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Promote Yourself to CEO | Small Business Strategy for Women Entrepreneurs

Updated 2 days ago

Business
Health & Fitness
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If you're fed up with the non-stop solopreneur grind… I'm so glad you've found The Promote Yourself to CEO Show!Each week, join host Racheal Cook MBA for candid conversations about stepping into your role as CEO of your business, the hard lessons learned along the way, and practical, profitable strategies to grow a sustainable business without the hustle and burnout.Listen in to the latest show and connect with Racheal at http://www.rachealcook.com or on Instagram @racheal.cook to continue the conversation!

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If you're fed up with the non-stop solopreneur grind… I'm so glad you've found The Promote Yourself to CEO Show!Each week, join host Racheal Cook MBA for candid conversations about stepping into your role as CEO of your business, the hard lessons learned along the way, and practical, profitable strategies to grow a sustainable business without the hustle and burnout.Listen in to the latest show and connect with Racheal at http://www.rachealcook.com or on Instagram @racheal.cook to continue the conversation!

iTunes Ratings

117 Ratings
Average Ratings
114
1
0
1
1

The bomb.com

By IndiaJackson - Nov 07 2019
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So am new to Racheal’s podcast and kicked off my listening with her 3 part podcast series “Get More Clients” and wow! So much value including real, actionable strategy. I don’t even understand how it is possible, but I learned more in just 3 podcasts than i did in my entire undergrad program about business. This podcast is the bomb! I wish I knew about it and Racheal sooner!

Behind the Scenes: Launching A Group Program

By peepee05 - Oct 20 2019
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I loved listening to Rachel Interview Judi Fox about her experience over the past 6 months, building her online offering. As someone who is considering adding this to one of my offerings-My big take away is that it can be simplified and not overly complicated. I just have to put my plan into action and do it!!! Loved the conversation. Thank you!!

iTunes Ratings

117 Ratings
Average Ratings
114
1
0
1
1

The bomb.com

By IndiaJackson - Nov 07 2019
Read more
So am new to Racheal’s podcast and kicked off my listening with her 3 part podcast series “Get More Clients” and wow! So much value including real, actionable strategy. I don’t even understand how it is possible, but I learned more in just 3 podcasts than i did in my entire undergrad program about business. This podcast is the bomb! I wish I knew about it and Racheal sooner!

Behind the Scenes: Launching A Group Program

By peepee05 - Oct 20 2019
Read more
I loved listening to Rachel Interview Judi Fox about her experience over the past 6 months, building her online offering. As someone who is considering adding this to one of my offerings-My big take away is that it can be simplified and not overly complicated. I just have to put my plan into action and do it!!! Loved the conversation. Thank you!!
Cover image of Promote Yourself to CEO | Small Business Strategy for Women Entrepreneurs

Promote Yourself to CEO | Small Business Strategy for Women Entrepreneurs

Updated 2 days ago

Read more

If you're fed up with the non-stop solopreneur grind… I'm so glad you've found The Promote Yourself to CEO Show!Each week, join host Racheal Cook MBA for candid conversations about stepping into your role as CEO of your business, the hard lessons learned along the way, and practical, profitable strategies to grow a sustainable business without the hustle and burnout.Listen in to the latest show and connect with Racheal at http://www.rachealcook.com or on Instagram @racheal.cook to continue the conversation!

Rank #1: A 25-Hour Workweek?! Here's How I Make It Happen.

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As much as we all LOVE our businesses, there's a major downside of being an entrepreneur we rarely talk about: It feels like you can never escape your business.

Even when you’re not sitting at your desk… you’re reading about business. You’re talking about business. You’re coming up with a million new ideas for your business.

Which is why it’s so ironic that the #1 reason most women become entrepreneurs is to create FREEDOM in our lives!

Today, I’m going to share exactly how I run my business in just 25 hours a week.

www.rachealcook.com/model-calendar

Jan 10 2019

30mins

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Rank #2: How to Go Pitch Yourself with Angie Trueblood

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Ever notice how quickly people are becoming household names these days? Inside this episode, I've invited Angie Trueblood to share her expertise in biz visibility and how YOU can become that next industry-household name by learning to pitch yourself.

If you love this episode, please take a screenshot and share on Instagram! Tag me @Racheal.Cook and let me know your biggest aha or insight.

For full show notes, head over to RachealCook.com/show

Aug 29 2019

32mins

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Rank #3: What does your dream life look like in 2020?

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Today, we're continuing our journey to plan your best year ever by designing your dream life next year. Why start with your life and lifestyle and not your business?

For the full challenge (and planning workbooks) go to RachealCook.com/Best-Year-Ever

Oct 29 2019

12mins

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Rank #4: The Difference Between a Hobby and a Business

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Wouldn’t it be amazing if your calendar, workshops, and programs filled quickly with clients you ADORE working with, AND you knew EXACTLY what to offer your community? It’s actually easier than you might think to make this dream come true…

Sep 12 2018

18mins

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Rank #5: 3 Essential Strategies to Design a Predictably Profitable Business

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If you’ve been listening to Promote Yourself to CEO, you know that I’m passionate about helping women entrepreneurs find sustainable success without the hustle or burnout.

