Ranked #1
The Debrief: Bitwise Rebrand
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Working with the industry’s most impactful businesses and government agencies, Bitwise is a digital services company tha... Read more
11 Jul 2022
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38mins
Ranked #2
Insights: Co-Creating The Brand You Want
Insights: Co-Creating The Brand You Want
The brand you want isn’t out there waiting for you to discover it, and it sure doesn’t just happen. You play a real part... Read more
7 Jul 2022
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9mins
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The Debrief: Zello Rebrand
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Zello had already built the most popular push-to-talk app, but it needed a brand that spoke more directly to enterprise ... Read more
22 Jun 2022
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10 Minutes On Brand: Debranding
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This week on 10 Minutes On Brand, Focus Lab’s Will Straughn and Natalie Kent chat about debranding—the process of simpli... Read more
25 May 2022
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11mins
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Insights: B2B Branding in the Modern World
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B2B brands that execute on brand correctly are primed to win, but it will take some healthy self-awareness and courage. ... Read more
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Insights: The Impacts of Color on a Brand
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The Debrief: Tango Rebrand
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Tango is the only workflow intelligence platform that helps teams be their best at work by transforming process document... Read more
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10 Minutes on Brand: Brand Architecture
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This week on 10 Minutes On Brand, Focus Lab’s Will Straughn and Anna Beyerle Rosen chat about brand architecture. The gr... Read more
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Insights: The Biggest B2B Value Driver in the Intangible Economy
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Companies investing in intangible assets outperform their peers. For high-growth companies, their most valuable intangib... Read more
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With a new name, Kion — formerly cloudtamer.io — needed an identity that established it as a trusted technology partner ... Read more
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