In today's podcast episode, Rebecca talks about keyword cannibalization. She explores what it is, how it tends to happen, and what you can do to resolve this common problem. Keyword cannibalization is when a single website unintentionally targets the same keyword phrase across multiple pages, posts, categories, tags, or products. Keyword cannibalization is on virtually every website Rebecca ever encounters.

In today's podcast episode, Rebecca talks about keyword cannibalization. She explores what it is, how it tends to happen, and what you can do to resolve this common problem. Keyword cannibalization is when a single website unintentionally targets the same keyword phrase across multiple pages, posts, categories, tags, or products. Keyword cannibalization is on virtually every website Rebecca ever encounters.

EP43: Keyword Cannibalization and the Damage it Does to SEO Efforts

In today's podcast episode, Rebecca talks about the importance of internal linking. She explores what it is, how it influences search engines, and what you can do to create a solid internal linking strategy for your website or blog. View the show notes at:  https://www.seobits.fm/podcast/internal-linking-hero-of-seo/

In today's podcast episode, Rebecca talks about the importance of internal linking. She explores what it is, how it influences search engines, and what you can do to create a solid internal linking strategy for your website or blog. View the show notes at:  <a href="https://www.seobits.fm/?post_type=podcast&amp;p=107203&amp;preview=true" rel="nofollow" target="_blank">https://www.seobits.fm/podcast/internal-linking-hero-of-seo/</a>

EP42: Why Internal Linking is the Unsung Hero of SEO

In this podcast episode, Rebecca reviews E-A-T and discusses how this applies to SEO efforts in 2019. She covers the history of E-A-T and talks about what you can do to improve the E-A-T of your website and brand.

In this podcast episode, Rebecca reviews E-A-T and discusses how this applies to SEO efforts in 2019. She covers the history of E-A-T and talks about what you can do to improve the E-A-T of your website and brand.

EP41: How to Use E-A-T in Your SEO Strategy

In this podcast episode, Rebecca reviews the importance of using structured data in website development and SEO efforts. She covers what it is, how Google and Bing use it, and why it matters to SEO and overall ranking. Structured data is a systematic approach to connecting data points together. It helps search engines categorize and index content in a much more meaningful way. Grab the show notes: https://www.seobits.fm/podcast/ep40-structured-data-and-the-modern-website/

In this podcast episode, Rebecca reviews the importance of using structured data in website development and SEO efforts. She covers what it is, how Google and Bing use it, and why it matters to SEO and overall ranking. Structured data is a systematic approach to connecting data points together. It helps search engines categorize and index content in a much more meaningful way. Grab the show notes: <a href="https://www.seobits.fm/podcast/ep40-structured-data-and-the-modern-website/" rel="nofollow" target="_blank">https://www.seobits.fm/podcast/ep40-structured-data-and-the-modern-website/</a>

EP40: Structured Data and the Modern Website

In this podcast episode, Rebecca reviews the importance of website audits. She talks about how things can go wrong, provides examples of real-world crawls, and also includes a list of her favorite tools for running audits. Show Notes: https://www.seobits.fm/podcast/ep39-ongoing-website-audits/

In this podcast episode, Rebecca reviews the importance of website audits. She talks about how things can go wrong, provides examples of real-world crawls, and also includes a list of her favorite tools for running audits. Show Notes: <a href="https://www.seobits.fm/podcast/ep39-ongoing-website-audits/" rel="nofollow" target="_blank">https://www.seobits.fm/podcast/ep39-ongoing-website-audits/</a>

EP 39: Tips and Tricks for Performing Ongoing Website Audits

In this podcast episode, Rebecca reviews the importance of performing ongoing keyword research and audits. She covers how often you should execute a keyword refresh, what’s involved in the process, and why it matters to SEO and overall ranking.

In this podcast episode, Rebecca reviews the importance of performing ongoing keyword research and audits. She covers how often you should execute a keyword refresh, what’s involved in the process, and why it matters to SEO and overall ranking.

EP38: Performing an Annual Keyword Review and Audit

In this podcast episode, Rebecca reviews the checklist she uses to optimize website content with her team at emagine. She'll take you through a quick rundown of all the core elements needed to optimize web pages and blog posts. Optimizing website content for search is something everyone can do, however, you do need a plan and a checklist to help make sure you don't miss key items. Use this checklist as a guide and never compromise the user experience for SEO.

