Cover image of Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs
(195)

Rank #53 in Management & Marketing category

Business
Careers
Management & Marketing

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs

Updated about 1 month ago

Rank #53 in Management & Marketing category

Business
Careers
Management & Marketing
Read more

Shopify Masters is a podcast brought to you by Shopify where successful ecommerce entrepreneurs and experts share their business experience and inspirational stories.Each week, our host Felix Thea invites successful entrepreneurs to share their experience and practical advice for growing an online business on Shopify. Guests on the show come from a wide range of backgrounds and share insight into topics such as creating viral Facebook ads, outsourcing parts of your business, creating licensed products, running a newsworthy pop-up shop, optimizing your social media marketing, content marketing for SEO, and tons more. These are seasoned entrepreneurs that come from diverse backgrounds who are willing to pull back the curtain and share their best practical advice. Subscribe to the show and leave us a review to let us know what you think!

Read more

Shopify Masters is a podcast brought to you by Shopify where successful ecommerce entrepreneurs and experts share their business experience and inspirational stories.Each week, our host Felix Thea invites successful entrepreneurs to share their experience and practical advice for growing an online business on Shopify. Guests on the show come from a wide range of backgrounds and share insight into topics such as creating viral Facebook ads, outsourcing parts of your business, creating licensed products, running a newsworthy pop-up shop, optimizing your social media marketing, content marketing for SEO, and tons more. These are seasoned entrepreneurs that come from diverse backgrounds who are willing to pull back the curtain and share their best practical advice. Subscribe to the show and leave us a review to let us know what you think!

iTunes Ratings

195 Ratings
Average Ratings
161
16
10
4
4

Awesome guests

By MondototheMax - May 24 2019
Read more
Really great info and sales product show. Learned a lot

Great breakdowns.

By S. Café - May 03 2019
Read more
Lots of essential information for a variety of e-commerce business models.

iTunes Ratings

195 Ratings
Average Ratings
161
16
10
4
4

Awesome guests

By MondototheMax - May 24 2019
Read more
Really great info and sales product show. Learned a lot

Great breakdowns.

By S. Café - May 03 2019
Read more
Lots of essential information for a variety of e-commerce business models.
Cover image of Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs

Updated about 1 month ago

Rank #53 in Management & Marketing category

Read more

Shopify Masters is a podcast brought to you by Shopify where successful ecommerce entrepreneurs and experts share their business experience and inspirational stories.Each week, our host Felix Thea invites successful entrepreneurs to share their experience and practical advice for growing an online business on Shopify. Guests on the show come from a wide range of backgrounds and share insight into topics such as creating viral Facebook ads, outsourcing parts of your business, creating licensed products, running a newsworthy pop-up shop, optimizing your social media marketing, content marketing for SEO, and tons more. These are seasoned entrepreneurs that come from diverse backgrounds who are willing to pull back the curtain and share their best practical advice. Subscribe to the show and leave us a review to let us know what you think!

Rank #1: A $3 Million 4-Hour A Day Business

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On today’s podcast you’ll learn from an entrepreneur that built a $3 million business working 4 hours a day.

In this episode you'll learn:

  1. Why you should drive your non-English speaking customers to Amazon.

  2. Why they redo their website from scratch every year.

3. Why you should buy Facebook ads in Europe rather than in the US.

Jun 16 2016
53 mins
Play

Rank #2: Common Dropshipping Mistakes

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In this episode of Shopify Masters, you’ll learn from a serial dropshipper about the mistakes that he made, and that many new dropshippers make, and why he thinks Facebook ads aren't the best place to start your marketing.

Show Notes: http://www.shopify.com/blog/sunyez-dropshipping-mistakes

Sep 18 2018
56 mins
Play

Rank #3: Pulling off a $10k Instagram Launch (Without Any Automation or Ad Spend)

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On this episode of Shopify Masters, find out how The Content Planner grew a 4-figure Instagram following just large enough for a successful 5-figure launch without spending any money on ads or relying on social media automation.

