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The Winning Idea

The Winning Idea Podcast is here to help you creative bigger, better advertising ideas - faster. Hosted by ad creative Rob Aspinall, it's perfect for graphic designers, copywriters, art directors and ... Read more

Warning: This podcast has few episodes.

This means there isn't enough episodes to provide the most popular episodes. Here's the rankings of the current episodes anyway, we recommend you to revisit when there's more episodes!

Ranked #1

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Ideas That Sell: How to Add Impact to Your Concepts

Ideas That Sell: How to Add Impact to Your Concepts

How do you stand out as a creative? And how can your campaigns make more of an impact in the world? One way is to know h... Read more

6 Apr 2021

14mins

Ranked #2

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Creative Ideas Made Easier: Try This Simple Method

Creative Ideas Made Easier: Try This Simple Method

By asking yourself one simple question, you can supercharge your creativity. And come up with more original ideas, no ma... Read more

1 Mar 2021

6mins

Ranked #3

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Disruption in Advertising Concepts: Learn the 4 Levels and 4 Methods

Disruption in Advertising Concepts: Learn the 4 Levels and 4 Methods

Disruption is key to capturing the attention of your audience. So no wonder we hear the term mentioned so often by adver... Read more

21 Jan 2021

11mins

Ranked #4

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How Effective Are Your Ideas? Do These Two Things to Get Better Results

How Effective Are Your Ideas? Do These Two Things to Get Better Results

So you've got an idea for a new brand or advertising campaign. How do you make sure it's effective? In this podcast, I s... Read more

7 Jan 2021

17mins

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Ranked #5

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Are Your Biases Limiting You Creatively?: Must-Know Marketing Principle

Are Your Biases Limiting You Creatively?: Must-Know Marketing Principle

Here's the problem with a lot of ad campaigns... Whether you call it advertising, marketing or branding - the reason we ... Read more

10 Dec 2020

11mins

Ranked #6

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Struggling for Fresh Advertising Ideas? Try This Secret Creative Trick

Struggling for Fresh Advertising Ideas? Try This Secret Creative Trick

There's nothing worse as an ad creative than the dreaded blank page. When all your ideas seem stale. Or you just don't h... Read more

26 Nov 2020

17mins

Ranked #7

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Advertising Strategy: The #1 Error Made by Creatives & Brands

Advertising Strategy: The #1 Error Made by Creatives & Brands

The strength of an advertising campaign often comes down to the strength of the benefits underpinning the idea. If the c... Read more

12 Nov 2020

26mins

Ranked #8

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Get Faster at Creative Advertising Ideas: Emotion Hacking

Get Faster at Creative Advertising Ideas: Emotion Hacking

Whether you're a graphic designer, copywriter, art director or your marketing efforts demand that you produce impactful ... Read more

29 Oct 2020

8mins

Ranked #9

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Solve Any Brief Fast: Simple Creative Strategy Hack

Solve Any Brief Fast: Simple Creative Strategy Hack

Creative ideas needn't be hard...Even when the brief seems impossible.But only IF you get your strategy right in the beg... Read more

22 Oct 2020

20mins

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