Hey BusBenchBabes! This week we are doing something that we’ve never done before. Back on our anniversary episode we gave away a one hour coaching call to one of our listeners and Amy was gracious enough to agree to using the call on the podcast! So this week we have Amy Anderson. Amy is a Realtor, a military spouse, a mom, and she and her family recently made the move from California to Arkansas. We talked to Amy about a variety of topics and we covered everything from building a real estate business in a new state, overcoming imposter syndrome, social media strategies, email list building and so much more! This was a really fun conversation. Amy was so great to talk to and we absolutely loved doing this, so we hope you enjoy it as much as we did, and we hope you will join us in cheering Amy on in her new journey! Let’s dive in! 

Hey BusBenchBabes! This week we are doing something that we’ve never done before. Back on our anniversary episode we gave away a one hour coaching call to one of our listeners and Amy was gracious enough to agree to using the call on the podcast! So this week we have Amy Anderson. Amy is a Realtor, a military spouse, a mom, and she and her family recently made the move from California to Arkansas. We talked to Amy about a variety of topics and we covered everything from building a real estate business in a new state, overcoming imposter syndrome, social media strategies, email list building and so much more! This was a really fun conversation. Amy was so great to talk to and we absolutely loved doing this, so we hope you enjoy it as much as we did, and we hope you will join us in cheering Amy on in her new journey! Let’s dive in!

Episode 118: Tips To Build A Real Estate Business In A New Location

Are you ready to buy your first home? First of all - Congratulations! Buying your first home is one of the biggest purchases you are ever going to make and while it is super exciting it can also be intimidating and overwhelming if you aren’t sure where to start. It is important to have the right professionals by your side to help guide you through the process. A great Realtor will hold your hand from beginning to end, and help to get you into a house that works well for you and your needs. In addition to a great Realtor you’re going to need an awesome lender. Your lender can make the process smooth and easy and help you figure out how much house you can afford and make sure you are getting into a mortgage that works well for you. This week we are going to walk you through all the steps to buying your first home and things that you should think about as you begin this process. We love first time homebuyers and we are so excited for you as you begin this journey! Let’s dive in! 

Are you ready to buy your first home? First of all - Congratulations! Buying your first home is one of the biggest purchases you are ever going to make and while it is super exciting it can also be intimidating and overwhelming if you aren’t sure where to start. It is important to have the right professionals by your side to help guide you through the process. A great Realtor will hold your hand from beginning to end, and help to get you into a house that works well for you and your needs. In addition to a great Realtor you’re going to need an awesome lender. Your lender can make the process smooth and easy and help you figure out how much house you can afford and make sure you are getting into a mortgage that works well for you. This week we are going to walk you through all the steps to buying your first home and things that you should think about as you begin this process. We love first time homebuyers and we are so excited for you as you begin this journey! Let’s dive in!

Episode 117: Navigating The Real Estate Market As A First Time Homebuyer

Happy Birthday Kristi! If you’ve been following us for a while you know Beth doesn’t mess around with birthdays so we are celebrating Kristi Clinton with a special episode this year and it is packed with excitement! Kristi is off living her best beach life right now in Holbox with her hubby Ryan, who also happens to be the producer of this podcast, but we are here celebrating this special birthday podcast episode with you. We did a year in review and asked Kristi about what she thought her year would look like versus how it actually did and got to know a little more about this creative entrepreneur. She shared about her highlights from the year, and what she's learned and how she celebrates the joys of getting older and views them as a gift.   There is a surprise giveaway at the end so you will want to stick around for that!  Let’s dive in!   Enter to win a FREE 1 hour coaching call with Kristi here: https://view.flodesk.com/pages/64c13e4e207ff6fa282b6ce6

Happy Birthday Kristi! If you’ve been following us for a while you know Beth doesn’t mess around with birthdays so we are celebrating Kristi Clinton with a special episode this year and it is packed with excitement! Kristi is off living her best beach life right now in Holbox with her hubby Ryan, who also happens to be the producer of this podcast, but we are here celebrating this special birthday podcast episode with you. We did a year in review and asked Kristi about what she thought her year would look like versus how it actually did and got to know a little more about this creative entrepreneur. She shared about her highlights from the year, and what she's learned and how she celebrates the joys of getting older and views them as a gift. There is a surprise giveaway at the end so you will want to stick around for that!  Let’s dive in!  Enter to win a FREE 1 hour coaching call with Kristi here: <a href="https://view.flodesk.com/pages/64c13e4e207ff6fa282b6ce6" rel="nofollow" target="_blank">https://view.flodesk.com/pages/64c13e4e207ff6fa282b6ce6</a>

