Emily Moose's guest appearances

Emily Moose

Small Steps

The Direct Farm Podcast

Steph Gaudreau

Neghar Fonooni

Nona Jones

Kimmie Singh

Russ Conser

Tom Bennett

Amanda Martinez Beck

Maria Rodriguez

Lisa Olivera

Kelsey Ducheneaux

Paul Greive

Chrissy King

Jessie Mundell

Kelsey Scott

Shirin Eskandani

OwlTail

In this episode of the Direct Farm Podcast, we're delighted to host Emily Moose, Director of Communication and Outreach at A Greener World. Listen in to hear how Farmers can leverage food labels and certifications to increase transparency in the food system and enable buyers to make ethical and sustainable food choices.Show Notes:https://agreenerworld.org/https://www.barn2door.com/resources

In this episode of the Direct Farm Podcast, we're delighted to host Emily Moose, Director of Communication and Outreach at A Greener World. Listen in to hear how Farmers can leverage food labels and certifications to increase transparency in the food system and enable buyers to make ethical and sustainable food choices. Show Notes: <a href="https://agreenerworld.org/" rel="nofollow" target="_blank">https://agreenerworld.org/</a> <a href="https://www.barn2door.com/resources" rel="nofollow" target="_blank">https://www.barn2door.com/resources</a>

How Certifications Grow Customer Loyalty with Emily Moose from A Greener World

Food labels and claims have become more confusing and vague, especially when it comes to animal products. When we spend more money to make an ethical choice, we think we’re voting with our dollars, but potentially we’re not making the impact we really think we are due to confusing terms and a lack of government oversight. Organizations like A Greener World have taken things in their hands and have created labeling and labeling resources to help you get the food you intended to buy.   About Emily Moose As Director of Communications and Outreach for A Greener World, Emily Moose leads the nonprofit’s outreach team, guiding communications, serving farmers and consumers and developing new programs and initiatives--including AGW’s labeling support, volunteer and membership programs. She’s a co-editor of Food Labels Exposed, AGW’s definitive guide to food labels, and has been featured in numerous conferences, publications and media outlets including Rodale’s Organic Life, Civil Eats and NPR. Emily is a total food label geek who loves empowering sustainability, transparency, and the interdependence of farmers and eaters.   About A Greener World A Greener World (AGW) identifies, audits, certifies and promotes practical, sustainable farming systems by supporting farmers and ranchers and informing consumers. AGW’s growing family of trusted certifications includes  Certified Animal Welfare Approved by AGW,  Certified Grassfed by AGW and  Certified Non-GMO by AGW. Each program is designed to have positive and measurable impacts on the environment, society and animals, and to encourage truly sustainable farming practices. AGW’s standards and procedures are robust, transparent and achievable. A nonprofit funded by public donations and membership, AGW offers a range of resources to help people make informed food choices, including an Online Directory of certified farms and products and  Food Labels Exposed--a definitive guide to food label claims (available in print, online, and as a smartphone app).   Small Steps in the Show:  Look for a third party certification Stop rewarding greenwashing and make sure you’re getting what you pay for Look at the  AGW Grassfed Label Comparison Chart to see what aligns with what you want and can afford with your purchases Read the Food Labels Exposed guide Consider not buying certain products if you’re specifically looking for humanely raised products with meaningful labels and can’t find them. Spread the word about certifications and food labels with people in your life Reconnect with how food is raised and share that with others Ask your stores, farmers and companies for certified choices Use A  Greener World’s letter as a guide to ask stores, farmers and companies for certified choices Thank those who are taking positive action Consider getting involved with A Greener World as a member or volunteer Check the AGW Directory to find products that match your values    Mentioned in the Show: Food Labels Exposed Guide Consumer Reports Greener Choices A Greener World’s Product Directory  Grassfed Label Comparison Chart  North Carolina Natural Hog Growers Association Central Grazing Company Green Dirt Farm A Greener World’s Website Become a member of A Greener World Follow A Greener World on Instagram | Twitter | Facebook   Get the full show notes here! Follow Aimee on Instagram | Facebook | Pinterest Sign up for the Wellness Wednesdays Newsletter Interested in working with Aimee? Find out information here.

