MBS440 - Better Selling Through Storytelling with John Livesay
Matt Brown Show
In this episode, Matt chats with John Livesay. John Livesay, aka The Pitch Whisperer, is a sales keynote speaker and shares the lessons learned from his award-winning sales career at Conde Nast. In his keynote “Better Selling Through Storytelling,” he shows companies’ sales teams how to become irresistible so they are magnetic to their ideal clients. After John speaks, the sales team becomes revenue rock stars who know how to form an emotional connection and a compelling sales story with clients. His TEDx talk: Be The Lifeguard of your own life has over 1,000,000 views. His best-selling book is Better Selling Through Storytelling.
Funding Strategies with John Livesay Helps CEO's & Investors Craft Compelling Investor Pitches, Positive Stocks
POSITIVE STOCKSWe highlight Stocks that are geared to ramp up. Positivestocks.com platform is primarily used to: (1) create and distribute audio/video based content related to a particular private or public company or an industry in which a company conducts business; (2) append interview-related and other rich media content to traditional press releases; and (3) for registered investment professionals only, to add interview-based audio & video content to financial research. Positivestocks.com content is distributed to 1M individuals online and over 60,000 financial professionals, including North American and international buy-side analysts, investment research professionals and portfolio managers. Positive Stocks specializes in covering Small Cap Stocks & providing Small Cap Investor Awareness Programs. Positive Stocks also offers investing tools to help investors make informed decisions about the small cap stocks they are interested in. Follow Positive Stocks for investment news, expert views, insights & commentary. Positive Stocks is a capital market services & financial communications firm based out of San Diego with a proven track record of positively identifying and launching quick-coverage of highly potential small cap & mid cap stocks at an early stage. Meet the CEO's of some of the most ambitious small cap public companies and influencers within and around the industry.https://www.positivestocks.comPositive Stocks About Us Positive Stocks is a financial newsletter & stock investment portal which discovers undervalued, overlooked penny stocks with massive upside and low downside risk.Positive Stocks is not your ordinary stock alert website. We are a team of analysts, advertisers ,investors and online researchers in the field of selecting penny stock picks. We Provide investor awareness to connect investors and public companies. We connect financial advertisers and financial publishers together in order to generate visibility within the financial community. Our firm specializes in, merger and acquisitions, private equity and investor relations services. This includes, Small cap company descriptions, CEO interviews, video-casts, podcasts, webcasts, corporate documents, and more. Positive Stocks is the top Penny and Micro-Cap news source in America & throughout Canada. Our digital outreach programs have the ability to reach new potential investors while informing existing shareholders who are seeking lucrative and positive opportunities. —————————— www.positivestocks.comwww.ambitiousstocks.comwww.microcapstocknews.comPhillip Morgan Managing Director/Founder In 2005, Mr. Morgan began working with developmental stage publicly traded companies as a financial demand generation, advertising,and marketing consultant, where he directed his work on financial digital public relations and investor lead generation to help accelerate retail market support and institutional buying groups. Mr. Morgan has been increasingly involved over the years with public companies internet marketing and working with company CEOs in industries ranging from precious metals to cannabis. He currently serves as a professional podcaster for the Positive Phil Show, and is a member of the Board of Directors of Podcast Connector and Audio Advertise, Mr. Morgan is an alumni of Webster University. Business School.Mr. Morgan’s passion and ambition is in creating safe, 100% compliant investor lead generation programs that enhance the visibility into the investment community and inside industry influencers to help unlock the clients full potential.This website provides information about the stock market and other investments. This website does not provide investment advice and should not be used as a replacement for investment advice from a qualified professional. This website is for informational purposes only. The Author of this website is not a registered investment advisor and does not offer investment advice. You, the reader, bear responsibility for your own investment decisions and should seek the advice of a qualified securities professional before making any investment.
John Livesay is the author of the book titled The Sale Is in the Tale and on today's episode we talk about the importance of storytelling, We discuss the real benefits of becoming a black belt in storytelling, which includes the ability to have other people remember your story for the "meeting after the meeting." We explore the 4 story types that every seller needs to be able to tell. We then dive into how sellers can create, craft and practice these stories. Plus, we get into all of this and much, much more.More on Andy: Connect on LinkedInGet Andy's new book "Sell Without Selling Out" on AmazonLearn more at AndyPaul.comSponsored by:Revenue.io | Unlock exponential growth with an AI-powered RevOps platform | Revenue.ioScratchpad | The fastest way to update Salesforce, take sales notes, and stay on top of to-dos | Scratchpad.comExplore the Revenue.io Podcast Universe:Sales Enablement PodcastRevOps PodcastSelling with Purpose Podcast
1163 – Make Better Sales Through Exceptional Storytelling with John Livesay
The Thoughtful Entrepreneur