Episode 116: Kristi’s Birthday Celebration To Remember

Just in case you missed it over the last couple weeks, Meta has introduced a new social media app called Threads. It’s made a pretty big splash as a competitor of Twitter and while we normally recommend everyone not to go chasing the latest shiny thing we are actually pretty excited and intrigued about this new offering from Meta. There is no denying they are trying to overthrow Twitter with this release and while it is very similar in appearance and function there are some fun and interesting differences that currently make it stand apart. It’s definitely started out with a different vibe and while that could change right now it feels pretty casual and fun. It doesn’t come without some drawbacks of course, but it really does look like it has some promise and it is probably worth a look. This week Kristi is going to break it down and give her thoughts on all of it. Let’s dive in! 

Just in case you missed it over the last couple weeks, Meta has introduced a new social media app called Threads. It’s made a pretty big splash as a competitor of Twitter and while we normally recommend everyone not to go chasing the latest shiny thing we are actually pretty excited and intrigued about this new offering from Meta. There is no denying they are trying to overthrow Twitter with this release and while it is very similar in appearance and function there are some fun and interesting differences that currently make it stand apart. It’s definitely started out with a different vibe and while that could change right now it feels pretty casual and fun. It doesn’t come without some drawbacks of course, but it really does look like it has some promise and it is probably worth a look. This week Kristi is going to break it down and give her thoughts on all of it. Let’s dive in!

Episode 115: What You Need To Know About Threads

 Real estate is a relationship business, and we don’t just mean in the buying and selling process, or lead generation. Building meaningful connections between real estate agents can make all the difference in your success in this industry. Surrounding yourself with others that are doing what you want to be doing, and are successful can be incredibly beneficial to your long term goals. This week's guest is Chad Jeske and he is the ultimate connector. Chad is the Owner and Publisher of REAL Producers Twin Cities. REAL Producers is a social network that features the top 5% of real estate agents in the Twin Cities to help them connect and socialize and they also release a monthly magazine publication featuring top producing agents. Chad is amazing at helping others connect, and make meaningful relationships. He is passionate about what he does. We are also so so excited to announce that our very own, Beth Petersen Randall, of The BPR Experience here in the Minneapolis area  is currently featured in REAL Producers! This is a great conversation and we can’t wait to share it with you. Let’s dive in! 

Real estate is a relationship business, and we don’t just mean in the buying and selling process, or lead generation. Building meaningful connections between real estate agents can make all the difference in your success in this industry. Surrounding yourself with others that are doing what you want to be doing, and are successful can be incredibly beneficial to your long term goals. This week's guest is Chad Jeske and he is the ultimate connector. Chad is the Owner and Publisher of REAL Producers Twin Cities. REAL Producers is a social network that features the top 5% of real estate agents in the Twin Cities to help them connect and socialize and they also release a monthly magazine publication featuring top producing agents. Chad is amazing at helping others connect, and make meaningful relationships. He is passionate about what he does. We are also so so excited to announce that our very own, Beth Petersen Randall, of The BPR Experience here in the Minneapolis area  is currently featured in REAL Producers! This is a great conversation and we can’t wait to share it with you. Let’s dive in!

Episode 114: Top Producing Real Estate Agents In Real Producers Magazine with Chad Jeske

Can you believe we are already half way through 2023?!? We can’t either! This year has been flying by, and this week we are going to check in on our goals we set for the year and assess how things are going. We have had so much success and excitement this year, and a lot of positivity at the midpoint of the year. We were hoping for some ease and flow this summer and so far things are mostly going as planned. We hope that’s the case for you, but if it isn’t that’s okay too. We place so much pressure on the start of the year, but there is no reason you can’t evaluate where you are at now, reassess things and adjust your plans and get back on track. This week we are going to share where we are both at personally and professionally and what the rest of the year looks like.It just might inspire you to do the same! Let’s dive in!

