Cindy Bowen's guest appearances

Cindy Bowen

PureReinvention Podcast

Melissa Butler

Erik Larson

Mark Wallace

Eric Thomas

Noah Smith

Josh Linkner

Gerry Roston

Phil Knight

Carrie Ramirez

Danielle Smith

Kevin Shaw

Kris Smith

Jim Knight

Julie Owens

Sean Mann

OwlTail

Deanna Richeson

The relationship between a board of directors and a CEO is often undefined and can change based on the management style of the leadership. This week we explore a successful case of board leadership working in tandem with their new CEO as we talk with Cindy Bowen, Chairperson of the Michigan Lodging and Tourism Association board of directors and Deanna Richeson, President and CEO of that organization. QUOTE IT “The association has to change and evolve ahead of its members to provide value." (6:11) "Be a listener. Engage your industry stakeholders. Have vision. Look for opportunities. Put that into an executable plan.” (9:07) DIG IN (3:50) Being the differentiator. (5:18) The importance of continued quantum growth. (6:18) Seeing ahead of your members. (9:35) Unique value and characteristics of a sustainable board. Tip of the Week Do the board of directors and the chief executive have defined roles? Constant friction between the board and the chief executive may be an indicator of undefined roles.

The relationship between a board of directors and a CEO is often undefined and can change based on the management style of the leadership. This week we explore a successful case of board leadership working in tandem with their new CEO as we talk with Cindy Bowen, Chairperson of the Michigan Lodging and Tourism Association board of directors and Deanna Richeson, President and CEO of that organization. QUOTE IT “The association has to change and evolve ahead of its members to provide value." (6:11) "Be a listener. Engage your industry stakeholders. Have vision. Look for opportunities. Put that into an executable plan.” (9:07) DIG IN (3:50) Being the differentiator. (5:18) The importance of continued quantum growth. (6:18) Seeing ahead of your members. (9:35) Unique value and characteristics of a sustainable board. Tip of the Week Do the board of directors and the chief executive have defined roles? Constant friction between the board and the chief executive may be an indicator of undefined roles.

Episode 129 - MLTA Leadership - Cindy Bowen and Deanna Richeson

 We all have different strengths and weaknesses. Your weaknesses stop being a disadvantage when you allow others to fill in where you fall short.  Cindy Bowen, general manager at Crowne Plaza Lansing West and board member for the Michigan Lodging and Tourism Association, believes diversity in experience and background helps create better outcomes.   BONUS MATERIAL! Cindy is also a member of PureReinvention’s Women Advisory Council, which has helped to create WE.INVENT. Around 19:15 Cindy talks about why she is a part of the council and gives you a preview of what’s planned for women interested in a reinvention lifestyle supported by other professional women. The first ever meet-up is Friday, October 23. Learn more.   QUOTE IT  “Now we feel our responsibility is to steward and shepherd the strategic plan and the vision..and hold each other accountable.” (10:43)  “In my early years, they talked about as a professional you need to identify your weakness and strengthen it. Now they say hire to your weakness and utilize your strengths.” (17:50)   DIG IN  At 8:15 Cindy tells a story from the board perspective about recognizing when it’s time for change and keeping a strategic focus.  Cindy is the incoming MLTA board chairman. Jump to 12:15 to hear her describe how she intends to take on the responsibility of keeping the momentum of the reinvention plan moving forward.   TAKEAWAYS  1- To stay relevant you have to make changes. 2 – Trust in the new space created by a different approach and reject the temptation to go down the old path just to get the job done. 3 – The board should act as keepers of the vision for change and guide the organization toward that vision. 4 – If you want a different outcome, connect people who have diverse experiences and backgrounds. 5 – Nurture your strengths, know your weaknesses and find other people that have different strengths to help you get your organization where you want it to go.

We all have different strengths and weaknesses. Your weaknesses stop being a disadvantage when you allow others to fill in where you fall short. Cindy Bowen, general manager at Crowne Plaza Lansing West and board member for the Michigan Lodging and Tourism Association, believes diversity in experience and background helps create better outcomes. BONUS MATERIAL! Cindy is also a member of PureReinvention’s Women Advisory Council, which has helped to create WE.INVENT. Around 19:15 Cindy talks about why she is a part of the council and gives you a preview of what’s planned for women interested in a reinvention lifestyle supported by other professional women. The first ever meet-up is Friday, October 23. Learn more. QUOTE IT “Now we feel our responsibility is to steward and shepherd the strategic plan and the vision..and hold each other accountable.” (10:43) “In my early years, they talked about as a professional you need to identify your weakness and strengthen it. Now they say hire to your weakness and utilize your strengths.” (17:50) DIG IN At 8:15 Cindy tells a story from the board perspective about recognizing when it’s time for change and keeping a strategic focus. Cindy is the incoming MLTA board chairman. Jump to 12:15 to hear her describe how she intends to take on the responsibility of keeping the momentum of the reinvention plan moving forward. TAKEAWAYS 1- To stay relevant you have to make changes. 2 – Trust in the new space created by a different approach and reject the temptation to go down the old path just to get the job done. 3 – The board should act as keepers of the vision for change and guide the organization toward that vision. 4 – If you want a different outcome, connect people who have diverse experiences and backgrounds. 5 – Nurture your strengths, know your weaknesses and find other people that have different strengths to help you get your organization where you want it to go.

Episode 044 - Cindy Bowen - General Manager, Crowne Plaza Lansing West