Emily Heyward

This is a conversation with Emily Heyward. Emily is the co-founder and Chief Brand Officer at Red Antler. They have developed some of the biggest startup success stories on the planet, often working with founders before product launch. Their clients have included Allbirds, Keeps, Casper, Away, Burrow, and Chime. They’ve also worked with more established brands like Clear, Betterment, Policygenius, Birchbox, Foursquare, Zillow, Google, HBO, GE, Square, and more. Emily just launched her new book called Obsessed - Building a Brand People Love from Day One. Enjoy!

This is a conversation with Emily Heyward. Emily is the co-founder and Chief Brand Officer at Red Antler. They have developed some of the biggest startup success stories on the planet, often working with founders before product launch. Their clients have included Allbirds, Keeps, Casper, Away, Burrow, and Chime. They’ve also worked with more established brands like Clear, Betterment, Policygenius, Birchbox, Foursquare, Zillow, Google, HBO, GE, Square, and more. Emily just launched her new book called Obsessed - Building a Brand People Love from Day One. Enjoy!

Emily Heyward - Founder & Chief Brand Officer, Red Antler

Icaro Doria

This is a conversation with Icaro Doria. Over his career, he’s been the Chief Creative Officer of Arnold and DDB. He was also the founding partner and CCO of Wieden and Kennedy in São Paulo, an agency he built from 2 to over 200 people. Enjoy!

This is a conversation with Icaro Doria. Over his career, he’s been the Chief Creative Officer of Arnold and DDB. He was also the founding partner and CCO of Wieden and Kennedy in São Paulo, an agency he built from 2 to over 200 people. Enjoy!

Icaro Doria - Former CCO, Arnold, DDB

John McNeil

John McNeil Studio

This is a conversation with John McNeil, the founder and CEO of John McNeil Studio. John held creative leadership roles at Hill Holiday and Ogilvy before becoming the Executive Creative Director at McCann. John McNeil Studio has worked with brands like Nest, Uber, Cisco, Google, Microsoft, Aetna, and more. Enjoy!

This is a conversation with John McNeil, the founder and CEO of John McNeil Studio. John held creative leadership roles at Hill Holiday and Ogilvy before becoming the Executive Creative Director at McCann. John McNeil Studio has worked with brands like Nest, Uber, Cisco, Google, Microsoft, Aetna, and more. Enjoy!

John McNeil - Founder & CEO, John McNeil Studio

Rob Schwartz

This is a conversation with Rob Schwartz, the CEO of TBWA\CHIAT\DAY New York. Rob has been with the company for more than 20 years, including roles as Global Creative President and Chief Creative Officer. He’s led work for some of the world’s most well-known brands including Nissan, McDonald’s, Pepsi, and VISA. He is also the host of the Disruptor Series podcast. Enjoy!

This is a conversation with Rob Schwartz, the CEO of TBWA\CHIAT\DAY New York. Rob has been with the company for more than 20 years, including roles as Global Creative President and Chief Creative Officer. He’s led work for some of the world’s most well-known brands including Nissan, McDonald’s, Pepsi, and VISA. He is also the host of the Disruptor Series podcast. Enjoy!

Rob Schwartz - CEO, TBWA\CHIAT\DAY NY

Jonathan Schoenberg

This is a conversation with Jonathan Schoenberg, the ECD and Owner of TDA Boulder. TDA was just named 2019 Small Agency of the Year by Ad Age. Their clients include Patagonia, Justin’s, Daiya, Hormel and more. Enjoy!

This is a conversation with Jonathan Schoenberg, the ECD and Owner of TDA Boulder. TDA was just named 2019 Small Agency of the Year by Ad Age. Their clients include Patagonia, Justin’s, Daiya, Hormel and more. Enjoy!

Jonathan Schoenberg - ECD & Co-Owner, TDA Boulder

Dianne Wilkins

This is a conversation with Dianne Wilkins, the CEO of Critical Mass. Di has been with the company since 1998 when she left her previous career behind to take on the global Saab account for the then young agency. She’s since helped grow the business from 25 people to over 1,000 people in 12 offices all over the world. Enjoy!

This is a conversation with Dianne Wilkins, the CEO of Critical Mass. Di has been with the company since 1998 when she left her previous career behind to take on the global Saab account for the then young agency. She’s since helped grow the business from 25 people to over 1,000 people in 12 offices all over the world. Enjoy!

Dianne Wilkins - Global CEO, Critical Mass

Anselmo Ramos

This is a conversation with Anselmo Ramos. He is the Chief Creative Officer of global agency GUT, which he co-founded just over a year ago, He is also the co-founder of DAVID, one of the buzziest agencies in the world, and was the Chief Creative Officer of Ogilvy Sao Paulo before that. Enjoy!

