Bob Wiersma

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Episode 26- Bob Wiersma

Nick Studholme

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Episode 25- Nick Studholme

The post Episode 24- 6 Key metrics for every PT practice appeared first on Physical Therapist on Fire.

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Episode 24- 6 Key metrics for every PT practice

Mary Daloung

Join Dr. Andrew Gorecki and Dr. Nick Hawkins in this episode of PT on fire where they speak with compliance expert Mary DaLoungon the ever changing state of physical therapy compliance and what PT's and practice owners everywhere can do to ensure they are compliant and covered during insurance audits. [00:40] Meet Mary and Alicia! [1:43] What does BCMS do? [6:15] “There are resources for everything except in documentation like billing and coding, we relied on our EMR system and found out we were not compliant…” [12:43] Mary explains past compliance issues and the outcomes from those situations when audits happen. [18:32] Do compliance issues only fall on clinic OWNERS or do they also fall on employees? [20:49] Mary defines reckless disregard—and how it affects a PT. [27:30] The truth behind the POC. [30:00] Not all consultants are created equal—what to look for when finding a consultant for your practice. [32:26] BCMS, a family business with continued support. [39:00] How to get your free risk assessment from BCMS! [41:16] How to contact BCMS The post Episode 23- BCSM Mary Daloung appeared first on Physical Therapist on Fire.

Join Dr. Andrew Gorecki and Dr. Nick Hawkins in this episode of PT on fire where they speak with compliance expert Mary DaLoungon the ever changing state of physical therapy compliance and what PT's and practice owners everywhere can do to ensure they are compliant and covered during insurance audits. [00:40] Meet Mary and Alicia! [1:43] What does BCMS do? [6:15] “There are resources for everything except in documentation like billing and coding, we relied on our EMR system and found out we were not compliant…” [12:43] Mary explains past compliance issues and the outcomes from those situations when audits happen. [18:32] Do compliance issues only fall on clinic OWNERS or do they also fall on employees? [20:49] Mary defines reckless disregard—and how it affects a PT. [27:30] The truth behind the POC. [30:00] Not all consultants are created equal—what to look for when finding a consultant for your practice. [32:26] BCMS, a family business with continued support. [39:00] How to get your free risk assessment from BCMS! [41:16] How to contact BCMS The post <a href="http://ptofire.com/episode-23-bcsm-mary-daloung" rel="nofollow" target="_blank">Episode 23- BCSM Mary Daloung</a> appeared first on <a href="http://ptofire.com" rel="nofollow" target="_blank">Physical Therapist on Fire</a>.

Episode 23- BCSM Mary Daloung

Arthur Hsu

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Episode 22- Arthur Hsu

Join Dr. Nick Hawkins and Dr. Andrew Gorecki in today’s podcast on why 70% of patients don’t complete plan of cares and what you can do about it through the act of motivational interviewing! [2:34] Who is this episode for? [3:45] “If people do not do what we say, their lives will not be touched, and the shift needs to happen in our OWN brains.” [4:10] Common ‘traps’ PT’s fall in to during patient care and how it can affect patient outcomes. [7:07] The ways that we can make the shift in our minds and ultimately lead patients to completing the plan of care. [9:18] Elicit, Provide, Elicit. [16:50] Treat others how they would treat themselves—What YOU want for your patient may not be what they want. [18:30]  DARN: desire, ability, reason, need.   Resources from Today's Show: Motivational Interviewing by William R. Miller The post Episode 21- Motivational Interviewing appeared first on Physical Therapist on Fire.

Join Dr. Nick Hawkins and Dr. Andrew Gorecki in today’s podcast on why 70% of patients don’t complete plan of cares and what you can do about it through the act of motivational interviewing! [2:34] Who is this episode for? [3:45] “If people do not do what we say, their lives will not be touched, and the shift needs to happen in our OWN brains.” [4:10] Common ‘traps’ PT’s fall in to during patient care and how it can affect patient outcomes. [7:07] The ways that we can make the shift in our minds and ultimately lead patients to completing the plan of care. [9:18] Elicit, Provide, Elicit. [16:50] Treat others how they would treat themselves—What YOU want for your patient may not be what they want. [18:30]  DARN: desire, ability, reason, need. Resources from Today's Show: Motivational Interviewing by William R. Miller The post <a href="http://ptofire.com/episode-21-motivational-interviewing" rel="nofollow" target="_blank">Episode 21- Motivational Interviewing</a> appeared first on <a href="http://ptofire.com" rel="nofollow" target="_blank">Physical Therapist on Fire</a>.

Episode 21- Motivational Interviewing

[1:00] Why do most people fail at Facebook marketing? [1:35] How does Andrew look at Facebook as a business owner? [3:39] Facebook allows you to target your dream patient/client. It allows you to pin point your avatar and advertise directly to them. [6:00] Andrew discusses why picking your avatar is vital and how choosing the wrong avatar can waste your marketing dollars. [8:30] It all starts with the sales funnel. [9:15] Lead magnet, trip wire, call to action. [17:50] “…most PT’s are just guessing, you don’t know why what you did worked or didn’t work. You have to have a way to test. The beauty of a sales funnel is that there is always a way to test how effective your dollars were spent.” [25:10] Social media is just a tool, if your strategy is not solid, you’ll be wasting money. [25:30] The end goal is the core service. [27:19] Get your visual sales funnel for free! Click here! Resources Mentioned in this Episode: No BS Direct Response Marketing by Dan Kennedy Scientific Advertising by Claude Hopkins The post Episode 20- Facebook Strategy appeared first on Physical Therapist on Fire.

[1:00] Why do most people fail at Facebook marketing? [1:35] How does Andrew look at Facebook as a business owner? [3:39] Facebook allows you to target your dream patient/client. It allows you to pin point your avatar and advertise directly to them. [6:00] Andrew discusses why picking your avatar is vital and how choosing the wrong avatar can waste your marketing dollars. [8:30] It all starts with the sales funnel. [9:15] Lead magnet, trip wire, call to action. [17:50] “…most PT’s are just guessing, you don’t know why what you did worked or didn’t work. You have to have a way to test. The beauty of a sales funnel is that there is always a way to test how effective your dollars were spent.” [25:10] Social media is just a tool, if your strategy is not solid, you’ll be wasting money. [25:30] The end goal is the core service. [27:19] Get your visual sales funnel for free! Click here! Resources Mentioned in this Episode: No BS Direct Response Marketing by Dan Kennedy Scientific Advertising by Claude Hopkins The post <a href="http://ptofire.com/episode-20-facebook-strategy" rel="nofollow" target="_blank">Episode 20- Facebook Strategy</a> appeared first on <a href="http://ptofire.com" rel="nofollow" target="_blank">Physical Therapist on Fire</a>.

