Cover image of The Branding Podcast- An Entrepreneur's Guide

The Branding Podcast- An Entrepreneur's Guide

If you have a business, or you're thinking of starting a business, this is a podcast you NEED to subscribe to. You'll learn all the elements that make a great brand and attract loyal customers- from i... Read more

Ranked #1

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Logo Design, Getting the Most Brand Impact - Episode 004

Logo Design, Getting the Most Brand Impact - Episode 004

In this episode I've give entrepreneurs and brand managers tips on what makes a great logo. Logos are the most important... Read more

23 Aug 2015

9mins

Ranked #2

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The Most Important Piece of Branding Advice - Episode 008

The Most Important Piece of Branding Advice - Episode 008

In this episode, I answer the question, "What is the most important piece of branding advice you have?"

20 Sep 2015

11mins

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Ranked #3

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The Importance of Core Values - Episode 003

The Importance of Core Values - Episode 003

In this episode, we explore the benefits and reasoning behind having a set of Core Values in your business. Learn why gi... Read more

14 Aug 2015

11mins

Ranked #4

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The Shortcut to Brand Explosion - Episode 011

The Shortcut to Brand Explosion - Episode 011

In this episode, we discuss why targeting a select few influential people is much more effective than trying to reach th... Read more

12 Oct 2015

6mins

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Ranked #5

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7 Steps to Creating Effective Advertising - Episode 007

7 Steps to Creating Effective Advertising - Episode 007

In this episode we discuss the dos and don'ts when it comes to creating ads. You'll learn the 7 step process to creating... Read more

14 Sep 2015

8mins

Ranked #6

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6 Tips to Avoid Competing on Price Alone - Episode 005

6 Tips to Avoid Competing on Price Alone - Episode 005

In this episode, we discuss a major tenet of branding: the fact that the best brands compete on reasons other than price... Read more

30 Aug 2015

10mins

Ranked #7

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A Simple Tactic to Win Clients - Episode 009

A Simple Tactic to Win Clients - Episode 009

Customers make purchasing decisions from the emotional side of their brain, not the logical side. In this episode, I'll ... Read more

28 Sep 2015

8mins

Ranked #8

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Staying Authentic & Consistent - Episode 014

Staying Authentic & Consistent - Episode 014

In this episode we'll explore some ways to stay consistent in your brand communications. From customer service to your t... Read more

9 Nov 2015

8mins

Ranked #9

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6 More Ways to Start Charging More for Your Product or Service - Episode 006

6 More Ways to Start Charging More for Your Product or Service - Episode 006

In this episode, we explore the next six ways that will set you apart from your competition, and help you avoid competin... Read more

6 Sep 2015

9mins

Ranked #10

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Engaging the Senses - Episode 010

Engaging the Senses - Episode 010

In this episode we dive into the 5 senses and how each affects the perception of your brand.

5 Oct 2015

12mins

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