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Sylvain Labs

8 Podcast Episodes

Latest 6 Nov 2021 | Updated Daily

Weekly hand curated podcast episodes for learning

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How Patagonia, Blackrock, and Other Leading Brands Find Purpose (ft. Alain Sylvain, Sylvain Labs)

FUTUREPROOF.

Recently I trekked to Manhattan’s Lower East Side for a chance to sit down with Alain Sylvain. You might know Alain as the founder of Sylvain Labs, the award-winning strategy and design consultancy. They’ve done work for Google, Patagonia, Spotify, and many other leading companies.On this episode, we discuss:The connection between corporate social responsibility and the bottom line is now, and what it is likely to be in the future How the brands of tomorrow need to figure out their purpose. What roles will consumers play in helping brands figure out their missions? How does Alain himself get better at predicting what’s to come to be more useful to brands on an ongoing basis. As always, we welcome your feedback. Please make sure to subscribe, rate, and review on Apple Podcasts, Spotify, Stitcher, and Google Play.

28mins

13 Feb 2020

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The Exploitation of Purpose - Alain Sylvain (Sylvain Labs)

The OnBrand Podcast

Companies are 'woke-washing.' Has ‘doing good’ become appropriated for the wrong intent?  The concept of "purpose" has become something of a cliché—a fashion accessory in the world of business. Corporate leaders preach about it, employees desperately crave it, and consumers are buying into it more and more. But is it even possible for a company to have a conscience? To have a moral compass or reason for being that is bigger than profit? Has purpose started to be appropriated for the wrong intent? And what about us? In our day to day work, are we thinking about “purpose” in the right way? In this episode, Alain Sylvain, Founder & CEO of Sylvain Labs, tackles these questions using contemporary examples, history and pop culture. He draws from his journey as a founder, his company’s recent experience in joining the ranks of leading Certified B Corporations, and his work with clients including BlackRock, WazeSpotify, and the WNBA. Finally, Alain argues that while the need for business with purpose is at an all-time high, many companies today are still exploiting it to drive their own agendas.  Recorded live in Amsterdam at OnBrand ‘19, Europe’s leading branding conference. 

26mins

1 Nov 2019

Similar People

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Episode 59: The Importance of a Strong Brand and How to Create One with Alain Sylvain Founder of Sylvain Labs

Startup HandMeDowns

Alain Sylvain is the founder and CEO of Sylvain Labs, an innovation and brand design consultancy. They have offices in New York, Amsterdam and Richmond, VA. The company serves as a strategic planning resource for product developers and marketers. They have some of the biggest names as clients including Google, Airbnb, Spotify, General Motors, Samsung, Facebook, Nike, Uniqlo, PepsiCo, Bloomberg, and others. Alain is co-founder and investor of several ventures including: Master + Dynamic, a design-driven, premium audio brand. Lílo, the first-of-its-kind refrigerator-stable açai bowl, and Waynesaw, a mobile game. On the show, we unpack what it takes to get branding right and he gives us an insight into the creative process without giving away too much. If you haven't already please subscribe and leave a review on the show wherever you listen to podcasts! Sponsor: DesignCrowd. A website that helps entrepreneurs, startups and small businesses outsource or ‘CROWDSOURCE’ design. Get $100 off your first project with this link designcrowd.com/hmd

42mins

8 Oct 2019

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Ep. 150 - Sylvain Labs' Alain Sylvain on New Idea Creation for Business and Consumer Needs