This is a conversation with Anselmo Ramos. He is the Chief Creative Officer of global agency GUT, which he co-founded just over a year ago, He is also the co-founder of DAVID, one of the buzziest agencies in the world, and was the Chief Creative Officer of Ogilvy Sao Paulo before that. Enjoy!

Anselmo Ramos - Co-Founder of GUT, DAVID 

Eric Yang

This is a conversation with Eric Yang, the Founder and Editor in Chief of Gear Patrol. What started off as a hobby turned into a career as Eric built his blog into a multi-channel publishing business with more than 4 million readers per month. Last year, they took on a significant investment from Hearst magazines and are now building their own in-house branded content studio. Enjoy!

This is a conversation with Eric Yang, the Founder and Editor in Chief of Gear Patrol. What started off as a hobby turned into a career as Eric built his blog into a multi-channel publishing business with more than 4 million readers per month. Last year, they took on a significant investment from Hearst magazines and are now building their own in-house branded content studio. Enjoy!

Eric Yang - Founder, Gear Patrol

Heather LeFevre

This is a conversation with Heather LeFevre. She is a strategist and the author of the fantastic Brain Surfing the top strategy minds in the world. She has held senior strategy roles at BBDO, Mullen, The Martin Agency, CPB, Tribal DDB, Strawberry Frog. Enjoy!

This is a conversation with Heather LeFevre. She is a strategist and the author of the fantastic Brain Surfing the top strategy minds in the world. She has held senior strategy roles at BBDO, Mullen, The Martin Agency, CPB, Tribal DDB, Strawberry Frog. Enjoy!

Heather LeFevre - Author, Brain Surfing

Scott Trattner

This is a conversation with Scott Trattner. Most recently, he was the VP and Executive Creative Director at Facebook. Before that, he spent years working at the Media Arts Labs for Apple, eventually becoming their ECD as well. Scott is behind some of the most well-known campaigns in Apple’s history, including Mac vs. PC. Enjoy!

This is a conversation with Scott Trattner. Most recently, he was the VP and Executive Creative Director at Facebook. Before that, he spent years working at the Media Arts Labs for Apple, eventually becoming their ECD as well. Scott is behind some of the most well-known campaigns in Apple’s history, including Mac vs. PC. Enjoy!

Scott Trattner - Former VP, ECD at Facebook, ECD at Media Arts Lab

Real Famous is a real life education in making brands that people want to talk about. We’re talking to leaders in creative industries to learn from their stories - how they got started, the challenges they overcame, the work that defined their careers and what drove them to become a success. We're brought to you by Plein Air, the agency that helps brands grow through connected, shareable and useful customer experiences.

Paul and his incredible guests shine the brightest of lights on the creative industry by painting career pictures you&#39;ll never get tired of looking at! Engaging, inspiring, and informative are just a few of the words I’d use to describe the time you’ll spend with them. Thanks so much for putting out such a spectacular show Paul - keep up the great work!

Candid Creatives!

Real Famous is a thought-provoking, interview-style podcast aimed at discovering how brands become popular. Through conversations with professionals on both the agency and client side, Paul uncovers truths about strategy, team-building, brand power, and the human experience in general. It&#39;s a fascinating peek into the industry, even for those  (like myself) who aren&#39;t involved in marketing at all.

Not for marketers only...

Real Famous

Rob Campbell

This is a conversation with Rob Campbell, the Chief Strategy Officer and a Partner at Deutsch. Rob founded two agencies, was the regional head of planning at Y&amp;R Asia, and the head of strategy at Wieden &amp; Kennedy in Shanghai, among other roles. He also writes one of the most popular planning blogs on the web, Musings of an Opinionated Sod. Enjoy!

This is a conversation with Rob Campbell, the Chief Strategy Officer and a Partner at Deutsch. Rob founded two agencies, was the regional head of planning at Y&amp;R Asia, and the head of strategy at Wieden &amp; Kennedy in Shanghai, among other roles. He also writes one of the most popular planning blogs on the web, Musings of an Opinionated Sod. Enjoy!

S3E5 with Rob Campbell

Grant Owens

This is a conversation with Grant Owens, the Chief Strategy Officer at Critical Mass. They are a global experience design company with clients like GoDaddy, Rolex, AT&amp;T, Nike, Jack Daniels, United and many more. Prior to that, he spent more than 10 years at Razorfish leading digital strategy for clients like Spotify, Mercedes-Benz, Ford, and Viacom. He is also an adjunct professor at NYU. Enjoy!