In this podcast episode, Rebecca reviews the checklist she uses to optimize website content with her team at emagine. She'll take you through a quick rundown of all the core elements needed to optimize web pages and blog posts. Optimizing website content for search is something everyone can do, however, you do need a plan and a checklist to help make sure you don't miss key items. Use this checklist as a guide and never compromise the user experience for SEO.

EP37: Best Practices for Writing SEO Friendly Content

In this podcast episode, Rebecca talks about a recent sales call and what you can learn from her discussion with an unsuspecting business owner. She then walks through the important questions you need to ask your future SEO agency or consultant.

In this podcast episode, Rebecca talks about a recent sales call and what you can learn from her discussion with an unsuspecting business owner. She then walks through the important questions you need to ask your future SEO agency or consultant.

EP 36: What Questions Should You Be Asking Your Future SEO Agency

In this podcast episode Rebecca reviews the different types of SEO engagements and the fee structure associated with each option. She talks about what to expect to pay, what to expect in deliverables, and what level of success you can realistically achieve.

In this podcast episode Rebecca reviews the different types of SEO engagements and the fee structure associated with each option. She talks about what to expect to pay, what to expect in deliverables, and what level of success you can realistically achieve.

EP35: How Much Does a Quality SEO Consultant Cost?

In this podcast episode, Rebecca reviews some key metrics that marketers should review in their year-end activities. These data points are critical for understanding what’s working, why something worked, and what needs improvement in the new year. Digital marketing, and of course SEO, is an ongoing effort. It needs constant review, nurturing, and action. Having the right data is key to having a healthy online presence and maintaining strong inbound marketing activity.

In this podcast episode, Rebecca reviews some key metrics that marketers should review in their year-end activities. These data points are critical for understanding what’s working, why something worked, and what needs improvement in the new year. Digital marketing, and of course SEO, is an ongoing effort. It needs constant review, nurturing, and action. Having the right data is key to having a healthy online presence and maintaining strong inbound marketing activity.

EP 34: Year End SEO Reporting: What Data Really Matters?

SEObits.fm helps smart business owners jumpstart their SEO strategy. Learn how small changes can make a big impact on your ability to rank in Google. Each week, Rebecca Gill takes her 15 years of real-world SEO experience and breaks it down into bite-size pieces.

Rebecca and her guests provide some incredibly actionable and compelling content, spotlighting the latest trends and absolute best tactics to help you effectively grow your business through SEO (without breaking the bank).

Highly recommend listening and subscribing to SEObits.fm if you want the knowledge AND mindsets to build your business through tried and true SEO strategies (and reach your overall goals as a result)!

Insightful, entertaining and actionable

Rebecca makes SEO simple even for beginners! SEO is a major concern for a lot of business owners, but they can&#39;t grasp it because it&#39;s not their specialty. SEObits is changing all that via straight-forward, bite-sized information that&#39;s easy for anyone to consume. Thanks so much for putting out such a spectacular show Rebecca - keep up the great work!

SEO Made Simple

<a href="http://SEObits.fm" rel="nofollow" target="_blank">SEObits.fm</a> helps smart business owners jumpstart their SEO strategy. Learn how small changes can make a big impact on your ability to rank in Google. Each week, Rebecca Gill takes her 15 years of real-world SEO experience and breaks it down into bite-size pieces.

SEObits.fm

In today’s podcast episode, Rebecca takes a deep dive into the steps you can take to optimize your website performance. She is joined by AJ Morris and together they navigate the world of website optimization, performance, and speed. Grab the show notes: https://www.seobits.fm/podcast/ep22-optimize-your-website-performance-and-seo/

In today’s podcast episode, Rebecca takes a deep dive into the steps you can take to optimize your website performance. She is joined by AJ Morris and together they navigate the world of website optimization, performance, and speed. Grab the show notes: <a href="https://www.seobits.fm/podcast/ep22-optimize-your-website-performance-and-seo/" rel="nofollow" target="_blank">https://www.seobits.fm/podcast/ep22-optimize-your-website-performance-and-seo/</a>

EP22: Optimize Your Website Performance and SEO

In today's podcast episode, Rebecca talks about why you need to let go of the role of marketer, and instead, place yourself firmly in the role of servant to your target market. Rebecca tells a story from her past where her prior firm used SEO to act as a servant. She uses this story because it illustrates the importance of "serving" your website visitor and how it can produce big SEO results.

