Mark Stiving

27 Podcast Episodes

1120: Understanding Your Value and How to Sell It with Mark Stiving

1120: Understanding Your Value and How to Sell It with Mark Stiving

Mark Stiving is the Founder and Chief Pricing Educator at Impact Pricing LLC, as well as the host of the podcast Impact ... Read more

3 Jan 2023

52mins

202 Selling Value to Create Better Clients at Higher Prices with Mark Stiving

202 Selling Value to Create Better Clients at Higher Prices with Mark Stiving

Many CPAs struggle with pricing. Some have moved to flat rate or subscription pricing, and some still bill by the hour. ... Read more

10 Aug 2022

26mins

Similar People

VD 4-016 Mark Stiving, and Selling Value

VD 4-016 Mark Stiving, and Selling Value

Mark Stiving is a kindred spirit -- and we always have great conversations about selling value. This time, we talked abo... Read more

1 Aug 2022

29mins

"Selling Value" w. Mark Stiving of Impact Prcing & #PPSCHI22 Breakout Speaker

"Selling Value" w. Mark Stiving of Impact Prcing & #PPSCHI22 Breakout Speaker

Salespeople always seem to ask for discounts. Do we really need to approve them? They are told to sell value, but if th... Read more

21 Mar 2022

12mins

Most Popular

Pricing Subscription Services with Mark Stiving, Ph.D., Chief Pricing Educator, Impact Pricing LLC

Pricing Subscription Services with Mark Stiving, Ph.D., Chief Pricing Educator, Impact Pricing LLC

In the latest episode of Subscriptions: Scaled, we speak with Mark Stiving, the Chief Pricing Educator at Impact Pricing... Read more

21 Feb 2022

38mins

172 Subscription Pricing Strategies with Mark Stiving

172 Subscription Pricing Strategies with Mark Stiving

Many CPAs struggle with pricing. Some have moved to flat rate or subscription pricing, and many still work by the hour. ... Read more

12 Jan 2022

34mins

Impact Pricing’s Mark Stiving on Product Pricing and Discount Strategies

Impact Pricing’s Mark Stiving on Product Pricing and Discount Strategies

Mark Stiving, chief pricing educator at Impact Pricing, joins Channelnomics’ Changing Channels host Larry Walsh to talk ... Read more

28 Sep 2021

28mins

153 A Formula for Quantifying Value with Mark Stiving, PhD

153 A Formula for Quantifying Value with Mark Stiving, PhD

Accountants have a hard time getting their head around assigning a price to squishy stuff like peace of mind, quick resp... Read more

1 Sep 2021

34mins

Ep 37 | Can Traditional B2B Companies Embrace the Subscription Model w/ Mark Stiving

Ep 37 | Can Traditional B2B Companies Embrace the Subscription Model w/ Mark Stiving

We welcome to the show Mark Stiving, host of the fantastic Impact Pricing podcast, to pick his brain about the B2B subsc... Read more

19 Aug 2021

28mins

050: How to price new B2B products with Mark Stiving

050: How to price new B2B products with Mark Stiving

Pricing your products is key to successful products. But what is the best pathway to finding you optimum prices? Mark ... Read more

10 Aug 2021

33mins

“Podium: AI tools for podcasters. Generate show notes, transcripts, highlight clips, and more with AI. Try it today at https://podium.page”