Can you believe we are already half way through 2023?!? We can’t either! This year has been flying by, and this week we are going to check in on our goals we set for the year and assess how things are going. We have had so much success and excitement this year, and a lot of positivity at the midpoint of the year. We were hoping for some ease and flow this summer and so far things are mostly going as planned. We hope that’s the case for you, but if it isn’t that’s okay too. We place so much pressure on the start of the year, but there is no reason you can’t evaluate where you are at now, reassess things and adjust your plans and get back on track. This week we are going to share where we are both at personally and professionally and what the rest of the year looks <a href="http://like.It" rel="nofollow" target="_blank">like.It</a> just might inspire you to do the same! Let’s dive in!

Episode 113: Mid Year Goals Check In

Here in Minnesota owning a lake home or a cabin is the ultimate dream for a lot of people, and even if you are located in another part of the country there is generally still some sort of equivalent dream wherever you are from. Actually making this dream a reality might be easier than you think if you have someone in your corner providing you with the right advice, and guidance on how to come up with financing, and how to make this work for you and your lifestyle. There are a lot of ways to pull it off, and things like using it as a short term rental, or AirBnB are becoming more common so that you can offset some of the expense of ownership. There are also a lot of things to consider when purchasing a cabin or a lake house and considering all the pros and cons so that you can ultimately make a purchase that really works for you. Today we break down all the ins and outs of purchasing a cabin, or vacation property and how you can make it a reality. Let’s dive in! 

Here in Minnesota owning a lake home or a cabin is the ultimate dream for a lot of people, and even if you are located in another part of the country there is generally still some sort of equivalent dream wherever you are from. Actually making this dream a reality might be easier than you think if you have someone in your corner providing you with the right advice, and guidance on how to come up with financing, and how to make this work for you and your lifestyle. There are a lot of ways to pull it off, and things like using it as a short term rental, or AirBnB are becoming more common so that you can offset some of the expense of ownership. There are also a lot of things to consider when purchasing a cabin or a lake house and considering all the pros and cons so that you can ultimately make a purchase that really works for you. Today we break down all the ins and outs of purchasing a cabin, or vacation property and how you can make it a reality. Let’s dive in!

Episode 112: Making A Cabin Or Vacation Rental A Reality

Branding and marketing in real estate have come a long way in recent years as agents are focusing more on showcasing who they are as a person beyond relying on just sold and for sale photos.   Developing a personal brand is a game changer for a real estate agent because it truly builds the know, like and trust factor that is crucial to marketing yourself as a Realtor.   We love to see this change and we are going to continue shouting from the rooftops on how this can continue to evolve with the times. One of the big misses we are still noticing is teams not allowing their agents to have a personal brand for fear that they will end up leaving the team.    The hard reality is that agents only stay with teams for so long anyways, so we say let them develop their brand as long as they represent the team in a positive way.   This week Beth interviews Kristi about operating a personal brand within a team, the mistakes we both see, the successes and disappointments we've seen firsthand and how to correct them.    This episode might piss off a few (or more!) team leaders, but we are all about bringing you the facts - so let's rip off the bandaid and do this. Are you ready for some truth? Let's dive in!

Branding and marketing in real estate have come a long way in recent years as agents are focusing more on showcasing who they are as a person beyond relying on just sold and for sale photos. Developing a personal brand is a game changer for a real estate agent because it truly builds the know, like and trust factor that is crucial to marketing yourself as a Realtor. We love to see this change and we are going to continue shouting from the rooftops on how this can continue to evolve with the times. One of the big misses we are still noticing is teams not allowing their agents to have a personal brand for fear that they will end up leaving the team.  The hard reality is that agents only stay with teams for so long anyways, so we say let them develop their brand as long as they represent the team in a positive way.   This week Beth interviews Kristi about operating a personal brand within a team, the mistakes we both see, the successes and disappointments we've seen firsthand and how to correct them. This episode might piss off a few (or more!) team leaders, but we are all about bringing you the facts - so let's rip off the bandaid and do this. Are you ready for some truth? Let's dive in!

Episode 111: The Biggest Personal Branding Mistakes Real Estate Agents & Teams Make

Summer has finally arrived in Minnesota, and we couldn't be more thrilled. If you reside in a state with cold winters, you understand just how precious our summers are. Even if you're tuning in from a warmer state, you're likely experiencing the joys of having your kids out of school, engaging in sports, planning summer vacations, and indulging in various activities. With so much happening, it's easy for the calendar to fill up quickly, and before we know it, the fourth quarter will be upon us. As small business owners, it's crucial for us not to neglect working on our businesses while we're busy working in them and enjoying our best lives during the summer. This week, we'll be sharing our summer bucket list and discussing some strategies to ensure a productive summer while also finding a balance between work and leisure. So let's dive in!