Episode 20- Facebook Strategy

Corey Bridges

[2:24] Meet Corey! [6:30] Corey discusses how he got involved with the Gray Institute, and how the information he learned has transformed his training career. [16:11] “Above all else we’re there for other people and we are there to help people.” [16:41] Corey discusses the slow growth of AFS amongst the professional athletic community, and how the close minded nature of society may be contributing to that. [22:40] Corey talks about how AFS prepared him to train an Olympic table tennis player—and how successful training for table tennis still comes down to movement patterns. [29:06] Start by sometimes giving someone what they want to in return get what they need. [32:26] How to find Corey!     The post Episode 19- Corey Bridges appeared first on Physical Therapist on Fire.

[2:24] Meet Corey! [6:30] Corey discusses how he got involved with the Gray Institute, and how the information he learned has transformed his training career. [16:11] “Above all else we’re there for other people and we are there to help people.” [16:41] Corey discusses the slow growth of AFS amongst the professional athletic community, and how the close minded nature of society may be contributing to that. [22:40] Corey talks about how AFS prepared him to train an Olympic table tennis player—and how successful training for table tennis still comes down to movement patterns. [29:06] Start by sometimes giving someone what they want to in return get what they need. [32:26] How to find Corey! The post <a href="http://ptofire.com/episode-19-corey-bridges" rel="nofollow" target="_blank">Episode 19- Corey Bridges</a> appeared first on <a href="http://ptofire.com" rel="nofollow" target="_blank">Physical Therapist on Fire</a>.

Episode 19- Corey Bridges

Adam Wolf

Dr. Nick Hawkins and Dr. Andrew Gorecki sit down in today's podcast to touch base with Adam Wolf and dive in to the world of AFS paired with manual muscle testing--or integrated motion. The guys go deep also discussing behavioral and emotional struggles those in pain deal with and how as a physical therapist you handle those situations. Stay tuned to the end to find out how to get a glimpse into Adam's new book titled "Real Movement". [1:52] They guys dive with discussing the time leading up to the release of Adam’s new book. [5:05] Adam and Nick go over how they came to a partnership and touch on manual muscle testing. [10:00] Test, treat, retest [11:27] Manual Muscle Test Findings—you can test most muscles from a functional position. [17:33] “We open neurological windows.” [19:57] Adam and Nick discuss motor control theories and how it can transfer over to clinical application. [23:30] Adam touches on behavior changes that may need to occur as they relate to the resolution of pain. [28:12] You didn’t know you didn’t know. [30:50] The individual essentials: movement, rest and recovery, nourishment, behavior. [31:26] “If there is dysfunction in the body, one of those four things is out of whack.” [41:43] How to get Adam’s book! www.biomechanicaldetective.com [42:59] The Freebie! Get a taste of Adam’s book. The post Episode 18- Adam Wolf appeared first on Physical Therapist on Fire.

Dr. Nick Hawkins and Dr. Andrew Gorecki sit down in today's podcast to touch base with Adam Wolf and dive in to the world of AFS paired with manual muscle testing--or integrated motion. The guys go deep also discussing behavioral and emotional struggles those in pain deal with and how as a physical therapist you handle those situations. Stay tuned to the end to find out how to get a glimpse into Adam's new book titled "Real Movement". [1:52] They guys dive with discussing the time leading up to the release of Adam’s new book. [5:05] Adam and Nick go over how they came to a partnership and touch on manual muscle testing. [10:00] Test, treat, retest [11:27] Manual Muscle Test Findings—you can test most muscles from a functional position. [17:33] “We open neurological windows.” [19:57] Adam and Nick discuss motor control theories and how it can transfer over to clinical application. [23:30] Adam touches on behavior changes that may need to occur as they relate to the resolution of pain. [28:12] You didn’t know you didn’t know. [30:50] The individual essentials: movement, rest and recovery, nourishment, behavior. [31:26] “If there is dysfunction in the body, one of those four things is out of whack.” [41:43] How to get Adam’s book! <a href="http://www.biomechanicaldetective.com" rel="nofollow" target="_blank">www.biomechanicaldetective.com</a> [42:59] The Freebie! Get a taste of Adam’s book. The post <a href="http://ptofire.com/episode-18-adam-wolf" rel="nofollow" target="_blank">Episode 18- Adam Wolf</a> appeared first on <a href="http://ptofire.com" rel="nofollow" target="_blank">Physical Therapist on Fire</a>.

Episode 18- Adam Wolf

Joe Tofferi-Kinexit [2:42] Meet Joe! [5:30] Kinexit [5:48] “One of the hardest things to do is to maximize your potential globally, and to scale things.” [9:15] The Coach’s dashboard. [11:20] Nick touches on his experience with Kinexit. [13:37]  “The thing that stands out is that there’s no other program online that actually takes you through a test to look at your individual body and identify any limitations you might have.” [14:15] Joe discusses how Kinexit individualizes workout programs. [15:20] Nick touches on how Kinexit can connect to physical therapy aftercare. [19:13] Kinexit is a tool for the personal trainer/physical therapist/strength coach’s toolbox. [23:18] How YOU can get Kinexit! [23:46] The three PT on Fire questions for Joe!   The post Episode 17- Joe Tofferi- Online  Personal Training appeared first on Physical Therapist on Fire.

Joe Tofferi-Kinexit [2:42] Meet Joe! [5:30] Kinexit [5:48] “One of the hardest things to do is to maximize your potential globally, and to scale things.” [9:15] The Coach’s dashboard. [11:20] Nick touches on his experience with Kinexit. [13:37]  “The thing that stands out is that there’s no other program online that actually takes you through a test to look at your individual body and identify any limitations you might have.” [14:15] Joe discusses how Kinexit individualizes workout programs. [15:20] Nick touches on how Kinexit can connect to physical therapy aftercare. [19:13] Kinexit is a tool for the personal trainer/physical therapist/strength coach’s toolbox. [23:18] How YOU can get Kinexit! [23:46] The three PT on Fire questions for Joe! The post <a href="http://ptofire.com/episode-17-joe-tofferi-online-personal-training" rel="nofollow" target="_blank">Episode 17- Joe Tofferi- Online Personal Training</a> appeared first on <a href="http://ptofire.com" rel="nofollow" target="_blank">Physical Therapist on Fire</a>.

Episode 17- Joe Tofferi- Online  Personal Training

A podcast designed specifically for the movement professional who is looking for inspiration, motivation, and to explore what others are doing in the world of movement.

Aaron LeBauer

Aaron LeBauer Show Notes: [1:06] How in the world did Aaron open a PT Practice two months after graduation? [2:00] “You value quality over the traditional quantity.” [2:18] Aaron discusses his background and how he came to opening a cash PT practice. [6:34] Aaron touches on how he fell into the role of teacher; guiding others into a cash based PT practice. [9:30] Marketing, marketing, marketing. [12:07] Who moved my cheese? [13:57] “It doesn’t matter if you go to Physician’s or not, we need to be offering other people information, and value, and a service that will help them, and in turn they will send us people.” [16:47] How to connect with Aaron. [18:57] Cash based PT 101. The post Episode 16- Aaron Lebauer: How To Run a Cash PT Practice appeared first on Physical Therapist on Fire.

