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CHURN.FM

CHURN.FM is the podcast for subscription economy pros. Every Wednesday we hear how the world’s fastest growing companies are tackling churn and using retention & engagement to fuel their growth.

Ranked #1

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EP5 | Heidi Gibson (GoDaddy) - GoDaddy's magic metric for crushing churn

EP5 | Heidi Gibson (GoDaddy) - GoDaddy's magic metric for crushing churn

Today on CHURN.FM we have Heidi Gibson with us. Heidi is a Senior Director of Product Management at GoDaddy. Heidi was t... Read more

17 Apr 2019

1hr 5mins

Ranked #2

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EP6 | Nir Eyal (Hooked) - Frequency is the key to building habits into your product

EP6 | Nir Eyal (Hooked) - Frequency is the key to building habits into your product

In this episode, I share the mic with Nir Eyal, author of the best-selling book Hooked: How to Build Habit-Forming Produ... Read more

24 Apr 2019

40mins

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Ranked #3

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EP33 | Hiten Shah (FYI) - How to build a product with customer retention at the core

EP33 | Hiten Shah (FYI) - How to build a product with customer retention at the core

Today on Churn.FM, we have Hiten Shah, the founder and CEO of FYI, and other startups such as Kissmetrics, Crazy Egg, an... Read more

30 Oct 2019

44mins

Ranked #4

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EP25 | Vinay Bhagat (TrustRadius) - How to increase customer retention by adapting to the modern buyer’s journey

EP25 | Vinay Bhagat (TrustRadius) - How to increase customer retention by adapting to the modern buyer’s journey

Today on Churn.fm we have Vinay Bhagat, Founder and CEO of TrustRadius, and ex-founder and CEO of Convio.In this episode... Read more

4 Sep 2019

49mins

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Ranked #5

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EP24 | Guillaume Cabane - 4 Simple churn crushing tactics to unlock hyper-growth for your startup

EP24 | Guillaume Cabane - 4 Simple churn crushing tactics to unlock hyper-growth for your startup

Today on Churn.fm we have Guillaume Cabane, also known as “G”. G was the former VP of Growth at hyper-growth startups su... Read more

28 Aug 2019

48mins

Ranked #6

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EP20 | John Gleeson - How KeepTruckin keeps a near-perfect customer retention rate

EP20 | John Gleeson - How KeepTruckin keeps a near-perfect customer retention rate

Today on CHURN.FM we have John Gleeson, the Head of Customer Success for Upper SMB, Mid Market, and Enterprise of KeepTr... Read more

31 Jul 2019

46mins

Ranked #7

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EP15 | April Dunford - How to develop a retention building product positioning

EP15 | April Dunford - How to develop a retention building product positioning

Today on CHURN.FM we have April Dunford, a product positioning consultant and author of Obviously Awesome. April helps s... Read more

26 Jun 2019

47mins

Ranked #8

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EP17 | Stephen Levin (Zapier) - Why churn cannot be measured with a single number

EP17 | Stephen Levin (Zapier) - Why churn cannot be measured with a single number

Today on churn.fm we have Stephen Levin, currently working on special projects for the CEO of Zapier and the owner of Th... Read more

10 Jul 2019

47mins

Ranked #9

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EP16 | David Skok (Matrix Partners) - Why churn is a critical metric for investors to understand when evaluating a startup

EP16 | David Skok (Matrix Partners) - Why churn is a critical metric for investors to understand when evaluating a startup

Today on CHURN.FM we have David Skok, a four-time founder, investor, and author of the blog For Entrepreneurs. We chatte... Read more

3 Jul 2019

47mins

Ranked #10

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EP34 | Val Geisler (Fix My Churn) - How a customer-centric email strategy can help you fix churn

EP34 | Val Geisler (Fix My Churn) - How a customer-centric email strategy can help you fix churn

Today on Churn.fm, we have Val Geisler, email marketing expert and CEO of Fix My Churn.We talked about why Val decided t... Read more

6 Nov 2019

45mins

Ranked #11

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EP31 | Brian LaFaille (Looker) - How specialization within customer success will improve your retention

EP31 | Brian LaFaille (Looker) - How specialization within customer success will improve your retention

Today on Churn.fm, we have Brian LaFaille, Global Head of Customer Success Strategic Programs at Looker, and advisor at ... Read more

16 Oct 2019

45mins

Ranked #12

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EP7 | Pulkit Agrawal (Chameleon) - How to build a churn busting user onboarding experience

EP7 | Pulkit Agrawal (Chameleon) - How to build a churn busting user onboarding experience

On the show today we welcome Pulkit Agrawal, Co-founder & CEO at Chameleon, a platform that helps companies build us... Read more

1 May 2019

43mins

Ranked #13

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EP55 | Brian Balfour (Reforge) - How to improve user activation by establishing the right product habits

EP55 | Brian Balfour (Reforge) - How to improve user activation by establishing the right product habits

Today is a very special episode as we are celebrating our first anniversary of Churn.FM. We have now published a new epi... Read more

1 Apr 2020

38mins

Ranked #14

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EP23 | Eleanor Dorfman - Faster is not always better: How Segment improved retention by adding friction to their onboarding process

EP23 | Eleanor Dorfman - Faster is not always better: How Segment improved retention by adding friction to their onboarding process

Today on Churn.fm we have Eleanor Dorfman, Head of Customer Expansion at Segment.We talked about Eleanor’s unique backgr... Read more

21 Aug 2019

45mins

Ranked #15

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EP10 | Julie Hogan (Drift) - Drift's focus on their customer's success and it's churn crushing effects

EP10 | Julie Hogan (Drift) - Drift's focus on their customer's success and it's churn crushing effects

In today's episode of churn.fm, we have Julie Hogan, VP of the Customer team at Drift - a conversational marketing platf... Read more

22 May 2019

45mins

Ranked #16

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EP32 | Emily Lonetto (Voiceflow) - How to build, scale, and engage a user community to prevent churn and increase retention

EP32 | Emily Lonetto (Voiceflow) - How to build, scale, and engage a user community to prevent churn and increase retention

Today on Churn.fm we have Emily Lonetto. Emily is the Head of Growth at VoiceflowIn this episode, we talked about how Em... Read more

23 Oct 2019

46mins

Ranked #17

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EP14 | Dennis Kayser - How Forecast uses predictive modelling to combat churn

EP14 | Dennis Kayser - How Forecast uses predictive modelling to combat churn

In today's episode of CHURN.FM we have Dennis Kayser the Founder and CEO of Forecast. Forecast helps project-based compa... Read more

19 Jun 2019

41mins

Ranked #18

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EP22 | Michael Redbord - How HubSpot turns customers into marketers by creating a customer-driven culture

EP22 | Michael Redbord - How HubSpot turns customers into marketers by creating a customer-driven culture

Today on Churn.fm we have Michael Redbord, the General Manager of Service Hub at HubSpot.We talked about why you should ... Read more

14 Aug 2019

48mins

Ranked #19

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EP21 | Jinny Oh (Wandr) - How product strategy and UX design impact churn

EP21 | Jinny Oh (Wandr) - How product strategy and UX design impact churn

Today on CHURN.FM we have Jinny Oh, Founder of Wandr Studio, a product strategy and UX design firm.We chatted about how ... Read more

7 Aug 2019

47mins

Ranked #20

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EP4 | Pedro Magrico (Typeform) - Integrations are sticky

EP4 | Pedro Magrico (Typeform) - Integrations are sticky

Today on CHURN.FM we’re featuring Pedro Magriço. Pedro was previously the Director of Product Growth at Typeform. In thi... Read more

10 Apr 2019

45mins

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