Inside Outside

Alain Sylvain is the founder of Sylvain Labs, a strategy and design company helping corporations like Google, Spotify and Nike, think about their future. Alain Sylvain talks with Brian Ardinger, Inside Outside Innovation founder, about how to create new ideas that solve for business and consumer needs. Innovation is evolving  - The fetishization of innovation. Define what innovation means within the corporation - e.g., transformational, new products? - Innovation groups within large companies are outsourcing their innovation needs.  - Innovation is the creation of new value. What are good or bad practices of innovation? - The company wants to be "sprint" focused. Not possible if the company doesn't have that spirit. Look at how the company changes to be more innovation focused. - When do you bring in design? Early.  Is it essential for companies to look outside and work with startups? - Necessary to look for external points of view. Innovation in a silo will not get game-changing innovation.  - Founders mindset vs. corporate mindset. At Patagonia, innovation comes from the founder's perspective of the end user.  How essential is the C-Suite vs. individuals within the organization? - Both perspectives are important. Low appetite for risk. Can you create a culture of innovation where all ideas are valid - Create an open culture of ideas. Enable people's side hustles to thrive. - Acceptance of failure. Pull out what worked. Fear of risk is internal perception. The test is in the marketplace. For more Information For more information or to connect with Alain, check out sylvainlabs.com If you enjoyed this podcast, you might also enjoy: Ep. 136 – Simone Ahuja, Author, Disrupt-It-Yourself: Eight Ways to Hack a Better Business Ep. 120 – Digital Intent’s Sean Johnson talks Corporate Innovation Strategies Ep. 86 – Carie Davis, Your Ideas Are Terrible   FREE INNOVATION NEWSLETTER Get the latest episodes of the Inside Outside Innovation podcast, in addition to thought leadership in the form of blogs, innovation resources, videos, and invitations to exclusive events. SUBSCRIBE HERE Find this episode of Inside Outside Innovation at insideoutside.io. You can also listen on Acast, iTunes, Sticher, Spotify, and Google Play. For information regarding your data privacy, visit acast.com/privacy

20mins

4 Jun 2019

Most Popular

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Ep. 150 - Sylvain Labs' Alain Sylvain on New Idea Creation for Business and Consumer Needs

Inside Outside Innovation

Alain Sylvain is the founder of Sylvain Labs, a strategy and design company helping corporations like Google, Spotify and Nike, think about their future. Alain Sylvain talks with Brian Ardinger, Inside Outside Innovation founder, about how to create new ideas that solve for business and consumer needs.Innovation is evolving  - The fetishization of innovation. Define what innovation means within the corporation - e.g., transformational, new products? - Innovation groups within large companies are outsourcing their innovation needs.  - Innovation is the creation of new value.What are good or bad practices of innovation? - The company wants to be "sprint" focused. Not possible if the company doesn't have that spirit. Look at how the company changes to be more innovation focused. - When do you bring in design? Early. Is it essential for companies to look outside and work with startups? - Necessary to look for external points of view. Innovation in a silo will not get game-changing innovation.  - Founders mindset vs. corporate mindset. At Patagonia, innovation comes from the founder's perspective of the end user. How essential is the C-Suite vs. individuals within the organization? - Both perspectives are important. Low appetite for risk. Can you create a culture of innovation where all ideas are valid - Create an open culture of ideas. Enable people's side hustles to thrive. - Acceptance of failure. Pull out what worked. Fear of risk is internal perception. The test is in the marketplace.For more Information For more information or to connect with Alain, check out sylvainlabs.comIf you enjoyed this podcast, you might also enjoy:Ep. 136 – Simone Ahuja, Author, Disrupt-It-Yourself: Eight Ways to Hack a Better BusinessEp. 120 – Digital Intent’s Sean Johnson talks Corporate Innovation StrategiesEp. 86 – Carie Davis, Your Ideas Are Terrible FREE INNOVATION NEWSLETTERGet the latest episodes of the Inside Outside Innovation podcast, in addition to thought leadership in the form of blogs, innovation resources, videos, and invitations to exclusive events. SUBSCRIBE HEREFind this episode of Inside Outside Innovation at insideoutside.io. You can also listen on Acast, iTunes, Sticher, Spotify, and Google Play. For information regarding your data privacy, visit acast.com/privacy

20mins

4 Jun 2019

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Ep. 150 - Sylvain Labs' Alain Sylvain on New Idea Creation for Business and Consumer Needs