Summer has finally arrived in Minnesota, and we couldn't be more thrilled. If you reside in a state with cold winters, you understand just how precious our summers are. Even if you're tuning in from a warmer state, you're likely experiencing the joys of having your kids out of school, engaging in sports, planning summer vacations, and indulging in various activities. With so much happening, it's easy for the calendar to fill up quickly, and before we know it, the fourth quarter will be upon us. As small business owners, it's crucial for us not to neglect working on our businesses while we're busy working in them and enjoying our best lives during the summer. This week, we'll be sharing our summer bucket list and discussing some strategies to ensure a productive summer while also finding a balance between work and leisure. So let's dive in!

Episode 110: Thriving in Summer: Achieving Work-Life Harmony

The summer real estate market is here and in full swing, and while the interest rates are still a huge topic of conversation we are seeing buyers and sellers getting into the game. Some of this is out of necessity but also there are a lot of people who were trying to wait out the interest rates and have just decided they have waited long enough and it’s time to make a move regardless of the rates. We are still in a sellers market due to the lack of inventory, but if that starts to shift things are going to start to balance out, and that could really cause the market to heat up. While the news is so often putting a negative spin on things and hinting at a big dip in the market we are just not seeing the signs of that happening. Many homeowners are sitting on a boat load of equity and are able to sell easily if they experienced some sort of hardship, and with that we are looking at good health in the market. This week we are covering all the hot topics and trends we are seeing out there this summer and getting you up to speed on all the things you need to know and be discussing with clients this summer. Let’s dive in! 

The summer real estate market is here and in full swing, and while the interest rates are still a huge topic of conversation we are seeing buyers and sellers getting into the game. Some of this is out of necessity but also there are a lot of people who were trying to wait out the interest rates and have just decided they have waited long enough and it’s time to make a move regardless of the rates. We are still in a sellers market due to the lack of inventory, but if that starts to shift things are going to start to balance out, and that could really cause the market to heat up. While the news is so often putting a negative spin on things and hinting at a big dip in the market we are just not seeing the signs of that happening. Many homeowners are sitting on a boat load of equity and are able to sell easily if they experienced some sort of hardship, and with that we are looking at good health in the market. This week we are covering all the hot topics and trends we are seeing out there this summer and getting you up to speed on all the things you need to know and be discussing with clients this summer. Let’s dive in!

Episode 109: Summer Real Estate Market Update

Welcome to the Girl, Get Your Face off a Bus Bench podcast where we invite you to check your ego at the app, grab a cup of coffee and get ready to dive into all things real estate marketing, social media, friendship, hardship, love, money mindset, all the things that celebrate you as a badass boss babe.

When it comes to buying or selling a home, understanding mortgage interest rates is so important. Interest rates have continued to be a big topic of conversation this year as the real estate market continues to evolve, and rates play a significant role in determining the affordability of homeownership. Whether you are a buyer or seller, understanding mortgage interest rates can empower you to make informed decisions. By shopping around, considering credit worthiness, and analyzing down payment options, buyers and sellers can successfully navigate the home buying process.   On today’s show we have Jason Trout of JMT Mortgage to discuss everything about mortgage interest rates and the impact they are having on both buyers and sellers. Jason is one of our very favorite brokers to work with in the Twin Cities and he does a great job running through all kinds of scenarios you could encounter, and how to prepare yourself, whether it’s your first time buying a home, or you’ve done it many times. Jason is a true pro, and we love sitting down to chat with him about all things mortgages. Let’s dive in!

When it comes to buying or selling a home, understanding mortgage interest rates is so important. Interest rates have continued to be a big topic of conversation this year as the real estate market continues to evolve, and rates play a significant role in determining the affordability of homeownership. Whether you are a buyer or seller, understanding mortgage interest rates can empower you to make informed decisions. By shopping around, considering credit worthiness, and analyzing down payment options, buyers and sellers can successfully navigate the home buying process. On today’s show we have Jason Trout of JMT Mortgage to discuss everything about mortgage interest rates and the impact they are having on both buyers and sellers. Jason is one of our very favorite brokers to work with in the Twin Cities and he does a great job running through all kinds of scenarios you could encounter, and how to prepare yourself, whether it’s your first time buying a home, or you’ve done it many times. Jason is a true pro, and we love sitting down to chat with him about all things mortgages. Let’s dive in!