This is a conversation with Grant Owens, the Chief Strategy Officer at Critical Mass. They are a global experience design company with clients like GoDaddy, Rolex, AT&amp;T, Nike, Jack Daniels, United and many more. Prior to that, he spent more than 10 years at Razorfish leading digital strategy for clients like Spotify, Mercedes-Benz, Ford, and Viacom. He is also an adjunct professor at NYU. Enjoy!

S4E6 with Grant Owens

Paul Feldwick

This is a conversation with a great in our industry, Paul Feldwick. He started his career at BMP in 1974 and rose up the ranks to become the Worldwide Brand Planning Director for DDB. He also founded DDB University and wrote the fantastic book, Anatomy of a Humbug, How to think differently about advertising. Enjoy!

This is a conversation with a great in our industry, Paul Feldwick. He started his career at BMP in 1974 and rose up the ranks to become the Worldwide Brand Planning Director for DDB. He also founded DDB University and wrote the fantastic book, Anatomy of a Humbug, How to think differently about advertising. Enjoy!

S3E9 with Paul Feldwick

Stefan Sagmeister

This is a conversation with Stefan Sagmeister. Stefan is the founder of the New York design studio Sagmeister &amp; Walsh. He has collaborated with the likes of the Talking Heads, Aerosmith, the Rolling Stones, Lou Reed, David Byrne and Jay-Z on their album covers, winning 2 Grammy Awards along the way. In 2008, he released the fantastic book Things I Have Learned In My Life So Far. He created the Happy Show, an exhibition that’s gained over 350,000 visitors globally. And now, he launched his directorial debut, The Happy Film. Wired magazine called it “A highly entertaining confessional that is as much a reality show as experimental art piece.” You can download it on iTunes today. Enjoy!

This is a conversation with Stefan Sagmeister. Stefan is the founder of the New York design studio Sagmeister &amp; Walsh. He has collaborated with the likes of the Talking Heads, Aerosmith, the Rolling Stones, Lou Reed, David Byrne and Jay-Z on their album covers, winning 2 Grammy Awards along the way. In 2008, he released the fantastic book Things I Have Learned In My Life So Far. He created the Happy Show, an exhibition that’s gained over 350,000 visitors globally. And now, he launched his directorial debut, The Happy Film. Wired magazine called it “A highly entertaining confessional that is as much a reality show as experimental art piece.” You can download it on iTunes today. Enjoy!

S2 BONUS with Stefan Sagmeister

Gareth Kay

Faris Yakob

Rosie Yakob

On this season finale of Real Famous, we have a conversation with Rosie Yakob, Faris Yakob, and Gareth Kay. Rosie was a Senior Social Strategist at Cake, led social strategy at Saatchi NY, and was also a Senior Strategist at 360i.  Faris was the Chief Innovation Officer at MDC Partners, the EVP, Chief Technology Strategist at McCann, and is the author of Paid Attention. Together, they are the brains behind the consultancy Genius Steals. Gareth was the head of planning at Modernista!, the Chief Strategy Officer of Goodby, and the founding partner of Zeus Jones SF. He is now a co-founder of Chapter SF. Enjoy!

On this season finale of Real Famous, we have a conversation with Rosie Yakob, Faris Yakob, and Gareth Kay. Rosie was a Senior Social Strategist at Cake, led social strategy at Saatchi NY, and was also a Senior Strategist at 360i.  Faris was the Chief Innovation Officer at MDC Partners, the EVP, Chief Technology Strategist at McCann, and is the author of Paid Attention. Together, they are the brains behind the consultancy Genius Steals. Gareth was the head of planning at Modernista!, the Chief Strategy Officer of Goodby, and the founding partner of Zeus Jones SF. He is now a co-founder of Chapter SF. Enjoy!

S4E16 with Gareth Kay, Faris Yakob, & Rosie Yakob

Virginia Wang

This is a conversation with Virginia Wang, Co-Founder and Chief Strategy Officer at TBD, She has held strategy and insights roles at DDB NY, Goodby, MTV, EA, and Ideo. TBD is part of a new breed of creative shops that are re-thinking the value that an agency can deliver. Enjoy!

This is a conversation with Virginia Wang, Co-Founder and Chief Strategy Officer at TBD, She has held strategy and insights roles at DDB NY, Goodby, MTV, EA, and Ideo. TBD is part of a new breed of creative shops that are re-thinking the value that an agency can deliver. Enjoy!

