Jonny Ross's guest appearances

Jonny Ross

Digital Marketing Radio

EDGE of the Web - The Best SEO Podcast for Today's Digital Marketer

The Next 100 Days Podcast

Tech Talks

The In Search SEO Podcast

Inspiring Exhibitors

The CMS Network

Visualise You

The Jonny Ross Audio Experience

No AC Only Fans

Aftershocks Podcast

SEO in 2022

Talia Wolf

Eli Schwartz

Mike Rhodes

Brad Geddes

Mark Traphagen

Larry Kim

Oli Gardner

Andrew Davis

Alex Price

Rand Fishkin

Jeff Sauer

Guy Kawasaki

Barry Schwartz

John Mueller

Garrett Mehrguth

OwlTail

Mentioned on the Visualise You ShowSave your place on the next free Create Your Vision 5-Day Challenge Join the waitlist for the Visualise and Thrive Business ClubBook a 2 Hour One to One Create Your Vision IntensiveNeed Intuitive Business Advice - Book Your 3, 6 or 12-Month ReadingLearn about the written form of Visualisation The Power of Scripting Find Beth on Social MediaFacebookInstagramTwitterLinkedInCheck Out the BlogBethhewitt.com

<h2>Mentioned on the Visualise You Show</h2>Save your place on the next free <a href="http://bethhewitt.com/challenge" rel="noopener noreferrer nofollow" target="_blank">Create Your Vision 5-Day Challenge </a>Join the waitlist for the <a href="http://bethhewitt.com/join" rel="noopener noreferrer nofollow" target="_blank">Visualise and Thrive Business Club</a>Book a 2 Hour One to One <a href="https://visualiseyou.as.me/intensive-2hr" rel="noopener noreferrer nofollow" target="_blank">Create Your Vision Intensive</a>Need Intuitive Business Advice - <a href="https://visualiseyou.lpages.co/oracle-reading-offers/" rel="noopener noreferrer nofollow" target="_blank">Book Your 3, 6 or 12-Month Reading</a>Learn about the written form of Visualisation <a href="https://www.powerofscripting.com/" rel="noopener noreferrer nofollow" target="_blank">The Power of Scripting </a> <h2>Find Beth on Social Media</h2><a href="https://facebook.com/visualiseyou" rel="noopener noreferrer nofollow" target="_blank">Facebook</a><a href="https://www.instagram.com/visualiseyou/" rel="noopener noreferrer nofollow" target="_blank">Instagram</a><a href="https://twitter.com/_BethHewitt" rel="noopener noreferrer nofollow" target="_blank">Twitter</a><a href="https://www.linkedin.com/in/bethhewitt80/" rel="noopener noreferrer nofollow" target="_blank">LinkedIn</a> <h2>Check Out the Blog</h2><a href="http://bethhewitt.com/" rel="noopener noreferrer nofollow" target="_blank">Bethhewitt.com</a>

Visualise You Top 30: Number 4 - Search Engine Optimisation, Sunglasses and Soap Stars with Jonny Ross

Jonny Ross, the founder of Fleek Marketing, joins the EDGE to provide foundational information about structured data via schema.  We cover what it is, what it means to search engines, and the value you of schema deployment for visibility.  Is schema a ranking signal? We answer it on this podcast. [00:09:38] What is schema?  [00:13:54] Benefits of schema: knowledge graphs, rich snippets [00:14:00] The Interview Series Title Sponsor: Site Strategics[00:17:33] Organization and authority for brands[00:24:15] Schema is not needed for rich Snippets, but why not grease the wheels[00:25:25] The opportunity is there.[00:26:05] Does schema affect ranking search engine ranking?[00:26:13] Sponsor for EDGE of the Web: Wix[00:028:17] Structured data: Apply common sense

Jonny Ross, the founder of Fleek Marketing, joins the EDGE to provide foundational information about structured data via schema.  We cover what it is, what it means to search engines, and the value you of schema deployment for visibility.  Is schema a ranking signal? We answer it on this podcast. [00:09:38] What is schema? [00:13:54] Benefits of schema: knowledge graphs, rich snippets [00:14:00] The Interview Series Title Sponsor: Site Strategics[00:17:33] Organization and authority for brands[00:24:15] Schema is not needed for rich Snippets, but why not grease the wheels[00:25:25] The opportunity is there.[00:26:05] Does schema affect ranking search engine ranking?[00:26:13] Sponsor for EDGE of the Web: Wix[00:028:17] Structured data: Apply common sense