Episode 108: Understanding Mortgage Interest Rates for 2023 with Jason Trout

Mike Proctor

Back in March we attended the EXP Fast Forward conference in San Diego, and while we were there we heard a Realtor speak, and he wasn’t talking about real estate, sales, or marketing, he was talking about imposter syndrome. That Realtor’s name was Mike Proctor, and he’s a top producing agent on the Whissle team in San Diego, and while Mike is an amazing Realtor, what we believe is the truly important work he is doing is talking about imposter syndrome, vulnerability, mental health, and parenthood. His message is not one that is being shared all over, and it is certainly not one we hear being spoken from the stage of a real estate conference, and we hope that Mike is changing that. We talked with Mike about how imposter syndrome impacted him, and how he worked to overcome it, mental health and being in sales, fatherhood and family life, and so much more. This was a super vulnerable conversation and we are so grateful to be able to share this one with you. Let’s dive in!   You can find Mike @procdiesel on Instagram    Here is the link to the book Mindset that Mike talks about in the podcast:   https://www.amazon.com/Mindset-Psychology-Carol-S-Dweck/dp/0345472322/ref=tmm_pap_swatch_0?_encoding=UTF8&amp;qid=1683899496

Back in March we attended the EXP Fast Forward conference in San Diego, and while we were there we heard a Realtor speak, and he wasn’t talking about real estate, sales, or marketing, he was talking about imposter syndrome. That Realtor’s name was Mike Proctor, and he’s a top producing agent on the Whissle team in San Diego, and while Mike is an amazing Realtor, what we believe is the truly important work he is doing is talking about imposter syndrome, vulnerability, mental health, and parenthood. His message is not one that is being shared all over, and it is certainly not one we hear being spoken from the stage of a real estate conference, and we hope that Mike is changing that. We talked with Mike about how imposter syndrome impacted him, and how he worked to overcome it, mental health and being in sales, fatherhood and family life, and so much more. This was a super vulnerable conversation and we are so grateful to be able to share this one with you. Let’s dive in! You can find Mike @procdiesel on Instagram  Here is the link to the book Mindset that Mike talks about in the podcast: <a href="https://www.amazon.com/Mindset-Psychology-Carol-S-Dweck/dp/0345472322/ref=tmm_pap_swatch_0?_encoding=UTF8&amp;qid=1683899496" rel="nofollow" target="_blank">https://www.amazon.com/Mindset-Psychology-Carol-S-Dweck/dp/0345472322/ref=tmm_pap_swatch_0?_encoding=UTF8&amp;qid=1683899496</a>

Episode 107: A Male Perspective On Imposter Syndrome with Mike Proctor

It’s pretty safe to say that script practicing, and lead generating are not most Realtors favorite things to do. We want to flip that script on its head (pun intended!) so that rather than treating this like some other drudgery you have to do, you can make it a positive and impactful part of your business. Picking up the phone and calling someone has become something of a lost art, and that is exactly why doing it is such a valuable skill, and like any other skill it takes practice.    Client interactions in real estate are everything, and having consistent communication with buyers and sellers is one of the reasons why someone will potentially choose you rather than someone else. It’s a contact sport after all! On this week's show Beth is going to give her tips and tricks for how to develop a positive mindset around scrip practice, and lead generation, and what you should be doing to help develop those skills. Let’s dive in!

It’s pretty safe to say that script practicing, and lead generating are not most Realtors favorite things to do. We want to flip that script on its head (pun intended!) so that rather than treating this like some other drudgery you have to do, you can make it a positive and impactful part of your business. Picking up the phone and calling someone has become something of a lost art, and that is exactly why doing it is such a valuable skill, and like any other skill it takes practice.  Client interactions in real estate are everything, and having consistent communication with buyers and sellers is one of the reasons why someone will potentially choose you rather than someone else. It’s a contact sport after all! On this week's show Beth is going to give her tips and tricks for how to develop a positive mindset around scrip practice, and lead generation, and what you should be doing to help develop those skills. Let’s dive in!

