Gail Tifford's guest appearances

Gail Tifford

Marketing Vanguard

The CMO Podcast

Brad Hiranaga

Vineet Mehra

Vinoo Vijay

Kate Huyett

Tim Mapes

Andrea Zahumensky

Jeff Jones

Marisa Thalberg

Greg Lyons

Deborah Wahl

Shelley Haus

Jim Stengel

Kristin Patrick

Carla Hassan

Aron North

OwlTail

Gail Tifford is the Chief Brand Officer at WW (formerly Weight Watchers), a scientifically proven program for weight loss and wellness with digital, in-person and virtual workshops, along with personal coaching solutions to help people meet their goals. Before joining WW in 2018, Gail held multiple positions at Unilever and was VP of Strategic Partnerships at MTV Networks/Viacom.In this conversation, Gail talks about how she helped WW transform from a weight loss company into a lifestyle brand. She shares the insights Oprah gave her when she joined the company. Plus, she talks about her very first meeting with WW's President and CEO Mindy Grossman. This episode offers great takeaways about how to both build a strong culture and how to change a brand's image.Support our sponsor Deloitte and experience their guidance on resilience for brands in navigating the COVID-19 pandemic. Learn more at Deloitte.com.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

<a href="https://www.linkedin.com/in/gail-tifford-23456218/" rel="noopener noreferrer nofollow" target="_blank">Gail Tifford</a> is the Chief Brand Officer at WW (formerly Weight Watchers), a scientifically proven program for weight loss and wellness with digital, in-person and virtual workshops, along with personal coaching solutions to help people meet their goals. Before joining WW in 2018, Gail held multiple positions at Unilever and was VP of Strategic Partnerships at MTV Networks/Viacom.In this conversation, Gail talks about how she helped WW transform from a weight loss company into a lifestyle brand. She shares the insights Oprah gave her when she joined the company. Plus, she talks about her very first meeting with WW's President and CEO Mindy Grossman. This episode offers great takeaways about how to both build a strong culture and how to change a brand's image.Support our sponsor Deloitte and experience their guidance on <a href="https://www2.deloitte.com/global/en/pages/about-deloitte/topics/combating-covid-19-with-resilience.html" rel="noopener noreferrer nofollow" target="_blank">resilience</a> for brands in navigating the COVID-19 pandemic. Learn more at <a href="http://deloitte.com/" rel="noopener noreferrer nofollow" target="_blank">Deloitte.com</a>.See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.

Gail Tifford (WW) | From Weight Loss to Lifestyle Brand

Gail Tifford, Chief Brand Officer of WW International, formerly known as Weight Watchers, has had a very exciting and unusual career! From lawyer to assistant brand manager on Q-Tips (her parents “loved” that moved) to leading global brands at Unilever and now Chief Brand Officer of WW – but wait, there's more. While at Unilever, Gail co-founded #SeeHer with Shelley Zalis, CEO &amp; Founder of The Female Quotient.  #SeeHer has already had monumental impact on how women are portrayed in media and has catapulted industry-wide reform in partnership with the ANA and The Alliance for Family Entertainment. With all this momentum and impact, there is no question why we at Adweek tapped Gail Tifford to be Chairwoman of the new Women Trailblazers Council.  Tune in to hear Gail’s heart-stopping personal challenge which almost made her pass on the role of Chief Brand Officer of WW International 20 years later.  Hear how she’s stayed true to her gut, her 3 critical career tips and how she is now impacting lives across the globe by empowering everyone to make healthier choices with better food products, technology, accountability, community and support. Hosted on Acast. See acast.com/privacy for more information.

Gail Tifford, Chief Brand Officer of WW International, formerly known as Weight Watchers, has had a very exciting and unusual career! From lawyer to assistant brand manager on Q-Tips (her parents “loved” that moved) to leading global brands at Unilever and now Chief Brand Officer of WW – but wait, there's more. While at Unilever, Gail co-founded #SeeHer with Shelley Zalis, CEO &amp; Founder of The Female Quotient. #SeeHer has already had monumental impact on how women are portrayed in media and has catapulted industry-wide reform in partnership with the ANA and The Alliance for Family Entertainment. With all this momentum and impact, there is no question why we at Adweek tapped Gail Tifford to be Chairwoman of the new Women Trailblazers Council. Tune in to hear Gail’s heart-stopping personal challenge which almost made her pass on the role of Chief Brand Officer of WW International 20 years later. Hear how she’s stayed true to her gut, her 3 critical career tips and how she is now impacting lives across the globe by empowering everyone to make healthier choices with better food products, technology, accountability, community and support. Hosted on Acast. See <a href="https://acast.com/privacy" rel="noopener noreferrer nofollow" target="_blank">acast.com/privacy</a> for more information.

Gail Tifford, Chief Brand Officer of WW International - The World Still Needs Champions