Episode 1- Ch 1: Who is My Market?
Episode 1- Ch 1: Who is My Market?
Chapter 1: This podcast answers the question, Who is My Market? Designers will pinpoint the best market for them, learn... Read more
29 Mar 2010
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22mins
Episode 2- Ch 2, Part 1: How Can I Find Clients and Prospects?
Episode 2- Ch 2, Part 1: How Can I Find Clients and Prospects?
Chapter 2, How Can I Find Clients and Prospects, is broken down into 2 episodes. The first episode shows solopreneurs h... Read more
29 Mar 2010
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13mins
Episode 3- Ch 2, Part 2: How Can I Find Clients and Prospects?
Episode 3- Ch 2, Part 2: How Can I Find Clients and Prospects?
The second episode of Chapter 2, How Can I Find Clients and Prospects, deals specifically with small design businesses a... Read more
29 Mar 2010
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18mins
Episode 4- Ch 3: How Should I Present Myself?
Episode 4- Ch 3: How Should I Present Myself?
It's not just corporations that need to brand themselves. Individuals and small businesses need to stand out from the cr... Read more
29 Mar 2010
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19mins
Episode 5- Ch 4: Which Marketing Tools Should I Use?
Episode 5- Ch 4: Which Marketing Tools Should I Use?
Podcast episode #5 talks about networking, e-mail marketing, online marketing, cold calling and promotional materials, a... Read more
29 Mar 2010
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20mins
Episode 6- Ch 5: What Should I Say?
Episode 6- Ch 5: What Should I Say?
One of the biggest obstacles to marketing is not time or money. It's not knowing what to say. In Episode 5, you'll lea... Read more
29 Mar 2010
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18mins
Epidode 7- Ch 6: How Should I Follow Up?
Epidode 7- Ch 6: How Should I Follow Up?
It's important to be in front of your prospects. If you are, they will be more likely to think of you and send a projec... Read more
29 Mar 2010
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19mins
Episode 8- Ch 7: How Do I Manage My Money?
Episode 8- Ch 7: How Do I Manage My Money?
There are two aspects to the pricing side of your business: how you deal with your own issues about money, and how you d... Read more
29 Mar 2010
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13mins
Episode 9- Ch 8: What Should I Charge?
Episode 9- Ch 8: What Should I Charge?
The fact is, most designers are not charging enough. In this podcast, we cover the nuts and bolts of estimating a proje... Read more
29 Mar 2010
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18mins
Episode 10- Ch 9: How Do I Talk About Money?
Episode 10- Ch 9: How Do I Talk About Money?
Here's the reality. You are in business, and you can't do business without dealing with money. In Episode 10, we deal w... Read more
29 Mar 2010
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20mins