In this episode of the Thoughtful Entrepreneur, your host Josh Elledge talks to sales keynote speaker, the author of Better Selling Through Storytelling and The Sale Is In the Tale, “The Pitch Whisperer” John Livesay. John and Josh discuss how many entrepreneurs feel like they’re drowning in a ‘sea of sameness’, as John puts it. What he shares is that you have to be an effective storyteller in order to close sales. You have to stand out from your competition and give your prospects a reason to buy from you; facts and figures during a rehearsed sales pitch aren't going to cut it anymore. You have to create real relationships with your prospects and be a great storyteller to earn their business. That’s what John’s newest book, The Sale Is In The Tale, is all about. Stories are what people remember, so tell good ones. But why are stories critical to connecting with your audience, customers, investors, employees, and more? Stories win because they make you magnetic and memorable, John explains. Most prospects ‘interview’ a few options before making the choice of who they will buy from. When they have that next appointment after the sales call, you have to show them you’re different from the crowd. If you don’t stand out from a list of considerations, the prospect will choose the cheapest option. Sell better and stand out through telling captivating stories during your discovery calls. You have to sell yourself and your company in a clear, concise, and compelling way. John’s book Better Selling Through Storytelling is the best book for entrepreneurs just learning about how to pivot into storytelling selling. He explains that this book is a great place to start and learn how this works, whereas The Sale Is In The Tale shows the reader these strategies actually work through a narrative format. These books help you tell a great story through both tactical explanation and, not surprisingly, through storytelling. We all have moments where we feel frustrated, disappointed, or rejected. John shares a tactic called the 555 method. Ask yourself if what you’re stressed or upset about will matter in 5 minutes, 5 hours, or 5 days. Most things won’t matter in those time frames and many of your daily problems and negative experiences can be filtered out using this technique. The key? When you’re ready to let go of something that’s bothering you, you actually have to let it go and not talk about it anymore. Don’t give your energy to the things that don’t matter in the grand scheme of life. Focus on the things that will make a real impact over the course of your business and your life. John shares another nugget – don’t share testimonials, share your clients’ stories. Don’t tell a partial story with your case studies, turn them into narrative opportunities. Check out John Livesay’s website at https://johnlivesay.com/. Check out Better Business Through Storytelling at https://www.amazon.com/gp/product/B07NRTKKZ9/ref=dbs_a_def_rwt_bibl_vppi_i1. Check out The Sale Is In The Tale at https://www.amazon.com/gp/product/B09R4G61N9/ref=dbs_a_def_rwt_bibl_vppi_i0. Check out The Sale Is In The Tale on LinkedIn at https://www.linkedin.com/company/thesuccessfulpitch/. Check out John Livesay on LinkedIn at https://www.linkedin.com/in/jlivesay/. Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!More from UpMyInfluence:✅ We are actively booking guests for our DAILY Entrepreneur Success Podcast. Schedule HERE.✅ Are you a 6-figure consultant? Let us fill your sales schedule and move you to 7-figures. Learn more here.✅ Check out our free Authority Transformation Masterclass.
John Livesay On Clarification: How To Win By Storytelling
Beyond Your WHY
For WHY on Clarify, it’s important for people to “get” what you’re saying. If clarification is your WHY, you’ll love to win by storytelling. Dr. Gary Sanchez welcomes John Livesay, aka “The Pitch Whisperer.” John is a sales keynote speaker, showing companies’ sales teams how to win more business using stories. A great story should be clear, concise, and compelling. The goal is to make it exciting enough that your readers don't want to put it down. If you want to know more about effective storytelling, tune in! Love the show? Subscribe, rate, review, and share! https://whyinstitute.com/ Hosted on Acast. See acast.com/privacy for more information.
Best Sales Pitch | Sale is in the tale | John Livesay | Simon Severino | STRATEGY SPRINTS® 409
The pitch whisperer has a new book out. The sale is in the tale. It is a busineess fable about the power of storytelling as a sales tool 🏵FREE HIRING TEMPLATES www.strategysprints.com/hiring-guide 🐋FREE SALES TEMPLATES: www.strategysprints.com/tools 🌞FREE SALES MASTERCLASS: www.strategysprints.com/equalizer 💎SALES COACHING (Free 7 Days Trial): www.strategysprints.com/tuesday-sessions WHO I AM: My name is Simon Severino and I help business owners double their revenue in 90 days. I sing your song, with you, until you know it by heart. After 17 years of strategy execution from NY to Sydney, I created the Strategy Sprints® Method, a practical method to run an agile and resilient company. I have fired myself from client work and enjoy now working above the business. If you run a business, I can help you make it irresistible for clients, easier to run and immune to competition. BE MY FRIEND: 🌿 Sign up to my email service - https://www.strategysprints.com 🌍 My website / blog - https://www.strategysprints.com 🧊 Instagram - https://instagram.com/strategysprints
In this episode I speak with return guest an Pitch Whisperer, John Livesay, who in his new book, "The Sale is in the Tale," shares a business fable story about the power of storytelling in selling. https://johnlivesay.com/
Episode 258 John Livesay | The Power of Storytelling in Business
The Business Sphere
“It doesn’t matter how big the company is. At the end of the day, it’s still a person deciding on what they think is the best… based on emotions and then backing it up with logic.” John Livesay is known as the Pitch Whisperer. He is a keynote speaker, marketing specialist, and the author of books including “Better Selling Through Storytelling” and “The Sale is in the Tale”, which is targeted towards business owners who feel they might be “drowning in a sea of sameness”. John has a passion for what makes people get inspired to do anything. He majored in advertising, had a 15-year career in sales, and worked in an ad agency creating commercials (where he honed his storytelling skills). It is his personal mission to help as many people as possible. “It’s really our soft skills, listening, empathy, storytelling, that make us strong.” John talks about the power of storytelling in business and how you can incorporate storytelling into your business strategy development — no matter which selling styles you use. Join him as he talks about his journey to adapting to digital marketing trends, using creativity to come up with solutions that fit, and the importance of empathy. Find more about John here: Facebook: https://www.facebook.com/John-Livesay-350212128437220/ Twitter: https://twitter.com/John_Livesay LinkedIn: https://www.linkedin.com/in/jlivesay/