest Change To The Used Car Industry w/ Tim Deese

Ryan Parker

 Ryan Parker, Director of Beacon Animal Rescue, discusses the work of his animal shelter; the struggles of finding volunteers, and the powerful impact community organizations such as car dealerships can have when unifying their resources behind a mission that resonates with them and their beliefs.

Ryan Parker, Director of Beacon Animal Rescue, discusses the work of his animal shelter; the struggles of finding volunteers, and the powerful impact community organizations such as car dealerships can have when unifying their resources behind a mission that resonates with them and their beliefs.

#27: The Power Of Unifying Behind A Common Mission w/ Ryan Parker

 In this episode of the podcast, The Recruiters (Craig, Joe, and Ernie) discuss the impact of emotional intelligence on the culture within your dealership, and what you can do to develop emotional intelligence further.  While it may seem too pie-in-the-sky for many dealers, this topic is a priority for the highest performing dealerships all over North America and beyond. 

In this episode of the podcast, The Recruiters (Craig, Joe, and Ernie) discuss the impact of emotional intelligence on the culture within your dealership, and what you can do to develop emotional intelligence further. While it may seem too pie-in-the-sky for many dealers, this topic is a priority for the highest performing dealerships all over North America and beyond.

#20: Emotional Intelligence In Retail Automotive Culture

Anthony Alagona

Anthony Alagona, CEO of Alagona Enterprises, shares his inspiring "rags to riches" story - demonstrating that with vision and hard work, anyone can make great things happen in life. Reminiscing about his days being homeless, living in a car to the transformations that led him to building a highly successful BDC consulting firm, Anthony shares his best advice about how dealers can create systems and processes that lead to greater success and business growth.

Anthony Alagona, CEO of Alagona Enterprises, shares his inspiring "rags to riches" story - demonstrating that with vision and hard work, anyone can make great things happen in life. Reminiscing about his days being homeless, living in a car to the transformations that led him to building a highly successful BDC consulting firm, Anthony shares his best advice about how dealers can create systems and processes that lead to greater success and business growth.

#3: The Power of Personal and Business Development w/ Anthony Alagona

Mat Koenig

 Founder of the Rockstar Auto Conference, Mat Koenig shares how crucial it is for leaders and colleagues to inspire others to understand they are capable of doing more.  Imagine how the retail auto industry would evolve if everyone was executing according to their potential rather than what they believe of themselves in the moment.

Founder of the Rockstar Auto Conference, Mat Koenig shares how crucial it is for leaders and colleagues to inspire others to understand they are capable of doing more. Imagine how the retail auto industry would evolve if everyone was executing according to their potential rather than what they believe of themselves in the moment.

#19: Inspire Others To Recognize Their Capabilities w/ Mat Koenig

Andrew Wright

 Andrew Wright, VP of the Vinart Auto Group, shares his unique perspective about how the role of a leader has evolved over the last 30 years in the retail car industry. Giving credit to something called the "Catalytic Leadership Model," an approach to leadership where your employees come first, Andrew explains that leaders can no longer sit around hoping that they can continue to do things the way they've always been done.

Andrew Wright, VP of the Vinart Auto Group, shares his unique perspective about how the role of a leader has evolved over the last 30 years in the retail car industry. Giving credit to something called the "Catalytic Leadership Model," an approach to leadership where your employees come first, Andrew explains that leaders can no longer sit around hoping that they can continue to do things the way they've always been done.

#16: The Difference Between Managers and Leaders w/ Andrew Wright

Anthony Santangelo

 Back at the desk, Anthony Santangelo shares his perspective about recruiting new employees within the retail automotive industry. Anthony travels the country working with hundreds of dealerships. In this episode of the Recruiter Podcast, Craig and Anthony exchange their latest advice about recruiting, business culture, sales training, and retention.

Back at the desk, Anthony Santangelo shares his perspective about recruiting new employees within the retail automotive industry. Anthony travels the country working with hundreds of dealerships. In this episode of the Recruiter Podcast, Craig and Anthony exchange their latest advice about recruiting, business culture, sales training, and retention.