Episode 106: Script Practice and Lead Generating In Real Estate

Back in March we attended the EXP Fast Forward Conference in San Diego and we finally got a chance to sit down and do a podcast about it last week. The conference was really well done and we had such a great time connecting with Realtors from all over the country. There were amazing speakers and the keynote was the author of Atomic Habits, James Clear. We learned all about habit formation, habit stacking, and the power of small habits, and it was so inspiring to hear about how small actions done consistently can net a big result. There were so many other great speakers discussing everything from geo farming in real estate, categorical farming, lead generation, and email marketing as well as plenty of real estate specific topics. We really just can’t say enough good things about the conference and it was both educational and enjoyable. We can’t wait to share our thoughts with you so let’s dive in! 

Back in March we attended the EXP Fast Forward Conference in San Diego and we finally got a chance to sit down and do a podcast about it last week. The conference was really well done and we had such a great time connecting with Realtors from all over the country. There were amazing speakers and the keynote was the author of Atomic Habits, James Clear. We learned all about habit formation, habit stacking, and the power of small habits, and it was so inspiring to hear about how small actions done consistently can net a big result. There were so many other great speakers discussing everything from geo farming in real estate, categorical farming, lead generation, and email marketing as well as plenty of real estate specific topics. We really just can’t say enough good things about the conference and it was both educational and enjoyable. We can’t wait to share our thoughts with you so let’s dive in!

Episode 105: EXP Fast Forward Conference Recap

The most important thing for the marketing of any business is consistency. Consistency is the driving force behind your brand ultimately reaching your ideal client. It doesn’t matter what platform you are using to reach your audience, consistency is the key. We believe that email marketing is the most impactful and reliable way to move your business forward. You don’t own your Instagram, you don’t own your TikTok, but you do own your email list. Oftentimes when we start talking about e-mail marketing the first question is "Where do I start?” This week Kristi goes through a nurture sequence, otherwise known as a marketing funnel. A funnel is the process of converting traffic using a freebie, coupon code, ebook, or whatever your lead magnet is. After the free content has been delivered a series of automated emails will follow that will educate about your mission, who you are and how you can serve this new prospective client. This is the heart of any good online marketing strategy. Kristi walks through a step by step guide on how to do this on this week's show. Let’s dive in!   Checkout our link for a discount on Flodesk if you’re interested in trying Flodesk.   https://flodesk.com/c/OAAMMZ

The most important thing for the marketing of any business is consistency. Consistency is the driving force behind your brand ultimately reaching your ideal client. It doesn’t matter what platform you are using to reach your audience, consistency is the key. We believe that email marketing is the most impactful and reliable way to move your business forward. You don’t own your Instagram, you don’t own your TikTok, but you do own your email list. Oftentimes when we start talking about e-mail marketing the first question is "Where do I start?” This week Kristi goes through a nurture sequence, otherwise known as a marketing funnel. A funnel is the process of converting traffic using a freebie, coupon code, ebook, or whatever your lead magnet is. After the free content has been delivered a series of automated emails will follow that will educate about your mission, who you are and how you can serve this new prospective client. This is the heart of any good online marketing strategy. Kristi walks through a step by step guide on how to do this on this week's show. Let’s dive in! Checkout our link for a discount on Flodesk if you’re interested in trying Flodesk. <a href="https://flodesk.com/c/OAAMMZ" rel="nofollow" target="_blank">https://flodesk.com/c/OAAMMZ</a>

Episode 104: How To Create A Successful Email Marketing Funnel

Lauren Taylor

Are you using TikTok as part of your social media strategy? It is currently the 3rd largest social media network behind Facebook and Instagram with roughly 834 million users worldwide and it has the highest average engagement rate of all social media platforms making it a fantastic tool in your social media strategy. It’s also unique in that you still have the ability to be one of the first agents in your area to build a big following on TikTok, you might even be the first real estate agent in your city to blow up!    This week’s guest, Lauren Taylor, is a Realtor, and business coach and she made it her mission for one year to focus on building her TikTok audience and grew her account to over 100,000 followers and 2.2 billion views! We sat down and talked to her about building a following on TikTok as a real estate agent, leveraging TikTok as an early adopter and using B-roll video to create engaging content. We really enjoyed this interview and Lauren shared a ton of great information on her personal journey and how you can leverage TikTok to reach more potential clients. Let’s dive in!    You can find Lauren on TikTok and Instagram @likelaurentaylor 