Show Notes: http://www.shopify.com/blogs/blog/content-planner-instagram-launch

Apr 29 2018
52 mins
Play

Rank #4: How One Entrepreneur Grew Their Sales 8X Through Personable Facebook Ads

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On today's episode, we learn how to move away from canned Facebook ads and towards more intimate and personable ads that resonate with your audience.

Topics we cover:

  1. How to refine your Facebook ad copy.
  2. Why you should use Facebook ads to tell your personal story.
  3. How to grow your store’s subscription program.
May 02 2017
1 hour 2 mins
Play

Rank #5: How to Build a Luxury Brand From Scratch

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Linjer sells minimalist goods made using the finest natural materials. On today's episode, we speak with Linjer's Roman Khan and Jennifer Chong and learn how they built a luxury brand through crowdfunding.

Topics we cover:

  1. How to earn the respect of large luxury brand manufacturers when you’re just starting out.
  2. How to let a quality control agency inspect your products for you.
  3. How to test your Kickstarter campaign before launching.

Read a full transcript of the show here.

Mar 28 2017
53 mins
Play

Rank #6: How to Launch a Successful Amazon Business in 2017 with Andrew Youderian

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On today’s episode you’ll learn from a successful ecommerce entrepreneur that’s built and sold multiple ecommerce businesses and now works with hundreds of store owners.

In this episode you'll learn:

  1. What kind of products do well on Amazon.

  2. How to build a high converting product page on Amazon.

  3. How to use Amazon paid ads.

Jan 12 2017
35 mins
Play

Rank #7: Your Brand’s Competitive Edge Doesn’t Have To Be In Your Product

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On today’s podcast you’ll learn from an entrepreneur that believes that your competitive edge actually does not have to be your product.

In this episode you'll learn:

  1. What red flags to look for when sourcing products overseas.

  2. Why you don’t need to sell a completely original product.

3. How to improve your decision making to start making decisions faster.

Jul 05 2016
52 mins
Play

Rank #8: The ROI of Hiring a Creative Agency to Build Your Brand Identity

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Maap sells premium cycling apparel designed in Melbourne, Australia. On today's episode, Maap's Oliver Cousins explains why he invested in their brand identity right from the start.

Topics we cover:

  1. Why it’s critical to nail down your branding, early.
  2. How to work with a creative agency to figure out your brand identity.
  3. How to design a product that balances form and function.
Mar 02 2017
55 mins
Play

Rank #9: Why One Etsy Seller Started Her Own Store (And Controlled Her Brand)

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On today's episode, an entrepreneur reveals why she went from selling on Etsy to opening up her own store.

Topics we cover:

  1. How to attract wholesale clients through Etsy.
  2. How to make sure your differentiators stand out.
  3. How to hire temporary workers.
Jul 04 2017
46 mins
Play

Rank #10: How SyghtGlasses.com Made $2,416.51 in 5 Weeks Selling Glasses From China + Store Giveaway

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In this episode you’ll learn from an entrepreneur that launched a business in 5 weeks and documented the entire journey.

In this episode you'll learn:

  1. How to use your competitor’s product reviews to improve your copywriting.

  2. How to reverse engineer the viability of a business idea.

3. How to find and work with influencers and only pay them when they sell your product.

Feb 23 2016
53 mins
Play

Rank #11: Focus Is the Key for New Entrepreneurs (In More Ways Than One)

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Every entrepreneur at some point learns the true meaning of "focus" and how it applies to so much more than just time management.

In this episode of Shopify Masters, you’ll learn from one founder who built a million dollar jean company by shifting from a broad focus to a narrow one with his life, his product, his marketing, and more.

Leo Tropeano is the founder of Mugsy Jeans: stylish jeans for men that are as comfortable as sweatpants.

Show notes: https://www.shopify.com/blog/mugsy-focus

Apr 16 2019
35 mins
Play

Rank #12: Successfully Launch Into Amazon Using Shopify’s Latest Integration

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On today’s episode, you’ll hear from an internal Shopify employee on the latest Shopify integration into Amazon and how to take advantage of it.

