Mike Chudy's guest appearances

Mike Chudy

Sales Tuners

Chris Voss

Andy Paul

Damian Thompson

John Barrows

Doug Landis

Max Altschuler

Adam Weber

Scott Ingram

Mark Roberge

Bob Burg

Brandon Bruce

Andrea Waltz

Jeb Blount

Robert Cialdini

Kyle Porter

OwlTail

Takeaways  Learn to Position Yourself: Rather than selling pieces of the puzzle, focus on what the entire puzzle should look like. Doing this helps you become seen as an expert in your field and one that can be a resource or even a consultant to your prospect so they call you when they have questions. If you do this successfully, price will rarely be an issue.   Get to the Root Cause: Let’s be honest, prospects lie to us. Sometimes it deliberate, but other times they just don’t know. Instead of trying to sell to the symptoms or indicators of pain, dig deeper to figure out the root cause of the issue they’re experiencing. This may mean you need to be higher in the organization talking to someone who gets the bigger picture.   Know Your Walkway Point: When entering a negotiation, it’s critical your know your BATNA - Best Alternative to a Negotiated Agreement. Once you know the limit, you’re able to frame the conversation and not be susceptible to low anchors your prospect is likely to throw out.  Full Notes https://www.salestuners.com/mike-chudy/ Book Recommendations  Predictably Irrational by Dan Ariely Never Split the Difference: Negotiating As If Your Life Depended On It by Chris Voss  Sponsors   What if every sales rep inherited the habits of your best rep? With Costello, they do. The pipeline-centric system is strategically built on a proven selling methodology that keeps teams focused on the only thing they can control in sales – actions that push deals to close. 

Takeaways <ol> <li>Learn to Position Yourself: Rather than selling pieces of the puzzle, focus on what the entire puzzle should look like. Doing this helps you become seen as an expert in your field and one that can be a resource or even a consultant to your prospect so they call you when they have questions. If you do this successfully, price will rarely be an issue.  </li> <li>Get to the Root Cause: Let’s be honest, prospects lie to us. Sometimes it deliberate, but other times they just don’t know. Instead of trying to sell to the symptoms or indicators of pain, dig deeper to figure out the root cause of the issue they’re experiencing. This may mean you need to be higher in the organization talking to someone who gets the bigger picture.  </li> <li>Know Your Walkway Point: When entering a negotiation, it’s critical your know your BATNA - Best Alternative to a Negotiated Agreement. Once you know the limit, you’re able to frame the conversation and not be susceptible to low anchors your prospect is likely to throw out.</li> </ol> Full Notes <p><a href="https://www.salestuners.com/mike-chudy/" rel="nofollow" target="_blank">https://www.salestuners.com/mike-chudy/</a></p> Book Recommendations <ul> <li><a href="http://amzn.to/2xcdCyd" rel="nofollow" target="_blank">Predictably Irrational</a> by Dan Ariely</li> <li><a href="http://amzn.to/2wrHmdu" rel="nofollow" target="_blank">Never Split the Difference: Negotiating As If Your Life Depended On It</a> by Chris Voss</li> </ul> Sponsors <ul> <li><a href="https://www.salestuners.com/wp-content/uploads/2017/08/costello-logo.png" rel="nofollow" target="_blank"> </a>What if every sales rep inherited the habits of your best rep? With Costello, they do.</li> <li>The pipeline-centric system is strategically built on a proven selling methodology that keeps teams focused on the only thing they can control in sales – actions that push deals to close.</li> </ul>

055: Mike Chudy | The Science of Positioning for a Win/Win