S4E3 with Virginia Wang

Jason Prohaska

This is a conversation with Jason Prohaska, the Managing Director of MediaMonks NY, which is the first international office outside of Europe for the global creative production studio. Their clients include Air Force, Ally bank, Google, IBM, and Snapchat among others. Prior to that, Jason was a Partner and the Managing Director of Big Spaceship. Enjoy!

This is a conversation with Jason Prohaska, the Managing Director of MediaMonks NY, which is the first international office outside of Europe for the global creative production studio. Their clients include Air Force, Ally bank, Google, IBM, and Snapchat among others. Prior to that, Jason was a Partner and the Managing Director of Big Spaceship. Enjoy!

S4E5 with Jason Prohaska

Chris Riley

This is a conversation with a true giant of our industry, Chris Riley. He was the first strategist hired at Wieden and Kennedy in 1991 and was a part of the leadership team that grew the company from a small shop in Portland to the global creative agency it is today. He was the head of strategic planning for Apple as it launched the Mac vs. PC campaign, apple.com, the iPad, and the iPhone. Now, he leads Studioriley, which works with some of the worlds most innovative companies to bring them insight into the world. Enjoy!

This is a conversation with a true giant of our industry, Chris Riley. He was the first strategist hired at Wieden and Kennedy in 1991 and was a part of the leadership team that grew the company from a small shop in Portland to the global creative agency it is today. He was the head of strategic planning for Apple as it launched the Mac vs. PC campaign, <a href="http://apple.com" rel="nofollow" target="_blank">apple.com</a>, the iPad, and the iPhone. Now, he leads Studioriley, which works with some of the worlds most innovative companies to bring them insight into the world. Enjoy!

S3E2 with Chris Riley

Ben Jones

This is a conversation with Ben Jones, Global Creative Director and founder of Unskippable Labs at Google. Before joining Google, he was the EVP, Group Creative Director at Hill Holliday, SVP, Creative Director at Digitas and a Creative Director at Agency.com. Enjoy!

This is a conversation with Ben Jones, Global Creative Director and founder of Unskippable Labs at Google. Before joining Google, he was the EVP, Group Creative Director at Hill Holliday, SVP, Creative Director at Digitas and a Creative Director at <a href="http://Agency.com" rel="nofollow" target="_blank">Agency.com</a>. Enjoy!

S4E14 with Ben Jones

Jon Steel

This is a conversation with Jon Steel. He is one of the most well-known and respected strategists in the history of advertising. He started his career at BMP, which is one of the agencies that pioneered the concept of account planning. He became the first head of planning for Goodby back when they were 30 people and eventually took on the role of partner and Vice Chairman. He spent the rest of his career with WPP as Global Planning Director. He also led the WPP Fellowship, an elite global graduate recruitment and training program that was designed to create future leaders for the company. In 1998, he wrote one of the bibles of account planning, Truth, Lies and Advertising, and he followed up with Perfect Pitch, the art of selling ideas and winning new business, in 2006. Enjoy!

This is a conversation with Jon Steel. He is one of the most well-known and respected strategists in the history of advertising. He started his career at BMP, which is one of the agencies that pioneered the concept of account planning. He became the first head of planning for Goodby back when they were 30 people and eventually took on the role of partner and Vice Chairman. He spent the rest of his career with WPP as Global Planning Director. He also led the WPP Fellowship, an elite global graduate recruitment and training program that was designed to create future leaders for the company. In 1998, he wrote one of the bibles of account planning, Truth, Lies and Advertising, and he followed up with Perfect Pitch, the art of selling ideas and winning new business, in 2006. Enjoy!

S5E7 with Jon Steel

Andrea Ring

This is a conversation with Andrea Ring. Andrea is the Chief Strategy Officer at Big Spaceship. They were MediaPost’s agency of the year in 2017 and their clients include YouTube, Starbucks, JetBlue, Google, Converse and many more. Before that, she spent ten years building the strategy team at R/GA, ultimately becoming their head of planning and experience strategy. Enjoy!

This is a conversation with Andrea Ring. Andrea is the Chief Strategy Officer at Big Spaceship. They were MediaPost’s agency of the year in 2017 and their clients include YouTube, Starbucks, JetBlue, Google, Converse and many more. Before that, she spent ten years building the strategy team at R/GA, ultimately becoming their head of planning and experience strategy. Enjoy!

S4E12 with Andrea Ring

David Armano

This is a conversation with David Armano, the Global Strategy Director of Edelman. David was part of the founding team at the Dachis Group, the VP of Experience Design at Critical Mass, a VP and ACD at Digitas, and a Senior Creative Director at Agency.com. He’s spent his career leading multidisciplinary teams for clients like HP, Adidas, Hilton, AllState, P&amp;G, Lego, and many others. Enjoy!