#35: The Right Way To Do Automotive Recruiting w/ Anthony Santangelo

Josh Obercian

As a moderator of the #riseandgrind group on Facebook, and GSM of Norristown CDJR, Josh Obercian has witnessed the powerful impact on others being positive can be. Rather than perpetuating the problems in the world, one can change the world around them by choosing to be a light for others. Whether in your personal life or in business, this has proven to be an extremely beneficial way to live, not only for Josh as he leads his team, but for countless others.

As a moderator of the #riseandgrind group on Facebook, and GSM of Norristown CDJR, Josh Obercian has witnessed the powerful impact on others being positive can be. Rather than perpetuating the problems in the world, one can change the world around them by choosing to be a light for others. Whether in your personal life or in business, this has proven to be an extremely beneficial way to live, not only for Josh as he leads his team, but for countless others.

#11: The Importance of Being Positive w/ Josh Obercian

Michelle McLain

 Michelle McLain, CEO of Retention Masters, talk in depth about how to retain and follow up with automotive customers before and after the sale. Having worked in nearly every department within the dealership, Michelle explains how you can create a true 5-star customer experience at your dealerships.

Michelle McLain, CEO of Retention Masters, talk in depth about how to retain and follow up with automotive customers before and after the sale. Having worked in nearly every department within the dealership, Michelle explains how you can create a true 5-star customer experience at your dealerships.

#34: How To Retain Your Customers w/ Michelle McLain

Frank J. Lopes

Frank J. Lopes, CEO of FB Digital, went from being a former Gary Vaynerchuk ad man to running a successful agency that helps auto dealers with their marketing efforts. In this episode, Frank shares practical advice about how to live a more productive life (at home and work) by adhering to the rule of 7. 

Frank J. Lopes, CEO of FB Digital, went from being a former Gary Vaynerchuk ad man to running a successful agency that helps auto dealers with their marketing efforts. In this episode, Frank shares practical advice about how to live a more productive life (at home and work) by adhering to the rule of 7.

#5: How to Live a More Productive Life w/ Frank J. Lopes

Automotive coach, trainer, and keynote speaker, Kate Mares, joins the Craig Lockerd and guest host, Anthony Santangelo to share her best insights about how to transform the automotive customer experience. As a trainer, Kate has the vantage point of working with several different organizations. As such, she is able to identify common challenges as well as implement proven strategies that are working inside the dealerships for whom she serves. From a larger data set comes wisdom for which you can extract and apply to your circumstances.

Automotive coach, trainer, and keynote speaker, Kate Mares, joins the Craig Lockerd and guest host, Anthony Santangelo to share her best insights about how to transform the automotive customer experience. As a trainer, Kate has the vantage point of working with several different organizations. As such, she is able to identify common challenges as well as implement proven strategies that are working inside the dealerships for whom she serves. From a larger data set comes wisdom for which you can extract and apply to your circumstances.

#32: Transforming the Customer Car Purchase Experience w/ Kate Mares

 Anthony Santangelo is a real life, every day automotive recruiter who has helped hundreds of dealers achieve sustainable success. While out in the field, Anthony has helped others achieve incredible success as car sales people, and shares some of the reasons that contribute to succeeding in the retail automotive profession.

Anthony Santangelo is a real life, every day automotive recruiter who has helped hundreds of dealers achieve sustainable success. While out in the field, Anthony has helped others achieve incredible success as car sales people, and shares some of the reasons that contribute to succeeding in the retail automotive profession.

#26: Real Recruiting Success Stories w/ Anthony Santangelo

Ron Baus

 Ron Baus, Dealer Principal at Spirit Chrysler Dodge Jeep and RAM shares his unqiue perspective about the climate of the auto industry; how it has changed over the last 30 years; and his outlook for the future of the industry.

Ron Baus, Dealer Principal at Spirit Chrysler Dodge Jeep and RAM shares his unqiue perspective about the climate of the auto industry; how it has changed over the last 30 years; and his outlook for the future of the industry.

#9: Through The Eyes Of A Dealer Principal w/ Ron Baus

 In the final episode of 2019, Joe and Craig Lockerd take time to look at the past year and deliberate over the lessons they have learned. There is a large need for people to develop greater emotional intelligence - to consider more ways to be of service and to spread positivity throughout the workplace, and your sphere of influence.