In today's podcast episode, Rebecca talks about why you need to let go of the role of marketer, and instead, place yourself firmly in the role of servant to your target market. Rebecca tells a story from her past where her prior firm used SEO to act as a servant. She uses this story because it illustrates the importance of "serving" your website visitor and how it can produce big SEO results.

EP 4: Don't Be a Marketer, Be a Servant

In this podcast episode, Rebecca shares her number one lesson and rule of thumb for selecting keywords. She walks through the core premise, how she learned it, and why it matters to you and your website. You can beat Goliath if you work smarter, harder, and with a whole lot more focus. You can carefully pick the right keywords that will translate into high-quality traffic, but you need to focus on your offering, your target market, existing competition, and search volumes. Visit SEObits.fm for episode notes and a handy checklist for finding keywords.

In this podcast episode, Rebecca shares her number one lesson and rule of thumb for selecting keywords. She walks through the core premise, how she learned it, and why it matters to you and your website. You can beat Goliath if you work smarter, harder, and with a whole lot more focus. You can carefully pick the right keywords that will translate into high-quality traffic, but you need to focus on your offering, your target market, existing competition, and search volumes. Visit <a href="https://www.seobits.fm/podcast/ep-11-selecting-keywords/" rel="nofollow" target="_blank">SEObits.fm</a> for episode notes and a handy checklist for finding keywords.

EP 11: The Most Important Lesson When Selecting Keywords

In this podcast episode, Rebecca reviews the importance of reviewing your existing content, cleaning up your website, and pruning old blog posts. She walks through some recent work she's done, what was performed, and what failed.   Show notes available at https://www.seobits.fm/podcast/ep33-seo-pruning-and-cleaning-house-for-the-new-year/

In this podcast episode, Rebecca reviews the importance of reviewing your existing content, cleaning up your website, and pruning old blog posts. She walks through some recent work she's done, what was performed, and what failed. Show notes available at <a href="https://www.seobits.fm/podcast/ep33-seo-pruning-and-cleaning-house-for-the-new-year/" rel="nofollow" target="_blank">https://www.seobits.fm/podcast/ep33-seo-pruning-and-cleaning-house-for-the-new-year/</a>

EP33: SEO Pruning and Cleaning House for the New Year

Do backlinks still matter? Yep, they do and in this week’s podcast episode, Rebecca talks about the important role backlinks still play in today’s world of SEO. She also covers the various methods of building backlinks and what you need to do to protect yourself from negative backlinks. Grab the show notes and free backlink checklist at: https://www.seobits.fm/podcast/ep16-building-backlinks/

Do backlinks still matter? Yep, they do and in this week’s podcast episode, Rebecca talks about the important role backlinks still play in today’s world of SEO. She also covers the various methods of building backlinks and what you need to do to protect yourself from negative backlinks. Grab the show notes and free backlink checklist at: <a href="https://www.seobits.fm/podcast/ep16-building-backlinks/" rel="nofollow" target="_blank">https://www.seobits.fm/podcast/ep16-building-backlinks/</a>

EP16: Building Backlinks

In this podcast episode Rebecca talks about enterprise SEO and the need for a top down approach. Rebecca also discusses the need for an executive champion and how this champion can help support the SEO process and make sure the organization is backing it.

In this podcast episode Rebecca talks about enterprise SEO and the need for a top down approach. Rebecca also discusses the need for an executive champion and how this champion can help support the SEO process and make sure the organization is backing it.

EP 7: Enterprise SEO Needs a Top Down Approach

Sean Kerrigan

In this podcast episode, Rebecca brings on Sean Kerrigan so the two can discuss his recent success in dominating Google’s search page with Featured Snippets. Rebecca and Sean also discuss Sean’s background, his takeaways from SEO Summit, and how his agency brought SEO in-house so they could craft a strong SEO service offering for their client base. Podcast Resources  Rebecca’s Facebook Group: SEO Launchpad iThemes Training Rebecca’s Free Course: Understanding the Google Knowledge Graph Blog Post: What is a Content Silo? Sean’s Agency: The Update Company Sean on Twitter 

