Gary Nissim's guest appearances

Gary Nissim

The IAB Australia Podcast

Managing Marketing

Mark Jones

Chris Arnold

Chris Cheng

Mark Adams

Drew Baker

Chris Stephenson

Mike Wilson

John Broome

John Boyle

Rob Mills

Simon Cheng

Shane Mitchell

Peter Anderson

James Lawrence

Peter Miller

OwlTail

Jonathan Henshaw

The Australian paid search market was worth $6.2b in 2022 and represented 44% of all digital ad spend. In this episode we look at developments in the paid search advertising market with a focus on current and expected changes driven by AI that will impact both the consumer and advertiser experiences. We are joined by two industry experts, Gary Nissim the Managing Director at Indago Digital and Jonathan Henshaw, Head of Product and Innovation at Ryval Media.

Future of Search Advertising with Gary Nissim and Jonathan Henshaw

Gary Nissim is the Managing Director of Indago Digital and the author of the guide, “How to avoid choosing the wrong digital agency in 27 steps. Gary says he’s taken the best parts (and learnt from the worst parts) of the more than 500 RFPs to provide all a marketer needs to create a seamless Request For Proposal that will help find and appoint a fully aligned agency partner. He also questions how his guide stands up to the perspective of a pitch consultant and turns the conversation on the host with a surprising outcome. https://www.trinityp3.com/2021/09/whats-wrong-with-rfps/

<p>Gary Nissim is the Managing Director of Indago Digital and the author of the guide, “How to avoid choosing the wrong digital agency in 27 steps. Gary says he’s taken the best parts (and learnt from the worst parts) of the more than 500 RFPs to provide all a marketer needs to create a seamless Request For Proposal that will help find and appoint a fully aligned agency partner. He also questions how his guide stands up to the perspective of a pitch consultant and turns the conversation on the host with a surprising outcome.</p> <p><a href="https://www.trinityp3.com/2021/09/whats-wrong-with-rfps/" rel="nofollow" target="_blank">https://www.trinityp3.com/2021/09/whats-wrong-with-rfps/</a></p>

Gary Nissim And Darren Talk What’s Wrong With RFPs