Aaron LeBauer Show Notes: [1:06] How in the world did Aaron open a PT Practice two months after graduation? [2:00] “You value quality over the traditional quantity.” [2:18] Aaron discusses his background and how he came to opening a cash PT practice. [6:34] Aaron touches on how he fell into the role of teacher; guiding others into a cash based PT practice. [9:30] Marketing, marketing, marketing. [12:07] Who moved my cheese? [13:57] “It doesn’t matter if you go to Physician’s or not, we need to be offering other people information, and value, and a service that will help them, and in turn they will send us people.” [16:47] How to connect with Aaron. [18:57] Cash based PT 101. The post <a href="http://ptofire.com/episode-16-aaron-lebauer-how-to-run-a-cash-pt-practice" rel="nofollow" target="_blank">Episode 16- Aaron Lebauer: How To Run a Cash PT Practice</a> appeared first on <a href="http://ptofire.com" rel="nofollow" target="_blank">Physical Therapist on Fire</a>.

Episode 16- Aaron Lebauer: How To Run a Cash PT Practice

In today's episode Andrew and Nick sit down and get to the root of practicing as a physical therapist--movement principals. They tackle some tough topics and face the status quo head on by challenging the traditional style of physical therapy and asks the question; "Do you really know what movement is?". [2:13] What is movement? [3:45] “Subconscious reaction due to a conscious task…” [4:30] Application of conscious movement rehab vs subconscious [7:15] Textbook thinking vs the reality of muscle function [8:18] “If you’re decelerating a movement, that means gravity gave it to you for free.” [9:48] Principals, principals, principals. [10:07] “In the movement world, a lot of people are just looking at techniques….” [10:30] Bringing it all back to letting what the patient/client wants to do/accomplish be the driver for treatment and technique. [13:00] The complexity of movement, and going back to the root of what each muscle was designed to do. [15:20] Motion. Proprioceptor. Muscle. [19:50] The soleus nose driver. [20:40] “…The movement becomes authentic because it is subconscious…” [25:03] The entire movement profession needs to have an open discussion about movement principals. [26:53] The site of pain is often not the source of pain.   The post Episode 15- Movement Principles appeared first on Physical Therapist on Fire.

In today's episode Andrew and Nick sit down and get to the root of practicing as a physical therapist--movement principals. They tackle some tough topics and face the status quo head on by challenging the traditional style of physical therapy and asks the question; "Do you really know what movement is?". [2:13] What is movement? [3:45] “Subconscious reaction due to a conscious task…” [4:30] Application of conscious movement rehab vs subconscious [7:15] Textbook thinking vs the reality of muscle function [8:18] “If you’re decelerating a movement, that means gravity gave it to you for free.” [9:48] Principals, principals, principals. [10:07] “In the movement world, a lot of people are just looking at techniques….” [10:30] Bringing it all back to letting what the patient/client wants to do/accomplish be the driver for treatment and technique. [13:00] The complexity of movement, and going back to the root of what each muscle was designed to do. [15:20] Motion. Proprioceptor. Muscle. [19:50] The soleus nose driver. [20:40] “…The movement becomes authentic because it is subconscious…” [25:03] The entire movement profession needs to have an open discussion about movement principals. [26:53] The site of pain is often not the source of pain. The post <a href="http://ptofire.com/episode-15-movement-principles" rel="nofollow" target="_blank">Episode 15- Movement Principles</a> appeared first on <a href="http://ptofire.com" rel="nofollow" target="_blank">Physical Therapist on Fire</a>.

Episode 15- Movement Principles

Chris Manson

Hosted by Dr. Andrew Gorecki In this episode of PT on Fire Dr. Andrew Gorecki meets with the founder of Kinexit, Chris Manson. Kinexit is a mobile app that revolutionizes personal training by combining the fundamentals of applied functional science with the convenience of mobile use and the results of intense one on one personal training all while catering to the goals of the user. [01:48] Meet Chris Manson! [04:28] Chris discusses the AFS game changer. [06:37] What is Kinexit? [07:28] “We wanted to create something that is very, very personalized where we create a direct solution for the end user, where we provide systematic precision training.” [08:50] What is the “secret sauce” of Kinexit? [11:09] “...Prescripted training that’s meant for you and your body, and your restrictions, and your sports…” [12:30] What about personal trainers? [15:28] Chris touches on who is using Kinexit right now, and what the feedback has been from its current users! [17:26] “...training anywhere, anytime, with the time you have…” [18:53] What is the vision and passion of Kinexit? [24:28] Movement is medicine! [27:39] How YOU can access Kinexit!   The post Episode 14- Chris Manson: Kinexit appeared first on Physical Therapist on Fire.

Hosted by Dr. Andrew Gorecki In this episode of PT on Fire Dr. Andrew Gorecki meets with the founder of Kinexit, Chris Manson. Kinexit is a mobile app that revolutionizes personal training by combining the fundamentals of applied functional science with the convenience of mobile use and the results of intense one on one personal training all while catering to the goals of the user. [01:48] Meet Chris Manson! [04:28] Chris discusses the AFS game changer. [06:37] What is Kinexit? [07:28] “We wanted to create something that is very, very personalized where we create a direct solution for the end user, where we provide systematic precision training.” [08:50] What is the “secret sauce” of Kinexit? [11:09] “...Prescripted training that’s meant for you and your body, and your restrictions, and your sports…” [12:30] What about personal trainers? [15:28] Chris touches on who is using Kinexit right now, and what the feedback has been from its current users! [17:26] “...training anywhere, anytime, with the time you have…” [18:53] What is the vision and passion of Kinexit? [24:28] Movement is medicine! [27:39] How YOU can access Kinexit! The post <a href="http://ptofire.com/episode14" rel="nofollow" target="_blank">Episode 14- Chris Manson: Kinexit</a> appeared first on <a href="http://ptofire.com" rel="nofollow" target="_blank">Physical Therapist on Fire</a>.

Episode 14- Chris Manson: Kinexit

Physical Therapists Nick Hawkins and Andrew Gorecki bring the fire today discussing the missing link in the PT world today, movement screens. They share common movement screens available and they also share their approach to movement screens-3D Maps. Join Nick and Andrew as they share their frustrations and ignite the fire for getting to the root of the musculoskeletal issues at hand.   [00:57] Andrew addresses what a movement screen is and what the purpose of one is. [1:46] The dentist model. [3:50] Nick discusses how over time our body gives us warning signs to something that needs to be addressed. [4:32] “I think that’s where the movement screen comes in, it can just quickly identify why the issue was there in the first place and you can go after it.” [5:40] Andrew talks about the most common movement screens available, and why 3D maps gives the most compelling results. [8:28] Andrew discusses the barriers between patients and the movement screen. -Lack of belief -Insurance [10:46] the question is WHY. [11:20] more physical therapists needs to be trained to perform a movement screen. [11:40] Gray institute 3D maps certification, the best way to learn how to perform a movement screen. [13:46] Many times during a screening, the patient will recognize that there is a deficit. [14:15] Andrew discusses the rise in surgeries, and how PT and simple movement screenings can help identify problems and solve them before surgery is necessary. [16:40] Nick talks about his opportunity at the YMCA to get the word out for movement screens. [19:12] Andrew touches on what fitness movement screens look like and how they may not inform someone on what they truly need to address. [22:05] “That’s the big problem with our whole profession; people have no clue what we do, and if we don’t fix that we’re going to be extinct.” PT on Fire Resources: The Gray Institute Website The post Episode 13- Movement Screens appeared first on Physical Therapist on Fire.

