Rosie Thoni's guest appearances

Rosie Thoni

Ag News Daily

AgGrad Podcast

Hannah Thompson-Weeman

Alacyn Cox

Jordan Bonham

Matthew Rooda

Zane Peterson

Tanner Winterhof

Elizabeth Burns-Thompson

Peter Bachmann

Ellie Symes

Alika Chuck

John Deere

Jonathan Williams

David Chan

Joe Sweeney

Janette Barnard

OwlTail

Canadian transplant Rosie Thoni is this week's 30 Under 30 feature! Rosie joins us to talk about her college experience and what she's up to now.

30 Under 30: Rosie Thoni

A native of western Canada, Rosie Thoni had always grown up around agriculture and had been heavily involved in 4-H and junior cattle associations. Despite her love for Canada and the nearby, world-famous Calgary Stampede, Rosie knew that she was going to have to take a chance to follow her passion of being an agricultural communicator. A passion that was recognized by her father when she was very young as she would write junior members’ agriculture stories on their auction bid cards. Work at agencies like AdFarm is diverse and can include strategic planning, account services, project management, creative, media planning, public relations, content creation &amp; management, marketing automation and customer relationship management, marketing perspective, production research, search strategy, and web development. “I thought I wanted to be more of a generalist, maybe an association job,” says Rosie about what direction college-Rosie would have thought her career would head. “While I think that’s still an excellent career choice, what I discounted is that I would get to do all of those different [career aspects] but I would have subject matter experts and highly trained individuals at my fingertips.” Rosie’s prediction is that agency life will move towards specialist freelancers that can help on specific projects within industries and she encourages agricultural communication students and graduates to find their specialization, hone it, and broadcast it. For example, Rosie was interested in public relations and, while OSU didn’t have specializations at that time, she stated that she was a specialist in writing and built her resume through college on freelance writing.Make sure to subscribe to the AgGrad YouTube Channel to learn more about career opportunities in agriculture and follow along on the special “30 Under 30 in Agriculture” series! Interested in nominating someone under 30? Nominate them here! 

A native of western Canada, Rosie Thoni had always grown up around agriculture and had been heavily involved in 4-H and junior cattle associations. Despite her love for Canada and the nearby, world-famous Calgary Stampede, Rosie knew that she was going to have to take a chance to follow her passion of being an agricultural communicator. A passion that was recognized by her father when she was very young as she would write junior members’ agriculture stories on their auction bid cards. Work at agencies like AdFarm is diverse and can include strategic planning, account services, project management, creative, media planning, public relations, content creation &amp; management, marketing automation and customer relationship management, marketing perspective, production research, search strategy, and web development. “I thought I wanted to be more of a generalist, maybe an association job,” says Rosie about what direction college-Rosie would have thought her career would head. “While I think that’s still an excellent career choice, what I discounted is that I would get to do all of those different [career aspects] but I would have subject matter experts and highly trained individuals at my fingertips.” Rosie’s prediction is that agency life will move towards specialist freelancers that can help on specific projects within industries and she encourages agricultural communication students and graduates to find their specialization, hone it, and broadcast it. For example, Rosie was interested in public relations and, while OSU didn’t have specializations at that time, she stated that she was a specialist in writing and built her resume through college on freelance writing.Make sure to subscribe to the <a href="https://www.youtube.com/channel/UClJpE4tdH2NN6Plj1UIWNwA" rel="noopener noreferrer nofollow" target="_blank">AgGrad YouTube Channel </a>to learn more about career opportunities in agriculture and follow along on the special “<a href="https://aggrad.com/introducing-aggrad-30-under-30/" rel="noopener noreferrer nofollow" target="_blank">30 Under 30 in Agriculture</a>” series! Interested in nominating someone under 30? Nominate them <a href="https://aggrad.com/30-under-30/" rel="noopener noreferrer nofollow" target="_blank">here</a>!

Rosie Thoni: Public Relations, Content, and Agency Life