Tod Harrick's guest appearances

Tod Harrick

Digiday Live

Erika Nardini

David Levy

Mike Finnegan

Kendra Scott

Emma Grede

Steve Williams

Nick Graham

Julie Hansen

Christopher Caen

Neil Vogel

David Fischer

Rob Schutz

Howard Mittman

Katherine Power

Geoff Schiller

OwlTail

Amazon is poised to become a major force in the media business, thanks in large part to its deep trove of customer buying data. But for now, Amazon's actually weak in metrics, according to Tod Harrick, vp of product at Marketplace Ignition, who spoke at the Digiday Media Buying Summit earlier this month.

<p>Amazon is poised to become a major force in the media business, thanks in large part to its deep trove of customer buying data. But for now, Amazon's actually weak in metrics, according to Tod Harrick, vp of product at Marketplace Ignition, who spoke at the Digiday Media Buying Summit earlier this month.</p>

Marketplace Ignition’s Tod Harrick: Amazon's metrics are 'terrible'