492 | Schema and SEO with Jonny Ross

Is schema an active part of your SEO strategy?Maybe it's something that you were involved with a couple of years ago when you were setting up a new website, but you haven't thought about much since.In this episode, we're going to be looking at what works effectively in schema right now. And if you're not actively using schema, we'll share four steps to getting started with schema right now.The steps are:1. Identify the Schema Opportunity   2. Implementing Schema     3. Verify your Schema implementation     4. Measuring your successCheck out the episode here:https://youtu.be/MT2E5-JICaoFor more Episodes of the In Search SEO podcast:https://www.rankranger.com/blog/podcastsRank Ranger:https://www.rankranger.com/Start a free Rank Ranger trial:https://www.rankranger.com/free-trial

Is schema an active part of your SEO strategy? Maybe it's something that you were involved with a couple of years ago when you were setting up a new website, but you haven't thought about much since. In this episode, we're going to be looking at what works effectively in schema right now. And if you're not actively using schema, we'll share four steps to getting started with schema right now. The steps are: 1. Identify the Schema Opportunity 2. Implementing Schema 3. Verify your Schema implementation 4. Measuring your success Check out the episode here: <a href="https://youtu.be/MT2E5-JICao" rel="nofollow" target="_blank">https://youtu.be/MT2E5-JICao</a> For more Episodes of the In Search SEO podcast: <a href="https://www.rankranger.com/blog/podcasts" rel="nofollow" target="_blank">https://www.rankranger.com/blog/podcasts</a> Rank Ranger: <a href="https://www.rankranger.com/" rel="nofollow" target="_blank">https://www.rankranger.com/</a> Start a free Rank Ranger trial: <a href="https://www.rankranger.com/free-trial" rel="nofollow" target="_blank">https://www.rankranger.com/free-trial</a>

4 Steps to Getting Started with Schema - with Jonny Ross

This episode we get ourselves in a deeper hole as we stir the pot a little more with a little name dropping and calling out others wrong doing. as well as join us as we push the boundary of getting banned from future events in the Hilliard men's basketball league. 

This episode we get ourselves in a deeper hole as we stir the pot a little more with a little name dropping and calling out others wrong doing. as well as join us as we push the boundary of getting banned from future events in the Hilliard men's basketball league.

Banned From Basketball League?? Stirring The Pot and Name Dropping Ep 59 Feat Jonny Ross

This playlist is a collection of four interviews to celebrate International Podcast Day, all recorded in Leeds to celebrate Leeds Digital Festival 2021.You'll find insight here from Tred's CEO Will Smith, The Ahead Partnership (Suzie Bell), The Coder's Guild (Crispin Read) and Jonny Ross, content guru from Fleek Marketing.Also - you'll here us mention The Coder's Guild LGBTQ+ Hack. Take part! https://www.lgbtqhack.com/

This playlist is a collection of four interviews to celebrate International Podcast Day, all recorded in Leeds to celebrate Leeds Digital Festival 2021. You'll find insight here from Tred's CEO Will Smith, The Ahead Partnership (Suzie Bell), The Coder's Guild (Crispin Read) and Jonny Ross, content guru from Fleek Marketing. Also - you'll here us mention The Coder's Guild LGBTQ+ Hack. Take part! <a href="https://www.lgbtqhack.com/" rel="nofollow" target="_blank">https://www.lgbtqhack.com/</a>

People buy from people, so put yourself into your content! We chat to Jonny Ross.

Are you thinking of starting a podcast?If so, what are your reasons for doing so?There are well over 2 million podcasts now, but what is the commercial value of starting and publishing a regular podcast? And where does a podcast fit into your overall content marketing mix?Those are just 2 of the questions that I’ll be asking my guest on Digital Marketing Radio episode 262.He’s a digital marketing strategist with a strong background in SEO, web design and training and he heads-up Fleek Marketing - and of course, he has his own podcast - the Jonny Ross Audio Experience - welcome to DMR - Jonny Ross.

Are you thinking of starting a podcast?If so, what are your reasons for doing so?There are well over 2 million podcasts now, but what is the commercial value of starting and publishing a regular podcast? And where does a podcast fit into your overall content marketing mix?Those are just 2 of the questions that I’ll be asking my guest on Digital Marketing Radio episode 262.He’s a digital marketing strategist with a strong background in SEO, web design and training and he heads-up Fleek Marketing - and of course, he has his own podcast - the Jonny Ross Audio Experience - welcome to DMR - Jonny Ross.