Physical Therapists Nick Hawkins and Andrew Gorecki bring the fire today discussing the missing link in the PT world today, movement screens. They share common movement screens available and they also share their approach to movement screens-3D Maps. Join Nick and Andrew as they share their frustrations and ignite the fire for getting to the root of the musculoskeletal issues at hand. [00:57] Andrew addresses what a movement screen is and what the purpose of one is. [1:46] The dentist model. [3:50] Nick discusses how over time our body gives us warning signs to something that needs to be addressed. [4:32] “I think that’s where the movement screen comes in, it can just quickly identify why the issue was there in the first place and you can go after it.” [5:40] Andrew talks about the most common movement screens available, and why 3D maps gives the most compelling results. [8:28] Andrew discusses the barriers between patients and the movement screen. -Lack of belief -Insurance [10:46] the question is WHY. [11:20] more physical therapists needs to be trained to perform a movement screen. [11:40] Gray institute 3D maps certification, the best way to learn how to perform a movement screen. [13:46] Many times during a screening, the patient will recognize that there is a deficit. [14:15] Andrew discusses the rise in surgeries, and how PT and simple movement screenings can help identify problems and solve them before surgery is necessary. [16:40] Nick talks about his opportunity at the YMCA to get the word out for movement screens. [19:12] Andrew touches on what fitness movement screens look like and how they may not inform someone on what they truly need to address. [22:05] “That’s the big problem with our whole profession; people have no clue what we do, and if we don’t fix that we’re going to be extinct.” PT on Fire Resources: The Gray Institute Website The post <a href="http://ptofire.com/episode12" rel="nofollow" target="_blank">Episode 13- Movement Screens</a> appeared first on <a href="http://ptofire.com" rel="nofollow" target="_blank">Physical Therapist on Fire</a>.

Episode 13- Movement Screens

Physical therapists Andrew Gorecki and Nick Hawkins sit down to discuss the importance of not only serving your patients physical needs, but serving them through the act of killer customer service. They hit on many hot topics happening today in PT clinics across country. WHY is it important to be deliberate in your clinic when it comes to customer service? Are you a customer servant? Listen to find out.  	[0:44] “Often times, especially when we’re busy, we don’t go the extra mile to service our patients.”  	[1:40] Nick shares about the $6,000 egg.  	[6:29] The magnification of the word of mouth referral  	[7:30] Andrew shares on facilitating a purposeful word of mouth with PT patients, and the hurdles to go through do if things go south.  	[8:55] “I think that when you do the extra things, above clinical experience, that’s when people have a REASON to talk about it.”  	[9:40] Andrew shares that the most important thing to realize is that “if someone is having a bad experience, there’s a really good chance that they’re not going to tell you.” Take the opportunity to ASK and give them the opportunity to TELL you.  	[10:10] The FIVE things Superior Physical Therapy does on purpose to facilitate a positive experience:  	[10:20] 1. The card.  	[13:12] 2. Asking about the experience throughout treatment, verbally and through new patient emails. People want to know they’re being heard.  	[17:08] 3. Follow up phone calls from the therapist after an initial evaluation, the night of or the next day, becoming a patient’s go to PT for life.  	[21:31] 4. Email campaigns, providing additional information and resources to patients to promote healing, and build trust.  	[29:03] 5. Technology to enhance the experience.  	Each patient is getting personalized video home exercises straight to their email.  	Videos to educate on different ailments, example: Top three exercises for low back pain.  	[33:12] Podcast review: becoming a better customer servant. Click Below To Download Your Freebie Called: Top 5 Strategies for Customer Servants The post Episode 11- How To Be A Customer Servant appeared first on Physical Therapist on Fire.

Physical therapists Andrew Gorecki and Nick Hawkins sit down to discuss the importance of not only serving your patients physical needs, but serving them through the act of killer customer service. They hit on many hot topics happening today in PT clinics across country. WHY is it important to be deliberate in your clinic when it comes to customer service? Are you a customer servant? Listen to find out. 	[0:44] “Often times, especially when we’re busy, we don’t go the extra mile to service our patients.” 	[1:40] Nick shares about the $6,000 egg. 	[6:29] The magnification of the word of mouth referral 	[7:30] Andrew shares on facilitating a purposeful word of mouth with PT patients, and the hurdles to go through do if things go south. 	[8:55] “I think that when you do the extra things, above clinical experience, that’s when people have a REASON to talk about it.” 	[9:40] Andrew shares that the most important thing to realize is that “if someone is having a bad experience, there’s a really good chance that they’re not going to tell you.” Take the opportunity to ASK and give them the opportunity to TELL you. 	[10:10] The FIVE things Superior Physical Therapy does on purpose to facilitate a positive experience: 	[10:20] 1. The card. 	[13:12] 2. Asking about the experience throughout treatment, verbally and through new patient emails. People want to know they’re being heard. 	[17:08] 3. Follow up phone calls from the therapist after an initial evaluation, the night of or the next day, becoming a patient’s go to PT for life. 	[21:31] 4. Email campaigns, providing additional information and resources to patients to promote healing, and build trust. 	[29:03] 5. Technology to enhance the experience. 	Each patient is getting personalized video home exercises straight to their email. 	Videos to educate on different ailments, example: Top three exercises for low back pain. 	[33:12] Podcast review: becoming a better customer servant. Click Below To Download Your Freebie Called: Top 5 Strategies for Customer Servants The post <a href="http://ptofire.com/episode11" rel="nofollow" target="_blank">Episode 11- How To Be A Customer Servant</a> appeared first on <a href="http://ptofire.com" rel="nofollow" target="_blank">Physical Therapist on Fire</a>.

