OwlTail

Is now Fathom

OwlTail

Is now Fathom

Once upon a time in advertising

Once upon a time in advertising is a memoir podcast by Rick Blears. Hear his remarkable and hilarious stories about the advertising business in the 1970s and '80s before the internet, social media inf... Read more

Popular All episodes

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Ranked #1

Bouncebackability

Once upon a time in advertising - Bouncebackability. In this episode, our ad man Rick Blears invents a word - Bounceback... Read more

17 Sep 2021

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8mins

Ranked #2

Golden Gateway

Once upon a time in advertising - Golden Gateway. Vintage advertising creative Rick Blears wins the pitch of a lifetime ... Read more

13 Aug 2021

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10mins

Ranked #3

Shake 'n' vac

Once upon a time in advertising - Shake 'n' vac. Shake 'n' vac by Glade was a hit product in the 1980s but behind the sc... Read more

3 Jul 2021

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9mins

Ranked #4

Fiat fiasco

Once upon a time in advertising - Fiat fiasco. Our adman Rick Blears recalls a pitch for a TV ad campaign for Fiat cars.... Read more

13 Jun 2021

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8mins

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Ranked #5

The wrong creative

Once upon a time in advertising - The wrong creative. Our adman Rick Blears has risen through the ranks to become group ... Read more

4 Jun 2021

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7mins

Ranked #6

The analogue adman

Once upon a time in advertising - The analogue adman. Our adman Rick Blears crashes headlong into the digital era when h... Read more

26 May 2021

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8mins

Ranked #7

The legendary frozen turkey story

Once upon a time in advertising - The legendary frozen turkey story. Our adman Rick Blears gets a frozen turkey as a Xma... Read more

14 May 2021

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5mins

Ranked #8

Opportunity knocks

Once upon a time in advertising - Opportunity knocks. A wannabe pop star is taken down a peg or two with a practical jok... Read more

10 May 2021

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8mins

Ranked #9

Party can

Once upon a time in advertising - Party can. An advertising pitch goes disastrously wrong when adman Rick Blears arrives... Read more

4 May 2021

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9mins

Ranked #10

Sleeping on the job

Once upon a time in advertising - Sleeping on the job. Adman Rick Blears tackles an unexpected dilemma, a potential clie... Read more

3 May 2021

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4mins

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