Podcast strategy: Where does a podcast fit into your content marketing mix? - with Jonny Ross

In this edition of Aftershocks, we sit down with Small Town Titans drummer Jonny Ross. Ross called in to talk about the band’s new release THE RIDE, releasing music in the modern way, social media, building and maintaining a fan base and much more!  Get all of our episodes at www.aftershockstv.com.  ---   Send in a voice message: https://anchor.fm/cmspn/message

In this edition of Aftershocks, we sit down with Small Town Titans drummer Jonny Ross. Ross called in to talk about the band’s new release THE RIDE, releasing music in the modern way, social media, building and maintaining a fan base and much more! Get all of our episodes at <a href="http://www.aftershockstv.com" rel="nofollow" target="_blank">www.aftershockstv.com</a>. --- Send in a voice message: <a href="https://anchor.fm/cmspn/message" rel="nofollow" target="_blank">https://anchor.fm/cmspn/message</a>

Aftershocks - Small Town Titans Drummer Jonny Ross

*GET MY NEW BOOK* &gt;&gt;&gt;The Power of ScriptingIn episode #15, I interview my good friend Jonny Ross. Jonny is the founder and digital marketing specialist at Fleek Marketing with over 21 years' experience in digital online technologies and specialising in SEO, data, user experience and digital marketing. Jonny shares his journey starting out as an optometrist, starting an online sunglasses retail business before pivoting and working with businesses to better understand search engine optimisation (SEO).Jonny talks openly about his desire to be liked. A trait all human beings have in common and how this played out in his recent venture to start a business community to support local businesses at the start of the Pandemic. A community that continues to evolve and is now known as The Yorkshire Business ClubSome of the key takeaways from the episode include:Losing his place in the search engines lead to a journey to better understanding SEO and actually to career pivot to help businesses better understand SEO for themselves.It's OK to feel like a rabbit in the headlights when you first start out in business. You can't be expected to know everything from the start.Learn to understand your limitations and find people who have the skills and experience that you wish to emulate, then start to follow and learn from themPeople who are in authority or ahead of your on your journey are not better than you. We are all just people.If you are struggling to decide whether to stay in a role and you are weighing up the pros and cons, the pros might not be as beneficial as you think when the pursuing your dreams are at stake.If there is something, you have always wanted to pursue, you should just do it.The importance of understanding your vision and values is essential when starting and running a business.Mentioned in the show:Fleek Marketing https://fleek.marketing/aboutFind Jonny on Twitter https://twitter.com/jonnyrossFind Jonny on LinkedIn https://www.linkedin.com/in/jonnyross/The Yorkshire Business Club https://www.facebook.com/groups/TheYorkshireBusinessClubOur Partners:The Brizy Website Builder More from BethThe Gratitude Journey Challenge Complete the Visualise You Audience SurveyGet Your Freebies (Affirmations, Meditations, A Guide to Journaling) https://bethhewitt.com The Visualisation Vault Find Beth on Social MediaFacebookInstagramTwitterLinkedIn