In the final episode of 2019, Joe and Craig Lockerd take time to look at the past year and deliberate over the lessons they have learned. There is a large need for people to develop greater emotional intelligence - to consider more ways to be of service and to spread positivity throughout the workplace, and your sphere of influence.

#33: 2019 Year In Review

Craig Lockerd

 In this special episode of The Recruiter Podcast, Craig Lockerd shares his unique vantage point about a variety of topics. From DIY recruiting software to the best ways to minimize employee churn at your car dealership.

In this special episode of The Recruiter Podcast, Craig Lockerd shares his unique vantage point about a variety of topics. From DIY recruiting software to the best ways to minimize employee churn at your car dealership.

#24: How to Minimize The Cost of Employee Turnover w/ Craig Lockerd

Adam Arens

Adam Arens, owner of Patriot Subaru gives a behind the scenes look at their award winning culture. Those who watched this episode live on Facebook have considered it to be a college course on how to run an automotive dealership.

Adam Arens, owner of Patriot Subaru gives a behind the scenes look at their award winning culture. Those who watched this episode live on Facebook have considered it to be a college course on how to run an automotive dealership.

#30: Dealership Culture At Work w/ Adam Arens

Ernie Kasprowicz

In the automotive industry we tend to cling to certain buzz words. Culture certainly is a hot topic right now and rightfully so. While many feel that culture is too high-level, organizations today are recognizing a real tangible impact on productivity and the bottom line. In this episode The Recruiters, Craig and Ernie, dig deep into the importance of having an incredible car dealership culture.

In the automotive industry we tend to cling to certain buzz words. Culture certainly is a hot topic right now and rightfully so. While many feel that culture is too high-level, organizations today are recognizing a real tangible impact on productivity and the bottom line. In this episode The Recruiters, Craig and Ernie, dig deep into the importance of having an incredible car dealership culture.

#29: Car Dealership Culture Matters w/ Craig Lockerd and Ernie Kasprowicz

Marianne Fenimore

Keith Fenimore and his mom Marianne Fenimore are the the inspiration behind the non-profit foundation, Pine2Pink, which focuses on breast cancer research, treatment and more. Sadly, breast cancer affects 1 out of every 8 women in the United States. Pine2Pinksends 100% of the collected donations to those in need. On this episode of The Recruiter Podcast, Craig Lockerd (The Recruiter), learns more about this incredible opportunity for retail automotive dealers to help worldwide!

Keith Fenimore and his mom Marianne Fenimore are the the inspiration behind the non-profit foundation, Pine2Pink, which focuses on breast cancer research, treatment and more. Sadly, breast cancer affects 1 out of every 8 women in the United States. Pine2Pinksends 100% of the collected donations to those in need. On this episode of The Recruiter Podcast, Craig Lockerd (The Recruiter), learns more about this incredible opportunity for retail automotive dealers to help worldwide!

#31: Pine2Pink Breast Cancer Awareness w/ Keith and Marianne Fenimore

Mike Logan

It's been said that in order to build your brand, you need to be one of three things: Educational, Entertaining, Inspirational. In this episode of The Recruiter, stand-up comedian, Mike Logan shares his story about climbing the very saturated ladder of stand up comedy, and explains why being funny is a pathway to success.

It's been said that in order to build your brand, you need to be one of three things: Educational, Entertaining, Inspirational. In this episode of The Recruiter, stand-up comedian, Mike Logan shares his story about climbing the very saturated ladder of stand up comedy, and explains why being funny is a pathway to success.

#13: Funny Is Money w/ Mike Logan

The Best Multi-Part Documentaries, with documentaries on Obama, Federer vs Nadal, the making of Star Wars, Netflix vs Blockbuster and more. Add episodes you're interested into your queue below!

Best Multi-Part Documentaries

The best podcast episodes on romantic relationships. Episodes talk about the 5 love languages, intimacy, and the taboo topics of sexual desires and infidelity. This topic is a deep dive into the science and complexities that face us in our relationships with others. Add episodes you're interested into your queue below!