Panagiotis Aroniadis's guest appearances

Panagiotis Aroniadis

Sports Content Strategy with MrRichardClarke: Exploring sports content, journalism, digital and social media

Jesse Cole

David Higgins

Alan Smith

Andrew Ryan

David Murray

Gareth Southgate

Barry Hearn

Richard Glover

Ed Latimore

Tony Jeffries

Colin Kelly

Michael Calvin

Dan Weston

Kieran Maguire

Barrie Tomlinson

OwlTail

The origins of the PAOK OTT platform and the issues with the broadcasting dealLearnings from the first two years when the service was going only to overseas fans"The final decision was taken just a week before the first game"Solving problems - marketing, paywalls and the payment mechanismThe biggest issues - connectivity in remote areasThe problems of a late rush for the banking systemThe use of smart TV apps and rolling it out across bars and coffee shopsHow they made their pricing decisionsIs it profitable?The opposition and criticism they faced in the football industryWhy other clubs have approached them about their serviceThe production qualityThe reaction among the fans, including the senior ones who may not be so digitally -able?How have PAOK staffed up?Why the circumstances were right for this to happen in Greece and at PAOKOther digital innovations to develop the PAOK brandThe buy-in from the owner and the boardBucking the trend and moving into high-quality 'coffee-table' magazinesThe 765-page magazine that PAOK sold for 40 EurosThe international strategyDefining the tone of voice for the clubHandling the biggest game of the season - Olympiakos at homeReflecting the fans in their communicationsHow PAOK has continually grown its fanbase despite going 34 years between title winsPlans for the future

The origins of the PAOK OTT platform and the issues with the broadcasting dealLearnings from the first two years when the service was going only to overseas fans"The final decision was taken just a week before the first game"Solving problems - marketing, paywalls and the payment mechanismThe biggest issues - connectivity in remote areasThe problems of a late rush for the banking systemThe use of smart TV apps and rolling it out across bars and coffee shopsHow they made their pricing decisionsIs it profitable?The opposition and criticism they faced in the football industryWhy other clubs have approached them about their serviceThe production qualityThe reaction among the fans, including the senior ones who may not be so digitally -able?How have PAOK staffed up?Why the circumstances were right for this to happen in Greece and at PAOKOther digital innovations to develop the PAOK brandThe buy-in from the owner and the boardBucking the trend and moving into high-quality 'coffee-table' magazinesThe 765-page magazine that PAOK sold for 40 EurosThe international strategyDefining the tone of voice for the clubHandling the biggest game of the season - Olympiakos at homeReflecting the fans in their communicationsHow PAOK has continually grown its fanbase despite going 34 years between title winsPlans for the future

Panagiotis Aroniadis: How to start the first club OTT channel in Europe