Are you using TikTok as part of your social media strategy? It is currently the 3rd largest social media network behind Facebook and Instagram with roughly 834 million users worldwide and it has the highest average engagement rate of all social media platforms making it a fantastic tool in your social media strategy. It’s also unique in that you still have the ability to be one of the first agents in your area to build a big following on TikTok, you might even be the first real estate agent in your city to blow up!  This week’s guest, Lauren Taylor, is a Realtor, and business coach and she made it her mission for one year to focus on building her TikTok audience and grew her account to over 100,000 followers and 2.2 billion views! We sat down and talked to her about building a following on TikTok as a real estate agent, leveraging TikTok as an early adopter and using B-roll video to create engaging content. We really enjoyed this interview and Lauren shared a ton of great information on her personal journey and how you can leverage TikTok to reach more potential clients. Let’s dive in!  You can find Lauren on TikTok and Instagram @likelaurentaylor

Episode 103: How To Create Engaging TikTok Content For Real Estate with Lauren Taylor

Chelsea Peitz

We feel pretty safe in saying we’ve all heard a million times by now about doing videos for social, and how important it is and on and on. At this point this isn’t new, and you’re probably using at least some video in your marketing strategy even if it has been reluctantly. The hard part is showing up authentically, with confidence, and not wanting to cringe at every post. It’s not easy, at least not for a lot of us, and there is nothing wrong with that. We weren’t all born to be in front of a camera, and that’s okay too. We can still make video work for us, and in fact it’s a skill we can get better at and it doesn’t have to be a full time job.    Our guest this week is Chelsea Peitz, a real estate social media strategist, keynote speaker, author, and podcaster, who coaches camera-shy real estate humans to show up online with heart and humanity not hustle or hacks. Chelsea is absolutely wonderful at explaining why video is important, how it works on us, how we can and should be using it to connect with others, and best of all she removes the things that are simply excuses standing in our way to getting started. We absolutely love this conversation, it’s full of good energy, good advice, and Chelsea is supper uplifting. We will definitely be going back to listen to this one because she has tips anyone operating a business on social media will be able to put into action. Let’s dive in!   Check out Chelsea on IG @chelsea.peitz   Her website www.chelseapeitz.com   Her books are: What To Post and Talking In Pictures and you can find them both on Amazon.

We feel pretty safe in saying we’ve all heard a million times by now about doing videos for social, and how important it is and on and on. At this point this isn’t new, and you’re probably using at least some video in your marketing strategy even if it has been reluctantly. The hard part is showing up authentically, with confidence, and not wanting to cringe at every post. It’s not easy, at least not for a lot of us, and there is nothing wrong with that. We weren’t all born to be in front of a camera, and that’s okay too. We can still make video work for us, and in fact it’s a skill we can get better at and it doesn’t have to be a full time job.  Our guest this week is Chelsea Peitz, a real estate social media strategist, keynote speaker, author, and podcaster, who coaches camera-shy real estate humans to show up online with heart and humanity not hustle or hacks. Chelsea is absolutely wonderful at explaining why video is important, how it works on us, how we can and should be using it to connect with others, and best of all she removes the things that are simply excuses standing in our way to getting started. We absolutely love this conversation, it’s full of good energy, good advice, and Chelsea is supper uplifting. We will definitely be going back to listen to this one because she has tips anyone operating a business on social media will be able to put into action. Let’s dive in! Check out Chelsea on IG @chelsea.peitz Her website <a href="http://www.chelseapeitz.com" rel="nofollow" target="_blank">www.chelseapeitz.com</a> Her books are: What To Post and Talking In Pictures and you can find them both on Amazon.

Episode 102: Showing Up Authentically On Video with Chelsea Peitz

Alright friends, this week's episode is all about you! Last week we celebrated 100 episodes, and this week just so happens to be the 2 year anniversary of starting the podcast. Since we already talked all about our podcasting journey last week, this week we are going to celebrate all of you for coming along on this journey with us! We are announcing two giveaways for our listeners, so let’s dive in!    Sign up to win a free 1 hour coaching call with Beth and Kristi!    https://view.flodesk.com/pages/6419c0188b2493e1ce9e4d48   Sign up to win one of 2 branded podcast Stanley mugs!   https://view.flodesk.com/pages/6419beefdc3789176b694388

