Jed Pearsall's guest appearances

Jed Pearsall

The Art of Placemaking Podcast

Sheldon Whitehouse

Laura Zabel

Anne Gadwa Nicodemus

Lynne McCormack

Marshall Sponder

Kip Bergstrom

Ann Markusen

OwlTail

While it's great to attend a conference and hear from all the experts from within your field, it can be even more useful to hear from experts who work in other fields. At  we invited Jed Pearsall, founder and president of , a global leader in marketing and sponsorship research for Fortune 50 brands, to share his experiences in working with companies who sponsor the Arts. Performance Research's mission is to help clients capture and measure the value of sponsorship and experiential marketing and reveal the essential truth about the impact.

12 | Jed Pearsall, Measuring What Matters: Sponsorship Research Lessons for the Placemaking World