Episode 11- How To Be A Customer Servant

The world of Physical Therapy is changing rapidly. In this episode of PT on Fire, physical therapists Nick Hawkins and Andrew Gorecki move through the newly implemented change of direct access and what it means for private therapy practices. They discuss their own methods for fully taking advantage of direct access and how it has greatly benefited Superior Physical Therapy. Are you ready to stop relying only on the old methods of bringing new patients in and start embracing the changes coming to the physical therapy profession? Listen to find out how.  	[0:20] Synopsis of Spencer Johnson’s book “Who Moved My Cheese?”  	[3:02] “If you do not change, you could become extinct.”  	[3:12] Andrew discusses what the ‘cheese’ of the PT world is, and how it could be changing.  	[4:10] The game changer of direct access and the new opportunities it provides.  	Are you ready for the change of ‘cheese’?  	[5:11] “When you can get comfortable with direct access, and see how you can enjoy the new cheese, that allows you to change course, and in the PT world this allows us to think of ways we can become the primary professional for musculoskeletal injuries.”  	[6:45] Andrew discusses the ‘norm’ in practices today, and how physical therapists need to be searching for new ways to educate the public on the VALUE of a physical therapist.  	[7:32] “We’re not just going to have another source of business unless we go after it.”  	[7:47] What does Superior Physical Therapy do to get “new cheese” and take advantage of direct access?  	[8:12] Low Back Pain Workshops, going to the patient directly and giving them the information they need to come to us without a referral/RX.  	[17:21] Abraham Lincoln said “If I had 6 hours to chop down a tree, I’d spend 4 of them sharpening my saw.”  	[17:47] Finding new cheese in all areas of your profession, not only clinically. Think also marketing strategy, leadership, etc.  	[18:06] Physician referrals are not negative, but we need to be wise and understand the changing market.  	[19:06] Nick discusses his gym adventures, using something he’s already doing and looking for ways to further market his expertise.  	His gym now allows him to speak monthly and offer free movement screens.  	[22:30] Andrew and Nick discuss the importance of finding new ways to branch out, allowing yourself to be inspired and on fire for finding new cheese!  	[25:05] Find your passion and GO WITH IT!  	[25:25] Invisage and Telemedicine: branching out sometimes means creating something that doesn’t exist yet.  	[27:18] Podcast Summary: Take the time to innovate and take advantage of the opportunity to find “new cheese” Click Below For the FREE Top 5 Strategies for Direct Access Referrals   The post Episode10- Who Moved My Cheese? appeared first on Physical Therapist on Fire.

The world of Physical Therapy is changing rapidly. In this episode of PT on Fire, physical therapists Nick Hawkins and Andrew Gorecki move through the newly implemented change of direct access and what it means for private therapy practices. They discuss their own methods for fully taking advantage of direct access and how it has greatly benefited Superior Physical Therapy. Are you ready to stop relying only on the old methods of bringing new patients in and start embracing the changes coming to the physical therapy profession? Listen to find out how. 	[0:20] Synopsis of Spencer Johnson’s book “Who Moved My Cheese?” 	[3:02] “If you do not change, you could become extinct.” 	[3:12] Andrew discusses what the ‘cheese’ of the PT world is, and how it could be changing. 	[4:10] The game changer of direct access and the new opportunities it provides. 	Are you ready for the change of ‘cheese’? 	[5:11] “When you can get comfortable with direct access, and see how you can enjoy the new cheese, that allows you to change course, and in the PT world this allows us to think of ways we can become the primary professional for musculoskeletal injuries.” 	[6:45] Andrew discusses the ‘norm’ in practices today, and how physical therapists need to be searching for new ways to educate the public on the VALUE of a physical therapist. 	[7:32] “We’re not just going to have another source of business unless we go after it.” 	[7:47] What does Superior Physical Therapy do to get “new cheese” and take advantage of direct access? 	[8:12] Low Back Pain Workshops, going to the patient directly and giving them the information they need to come to us without a referral/RX. 	[17:21] Abraham Lincoln said “If I had 6 hours to chop down a tree, I’d spend 4 of them sharpening my saw.” 	[17:47] Finding new cheese in all areas of your profession, not only clinically. Think also marketing strategy, leadership, etc. 	[18:06] Physician referrals are not negative, but we need to be wise and understand the changing market. 	[19:06] Nick discusses his gym adventures, using something he’s already doing and looking for ways to further market his expertise. 	His gym now allows him to speak monthly and offer free movement screens. 	[22:30] Andrew and Nick discuss the importance of finding new ways to branch out, allowing yourself to be inspired and on fire for finding new cheese! 	[25:05] Find your passion and GO WITH IT! 	[25:25] Invisage and Telemedicine: branching out sometimes means creating something that doesn’t exist yet. 	[27:18] Podcast Summary: Take the time to innovate and take advantage of the opportunity to find “new cheese” Click Below For the FREE Top 5 Strategies for Direct Access Referrals The post <a href="http://ptofire.com/episode10" rel="nofollow" target="_blank">Episode10- Who Moved My Cheese?</a> appeared first on <a href="http://ptofire.com" rel="nofollow" target="_blank">Physical Therapist on Fire</a>.

Episode10- Who Moved My Cheese?

Brittney Cappiello, DPT joins physical therapists Nick Hawkins and Andrew Gorecki to discuss her work with the pelvic floor, or the core floor while working against the information that society and the medical community are telling patients, namely women about their pelvic floor dysfunctions. Brittney is passionate about her work and the success of her Core Floor class is evidence that she’s succeeding!   [1:26] Brittney discusses her work with the pelvic floor and what she’s currently working on at her clinic in Massachusetts. [3:26] Andrew touches on Applied Functional Science and what it means to be a Fellow from the Gray Institute, and how the experience of blending traditional PT and AFS can bring better results. [4:20] Brittney shares how treating the pelvic floor is different than any other PT experience she’s had. [5:12] one in three women have a problem with their pelvic floor. [6:22] Brittney discusses her frustrations with society and the pelvic floor, she also discusses current treatments available. [7:28] “And I think part of the problem is that even most of the medical community isn’t necessarily aware of all of the treatment options out there.” [9:30] Andrew touches on being passionate about not only educating patients, but also doctors in musculoskeletal dysfunctions. [9:35] Only 15% of MD’s and DO’s coming out of school get information in graduate school on musculoskeletal dysfunctions and treatments. [10:48] Brittney discusses her upcoming online class “My Core Floor” [13:29] “This class is designed to be workable into everyday life…it was designed for the busy mom or woman.” [15:38] What is the strategy for getting this information to our patients? [16:29] The myths surrounding the pelvic floor. [19:24] The Free Assessment- your core floor score [21:18] Why the Core?? [23:35] The pelvic floor is not just for women. [25:37] How to contact Brittney!   PTO Fire Resources:   PT On Fire Website Click the Image For Your FREE My Core Floor Quiz The post Episode 9- Brittney Capiello- MyCoreFloor appeared first on Physical Therapist on Fire.