Alright friends, this week's episode is all about you! Last week we celebrated 100 episodes, and this week just so happens to be the 2 year anniversary of starting the podcast. Since we already talked all about our podcasting journey last week, this week we are going to celebrate all of you for coming along on this journey with us! We are announcing two giveaways for our listeners, so let’s dive in!  Sign up to win a free 1 hour coaching call with Beth and Kristi!  <a href="https://view.flodesk.com/pages/6419c0188b2493e1ce9e4d48" rel="nofollow" target="_blank">https://view.flodesk.com/pages/6419c0188b2493e1ce9e4d48</a> Sign up to win one of 2 branded podcast Stanley mugs! <a href="https://view.flodesk.com/pages/6419beefdc3789176b694388" rel="nofollow" target="_blank">https://view.flodesk.com/pages/6419beefdc3789176b694388</a>

Episode 101: 2 Year Anniversary Giveaway

Episode 100! Woot woot! We can hardly believe we have done 100 shows! This show is all about celebrating and we even have a special announcement for you at the end of the show! This week is a reflection on our podcasting journey; we share the surprising aspects of running a podcast, what has been the most fun and enjoyable parts of doing the show, and some of the lessons we have learned along the way. We are so grateful to everyone who’s come along on this journey with us. When we started the show one of the main goals was to build a community, and 100 episodes in we definitely feel we have succeeded at that goal which is so dang cool. We are still working on growing and building, and it has been so incredibly rewarding and it absolutely would not be possible without all of you. We can’t say thank you enough for tuning in each week, and we are so excited for all that the future holds. Let’s dive in! 

Episode 100! Woot woot! We can hardly believe we have done 100 shows! This show is all about celebrating and we even have a special announcement for you at the end of the show! This week is a reflection on our podcasting journey; we share the surprising aspects of running a podcast, what has been the most fun and enjoyable parts of doing the show, and some of the lessons we have learned along the way. We are so grateful to everyone who’s come along on this journey with us. When we started the show one of the main goals was to build a community, and 100 episodes in we definitely feel we have succeeded at that goal which is so dang cool. We are still working on growing and building, and it has been so incredibly rewarding and it absolutely would not be possible without all of you. We can’t say thank you enough for tuning in each week, and we are so excited for all that the future holds. Let’s dive in!

Episode 100: Celebrating the 100th Episode Of The Podcast

Ashley Ford

We have been talking a lot about the spring market in recent weeks, and in addition to the spring market it’s also tax season. Tax time can be a stressful and anxiety filled time for a lot of small business owners, but it doesn’t have to be that way. This week we have Ashley Ford from Pretty Penny Accounting to talk about all things financial and small business. Ashley has a really unique approach to money management, and accounting she looks at not only the role it plays in your business but also the role it’s playing in your mental health and overall well being. We absolutely love this approach, and found so much of what she had to say super refreshing. No shame, no guilt, and lots of great ways to start changing habits to move yourself in a positive direction. Ashley gave us a ton of great tips on how to manage your money for your business and your life. Ashley has also taken a very forward approach to her marketing and social media presence which is very unique in the financial space which is sooo refreshing to see. This is a really great interview packed with a ton of great info. Let’s dive in!   You can find Ashley at her website   https://www.ppllcaccounting.com/meetashley   Find Ashley on IG  @prettypennyaccounting

We have been talking a lot about the spring market in recent weeks, and in addition to the spring market it’s also tax season. Tax time can be a stressful and anxiety filled time for a lot of small business owners, but it doesn’t have to be that way. This week we have Ashley Ford from Pretty Penny Accounting to talk about all things financial and small business. Ashley has a really unique approach to money management, and accounting she looks at not only the role it plays in your business but also the role it’s playing in your mental health and overall well being. We absolutely love this approach, and found so much of what she had to say super refreshing. No shame, no guilt, and lots of great ways to start changing habits to move yourself in a positive direction. Ashley gave us a ton of great tips on how to manage your money for your business and your life. Ashley has also taken a very forward approach to her marketing and social media presence which is very unique in the financial space which is sooo refreshing to see. This is a really great interview packed with a ton of great info. Let’s dive in! You can find Ashley at her website <a href="https://www.ppllcaccounting.com/meetashley" rel="nofollow" target="_blank">https://www.ppllcaccounting.com/meetashley</a> Find Ashley on IG @prettypennyaccounting

Episode 99: How To Manage Money In A Small Business with Ashley Ford

Girl, Get Your Face Off A Bus Bench: Real Estate Marketing Only Better

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