But what if your business isn’t bringing in consistent clients each and every month?

This episode is here to help you turn things around - so 6 months from now, you can confidently share the news that your biz is consistently attracting new dream clients and you're finally paying yourself a great salary to match!

✓ The CEO Mindset Shift required for women entrepreneurs to get OFF the revenue rollercoaster once and for all.

✓ Real-Life Examples of Women Entrepreneurs Running Profitable, Sustainable Businesses without 80 hour work weeks and business burnout.

✓ The Simplest Way to Create Baseline Revenue Plan built around your desired weekly work schedule and even includes paid time off.

✓ The 5 Part Marketing System that consistently attracts new paying clients into your business – even when you’re on vacation.

✓ The Single Most Effective Way to PLAN for Predictable Profits and why you MUST have this in place if you’re ready to stop hustling so hard for your next client.

This episode is a replay of the most popular live masterclass I've ever created for women entrepreneurs who are ready to stop stressing over clients and cashflow and start feeling CONFIDENT with your plan for predictable profits!

Plus - I share a big announcement about why I’m retiring my signature online masterclass-meets-mastermind Sweet Spot Strategy and how you can join me for 6 months of business strategy & support.

Find all the details at YourSweetSpotStrategy.com/enroll

Oct 03 2019

1hr 49mins

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Rank #6: 6 Lessons Learned as a 6 Figure CEO

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We all have the same 168 hours a week, but there's a point for entrepreneurs where working more hours is not the answer. How do you get to that next level in your business? Today, I’m sharing 6 lessons learned as I’ve grown my business 6 figures.

Visit RachealCook.com/show for the full show notes.

Don't forget to rate, review, and subscribe to the podcast in iTunes to hear every episode on its release!

Jun 20 2019

54mins

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Rank #7: Steal this System! A Behind the Scenes Look at my Content Strategy

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Creating content is a huge part of my marketing strategy, but showing up consistently for nearly 10 years means having a solid content strategy in place.

If you’ve ever struggled to know what to talk about, listen in!

Find the full show notes at RachealCook.com.

Join Racheal on Facebook and learn why entrepreneurship doesn't have to be so hard!

And follow Racheal on Instagram!

Oct 25 2018

29mins

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Rank #8: What is YOUR Definition of Success?

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What is YOUR Definition of Success? Yes - you CAN have it all! But first, you've gotta define what it all means to you!

Find the full show notes at RachealCook.com.

Join Racheal on Facebook and learn why entrepreneurship doesn't have to be so hard!

And follow Racheal on Instagram!

Nov 01 2018

35mins

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Rank #9: Your Next Big Idea

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You’ve got more ideas than you know what to do with. But which idea is the RIGHT idea? Today, I’m sharing a simple and strategic framework that will help you filter your ideas so you can choose the ONE that you’ll focus on for the next 90 days.

Sep 14 2018

29mins

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Rank #10: What a Chip and Joanna Gaines Can Teach Us About Building A Sustainable Businesses

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Today, all those fixer-upper binge watching sessions are paying off as I share some of my favorite lessons from Ms. Joanna Gaines that you can apply into your business. Check it out.

One of the things that I have seen over the years is that often my students want to skip ahead.

They want to skip ahead to what seems to be the more fun and interesting stuff. They want to skip ahead to the marketing strategy and to other things that they think sound more important in their business.

I started thinking about how I could explain why the foundational pieces are so important. I went on the treadmill at the gym, watching Fixer-Upper – which is one of my absolute favorite shows. I don’t even have a TV, but I have watched every single episode of Fixer-Upper.

So today I'm sharing the two biggest lessons from Joanna Gaines on building a sustainable business!

Show Notes::

http://www.rachealcook.com/building-sustainable-businesses/

Free Masterclass! 3 Essential Strategies to Design a Predictably Profitable Business::

http://www.yoursweetspotstrategy.com/

May 02 2019

28mins

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Rank #11: I'm Not Ready for This

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In today’s CEO Confession, I dig into the most dangerous thing an entrepreneur can say to themselves: "I’m not ready." I get real and raw about where this thought has really held me back in my own business - and how I’ve learned to take the leap anyways.

Visit RachealCook.com/show for the full show notes.

Don't forget to rate, review, and subscribe to the podcast in iTunes to hear every episode on its release!

Jun 18 2019

37mins

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Rank #12: Your Systems for Success

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You’ve probably done about a million goal-setting exercises. But there’s a problem: most goal-setting focuses on GETTING...which leads to feelings of “not enough.” Today – we’re NOT doing goal setting.

Sep 11 2018

12mins

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Rank #13: The Only Strategy You Need to Know To Reach Your Goals This Year

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Have you ever wondered why it is that at the end of some weeks you feel like you’ve been incredibly busy, but you look back and realize you haven’t really done anything that is moving you towards your goals in your business or in your life?

I want to share this little demonstration with you to help you understand how you can better prioritize how you approach your week.

