Infographic King's guest appearances

Infographic King

Podcast Your Data

Business Breakthrough

Pat Flynn

Carlos Rodriguez

Kara Goldin

Perry Marshall

JJ Virgin

John Ruhlin

Scott Reib

Tony Whatley

Hans Rosling

John Lee Dumas

Brian Burke

Mary Shores

Steve Sims

Alberto Cairo

Joshua Smith

OwlTail

Brian Wallace

My Guest: Brian Wallace Brian Wallace is the Founder and President of NowSourcing, the #1 infographic agency in the USA and works with a clientele ranging from small businesses to Fortune 500 companies like Adobe, Google and Twitter. In this episode we talk to Brian about how he was able to take something so super niche – infographics – and explode it to have clients across the spectrum of every industry and business type, as well as his current struggle having just returned from the SXSW conference with an explosion of new business, and not quite enough staff on hand to manage it. Bonus segment of geek speak and Brian’s predictions for the future state of business over the next 5 years, including AI, chatbots, cryptocurrency, AR/VR and more!  Pivotal Moments: I can do what I do as an employee for myself – and turn my former employer into my first client Don’t be a one-trick-pony We can roll up our essential skills and beliefs into one niche service – infographics Life timing and market timing really matter! [coming of age at the dawn of the .com boom and starting a marketing agency at the start of social media]    The Struggle:   NowSourcing is currently on a rocketship style trajectory, especially after their recent attendance at the SXSW conference with a huge amount of new business and not enough staff capacity to support it, with an added layer of “do we still do prospecting and how much” when business is booming?   The Breakthrough:   We discussed how to assess how much is too much, as well as different staffing options, such as hire fast/fire fast or using independent contractors AKA mercenaries, but based on Brian’s preferences for building a really strong, stable and specific synergistic team it makes a lot of sense for him to also explore the option of turning business down until he can build up the capacity to handle it.      Quote: “Do not follow the crowd.”  Resources and Links:  Find Brian: www.nowsourcing.com Find Brian on Social Media: LinkedIn, Facebook, Twitter, Instagram Estie Recommends: The Four, Scott Galloway Brian Recommends: Quitter, John Acuff, Linchpin, Seth Godin, Be Like Amazon, J&amp;B Eisenberg Learn: Brian’s Color Psychology Infographic Learn: Don’t be fooled – even by “experts” Learn: Brian’s SXSW 2018 in review Work with Estie: www.strandconsulting.net Join us on the Show: www.estierand.com/breakthrough   Did you enjoy this episode? Then subscribe to my podcast on iTunes, so you can get automatic updates whenever another episode goes live (and you will be helping me get to #1 on iTunes, making us all cooler in the process!)