In this episode you'll learn:

  1. The difference between being a reseller and a brand when selling on Amazon.

  2. How to kick off the sales machine on Amazon.

  3. How to improve your ranking on Amazon’s product listings.

Jan 10 2017
59 mins
Play

Rank #13: How PrideDesignz.com uses Facebook Fan Pages To Average $30K/Month In Sales

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On this week’s episode you'll learn from an entrepreneur that followed her passions and created a Facebook fan page that drives the majority of her traffic.

In this episode you'll learn:

  1. How you can tell if you’re just interested or if you’re truly passionate about a niche.

  2. How to transition from building an audience to monetizing that audience.

3. And the kinds of content to post on your Facebook fan page to get the most engagement with actual examples.

Apr 28 2016
1 hour 7 mins
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Rank #14: The Testing Framework Brooklinen.com Used To Build a $10 Million+ Business

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In this episode we’ll hear from an entrepreneur that created a testing framework he used to build a $10 million business.

In this episode you'll learn:

  1. How to survey people in person to validate a product or business idea.

  2. How to differentiate yourself in a competitive marketplace.

  3. How to find and hire people that are smarter than you.

Jul 14 2016
57 mins
Play

Rank #15: How This $3K a Day T-Shirt Store Is Preparing for the Holiday Season

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In this episode of Shopify Masters, you’ll learn from an entrepreneur who sells $3,000 worth of t-shirts every day and how he’s preparing for the busy holiday shopping season.

Nov 28 2017
1 hour
Play

Rank #16: Finesse the Pug (Through Facebook Ads)

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On today's episode, you’ll learn how The Passionate Pug's Kwaku Nornoo used Facebook to launch a six figure business.

Topics we cover:

  1. How to measure a market's passion before you enter it.
  2. What to do when your Facebook ad has high engagement but no sales.
  3. Targeting tips to find passionate customers on Facebook.
Feb 09 2017
53 mins
Play

Rank #17: The "100 T-Shirts" Approach to Product Validation

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In this episode, you'll learn from an entrepreneur who tested her business idea by selling 100 t-shirts before launching their own website

Mallory Rowan is the founder of LVD FItness. LVD is a lifestyle apparel company that provides one month of clean water for every item sold.

Tune in to learn

  • How they sold 100 shirts before launching their store
  • How to build a community that engages with each other
  • Why the type of content matters depending on which social media platform you’re using

Show Notes: http://www.shopify.com/blogs/blog/lvd-vip-list

Feb 19 2019
43 mins
Play

Rank #18: You Don't Have to Know it All to Make it Scale

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Kisstixx sells a lip balm that adds a little chemistry to every kiss. On today’s episode, Kisstixx's Dallas Robinson explains how he used online ads to drive traffic to... offline retail stores. Plus, we debut a new format!

Topics we cover:

  1. What makes a product scalable.
  2. How to successfully launch your product at a trade show.
  3. How to spend your first 30 days when developing a new product.
Feb 16 2017
49 mins
Play

Rank #19: Bee-High.com Built and Marketed A Side Business Using Tumblr

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On today’s podcast you’ll learn from an entrepreneur that’s building a business on the side and driving traffic from Tumblr.

In this episode you'll learn:

  1. How and why to get deeply involved with communities before launching your business.

  2. How to deal with the lack of energy and momentum when working a day job and starting a business on the side.

3. What is private label dropshipping and why it might be better than traditional dropshipping.

Jun 30 2016
1 hour 8 mins
Play

Rank #20: Achieving a 4.5% Mobile Conversion Rate

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One look at your traffic sources will likely tell you that mobile shopping is becoming the new normal. And with this shift in consumer behavior comes the growing importance of mobile-first conversion rate optimization.

In this episode of Shopify Masters, you’ll hear from Michael Levy, CMO of Pete & Pedro, about how they created a mobile website with a 4.5% conversion rate.

Pete & Pedro is a company that sells premium grooming products to help men become more confident and look their best.

Transcript: http://www.shopify.com/blog/pete-pedro-mobile-cro

Apr 30 2019
41 mins
Play

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