Brittney Cappiello, DPT joins physical therapists Nick Hawkins and Andrew Gorecki to discuss her work with the pelvic floor, or the core floor while working against the information that society and the medical community are telling patients, namely women about their pelvic floor dysfunctions. Brittney is passionate about her work and the success of her Core Floor class is evidence that she’s succeeding! [1:26] Brittney discusses her work with the pelvic floor and what she’s currently working on at her clinic in Massachusetts. [3:26] Andrew touches on Applied Functional Science and what it means to be a Fellow from the Gray Institute, and how the experience of blending traditional PT and AFS can bring better results. [4:20] Brittney shares how treating the pelvic floor is different than any other PT experience she’s had. [5:12] one in three women have a problem with their pelvic floor. [6:22] Brittney discusses her frustrations with society and the pelvic floor, she also discusses current treatments available. [7:28] “And I think part of the problem is that even most of the medical community isn’t necessarily aware of all of the treatment options out there.” [9:30] Andrew touches on being passionate about not only educating patients, but also doctors in musculoskeletal dysfunctions. [9:35] Only 15% of MD’s and DO’s coming out of school get information in graduate school on musculoskeletal dysfunctions and treatments. [10:48] Brittney discusses her upcoming online class “My Core Floor” [13:29] “This class is designed to be workable into everyday life…it was designed for the busy mom or woman.” [15:38] What is the strategy for getting this information to our patients? [16:29] The myths surrounding the pelvic floor. [19:24] The Free Assessment- your core floor score [21:18] Why the Core?? [23:35] The pelvic floor is not just for women. [25:37] How to contact Brittney! PTO Fire Resources: PT On Fire Website Click the Image For Your FREE My Core Floor Quiz The post <a href="http://ptofire.com/episode9" rel="nofollow" target="_blank">Episode 9- Brittney Capiello- MyCoreFloor</a> appeared first on <a href="http://ptofire.com" rel="nofollow" target="_blank">Physical Therapist on Fire</a>.

Episode 9- Brittney Capiello- MyCoreFloor

Lenny Parracino

Physical therapists Andrew Gorecki and Nick Hawkins welcome Lenny to the podcast today. In the ever changing world of PT continuing education and connecting that new information and training into the everyday practice is vital to the success of a private practice. Lenny discusses the importance of allowing a patients movement to do the talking. [1:00] Meet Lenny! [5:33] Lenny and Nick discuss the importance of continuing education. [6:30] “And when I come back to the books, I realize that the books are really just an interpretation of a person’s observation.” [7:00] Lenny discusses the changes coming with soft tissue therapy. [8:08] Lenny touches on continuing ed and the connection between continuing ed and treating patients. [9:46] “Information without a system is just chaos.” [11:02] The platinum rule. [12:28] Lenny discusses the way that he connects his education and his training. [15:58] Lenny outlines his routine for treating a patient, allowing his expertise and his education to guide him. [20:45] “There is a huge difference between healing and feeling, just because it feels good doesn’t mean it’s healed.” [22:54] Let the movement do the talking. [24:32] Andrew discusses Lenny’s article “Structure VS Function” [25:31] The three questions for Lenny: [25:32] What has been your biggest failure, and what did you learn from it? [28:32] What are you doing to “feed” yourself? [31:24] What are you looking forward to in the next five years? [37:44] Where to find Lenny! PT on Fire Resources: PT on Fire Website The Gray Institute Website     The post Episode 8- Lenny Parracino (Gray Institute Faculty) appeared first on Physical Therapist on Fire.

Physical therapists Andrew Gorecki and Nick Hawkins welcome Lenny to the podcast today. In the ever changing world of PT continuing education and connecting that new information and training into the everyday practice is vital to the success of a private practice. Lenny discusses the importance of allowing a patients movement to do the talking. [1:00] Meet Lenny! [5:33] Lenny and Nick discuss the importance of continuing education. [6:30] “And when I come back to the books, I realize that the books are really just an interpretation of a person’s observation.” [7:00] Lenny discusses the changes coming with soft tissue therapy. [8:08] Lenny touches on continuing ed and the connection between continuing ed and treating patients. [9:46] “Information without a system is just chaos.” [11:02] The platinum rule. [12:28] Lenny discusses the way that he connects his education and his training. [15:58] Lenny outlines his routine for treating a patient, allowing his expertise and his education to guide him. [20:45] “There is a huge difference between healing and feeling, just because it feels good doesn’t mean it’s healed.” [22:54] Let the movement do the talking. [24:32] Andrew discusses Lenny’s article “Structure VS Function” [25:31] The three questions for Lenny: [25:32] What has been your biggest failure, and what did you learn from it? [28:32] What are you doing to “feed” yourself? [31:24] What are you looking forward to in the next five years? [37:44] Where to find Lenny! PT on Fire Resources: PT on Fire Website The Gray Institute Website The post <a href="http://ptofire.com/lenny-parracino-gray-institute-faculty" rel="nofollow" target="_blank">Episode 8- Lenny Parracino (Gray Institute Faculty)</a> appeared first on <a href="http://ptofire.com" rel="nofollow" target="_blank">Physical Therapist on Fire</a>.

Episode 8- Lenny Parracino (Gray Institute Faculty)

 	[1:20] Andrew discusses the current state of the PT world and how heavily we rely on physician referrals.  	[2:45] “The whole [PT] profession has a marketing problem.”  	[3:28] “When the cheese gets moved all hell breaks loose.”  	[4:50] Andrew speaks about the importance of social media, and the difference between branding VS content marketing.    	[6:20] what is the point of Facebook marketing?[6:26] the call to action, WHAT do you want your audience to do?  	[6:52] Likes, shares, clicks  	[7:16] “Social media is the plumbing for word of mouth.”  	[8:12] Andrew discusses why being able to measure your return on investment is pivotal to the success of your marketing dollars.  	[14:32] The two main ads to be running on Facebook:  	[14:33] A ‘like’ ad: an ad to promote the person to ‘like’ your page  	[15:09] The call to action ad: getting people to respond to your call, essentially to come into your clinic. Superior example: monthly workshop  	[15:54] The four different types of audiences.  	[16:01] Your OWN audience: past patients through your email list.  	[17:20] Your own Facebook fans: people that already ‘like’ you.  	[18:05] Similar Facebook pages: pages that are similar to your business or skill set.  	[20:04] Facebook lookalike audiences: cross referencing patterns and behaviors of other audiences on Facebook.  	[21:36] “The challenge is narrowing it [Facebook] down to finding the people in the crowd you want to talk to, which is what makes the audience so important.”  	[21:46] Podcast Recap, what are we doing on Facebook to create the best audience and generate growth within our clinic?  Click The Image Below For Your Free Facebook Audience Guide       The post Episode 7- Facebook Marketing For Physical Therapy appeared first on Physical Therapist on Fire.