Food labels and claims have become more confusing and vague, especially when it comes to animal products. When we spend more money to make an ethical choice, we think we’re voting with our dollars, but potentially we’re not making the impact we really think we are due to confusing terms and a lack of government oversight. Organizations like A Greener World have taken things in their hands and have created labeling and labeling resources to help you get the food you intended to buy. About Emily Moose As Director of Communications and Outreach for A Greener World, Emily Moose leads the nonprofit’s outreach team, guiding communications, serving farmers and consumers and developing new programs and initiatives--including AGW’s labeling support, volunteer and membership programs. She’s a co-editor of Food Labels Exposed, AGW’s definitive guide to food labels, and has been featured in numerous conferences, publications and media outlets including Rodale’s Organic Life, Civil Eats and NPR. Emily is a total food label geek who loves empowering sustainability, transparency, and the interdependence of farmers and eaters. About A Greener World A Greener World (AGW) identifies, audits, certifies and promotes practical, sustainable farming systems by supporting farmers and ranchers and informing consumers. AGW’s growing family of trusted certifications includes <a href="https://agreenerworld.org/solutions-and-certificates/animal-welfare-approved/" rel="nofollow" target="_blank"> Certified Animal Welfare Approved by AGW</a>, <a href="http://agreenerworld.org/solutions-and-certificates/certified-grass-fed/" rel="nofollow" target="_blank"> Certified Grassfed by AGW</a> and <a href="http://agreenerworld.org/solutions-and-certificates/certified-nonge-agw/" rel="nofollow" target="_blank"> Certified Non-GMO by AGW</a>. Each program is designed to have positive and measurable impacts on the environment, society and animals, and to encourage truly sustainable farming practices. AGW’s standards and procedures are robust, transparent and achievable. A nonprofit funded by public donations and <a href="https://agreenerworld.org/donate/" rel="nofollow" target="_blank">membership</a>, AGW offers a range of resources to help people make informed food choices, including an <a href="http://agreenerworld.org/product-search/" rel="nofollow" target="_blank">Online Directory</a> of certified farms and products and <a href="http://agreenerworld.org/solutions-and-certificates/what-food-labels-really-mean/" rel="nofollow" target="_blank"> Food Labels Exposed</a>--a definitive guide to food label claims (available in print, online, and as a smartphone app). Small Steps in the Show: <ul> <li>Look for a third party certification</li> <li>Stop rewarding greenwashing and make sure you’re getting what you pay for</li> <li>Look at the <a href="https://agreenerworld.org/a-greener-world/grassfed-label-comparison-chart/" rel="nofollow" target="_blank"> AGW Grassfed Label Comparison Chart</a> to see what aligns with what you want and can afford with your purchases</li> <li>Read the <a href="https://agreenerworld.org/resources/food-labels/" rel="nofollow" target="_blank">Food Labels Exposed</a> guide</li> <li>Consider not buying certain products if you’re specifically looking for humanely raised products with meaningful labels and can’t find them.</li> <li>Spread the word about certifications and food labels with people in your life</li> <li>Reconnect with how food is raised and share that with others</li> <li>Ask your stores, farmers and companies for certified choices</li> <li>Use A <a href="https://agreenerworld.org/wp-content/uploads/2018/11/Request-for-AGW-Certified-Products-v1-1.docx" rel="nofollow" target="_blank"> Greener World’s letter</a> as a guide to ask stores, farmers and companies for certified choices</li> <li>Thank those who are taking positive action</li> <li>Consider getting involved with A Greener World as a member or volunteer</li> <li>Check the <a href="https://agreenerworld.org/shop-agw/product-search/" rel="nofollow" target="_blank">AGW Directory</a> to find products that match your values</li> </ul> Mentioned in the Show: <a href="https://agreenerworld.org/resources/food-labels/" rel="nofollow" target="_blank">Food Labels Exposed Guide</a> <a href="http://greenerchoices.org/" rel="nofollow" target="_blank">Consumer Reports Greener Choices</a> <a href="https://agreenerworld.org/shop-agw/product-search/" rel="nofollow" target="_blank">A Greener World’s Product Directory</a> <a href="https://agreenerworld.org/a-greener-world/grassfed-label-comparison-chart/" rel="nofollow" target="_blank"> Grassfed Label Comparison Chart</a> <a href="https://agreenerworld.org/family-farms/north-carolina-hog-growers-association-members-to-all-become-animal-welfare-approved/" rel="nofollow" target="_blank"> North Carolina Natural Hog Growers Association</a> <a href="https://centralgrazingcompany.com/" rel="nofollow" target="_blank">Central Grazing Company</a> <a href="https://greendirtfarm.com/" rel="nofollow" target="_blank">Green Dirt Farm</a> A Greener World’s <a href="https://www.wholehearted-coaching.com/" rel="nofollow" target="_blank">Website</a> <a href="https://agreenerworld.org/donate/" rel="nofollow" target="_blank">Become a member of A Greener World</a> Follow A Greener World on <a href="https://www.instagram.com/agreenerworldorg/" rel="nofollow" target="_blank">Instagram</a> | <a href="https://twitter.com/CertifiedbyAGW?lang=en" rel="nofollow" target="_blank">Twitter</a> | <a href="https://www.facebook.com/CertifiedbyAGreenerWorld/" rel="nofollow" target="_blank">Facebook</a> <a href="https://wp.me/p6foRE-13r" rel="nofollow" target="_blank">Get the full show notes here!</a> Follow Aimee on <a href="https://www.instagram.com/small_eats/" rel="nofollow" target="_blank">Instagram</a> | <a href="https://www.facebook.com/groups/smalleatscircle/" rel="nofollow" target="_blank">Facebook</a> | <a href="https://www.pinterest.com/smalleats/" rel="nofollow" target="_blank">Pinterest</a> Sign up for the <a href="https://small-eats.com/mcnl" rel="nofollow" target="_blank">Wellness Wednesdays Newsletter</a> Interested in working with Aimee? <a href="https://small-eats.com/work-with-me/" rel="nofollow" target="_blank">Find out information here</a>.

34 | Transparency in Food Labels with Emily Moose of A Greener World