Cover image of Market The Brew

Market The Brew

The Market The Brew podcast was created for people with a passion for craft beer that want ideas, inspiration, and resources for taking craft beer(s) to market. Specifically, brewery owners; brewery m... Read more

Ranked #1

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Episode 030: PR: Authentic Narratives for Unique Breweries

Episode 030: PR: Authentic Narratives for Unique Breweries

We have with us, Justin Baccary, the Founder + President. Like most entrepreneurs, Justin has served in every role at th... Read more

5 Sep 2017

1hr 12mins

Ranked #2

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Episode 032: Influencer Marketing: Outreach to fans who reach out

Episode 032: Influencer Marketing: Outreach to fans who reach out

Daylen Dalrymple is the Marketing and Digital Communications Manager at Stone Brewing based in San Diego where she overs... Read more

4 Oct 2017

46mins

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Ranked #3

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Episode 017: Facebook - Part 1 of the Holy Trinity Series

Episode 017: Facebook - Part 1 of the Holy Trinity Series

Our guest, Wesley Donehue, builds businesses and political campaigns. He’s the founder of Push Digital, a political, adv... Read more

17 Jan 2017

34mins

Ranked #4

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Episode 004: The Ambassador Program

Episode 004: The Ambassador Program

I first met Trent in January of 2016 at a San Francisco Beer Week event called SourFest. Of the 38 sours, my favorite be... Read more

21 Jun 2016

20mins

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Ranked #5

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Episode 021: Using Instagram to Keep Taps Flowing (Part 2 of the Holy Trinity Series)

Episode 021: Using Instagram to Keep Taps Flowing (Part 2 of the Holy Trinity Series)

Allison Brown is the social media director, accounts manager, and an owner at Asheville Brewing Company. She’s been evol... Read more

18 Apr 2017

1hr 1min

Ranked #6

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Episode 005: The Holy Trinity of Social Media

Episode 005: The Holy Trinity of Social Media

Before she wandering into the vast wilderness that is craft brewing… and Portland, Alisha Durgin got her Bachelor's Degr... Read more

28 Jun 2016

32mins

Ranked #7

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Episode 039: Location Hunting: Standing On the “Brink”

Episode 039: Location Hunting: Standing On the “Brink”

Sarah and John McGarry are a husband and wife duo and are part of a five-person ownership/leadership team that runs Brin... Read more

19 Dec 2017

42mins

Ranked #8

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Episode 003: Multiple Tasting Rooms

Episode 003: Multiple Tasting Rooms

I first met Trent in January of 2016 at a San Francisco Beer Week event called SourFest. Of the 38 sours, my favorite be... Read more

12 Jun 2016

30mins

Ranked #9

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Episode 014: The Craft Brewer–Distributor Relationship

Episode 014: The Craft Brewer–Distributor Relationship

This episode’s guest hails from the state of Maine where he lives with his wife, his six year-old daughter, and a hundre... Read more

21 Nov 2016

41mins

Ranked #10

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Episode 020: The Jester King approach to product differentiation

Episode 020: The Jester King approach to product differentiation

Jeffrey Stuffings is the Founder and Owner of Jester King Brewery in Austin, Texas. After a brief stint in law, Jeff beg... Read more

4 Apr 2017

38mins

Ranked #11

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Episode 013: Alternating Proprietorships

Episode 013: Alternating Proprietorships

Jeremiah Zimmer is an experienced homebrewer. He has over 10 years of work history in branding, marketing and sales. Abo... Read more

6 Sep 2016

24mins

Ranked #12

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Episode 027: Oh Beautiful Beer: highlighting the best in craft beer design

Episode 027: Oh Beautiful Beer: highlighting the best in craft beer design

Harvey Shepard fell in love with beer packaging as a kid after gazing upon a Coors Light bottle shaped as a baseball bat... Read more

11 Jul 2017

28mins

Ranked #13

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Episode 007: So you want to open a tap room?

Episode 007: So you want to open a tap room?

In Episode 003 we discussed with Trent Yackzan, owner of Sudwerk Brewing Company, his marketing strategy of opening mult... Read more

12 Jul 2016

33mins

Ranked #14

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Episode 010: Marketing at The Point of Decision

Episode 010: Marketing at The Point of Decision

This episode’s guest is Brian Corbett. Brian has 20 + years experience at Bokland, a company that specializes in large f... Read more

2 Aug 2016

23mins

Ranked #15

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Episode 031: Social Media Roundup

Episode 031: Social Media Roundup

In this episode we are trying a different format than the usual Market The Brew Podcast. I’ve been wanting to do a Round... Read more

21 Sep 2017

23mins

Ranked #16

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Episode 006: Preparing the transition from self distributing to selling thru a distributor

Episode 006: Preparing the transition from self distributing to selling thru a distributor

This episode’s guest is Eric McNeil, founder of Aquanaut Brewing Company. Aquanaut is in the Bowmanville neighborhood of... Read more

5 Jul 2016

27mins

Ranked #17

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Episode 015: Positioning Through Visual Aesthetics

Episode 015: Positioning Through Visual Aesthetics

Isaac Arthur is a cofounder of CODO Design, branding firm out of Indianapolis. CODO was founded on the belief that the... Read more

29 Nov 2016

37mins

Ranked #18

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Episode 022: Teaming Up with Local Artists to Create Labels of Art

Episode 022: Teaming Up with Local Artists to Create Labels of Art

Our guest today is Mike Brenner of Brenner Brewing. Mike's passion for homebrewing & lifelong devotion to the Mil... Read more

2 May 2017

39mins

Ranked #19

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Episode 011: In-store Tastings

Episode 011: In-store Tastings

Barley John’s Brew Pub was founded by John Moore and his wife, Laura Subak in 2000. In addition to the brewpub, there is... Read more

9 Aug 2016

28mins

Ranked #20

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Episode 026: Cicerone: ensuring the beer is being served as the brewer intended

Episode 026: Cicerone: ensuring the beer is being served as the brewer intended

Our guest today is a Certified Cicerone®. He’s a cookbook author. He’s been marketing a small lifestyle company for over... Read more

27 Jun 2017

30mins

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