[1:20] Andrew discusses the current state of the PT world and how heavily we rely on physician referrals. 	[2:45] “The whole [PT] profession has a marketing problem.” 	[3:28] “When the cheese gets moved all hell breaks loose.” 	[4:50] Andrew speaks about the importance of social media, and the difference between branding VS content marketing. 	[6:20] what is the point of Facebook marketing?[6:26] the call to action, WHAT do you want your audience to do? 	[6:52] Likes, shares, clicks 	[7:16] “Social media is the plumbing for word of mouth.” 	[8:12] Andrew discusses why being able to measure your return on investment is pivotal to the success of your marketing dollars. 	[14:32] The two main ads to be running on Facebook: 	[14:33] A ‘like’ ad: an ad to promote the person to ‘like’ your page 	[15:09] The call to action ad: getting people to respond to your call, essentially to come into your clinic. Superior example: monthly workshop 	[15:54] The four different types of audiences. 	[16:01] Your OWN audience: past patients through your email list. 	[17:20] Your own Facebook fans: people that already ‘like’ you. 	[18:05] Similar Facebook pages: pages that are similar to your business or skill set. 	[20:04] Facebook lookalike audiences: cross referencing patterns and behaviors of other audiences on Facebook. 	[21:36] “The challenge is narrowing it [Facebook] down to finding the people in the crowd you want to talk to, which is what makes the audience so important.” 	[21:46] Podcast Recap, what are we doing on Facebook to create the best audience and generate growth within our clinic?  Click The Image Below For Your Free Facebook Audience Guide The post <a href="http://ptofire.com/episode-7" rel="nofollow" target="_blank">Episode 7- Facebook Marketing For Physical Therapy</a> appeared first on <a href="http://ptofire.com" rel="nofollow" target="_blank">Physical Therapist on Fire</a>.

Episode 7- Facebook Marketing For Physical Therapy

Doug Gray

Physical therapists Dr. Nick Hawkins and Dr. Andrew Gorecki meet with Doug Gray to discuss 3D Maps and the Gray Institute. Both Andrew and Nick have completed multiple educational programs with the Institute and believe that the principals of Applied Functional Science can help you within your own PT practice to give your patients back their movement!  	[00:35] Meet Doug Gray!  	[2:55] Doug discusses the GIFT program and what it entails.  	[4:18] “Movement is one of those big gifts we can give back to people to really restore their life and allow them to pursue their passions, and that’s why GIFT was created.”  	[4:50] Doug touches on some of the other program at the Gray Institute, including 3D Maps and CAFS.  	[7:14] “We view that 3D MAPS is going to be the gold standard of the assessment industry, for all movement practitioners.”  	[9:45] The global perspective of Applied Functional Science  	[10:43] “It’s a really organized thought process that allows people like me, to learn what I was supposed to learn in PT school.”  	[11:00] Doug dives into the origin of the Gray Institute and discusses the basis of the movement assessment.  	[14:10] Nick touches on his use of the assessment tool and how he incorporates it into his day to day life as a PT.  	[15:09] Doug talks about 3D Maps and how this tool came to fruition with all of the other tools available in the movement community.  	[18:15] It all comes down to individualization, people want to matter.  	[19:20] Andrew discusses why he utilizes 3D maps and the value it has given him.  	[21:15] Doug discusses the methodology behind 3D Maps.  	[25:35] Where are the Gray Institute methods and principals being used?  	[32:00] The guys discuss the future and how the institute will grow and continue to share the tool of the movement screen.  	[33:04] Annual musculoskeletal screenings, when will the world sink their teeth into a yearly movement screen?  	[36:47] “Movement is the key to life.”  	[37:30] The three PT On Fire questions.  	What is your biggest failure, and what did you learn from it?  	How are you currently feeding your body, your mind, and your spirit?  	What are you looking forward to in the next five years?  	[46:13] Doug talks about two opportunities for listeners! PT on Fire Resources: PT on Fire Website Gray Institute Website     The post Episode 6- Doug Gray “The Son of Function” (from the Gray Institute) appeared first on Physical Therapist on Fire.

Physical therapists Dr. Nick Hawkins and Dr. Andrew Gorecki meet with Doug Gray to discuss 3D Maps and the Gray Institute. Both Andrew and Nick have completed multiple educational programs with the Institute and believe that the principals of Applied Functional Science can help you within your own PT practice to give your patients back their movement! 	[00:35] Meet Doug Gray! 	[2:55] Doug discusses the GIFT program and what it entails. 	[4:18] “Movement is one of those big gifts we can give back to people to really restore their life and allow them to pursue their passions, and that’s why GIFT was created.” 	[4:50] Doug touches on some of the other program at the Gray Institute, including 3D Maps and CAFS. 	[7:14] “We view that 3D MAPS is going to be the gold standard of the assessment industry, for all movement practitioners.” 	[9:45] The global perspective of Applied Functional Science 	[10:43] “It’s a really organized thought process that allows people like me, to learn what I was supposed to learn in PT school.” 	[11:00] Doug dives into the origin of the Gray Institute and discusses the basis of the movement assessment. 	[14:10] Nick touches on his use of the assessment tool and how he incorporates it into his day to day life as a PT. 	[15:09] Doug talks about 3D Maps and how this tool came to fruition with all of the other tools available in the movement community. 	[18:15] It all comes down to individualization, people want to matter. 	[19:20] Andrew discusses why he utilizes 3D maps and the value it has given him. 	[21:15] Doug discusses the methodology behind 3D Maps. 	[25:35] Where are the Gray Institute methods and principals being used? 	[32:00] The guys discuss the future and how the institute will grow and continue to share the tool of the movement screen. 	[33:04] Annual musculoskeletal screenings, when will the world sink their teeth into a yearly movement screen? 	[36:47] “Movement is the key to life.” 	[37:30] The three PT On Fire questions. 	What is your biggest failure, and what did you learn from it? 	How are you currently feeding your body, your mind, and your spirit? 	What are you looking forward to in the next five years? 	[46:13] Doug talks about two opportunities for listeners! PT on Fire Resources: PT on Fire Website Gray Institute Website The post <a href="http://ptofire.com/episode6" rel="nofollow" target="_blank">Episode 6- Doug Gray “The Son of Function” (from the Gray Institute)</a> appeared first on <a href="http://ptofire.com" rel="nofollow" target="_blank">Physical Therapist on Fire</a>.

Episode 6- Doug Gray “The Son of Function” (from the Gray Institute)

Physical Therapist On Fire

Gary Gray

Drs. Nick Hawkins and Andrew Gorecki are joined today in this episode of PT on Fire by Dr. Gary Gray, the founder of the Gray Institute which offers the fellowship in applied functional science. The guys discuss their frustrations with the current state of teaching curriculum in physical therapy school and how teaching AFS to new grads has changed the game in the world of physical therapy, and what else is out there to continue to feed the fire!   Click Here for Your Very Own 3D MAPS discount Code  	[00:55] Meet Gary Gray!  	[1:11] Nick discusses the camp for children that Gary supports through the Gray Institute.  	[2:36] Gary shares about his children’s camp experience.  	[3:06] Gary discusses the Free to Play movement, and the “why” behind it.  	[7:11] “Our mission statement is to encourage transformation.”  	[11:40] Gary goes back to where it all started, he discusses where his learning journey took a turn off the traditional path.  	[15:49] Gary shares on why AFS isn’t incorporated into the curriculum in physical therapy school.  	[21:18] Andrew shares his frustrations with current teachings in physical therapy programs.  	[23:00] Gary discusses looking at a symptom approach VS looking at the whole body while treating patients.  	[25:00] “Unless you know how to describe movement, it’s going to be hard to assess movement.”  	[27:58] Andrew touches on his conversation about AFS with a faculty member at a college teaching physical therapy students.  	[29:51] “Movement is infinitely variable, but the Gray Institute has nailed it down with 3D maps.”  	[30:00] Gary elaborates on 3D Maps and how this tool has reinvented the initial evaluation.  	[36:12] Gary shares on what he does to handle adversity, and what he does to keep his fire lit.  	[37:35] surround yourself with people you want to learn from.  	[38:50] Gary gets the three PT on Fire questions!  	What is your biggest failure?  	How do you feed your mind, body, and spirit?  	What are you looking forward to in the next five years?  	[46:02] Gary offers a 3D maps discount code!   PT on Fire Resources: PT on Fire Website Gray Institute Website Free to Play Website Click Here for you 3D MAPS Discount Code The post Episode 4- Gary Gray “The Father Of Function” appeared first on Physical Therapist on Fire.

