Jen Jacober's guest appearances

Jen Jacober

The Alignment Podcast

Andy Paul

Mike Russell

Max Altschuler

Nick Mehta

Tyler Lessard

Jeff Davis

Moran Cerf

David Coleman

Mike Schultz

Rob Kall

Todd Caponi

Adam Goyette

Ron Carucci

Gary Smith

Anthony Iannarino

OwlTail

This episode I speak with Jen Jacober, President of Everchanges. She is an experienced change agent that has led, designed, and architected transformations for Fortune 500 companies, Government, and small/mid-sized start-ups. In our conversation we discuss:   How cultural and organizational misalignment are related   Who should own aligning Sales and Marketing for it to stick in the organization   How misalignment between Sales and Marketing began in the first place   The best way to start an alignment effort to set yourself up for long-term success   Additional Resources: Everchanges - Jen’s company Connect with Jen on LinkedIn or Twitter LIKE THE PODCAST? LEAVE A 5-STAR REVIEW ON ITUNES TO HELP IT GROW! Music/Production: Chris "KID" Robinson, Hitmakuzz Productions Subscribe to the podcast: Apple Podcast | Stitcher (Android) | RSS

This episode I speak with Jen Jacober, President of Everchanges. She is an experienced change agent that has led, designed, and architected transformations for Fortune 500 companies, Government, and small/mid-sized start-ups. In our conversation we discuss: <ul> <li> How cultural and organizational misalignment are related </li> <li> Who should own aligning Sales and Marketing for it to stick in the organization </li> <li> How misalignment between Sales and Marketing began in the first place </li> <li> The best way to start an alignment effort to set yourself up for long-term success </li> </ul> Additional Resources: <a href="https://www.everchanges.com/" rel="noopener nofollow" target="_blank">Everchanges</a> - Jen’s company Connect with Jen on <a href="https://www.linkedin.com/in/jenmariejacober/" rel="noopener nofollow" target="_blank">LinkedIn</a> or <a href="https://twitter.com/JenMarieJacober" rel="noopener nofollow" target="_blank">Twitter</a> <a href="https://itunes.apple.com/us/podcast/the-alignment-podcast/id1327438352?mt=2" rel="noopener nofollow" target="_blank">LIKE THE PODCAST? LEAVE A 5-STAR REVIEW ON ITUNES TO HELP IT GROW!</a> Music/Production: Chris "KID" Robinson, Hitmakuzz Productions Subscribe to the podcast: <a href="https://itunes.apple.com/us/podcast/the-alignment-podcast/id1327438352?mt=2" rel="noopener nofollow" target="_blank">Apple Podcast</a> | <a href="https://www.stitcher.com/podcast/the-alignment-blog?refid=stpr" rel="noopener nofollow" target="_blank">Stitcher (Android)</a> | <a href="http://feeds.soundcloud.com/users/soundcloud:users:338315645/sounds.rss" rel="noopener nofollow" target="_blank">RSS</a>

Ep. 21 - Achieving Organizational and Cultural Alignment  w/ Jen Jacober