*GET MY NEW BOOK* &gt;&gt;&gt;<a href="https://my.captivate.fm/www.powerofscripting.com" rel="noopener noreferrer nofollow" target="_blank">The Power of Scripting</a>In episode #15, I interview my good friend Jonny Ross. Jonny is the founder and digital marketing specialist at Fleek Marketing with over 21 years' experience in digital online technologies and specialising in SEO, data, user experience and digital marketing. Jonny shares his journey starting out as an optometrist, starting an online sunglasses retail business before pivoting and working with businesses to better understand search engine optimisation (SEO).Jonny talks openly about his desire to be liked. A trait all human beings have in common and how this played out in his recent venture to start a business community to support local businesses at the start of the Pandemic. A community that continues to evolve and is now known as The Yorkshire Business ClubSome of the key takeaways from the episode include:<ul><li>Losing his place in the search engines lead to a journey to better understanding SEO and actually to career pivot to help businesses better understand SEO for themselves.</li><li>It's OK to feel like a rabbit in the headlights when you first start out in business. You can't be expected to know everything from the start.</li><li>Learn to understand your limitations and find people who have the skills and experience that you wish to emulate, then start to follow and learn from them</li><li>People who are in authority or ahead of your on your journey are not better than you. We are all just people.</li><li>If you are struggling to decide whether to stay in a role and you are weighing up the pros and cons, the pros might not be as beneficial as you think when the pursuing your dreams are at stake.</li><li>If there is something, you have always wanted to pursue, you should just do it.</li><li>The importance of understanding your vision and values is essential when starting and running a business.</li></ul>Mentioned in the show:Fleek Marketing <a href="https://fleek.marketing/about" rel="noopener noreferrer nofollow" target="_blank">https://fleek.marketing/about</a>Find Jonny on Twitter <a href="https://twitter.com/jonnyross" rel="noopener noreferrer nofollow" target="_blank">https://twitter.com/jonnyross</a>Find Jonny on LinkedIn <a href="https://www.linkedin.com/in/jonnyross/" rel="noopener noreferrer nofollow" target="_blank">https://www.linkedin.com/in/jonnyross/</a>The Yorkshire Business Club <a href="https://www.facebook.com/groups/TheYorkshireBusinessClub" rel="noopener noreferrer nofollow" target="_blank">https://www.facebook.com/groups/TheYorkshireBusinessClub</a> Our Partners:<a href="http://visualiseyou.com/brizy" rel="noopener noreferrer nofollow" target="_blank">The Brizy Website Builder</a> More from Beth<a href="https://visualiseyou.lpages.co/gratitude-challenge/" rel="noopener noreferrer nofollow" target="_blank">The Gratitude Journey Challenge </a>Complete the <a href="https://forms.gle/HTtmqRJMxiiRgNP57" rel="noopener noreferrer nofollow" target="_blank">Visualise You Audience Survey</a>Get Your Freebies (Affirmations, Meditations, A Guide to Journaling) <a href="https://bethhewitt.com/" rel="noopener noreferrer nofollow" target="_blank">https://bethhewitt.com</a> <a href="https://visualiseyou.com/vault" rel="noopener noreferrer nofollow" target="_blank">The Visualisation Vault</a> Find Beth on Social Media<a href="https://facebook.com/visualiseyou" rel="noopener noreferrer nofollow" target="_blank">Facebook</a><a href="https://www.instagram.com/visualiseyou/" rel="noopener noreferrer nofollow" target="_blank">Instagram</a><a href="https://twitter.com/_BethHewitt" rel="noopener noreferrer nofollow" target="_blank">Twitter</a><a href="https://www.linkedin.com/in/bethhewitt80/" rel="noopener noreferrer nofollow" target="_blank">LinkedIn</a>

Search Engine Optimisation, Sunglasses and Soap Stars with Jonny Ross

We're starting Episode 5 with some of the highlights that caught our eye at Food Matters Live and EMEX last week before we chat with Jonny Ross of Digital Marketing agency Fleek Marketing.  Johnny tells us why getting visitors engaged in your stand starts way before they hit the trade show floor, and gives you some tips on how to make it happen! Enjoy the show. 

We're starting Episode 5 with some of the highlights that caught our eye at Food Matters Live and EMEX last week before we chat with Jonny Ross of Digital Marketing agency Fleek Marketing. Johnny tells us why getting visitors engaged in your stand starts way before they hit the trade show floor, and gives you some tips on how to make it happen! Enjoy the show.

The Exhibitionist Podcast Episode 5 - Featuring Jonny Ross - Fleek Marketing - How Digital should be used to promote your exhibition attendance

Jonny Ross was recognised by the Yorkshire Business Insider as a top business person in their “42 under 42”.He actually started by retailing eyewear. In ’99, Jonny Ross set up the leading Sunglasses site on the internet. They were at the top of the Google rankings for many keywords and sales were phenomenal. For many years they maintained their leadership position.Until 2004. When their sales dropped off like a stone. They had been pushed down to page 7 or 8 of Google. They spent lots of money with digital agencies.This was the Google Slap. Or Google Penalty. Jonny eventually found an expert from New York who identified around 20 issues they were following, which the previous SEO agencies had not addressed. So what type of thing was he doing? 	Hiding text. White text on a white background with loads of keywords. At the time everyone was doing it and being encouraged to do it by SEO agencies.Digital marketing was always a passion for Jonny. He self-taught himself. He wins clients through his knowledge and experience. He used his frustration with the SEO industry in that they weren’t helping people overcome these problems. So Jonny set out to do so.Five years ago Jonny started his own consultancy. He believed in himself. He believed he could do it. His skills came from retail experience, from bring n buy sales at age 7, to being a director of an eyewear business.So how would Jonny Ross advise us about steps we should be taking in the next 100 days?SEO.Jonny advises to take it back a step. There are a lot of things you can do with SEO, but for the majority of businesses, Jonny advise they start be examining the following… 	Work out what they are trying to achieve? 	Who are they trying to target? 	What are your business goals and marketing goals? 	Write down the measurable goals 	How many clients do you need? 	How many products do you need to sell? 	What is the average value of those services? 	Who are the best people to buy those services? 	Can you look at previous clients? 	Look at 5, 10, 100 previous clients and really describe them in detail. 	Are they male/female, their age, where they live, their job titles 	All this helps us to define your content you need and WHERE you need to deliver that content (Jonny notes it might not be even be Google).Jonny advises there are 2 parts to SEO. The onsite and the offsite.ONSITE - This is about the technical aspect. The usability of your site. Is your website easy to use? Does it have the right content for a particular keyword? Jonny stresses that keywords are still key. But it is all about context.OFFSITE - What happens around the world-wide-web. All about links. Jonny says it’s about the type of links. It is about the relevancy and quality of those links.ONSITE Tools – try out these tools today!“Google Mobile Friendly Test” – 52% of websites will be accessed by mobile in 2020.Put your website URL and google will tell you whether your site is mobile friendly.“Google Page Speed Test” – can you increase your page speed?“Woo Rank” – great tool to fix obvious things to fix.and then hand these over to your developer to fix for you.ContentDefine a list of words you want to found for. When people ring your company write down what they are asking for. Type things into Google, because it gives you suggestions. The bigger the list the better.“Moz Keyword Tool” you get 2 free searches per day. Each will give you 1,000 ideas for keywords.Long strings of keywords is better.Jonny Ross advises that if you rank for say “TV” then there is a good chance you are NOT READY to buy! You are better targeting people at the buying point – so target the things they write into Google at the point they are ready to buy, such as “SONY 50inch TV Flatscreen”It means you need to be at the top for lots of different buying options and Google will only promote your page if the context of your website suppo...