<h4><strong>My Guest: Brian Wallace</strong></h4> <p>Brian Wallace is the Founder and President of NowSourcing, the #1 infographic agency in the USA and works with a clientele ranging from small businesses to Fortune 500 companies like Adobe, Google and Twitter.</p> <p>In this episode we talk to Brian about how he was able to take something so super niche – infographics – and explode it to have clients across the spectrum of every industry and business type, as well as his current struggle having just returned from the SXSW conference with an explosion of new business, and not quite enough staff on hand to manage it.</p> <p>Bonus segment of geek speak and Brian’s predictions for the future state of business over the next 5 years, including AI, chatbots, cryptocurrency, AR/VR and more!</p> <h4><strong><br/> Pivotal Moments:</strong></h4> <p>I can do what I do as an employee for myself – and turn my former employer into my first client<br/> Don’t be a one-trick-pony<br/> We can roll up our essential skills and beliefs into one niche service – infographics<br/> Life timing and market timing really matter! [coming of age at the dawn of the .com boom and starting a marketing agency at the start of social media]   </p><h4><strong><br/> The Struggle:</strong></h4>   NowSourcing is currently on a rocketship style trajectory, especially after their recent attendance at the SXSW conference with a huge amount of new business and not enough staff capacity to support it, with an added layer of “do we still do prospecting and how much” when business is booming?  <h4><strong><br/> The Breakthrough:</strong></h4>   We discussed how to assess how much is too much, as well as different staffing options, such as hire fast/fire fast or using independent contractors AKA mercenaries, but based on Brian’s preferences for building a really strong, stable and specific synergistic team it makes a lot of sense for him to also explore the option of turning business down until he can build up the capacity to handle it.     <h4><br/> <strong>Quote:</strong></h4> <p>“Do not follow the crowd.”</p> <h4><strong><br/> Resources and Links:</strong></h4> <ul> <li>Find Brian: <a href="http://www.nowsourcing.com/" rel="nofollow" target="_blank">www.nowsourcing.com</a></li> <li>Find Brian on Social Media: <a href="https://www.linkedin.com/in/nowsourcing/" rel="nofollow" target="_blank">LinkedIn</a>, <a href="https://www.facebook.com/nowsourcing" rel="nofollow" target="_blank">Facebook</a>, <a href="https://twitter.com/nowsourcing" rel="nofollow" target="_blank">Twitter</a>, <a href="https://www.instagram.com/nowsourcing/" rel="nofollow" target="_blank">Instagram</a></li> <li>Estie Recommends: <a href="https://www.amazon.com/Four-Hidden-Amazon-Facebook-Google/dp/0525501223" rel="nofollow" target="_blank">The Four, Scott Galloway</a></li> <li>Brian Recommends: <a href="https://www.amazon.com/Quitter-Closing-Between-Your-Dream/dp/0982986270" rel="nofollow" target="_blank">Quitter, John Acuff</a>, <a href="https://www.amazon.com/Linchpin-Are-Indispensable-Seth-Godin/dp/1591844096" rel="nofollow" target="_blank">Linchpin, Seth Godin</a>, <a href="https://www.amazon.com/Be-Like-Amazon-Lemonade-Stand-ebook/dp/B06XXT8LRP" rel="nofollow" target="_blank">Be Like Amazon, J&amp;B Eisenberg</a></li> <li>Learn: <a href="http://nowsourcing.com/blog/wp-content/uploads/2012/01/louisville-painter.html" rel="nofollow" target="_blank">Brian’s Color Psychology Infographic</a></li> <li>Learn: <a href="http://www.upworthy.com/16-years-ago-a-doctor-published-a-study-it-was-completely-made-up-and-it-made-us-all-sicker" rel="nofollow" target="_blank">Don’t be fooled – even by “experts”</a></li> <li>Learn: <a href="https://www.techrepublic.com/article/sxsw-2018-the-5-business-trends-that-mattered/" rel="nofollow" target="_blank">Brian’s SXSW 2018 in review</a></li> <li>Work with Estie: <a href="http://www.strandconsulting.net/" rel="nofollow" target="_blank">www.strandconsulting.net</a></li> <li>Join us on the Show: <a href="https://www.estierand.com/breakthrough" rel="nofollow" target="_blank">www.estierand.com/breakthrough</a></li> </ul> <p><em><strong><br/> Did you enjoy this episode? </strong>Then</em> <a href="https://itunes.apple.com/us/podcast/estie-rand/id1358797306?mt=2&amp;ls=1" rel="nofollow" target="_blank">subscribe to my podcast on iTunes</a><em>, so you can get automatic updates whenever another episode goes live (and you will be helping me get to #1 on iTunes, making us all cooler in the process!)</em></p>

07: Why Being Super Niche is the Key to Success with the Infographic King Brian Wallace

Randy Krum

Randy Krum, author of “Cool Infographics” and coolinfographics.com, joins Tim to talk about his experience in the data industry, his and Tim’s favorite hats, and getting involved in the community. Get a free chapter of his book at http://www.coolinfographics.com/book. Subscribe to Podcast Your Data through iTunes, Stitcher, Pocket Casts or your favorite podcasting app.

<p>Randy Krum, author of “Cool Infographics” and <a href="http://coolinfographics.com" rel="nofollow" target="_blank">coolinfographics.com</a>, joins Tim to talk about his experience in the data industry, his and Tim’s favorite hats, and getting involved in the community. Get a free chapter of his book at <a href="http://www.coolinfographics.com/book" rel="nofollow" target="_blank">http://www.coolinfographics.com/book</a>. Subscribe to Podcast Your Data through iTunes, Stitcher, Pocket Casts or your favorite podcasting app.</p>

PYD23 – Randy Krum – Author and Infographic King