Ready to achieve your big goals? Start with the big rocks first!

Jan 03 2019

7mins

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Rank #14: How to Get Private Clients & Fill Your Calendar, STAT!

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Welcome to part three of the Get More Clients series! In this series, I'm sharing my favorite strategies to help you book more clients {and generate more cashflow} without all lots of marketing or complicated technology. If you missed the first two posts in the series, then you can catch up right here::

1:: Why Working 1×1 Is The Fastest Path To Cash

There's a myth in the online business space that launching a passive product is the fastest path to cash. For many, working 1x1 is the answer! This post shares why working 1x1 is a smart move to building a solid business foundation.

2:: 3 Reasons You’re Not Getting Clients In Your Business

If you're not getting clients, it's likely because your value is getting lost in translation. This post helps you find the 'leaks' in your current communication so you get more clients in the door!

Now onto the third installment of the Get More Clients series! In this post, I'm getting into the simplest, easiest way you can start filling your client docket. In fact - this is EXACTLY the process I used to book $10K within my first 2 weeks back after a year long maternity leave.

In 2017 when nearly every business finds itself online, a lot of entrepreneurs find themselves stressing over all the online marketing strategies that may actually be holding them back from growing their business.

We feel like we can't start our business before we launch our website.

We believe that we've gotta grow our email list to 1000 people before we can offer anything for those people to buy.

We spend months and years blogging and building an audience before we work up the courage to actually invite people to work with us... then we start with an inexpensive $20 e-book {which requires you to sell thousands in order to bring in much needed revenue}.

But what if you don't have months to slowly build an audience?

http://www.rachealcook.com/get-private-clients/

Mar 28 2019

43mins

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Rank #15: My Go To Strategy to PLAN for Predictable Profits

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If you're anything like me, there comes the point in your business where your business needs to step up and support you and support your family if you're going to stick with it.

We all got through those startup stages of our business where we knew it was going to take awhile to figure things out and to get people in the door.

Once you get a little bit further along on your journey and you're ready to make this your full-time focus, you need your business to pay you a real paycheck.

No one loves to run a business that can't support the entrepreneur running it.

This is why it's so, so important to have a game plan for how you're going to design that predictably profitable business.

Show Notes::

http://www.rachealcook.com/profit-plan/

Free Masterclass::

http://www.yoursweetspotstrategy.com

May 14 2019

20mins

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Rank #16: Your Daily Success Practice

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Maybe your workday starts with 30 minutes of “getting organized”, weeding through emails and poking around Facebook. If so, you could be wasting over 120 hours every year! If you’re ready to take back your day, you’re gonna love today’s challenge!

Sep 08 2018

18mins

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Rank #17: 25 Backpocket Strategies to Find More Private Clients

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If you’ve been following along, you know that the foundation of any solid 1x1 business model is HIGH-TOUCH, making the time to reach out and talk with potential clients.

But who do you reach out to?

Where do you find these mythical dream clients?

In the early days of my business, whenever I needed to generate revenue I would challenge myself to come up with at least 10 ways I could get in front of the right potential clients. And that practice helped me find my go-to strategy I could pull out of my back-pocket whenever I needed to fill my client docket {and it worked so well I turned my system into the Get More Clients program}.

But I’m not the only one with back-pocket strategy! I’ve found that most experienced entrepreneurs have a similar strategy they turn to anytime cashflow is tight or they need a revenue boost. My favorite part? These strategies don’t require a big list, big launch, or complicated marketing!

Let’s dive into 25 favorite strategies to find more potential private clients for your business!

http://www.rachealcook.com/backpocket/

Apr 02 2019

47mins

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Rank #18: Do the Right Work to Reach Your Vision

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Entrepreneurs are idea machines! But too many ideas can end up holding you back from creating a business and life you really love Here's how you can start narrowing your focus on the ideas that will move you forward!

Sep 10 2018

17mins

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Rank #19: Why Working 1x1 Is The Fastest Path To Cash

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It doesn’t matter if you’re needing to pay your rent, wanting to take your family on a vacation, or if you’re ready to sign up for an amazing business training you've had your eye on.

In this day and age, many people believe that if they can just whip out a passive income product – like a DVD or eBook – or an online program, they’ll be rolling in the dough in no time.

And while I love creating online offerings + passive income streams, there’s a faster, easier, zero-tech way to start bringing in those dolla dolla bills.

And it’s not offering a huge discount on your services…

It’s not hosting a flash sale of your programs…

Ready for it?

The fastest path to cash is working 1×1 with clients.

http://www.rachealcook.com/fastest-path-to-cash/

Mar 21 2019

28mins

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Rank #20: What is YOUR Definition of Success?

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What is YOUR Definition of Success? Yes - you CAN have it all! But first, you've gotta define what it all means to you!

Find the full show notes including the free workbook mentioned in today's episode at RachealCook.com.

And if you've been loving the Promote Yourself to CEO, take a screenshot of this episode, then share and tag me on Instagram!!

Oct 24 2019

34mins

Play