Jonny Ross was recognised by the Yorkshire Business Insider as a top business person in their “42 under 42”. He actually started by retailing eyewear. In ’99, Jonny Ross set up the leading Sunglasses site on the internet. They were at the top of the Google rankings for many keywords and sales were phenomenal. For many years they maintained their leadership position. Until 2004. When their sales dropped off like a stone. They had been pushed down to page 7 or 8 of Google. They spent lots of money with digital agencies. This was the Google Slap. Or Google Penalty. Jonny eventually found an expert from New York who identified around 20 issues they were following, which the previous SEO agencies had not addressed. So what type of thing was he doing? 	Hiding text. White text on a white background with loads of keywords. At the time everyone was doing it and being encouraged to do it by SEO agencies. Digital marketing was always a passion for Jonny. He self-taught himself. He wins clients through his knowledge and experience. He used his frustration with the SEO industry in that they weren’t helping people overcome these problems. So Jonny set out to do so. Five years ago Jonny started his own consultancy. He believed in himself. He believed he could do it. His skills came from retail experience, from bring n buy sales at age 7, to being a director of an eyewear business. So how would Jonny Ross advise us about steps we should be taking in the next 100 days? SEO. Jonny advises to take it back a step. There are a lot of things you can do with SEO, but for the majority of businesses, Jonny advise they start be examining the following… 	Work out what they are trying to achieve? 	Who are they trying to target? 	What are your business goals and marketing goals? 	Write down the measurable goals 	How many clients do you need? 	How many products do you need to sell? 	What is the average value of those services? 	Who are the best people to buy those services? 	Can you look at previous clients? 	Look at 5, 10, 100 previous clients and really describe them in detail. 	Are they male/female, their age, where they live, their job titles 	All this helps us to define your content you need and WHERE you need to deliver that content (Jonny notes it might not be even be Google). Jonny advises there are 2 parts to SEO. The onsite and the offsite. ONSITE - This is about the technical aspect. The usability of your site. Is your website easy to use? Does it have the right content for a particular keyword? Jonny stresses that keywords are still key. But it is all about context. OFFSITE - What happens around the world-wide-web. All about links. Jonny says it’s about the type of links. It is about the relevancy and quality of those links. ONSITE Tools – try out these tools today! “Google Mobile Friendly Test” – 52% of websites will be accessed by mobile in 2020. Put your website URL and google will tell you whether your site is mobile friendly. “Google Page Speed Test” – can you increase your page speed? “Woo Rank” – great tool to fix obvious things to fix. and then hand these over to your developer to fix for you. Content Define a list of words you want to found for. When people ring your company write down what they are asking for. Type things into Google, because it gives you suggestions. The bigger the list the better. “Moz Keyword Tool” you get 2 free searches per day. Each will give you 1,000 ideas for keywords. Long strings of keywords is better. Jonny Ross advises that if you rank for say “TV” then there is a good chance you are NOT READY to buy! You are better targeting people at the buying point – so target the things they write into Google at the point they are ready to buy, such as “SONY 50inch TV Flatscreen” It means you need to be at the top for lots of different buying options and Google will only promote your page if the context of your website suppo...