Drs. Nick Hawkins and Andrew Gorecki are joined today in this episode of PT on Fire by Dr. Gary Gray, the founder of the Gray Institute which offers the fellowship in applied functional science. The guys discuss their frustrations with the current state of teaching curriculum in physical therapy school and how teaching AFS to new grads has changed the game in the world of physical therapy, and what else is out there to continue to feed the fire! Click Here for Your Very Own 3D MAPS discount Code 	[00:55] Meet Gary Gray! 	[1:11] Nick discusses the camp for children that Gary supports through the Gray Institute. 	[2:36] Gary shares about his children’s camp experience. 	[3:06] Gary discusses the Free to Play movement, and the “why” behind it. 	[7:11] “Our mission statement is to encourage transformation.” 	[11:40] Gary goes back to where it all started, he discusses where his learning journey took a turn off the traditional path. 	[15:49] Gary shares on why AFS isn’t incorporated into the curriculum in physical therapy school. 	[21:18] Andrew shares his frustrations with current teachings in physical therapy programs. 	[23:00] Gary discusses looking at a symptom approach VS looking at the whole body while treating patients. 	[25:00] “Unless you know how to describe movement, it’s going to be hard to assess movement.” 	[27:58] Andrew touches on his conversation about AFS with a faculty member at a college teaching physical therapy students. 	[29:51] “Movement is infinitely variable, but the Gray Institute has nailed it down with 3D maps.” 	[30:00] Gary elaborates on 3D Maps and how this tool has reinvented the initial evaluation. 	[36:12] Gary shares on what he does to handle adversity, and what he does to keep his fire lit. 	[37:35] surround yourself with people you want to learn from. 	[38:50] Gary gets the three PT on Fire questions! 	What is your biggest failure? 	How do you feed your mind, body, and spirit? 	What are you looking forward to in the next five years? 	[46:02] Gary offers a 3D maps discount code! PT on Fire Resources: PT on Fire Website Gray Institute Website Free to Play Website Click Here for you 3D MAPS Discount Code The post <a href="http://ptofire.com/episode4" rel="nofollow" target="_blank">Episode 4- Gary Gray “The Father Of Function”</a> appeared first on <a href="http://ptofire.com" rel="nofollow" target="_blank">Physical Therapist on Fire</a>.

Episode 4- Gary Gray “The Father Of Function”

David Stricklin

David Stricklin joins Dr. Nick Hawkins and Dr. Andrew Gorecki in today’s show and discusses his role as an athletic trainer with the Seattle Seahawks and also discusses his role in the Ricardo Lockette incident. The guys talk about how Applied Functional Science aids and assists David while he is training and recuperating injured athletes and how it connects with the world of physical therapy!  	[00:28] Meet David Stricklin!  	[2:16] “Whatever it is that we do is an accumulation of the people who help put us here.”  	[2:57] David discusses Ricardo Lockette and what his experience was.  	[4:07] “His particular injury you never see because the patient is usually dead.”  	[5:00] David touches on his role during the Lockette injury.  	[6:48] The guys discuss how long the training for these events take and how often they run drills to be prepared for actual injuries.  	[8:24] David talks about the Super Bowl and his role in them.  	[9:53] Beast mode.  	[10:54] A day in the life of an NFL trainer.  	[13:20] David discusses the functional testing that takes place throughout the season in order to keep players functioning.  	[15:12] David touches on the team that he works with, and his role in that team.  	[18:32] Where does AFS fall into place in David’s team?  	[19:39] What is David doing to continue his education and feed the fire?  	[21:14] David discusses how he builds trust with the athletes and forms relationships with them.  	[24:50] Andrew touches on how GIFT connects with his everyday life.  	[25:26] The three PT on Fire Questions:  	What is your biggest failure?  	How are you currently feeding your mind, body, and spirit?  	What are you looking forward to in the next five years? Check out this new article from the Players Tribune by Ricardo Lockett http://www.theplayerstribune.com/am-i-about-to-die/   The post Episode 3- David Stricklin; Seattle Seahawks Athletic Trainer appeared first on Physical Therapist on Fire.

David Stricklin joins Dr. Nick Hawkins and Dr. Andrew Gorecki in today’s show and discusses his role as an athletic trainer with the Seattle Seahawks and also discusses his role in the Ricardo Lockette incident. The guys talk about how Applied Functional Science aids and assists David while he is training and recuperating injured athletes and how it connects with the world of physical therapy! 	[00:28] Meet David Stricklin! 	[2:16] “Whatever it is that we do is an accumulation of the people who help put us here.” 	[2:57] David discusses Ricardo Lockette and what his experience was. 	[4:07] “His particular injury you never see because the patient is usually dead.” 	[5:00] David touches on his role during the Lockette injury. 	[6:48] The guys discuss how long the training for these events take and how often they run drills to be prepared for actual injuries. 	[8:24] David talks about the Super Bowl and his role in them. 	[9:53] Beast mode. 	[10:54] A day in the life of an NFL trainer. 	[13:20] David discusses the functional testing that takes place throughout the season in order to keep players functioning. 	[15:12] David touches on the team that he works with, and his role in that team. 	[18:32] Where does AFS fall into place in David’s team? 	[19:39] What is David doing to continue his education and feed the fire? 	[21:14] David discusses how he builds trust with the athletes and forms relationships with them. 	[24:50] Andrew touches on how GIFT connects with his everyday life. 	[25:26] The three PT on Fire Questions: 	What is your biggest failure? 	How are you currently feeding your mind, body, and spirit? 	What are you looking forward to in the next five years? Check out this new article from the Players Tribune by Ricardo Lockett <a href="http://www.theplayerstribune.com/am-i-about-to-die/" rel="nofollow" target="_blank">http://www.theplayerstribune.com/am-i-about-to-die/</a> The post <a href="http://ptofire.com/episode3" rel="nofollow" target="_blank">Episode 3- David Stricklin; Seattle Seahawks Athletic Trainer</a> appeared first on <a href="http://ptofire.com" rel="nofollow" target="_blank">Physical Therapist on Fire</a>.

Episode 3- David Stricklin; Seattle Seahawks Athletic Trainer

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