Pat Spenner's guest appearances

Pat Spenner

The Marketing Book Podcast

A Sales Guy

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Shama Hyder

Mike Weinberg

Trish Bertuzzi

Tim Sanders

Mark Roberge

Anthony Iannarino

Stu Heinecke

Aaron Ross

Jill Konrath

Bob Hoffman

Pamela Wilson

John Ruhlin

Sarah Cooper

Chris Brogan

Jason Miller

OwlTail

"The Challenger Customer: Selling to the Hidden Influencer Who Can Multiply Your Results" by  Brent Adamson, Matthew Dixon, Pat Spenner, and Nick Toman  Click here for show notes!  https://www.salesartillery.com/marketing-book-podcast/the-challenger-customer-patrick-spenner

"The Challenger Customer: Selling to the Hidden Influencer Who Can Multiply Your Results" by  Brent Adamson, Matthew Dixon, Pat Spenner, and Nick Toman <a href="https://www.salesartillery.com/marketing-book-podcast/the-challenger-customer-patrick-spenner" rel="nofollow" target="_blank"> Click here for show notes!</a> <a href="https://www.salesartillery.com/marketing-book-podcast/the-challenger-customer-patrick-spenner" rel="nofollow" target="_blank"> https://www.salesartillery.com/marketing-book-podcast/the-challenger-customer-patrick-spenner</a>

049 The Challenger Customer by Pat Spenner

Nick Toman

In 2011, “The Challenger Sale” rocked decades of conventional wisdom with a bold new approach to sales. Classic relationship building is a losing approach; salespeople who CHALLENGE their customers deliver consistently high performance. Pat Spenner &amp; Nick Toman got in on the follow up, "The Challenger Customer: Selling to the Hidden Influencer Who Can Multiply Your Results", which just hit shelves on 9/8/2015! Being a Challenger seller is NOT enough. Your success or failure also depends on who you challenge. THE WORD is a #live freestylin’ event + live #twitterchat (#SalesJolt) w/ @keenan.  Every two weeks, Keenan invites a special guest, experts in human behavoir and #psychology, #sales, rocking the #smallbusiness world, and so much more... Don't be alarmed if things get entertaining in here. Explicit language known to pop in. You've been warned. The #sales and LIFE training, with #swagger. Website: www.asalesguy.com Twitter: @asalesguy                @keenan Facebook: https://www.facebook.com/asalesguyrecruiting https://www.facebook.com/heykeenan Instagram: asalesguy

In 2011, “The Challenger Sale” rocked decades of conventional wisdom with a bold new approach to sales. Classic relationship building is a losing approach; salespeople who CHALLENGE their customers deliver consistently high performance. Pat Spenner &amp; Nick Toman got in on the follow up, "The Challenger Customer: Selling to the Hidden Influencer Who Can Multiply Your Results", which just hit shelves on 9/8/2015! Being a Challenger seller is NOT enough. Your success or failure also depends on who you challenge. THE WORD is a #live freestylin’ event + live #twitterchat (#SalesJolt) w/ @keenan. Every two weeks, Keenan invites a special guest, experts in human behavoir and #psychology, #sales, rocking the #smallbusiness world, and so much more... Don't be alarmed if things get entertaining in here. Explicit language known to pop in. You've been warned. The #sales and LIFE training, with #swagger. Website: <a href="http://www.asalesguy.com" rel="nofollow" target="_blank">www.asalesguy.com</a> Twitter: @asalesguy @keenan Facebook: <a href="https://www.facebook.com/asalesguyrecruiting" rel="nofollow" target="_blank">https://www.facebook.com/asalesguyrecruiting</a> <a href="https://www.facebook.com/heykeenan" rel="nofollow" target="_blank">https://www.facebook.com/heykeenan</a> Instagram: asalesguy

Ep. 15 The Challenger Customer: Selling To The Hidden Influencer, Feat. Pat Spenner & Nick Toman