Rachael Pollard's guest appearances

Rachael Pollard

The Narrators

Fintech Marketing Podcast by 11:FS

Jessica Thompson

Kevin Fitzgerald

Chris Walker

Stephen Graham Jones

Ted Nugent

Kelly Shortandqueer

Vanessa Gonzalez

Michael Wall

Matthew Taylor

Chris Fairbanks

Dave Ross

David Blatt

Sean Patton

Ben Roy

Andrew Orvedahl

OwlTail

Eric Fulwiler continues his mission to learn how the world’s hottest fintech start-ups and most innovative financial service brands drive growth through modern-day marketing. In episode 7 he speaks to Rachael Pollard, Chief Growth Officer at Starling Bank. She tells Eric about Starling’s evolving brand identity, about the importance of discovering who they are, what they stand for and what they want to become in the future. They discuss the ways in which the fintech is working on growing its brand awareness, including their recent TV advertisements. Rachael talks about the learnings and challenges from the campaign and how it will evolve in the future. She talks about the competition in the fintech space, and how it’s important for Starling to “run its own race” and to attract a different type of audience and community around their brand. She also talks about the emotional connection between customers and brands and how Starling wants to build that connection with their own customers. Finally they discuss the future roadmap for Starling and the things they have lined up for 2020 and beyond. --------------------------------------- Love fintech? Then sign up for our newsletter, Fintech in Five. A snack-sized selection of the week's biggest stories, longer reads, soundbites and more. Just visit this link to sign up!  If you enjoyed this episode, don't forget to subscribe and please leave a review Follow us on Twitter:  where you can join the conversation, alternatively email podcasts@11fs.com!

Eric Fulwiler continues his mission to learn how the world’s hottest fintech start-ups and most innovative financial service brands drive growth through modern-day marketing. In episode 7 he speaks to Rachael Pollard, Chief Growth Officer at Starling Bank. She tells Eric about Starling’s evolving brand identity, about the importance of discovering who they are, what they stand for and what they want to become in the future. They discuss the ways in which the fintech is working on growing its brand awareness, including their recent TV advertisements. Rachael talks about the learnings and challenges from the campaign and how it will evolve in the future. She talks about the competition in the fintech space, and how it’s important for Starling to “run its own race” and to attract a different type of audience and community around their brand. She also talks about the emotional connection between customers and brands and how Starling wants to build that connection with their own customers. Finally they discuss the future roadmap for Starling and the things they have lined up for 2020 and beyond. --------------------------------------- Love fintech? Then sign up for our newsletter, Fintech in Five. A snack-sized selection of the week's biggest stories, longer reads, soundbites and more. Just visit <a href="11fs.com/newsletter" rel="nofollow" target="_blank">this link</a> to sign up!  If you enjoyed this episode, don't forget to subscribe and please leave a review Follow us on <a href="www.twitter.com/11fs" rel="nofollow" target="_blank">Twitter</a>:  where you can join the conversation, alternatively email podcasts@11fs.com!

Episode 8: Starling: The challenges of an evolving brand identity ft. Rachael Pollard

This episode features stories by Kelly Shortandqueer, one of the founding members of the Denver Zine Library and creator of the Shortandqueer zine, and musician Rachael Pollard. The show was recorded on December 20, 2012 at the beautiful Deer Pile in Denver, Colorado in the U S of A.The intro and outro music was produced and graciously provided by Sans Seruf, and you can find more beats for your earholes over at bandcamp. Learn more about your ad choices. Visit megaphone.fm/adchoices

This episode features stories by Kelly Shortandqueer, one of the founding members of the <a href="http://denverzinelibrary.org/" rel="nofollow" target="_blank">Denver Zine Library</a> and creator of the Shortandqueer zine, and musician <a href="https://www.facebook.com/RachaelPollardMusic" rel="nofollow" target="_blank">Rachael Pollard</a>. The show was recorded on December 20, 2012 at the beautiful Deer Pile in Denver, Colorado in the U S of A.The intro and outro music was produced and graciously provided by Sans Seruf, and you can find more beats for your earholes over at <a href="http://sansseruf.bandcamp.com/" rel="nofollow" target="_blank">bandcamp</a>. Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices" rel="nofollow" target="_blank">megaphone.fm/adchoices</a>

Kelly Shortandqueer & Rachael Pollard, "The Gift" Part 1