Rank #1: Why Every Business Should Build Their Own Communication Platform
In this episode we look at why and how businesses should build their own marketing communications platform. This is marketing at its simplest AND most effective. These are really easy to implement and very effective tips on how to build and structure a marketing program.
Rank #2: Why Brand Building Is The Epitome Of Good Business
In this episode we look at what brands are, the benefits of building brands and we take a look at why Coke, Ferrari and Play-Doh are great examples of strong brands. For more on us/our marketing consultancy business, go to: www.BrandMarketingConsultancy.com
Rank #3: Intro episode - Marketing Basics
In this intro episode, host Steven Reece takes a look at how marketing has changed over the last 2 decades, and more importantly at the fundamentals of marketing that have not changed even in the face of huge technological and social change. For more on us/our business, go to: www.BrandMarketingConsultancy.com
Rank #4: The Marketing Planning Process
In these days of whizzy social media marketing, it's all too common to miss out the fundamental marketing planning and analysis that has underpinned successful marketing for decades. In this podcast episode we run through the marketing planning process, how to do it, what should be included and the necessary considerations to take account of. To find out more about our business & how we help companies with effective marketing planning please go to: www.BrandMarketingConsultancy.com