In this podcast episode, Rebecca brings on Sean Kerrigan so the two can discuss his recent success in dominating Google’s search page with Featured Snippets. Rebecca and Sean also discuss Sean’s background, his takeaways from SEO Summit, and how his agency brought SEO in-house so they could craft a strong SEO service offering for their client base. Podcast Resources <ul> <li><a href="https://www.facebook.com/groups/seolaunchpad/" rel="noopener nofollow" target="_blank">Rebecca’s Facebook Group: SEO Launchpad</a></li> <li><a href="https://training.ithemes.com/" rel="noopener nofollow" target="_blank">iThemes Training</a></li> <li><a href="https://www.diyseocourses.com/shop/understanding-the-google-knowledge-graph/" rel="noopener nofollow" target="_blank">Rebecca’s Free Course: Understanding the Google Knowledge Graph</a></li> <li><a href="https://www.web-savvy-marketing.com/2016/02/what-is-a-content-silo/" rel="noopener nofollow" target="_blank">Blog Post: What is a Content Silo?</a></li> <li><a href="https://theupdatecompany.com/" rel="noopener nofollow" target="_blank">Sean’s Agency: The Update Company</a></li> <li><a href="https://twitter.com/thewebprosumer" rel="noopener nofollow" target="_blank">Sean on Twitter</a></li> </ul>

EP14: Celebrating Featured Snippets Success With Sean Kerrigan

In this podcast episode, Rebecca shares a real-world story about a recent client losing ownership of their digital properties. She talks about how it happened, the issues it caused, and the dangerous situation it has produced. More importantly, she discusses the long-term ramifications this change can have on SEO, the sales funnel, and revenue.

In this podcast episode, Rebecca shares a real-world story about a recent client losing ownership of their digital properties. She talks about how it happened, the issues it caused, and the dangerous situation it has produced. More importantly, she discusses the long-term ramifications this change can have on SEO, the sales funnel, and revenue.

EP 12: Who Owns Your Digital Destiny?

In this SEO podcast episode, Rebecca talks about the growth of Semantic Search and the departure of keyword density. She breaks Semantic Search down into manageable pieces so marketers and webmasters can take advantage of this technology. Semantic search is defined as a search for information based on the intent of the searcher and contextual meaning of the search terms.  What this really means: Google just got a whole lot smarter!

In this SEO podcast episode, Rebecca talks about the growth of Semantic Search and the departure of keyword density. She breaks Semantic Search down into manageable pieces so marketers and webmasters can take advantage of this technology. Semantic search is defined as a search for information based on the intent of the searcher and contextual meaning of the search terms.  What this really means: Google just got a whole lot smarter!

EP27: Did Semantic Search Kill the Need for Keyword Density?

In this podcast episode, Rebecca talks about content silos and how this technique can help with your search engine optimization. A content silo is simply a method of grouping related content together to establish the blog or website’s keyword-based topical areas or themes. View the show notes and resources listed at https://www.seobits.fm/podcast/ep19-improve-your-websites-seo-with-content-silos/

In this podcast episode, Rebecca talks about content silos and how this technique can help with your search engine optimization. A content silo is simply a method of grouping related content together to establish the blog or website’s keyword-based topical areas or themes. View the show notes and resources listed at <a href="https://www.seobits.fm/podcast/ep19-improve-your-websites-seo-with-content-silos/" rel="nofollow" target="_blank">https://www.seobits.fm/podcast/ep19-improve-your-websites-seo-with-content-silos/</a>

EP19: Improve Your Website's SEO With Content Silos

In this podcast episode, Rebecca talks about her experience with mastermind groups and how her perception of them changed once she participated in two groups as an attendee. She also announces two SEO masterminds that she is leading in October and November of this year. If you are unfamiliar with masterminds, they are small groups of like-minded people that meet regularly to promote learning, action plans, problem solving, execution, and accountability. Rebecca’s two SEO mastermind groups will each meet for six weeks. Each group is limited to only 10 people, so interested parties do need to apply so as possible.

In this podcast episode, Rebecca talks about her experience with mastermind groups and how her perception of them changed once she participated in two groups as an attendee. She also announces two SEO masterminds that she is leading in October and November of this year. If you are unfamiliar with masterminds, they are small groups of like-minded people that meet regularly to promote learning, action plans, problem solving, execution, and accountability. Rebecca’s two <a href="https://www.web-savvy-marketing.com/seo-consulting/seo-mastermind-groups/" rel="noopener nofollow" target="_blank">SEO mastermind groups</a> will each meet for six weeks. Each group is limited to only 10 people, so interested parties do need to apply so as possible.

EP13: Why SEO Masterminds Can Boost Your Marketing Efforts

In this podcast episode, Rebecca reviews why WordPress developers and consultants need to learn SEO. She boils down this need into one simple statement: what developers don’t know can and will hurt their clients.

