Cover image of a branded world: Branding made easy. A podcast where we explore great brands and learn how to build a powerful brand.

a branded world: Branding made easy. A podcast where we explore great brands and learn how to build a powerful brand.

Welcome to a branded world, a podcast about all things branding by Luiza Campos from marcastrategy. A branded world explores great brands and interview experts and provide actionable advice to help yo... Read more

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15 lessons from over 30 years of value creation – with Todd Kelly

15 lessons from over 30 years of value creation – with Todd Kelly

Growing your business is hard and this is especially true if you’re a small organization.  Wouldn’t it be great to learn... Read more

26 May 2021

52mins

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93 - Inside the fastest growing social media teams - with Miruna Dragomir

93 - Inside the fastest growing social media teams - with Miruna Dragomir

In 2020, many brands pulled back their advertising and marketing. To ensure they could continue to connect and be helpfu... Read more

13 May 2021

39mins

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92 – How to build a personal brand

92 – How to build a personal brand

If you’re starting your career, your consultancy, or small business, and want to position and differentiate yourself in ... Read more

29 Apr 2021

24mins

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91 - The business case for sustainability - with Chad Park

91 - The business case for sustainability - with Chad Park

There are increasing expectations from consumers and investors alike for brands to demonstrate their genuine commitment ... Read more

15 Apr 2021

42mins

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90 - How gamification can improve lives and bottom lines - with Oliver Šimko - Part 2

90 - How gamification can improve lives and bottom lines - with Oliver Šimko - Part 2

This episode is the second part of my interview with Oliver Šimko. Gamification can be highly effective in a variety of ... Read more

18 Mar 2021

26mins

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89 - How gamification can improve lives and bottom lines - with Oliver Šimko - Part 1

89 - How gamification can improve lives and bottom lines - with Oliver Šimko - Part 1

Gamification has become a bit of a buzzword in the last few years, but it’s not just a gimmick. Gamification uses game d... Read more

4 Mar 2021

30mins

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88 - Becoming the story

88 - Becoming the story

We like to think we’re rational beings and we mistakenly believe that we can persuade or create the action we want by cr... Read more

18 Feb 2021

31mins

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87 - How small brands become powerful

87 - How small brands become powerful

Entrepreneurs, small business owners, and non-profits have very limited time and resources. How should they use the litt... Read more

4 Feb 2021

25mins

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86 - Brand and Culture

86 - Brand and Culture

When you’re a small team culture is easier to manage but as you grow and hire more people, it becomes harder to preserve... Read more

14 Jan 2021

30mins

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85 - Beyond 2020

85 - Beyond 2020

2020 was quite the year and as much as we’re all looking forward to putting it behind us, what are some learnings and in... Read more

20 Dec 2020

29mins

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