This is a conversation with David Armano, the Global Strategy Director of Edelman. David was part of the founding team at the Dachis Group, the VP of Experience Design at Critical Mass, a VP and ACD at Digitas, and a Senior Creative Director at <a href="http://Agency.com" rel="nofollow" target="_blank">Agency.com</a>. He’s spent his career leading multidisciplinary teams for clients like HP, Adidas, Hilton, AllState, P&amp;G, Lego, and many others. Enjoy!

S3E8 with David Armano

Bud Caddell

This is a conversation with the Bud Caddell, the founder of NOBL. Bud was the SVP of Invention and Digital Strategy Director at Deutsch and the West Coast founder of Undercurrent. In 2014, he launched NOBL. They are a new style of organizational consultancy operating in LA, NY, London, and Vancouver. They just launched Workhub, which they call the Github for work. Enjoy!

This is a conversation with the Bud Caddell, the founder of NOBL. Bud was the SVP of Invention and Digital Strategy Director at Deutsch and the West Coast founder of Undercurrent. In 2014, he launched NOBL. They are a new style of organizational consultancy operating in LA, NY, London, and Vancouver. They just launched Workhub, which they call the Github for work. Enjoy!

S5E2 with Bud Caddell

This is a conversation with Thas Naseemuddeen. She is a Partner, Chief Strategy Officer and Managing Director at Omelet. Before that, she was a VP, Group Strategy Director at Deutsch, a Senior Strategist at BBH LA, a Senior Strategic Planner at Team One and a Planner at Chiat. Omelet is an independent LA creative boutique with clients including Princess Cruises, AT&amp;T, Walmart, Pokemon, Microsoft, Whole Foods and more. Enjoy!

This is a conversation with Thas Naseemuddeen. She is a Partner, Chief Strategy Officer and Managing Director at Omelet. Before that, she was a VP, Group Strategy Director at Deutsch, a Senior Strategist at BBH LA, a Senior Strategic Planner at Team One and a Planner at Chiat. Omelet is an independent LA creative boutique with clients including Princess Cruises, AT&amp;T, Walmart, Pokemon, Microsoft, Whole Foods and more. Enjoy!

S4E11 with Thas Naseemuddeen

Jayanta Jenkins

This is a conversation with Jayanta Jenkins. He’s held leadership roles including Global Executive Creative Director at Twitter, Global Creative Director at Beats by Dre, and Global Creative Director at TBWA\Chiat\Day. He started his career at Martin and then worked on the Nike business at Weiden &amp; Kennedy. In 2016, he co-founded Saturday Morning, an organization that’s bringing awareness to racial bias and injustice. He recently became the Global Executive Creative Director and Head of Brand for HP. Enjoy!

This is a conversation with Jayanta Jenkins. He’s held leadership roles including Global Executive Creative Director at Twitter, Global Creative Director at Beats by Dre, and Global Creative Director at TBWA\Chiat\Day. He started his career at Martin and then worked on the Nike business at Weiden &amp; Kennedy. In 2016, he co-founded Saturday Morning, an organization that’s bringing awareness to racial bias and injustice. He recently became the Global Executive Creative Director and Head of Brand for HP. Enjoy!

S5E6 with Jayanta Jenkins

Dave Burg

This is a conversation with Dave Burg. He is a co-founder of Shepherd, a strategic consultancy based in Austin, TX. Prior to launching his own agency, he held strategic leadership roles with RGA, CPB, Roundhouse and WK. Enjoy!

This is a conversation with Dave Burg. He is a co-founder of Shepherd, a strategic consultancy based in Austin, TX. Prior to launching his own agency, he held strategic leadership roles with RGA, CPB, Roundhouse and WK. Enjoy!

S5E3 with Dave Burg

Chris Konya

This is a conversation with Chris Konya. Chris is the Co-head of NY for the Innovation and Brand Design studio Sylvain Labs. Chris started her career in the ad business at Cole &amp; Weber and KBS+P before holding innovation roles with What If Innovation Partners and the Gild. Sylvain Labs has done a huge array of work for clients like Google, Spotify, Nike, Airbnb, Samsung, Patagonia, and many others. Enjoy!

This is a conversation with Chris Konya. Chris is the Co-head of NY for the Innovation and Brand Design studio Sylvain Labs. Chris started her career in the ad business at Cole &amp; Weber and KBS+P before holding innovation roles with What If Innovation Partners and the Gild. Sylvain Labs has done a huge array of work for clients like Google, Spotify, Nike, Airbnb, Samsung, Patagonia, and many others. Enjoy!

S4E15 with Chris Konya

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