In this podcast episode, Rebecca reviews why WordPress developers and consultants need to learn SEO. She boils down this need into one simple statement: what developers don’t know can and will hurt their clients.

EP26: Do WordPress Developers Need to Learn SEO?

In this podcast episode, Rebecca walks through some tips and techniques for using video marketing in your SEO strategy. She talks about why you should care about YouTube videos and she provides an overview of ranking videos in YouTube search. Episode Notes: https://www.seobits.fm/podcast/ep23-why-video-matters-to-seo/

In this podcast episode, Rebecca walks through some tips and techniques for using video marketing in your SEO strategy. She talks about why you should care about YouTube videos and she provides an overview of ranking videos in YouTube search. Episode Notes: <a href="https://www.seobits.fm/?post_type=podcast&amp;p=107053&amp;preview=true" rel="nofollow" target="_blank">https://www.seobits.fm/podcast/ep23-why-video-matters-to-seo/</a>

EP23: Why Video Matters to You and SEO

In this podcast episode, Rebecca follows up to her last episode and talks about creating a marketing plan for 2018. She discusses the need for multiple marketing channels and emphasizes the fact that marketers need to focus on a well planned, quality, and diverse marketing program. The best marketing efforts produce goodness and provide value to your target market. Focusing on what has worked and letting go of failures is imperative for marketing success.

In this podcast episode, Rebecca follows up to her <a href="https://www.seobits.fm/podcast/ep24-facebook-page/" rel="nofollow" target="_blank">last episode</a> and talks about creating a marketing plan for 2018. She discusses the need for multiple marketing channels and emphasizes the fact that marketers need to focus on a well planned, quality, and diverse marketing program. The best marketing efforts produce goodness and provide value to your target market. Focusing on what has worked and letting go of failures is imperative for marketing success.

EP25: What's in Your Marketing Plan?

In this podcast episode, Rebecca talks about small business owners' false comfort level and reliance on Facebook Pages. She talks through the dangers of relying on third-party platforms for your marketing and communication.

In this podcast episode, Rebecca talks about small business owners' false comfort level and reliance on Facebook Pages. She talks through the dangers of relying on third-party platforms for your marketing and communication.

EP24: A Facebook Page is Not Enough for Small Business Marketing

In this podcast episode, Rebecca explores Schema and the use of Structured Data. She breaks Schema down into manageable pieces so listeners can understand what Schema is, how it is used by search engines, and why it matters to website owners and bloggers. Podcast notes and resources: https://www.seobits.fm/podcast/ep21-understanding-schema/

In this podcast episode, Rebecca explores Schema and the use of Structured Data. She breaks Schema down into manageable pieces so listeners can understand what Schema is, how it is used by search engines, and why it matters to website owners and bloggers. Podcast notes and resources: <a href="https://www.seobits.fm/podcast/ep21-understanding-schema/" rel="nofollow" target="_blank">https://www.seobits.fm/podcast/ep21-understanding-schema/</a>

EP21: Understanding Schema and Structured Data

In this podcast episode, Rebecca talks about the importance of blogging and how it is good for SEO and the soul. She discusses the role blog posts have in marketing and why they are critical to website promotion efforts. She reiterates the fact that blogging is designed to positively impact not just business, but it should also help human readers. Focusing solely on revenue will not produce efforts, because the true magnitude of the blog is only reached when posts are written for assisting human readers and website visitors.

In this podcast episode, Rebecca talks about the importance of blogging and how it is good for SEO and the soul. She discusses the role blog posts have in marketing and why they are critical to website promotion efforts. She reiterates the fact that blogging is designed to positively impact not just business, but it should also help human readers. Focusing solely on revenue will not produce efforts, because the true magnitude of the blog is only reached when posts are written for assisting human readers and website visitors.

EP20: Blogging is Good for the SEO Soul

The best podcast episodes of the most interesting stories and things. From skyping someone while they're in space, to tracking down and meeting a telephone scammer in person, to the story of a Galapagos. These episodes will keep you and all your friends entertained and captivated for hours. Learn something new in every episode! Add episodes you're interested into your queue below!

Best Episodes: Interesting Stories & Things

The best self improvement podcast episodes. From improving productivity, to finding purpose in your life to what constitutes freedom, this topic is on anything and everything that can help people to improve their lives. Add episodes you're interested into your queue below!