Inside Outside

Alain Sylvain is the founder of Sylvain Labs, a strategy and design company helping corporations like Google, Spotify and Nike, think about their future. Alain Sylvain talks with Brian Ardinger, Inside Outside Innovation founder, about how to create new ideas that solve for business and consumer needs.Innovation is evolving The fetishization of innovation. Define what innovation means within the corporation - e.g., transformational, new products?Innovation groups within large companies are outsourcing their innovation needs. Innovation is the creation of new value.What are good or bad practices of innovation?The company wants to be "sprint" focused. Not possible if the company doesn't have that spirit. Look at how the company changes to be more innovation focused.When do you bring in design? Early. Is it essential for companies to look outside and work with startups?Necessary to look for external points of view. Innovation in a silo will not get game-changing innovation. Founders mindset vs. corporate mindset. At Patagonia, innovation comes from the founder's perspective of the end user. How essential is the C-Suite vs. individuals within the organization?Both perspectives are important. Low appetite for risk. Can you create a culture of innovation where all ideas are validCreate an open culture of ideas. Enable people's side hustles to thrive.Acceptance of failure. Pull out what worked. Fear of risk is internal perception. The test is in the marketplace.For more Information For more information or to connect with Alain, check out sylvainlabs.comIf you enjoyed this podcast, you might also enjoy:Ep. 136 – Simone Ahuja, Author, Disrupt-It-Yourself: Eight Ways to Hack a Better BusinessEp. 120 – Digital Intent’s Sean Johnson talks Corporate Innovation StrategiesEp. 86 – Carie Davis, Your Ideas Are Terrible FREE INNOVATION NEWSLETTERGet the latest episodes of the Inside Outside Innovation podcast, in addition to thought leadership in the form of blogs, innovation resources, videos, and invitations to exclusive events. SUBSCRIBE HEREFind this episode of Inside Outside Innovation at insideoutside.io. You can also listen on Acast, iTunes, Sticher, Spotify, and Google Play. For information regarding your data privacy, visit acast.com/privacy

20mins

4 Jun 2019

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Ep 68: Alain Sylvain of Sylvain Labs on Unlocking Potential

Fearless Creative Leadership

'The Sensitive Leader'.  We've added a weekly theme focus. This week we're looking at Empathy. You'll find more of our thinking on empathy here. This episode is my conversation with Alain Sylvain - the founder of Sylvain Labs - an innovation and brand design consultancy. Sylvain Labs is 8 years old and describe their tools as science and whimsy. Their client roster is diverse, from Google to Nike. From Chobani to GM.  Before starting his own company,  Alain was the managing director of Redscout and a lead strategist at Mother New York. He creates and invests in new products, works closely with HELP, a merit- and needs-based scholarship program, the Global Poverty Project and the Lower East Side Girls Club. And sits on the board of VCU’s Brandcenter. And he thinks deeply about how the work he does affects the people that make it and the people that experience it.

1hr 15mins

30 Oct 2018

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Episode 34: The Art of Branding with Alain Sylvain CEO of Sylvain Labs

Startup HandMeDowns

Alain Sylvain is the founder and CEO of Sylvain Labs, an innovation and brand design consultancy. They have offices in New York, Amsterdam and Richmond, VA. The company serves as a strategic planning resource for product developers and marketers. They have some of the biggest names as Clients including: Google, Airbnb, Spotify, AB-InBev, General Motors, Samsung, Facebook, Nike, Uniqlo, PepsiCo, Bloomberg and others.Alain is co-founder and investor of several ventures including: Master + Dynamic, a design-driven, premium audio brand. Lílo, the first-of-its-kind refrigerator-stable açai bowl, and Waynesaw, a mobile game. On the show we unpack what it takes to get branding right and he gives us a brief insight into the creative process without giving away too much. Ok, let’s jump into the action. Sponsor: DesignCrowd. A website that helps entrepreneurs, startups and small businesses outsource or ‘CROWDSOURCE’ design. Get $100 off your first project with this link designcrowd.com/hmd

41mins

15 Apr 2018