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Business
Marketing
Entrepreneurship

Duct Tape Marketing

Updated 1 day ago

Business
Marketing
Entrepreneurship
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Interviews with authors, experts and thought leaders sharing business marketing tips, tactics and resources hosted by one America's leading small business marketing experts - John Jantsch

Read more

Interviews with authors, experts and thought leaders sharing business marketing tips, tactics and resources hosted by one America's leading small business marketing experts - John Jantsch

iTunes Ratings

159 Ratings
Average Ratings
113
26
11
7
2

Fun, Fast and Filled with Helpful Information

By Brant Christopher - Sep 04 2019
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John is a fantastic host who gets right to the point and pulls out those life-changing nuggets from the guests. Quick paced and fun to listen to. The ROI for this podcast is off the charts.

Learn tons from this podcast

By Alex Pedersen - Jul 04 2019
Read more
I always learn a lot from John and his guests.

iTunes Ratings

159 Ratings
Average Ratings
113
26
11
7
2

Fun, Fast and Filled with Helpful Information

By Brant Christopher - Sep 04 2019
Read more
John is a fantastic host who gets right to the point and pulls out those life-changing nuggets from the guests. Quick paced and fun to listen to. The ROI for this podcast is off the charts.

Learn tons from this podcast

By Alex Pedersen - Jul 04 2019
Read more
I always learn a lot from John and his guests.
Cover image of Duct Tape Marketing

Duct Tape Marketing

Updated 1 day ago

Read more

Interviews with authors, experts and thought leaders sharing business marketing tips, tactics and resources hosted by one America's leading small business marketing experts - John Jantsch

Rank #1: How to Build a Community Around Your Business

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Community and collaboration strategy consultant Jono Bacon discusses his upcoming book, People Powered. He talks about the role of communities in building your business, and shares advice for starting a community around your brand.

Sep 05 2019
24 mins
Play

Rank #2: How to Create a Morning Routine That Breeds Success

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How to Create a Morning Routine That Breeds Success written by John Jantsch read more at Duct Tape Marketing

Marketing Podcast with Benjamin Spall Podcast Transcript

This week on the Duct Tape Marketing Podcast, I chat with Benjamin Spall. Spall is co-author of the book My Morning Routine: How Successful People Start Every Day Inspired and co-founder of the website by the same name.

For their website and book, Spall and his co-founder and co-author, Michael Xander, have interviewed nearly 300 successful leaders in arenas as diverse as business, sports, the arts, and government. On today’s episode, we talk about what we can learn from the morning routines of successful people when creating our own set of rituals to start the day.

Spall has contributed to various other publications, including Entrepreneur, Business Insider, and the Huffington Post.

Questions I ask Benjamin Spall:
  • What are some of the known benefits of having a morning routine?
  • How do you create a shutdown ritual?
  • Did you discover any patterns, or things that everybody does, in the morning?
What you’ll learn if you give a listen:
  • How sticking to your morning routine can make you more productive all day long
  • Why you can’t forget about your evening routine to set you up for success the next day
  • How to use “habit stacking” to make your routine easier to follow
Key takeaways from the episode and more about Benjamin Spall:

Like this show? Click on over and give us a review on iTunes, please!

This episode of the Duct Tape Marketing Podcast is brought to you by Gusto! Payroll and benefits are hard. Especially when you’re a small business. Gusto is making payroll, benefits, and HR easy for modern small businesses. You no longer have to be a big company to get great technology, great benefits, and great service to take care of your team.

To help support the show, Gusto is offering our listeners an exclusive, limited-time deal. Sign up today, and you’ll get 3 months free once you run your first payroll. Just go to Gusto.com/TAPE.

Aug 30 2018
20 mins
Play

Rank #3: The Top Four Marketing Trends for 2019

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This week, John discusses what he sees as the four biggest areas of focus for small business marketing in 2019. If you are a small business owner or marketing consultant working with small businesses, you can't afford to ignore these trends.

Dec 18 2018
12 mins
Play

Rank #4: Everything You Need to Know About Creating Strategic Content

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John sits down with Rachel Parker, CEO of Resonance Content Marketing and author of The Content Marketing Coach. They discuss best strategies and tactics involved in producing high-quality content.

Jul 10 2019
18 mins
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Rank #5: The Seven Steps to Building a Marketing System

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Duct Tape Marketing's core belief is that marketing is not a set of tactics, it's a system. On this episode, John takes a closer look at the seven steps to building a successful marketing system that will generate great results for your business.

Sep 25 2018
12 mins
Play

Rank #6: How to Get the World Talking About Your Brand

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On this week's episode, John chats with Jay Baer about his latest book, Talk Triggers, and he shares how business owners can create operational strategies to generate incredible word-of-mouth for their brands.

Sep 24 2018
22 mins
Play

Rank #7: The Secrets to Scaling Your Business

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The Secrets to Scaling Your Business written by John Jantsch read more at Duct Tape Marketing

Marketing Podcast with Mandy McEwen Podcast Transcript

My guest this week on the Duct Tape Marketing Podcast is Mandy McEwen. She is the founder and CEO of Mod Girl Marketing and is an expert in helping companies and digital agencies scale. Having founded her company back in 2010, McEwen shares what she’s learned from her experience, in both growing her own business and helping thousands of marketing entrepreneurs over the years.

Mod Girl Marketing has been recognized as a Top 8 SEO Expert by Search Engine Journal and as a content marketing influencer by BuzzSumo.

McEwen has been featured in a number of publications, including the Huffington PostInc., and Search Engine Journal.

Questions I ask Mandy McEwen:
  • How do you define scaling?
  • What holds people back from scaling in the traditional sense?
  • How do business owners identify what tasks to outsource first?
What you’ll learn if you give a listen:
  • Why getting clear about your own needs, wants, and goals for your business is an essential first step to scaling successfully
  • How sharing your company’s vision can help you find the best employees, either freelance or full-time
  • Why having a set process and system for hiring and on-boarding is critical
Key takeaways from the episode and more about Mandy McEwen:

Like this show? Click on over and give us a review on iTunes, please!

This episode of the Duct Tape Marketing Podcast is brought to you by Gusto! Payroll and benefits are hard. Especially when you’re a small business. Gusto is making payroll, benefits, and HR easy for modern small businesses. You no longer have to be a big company to get great technology, great benefits, and great service to take care of your team.

To help support the show, Gusto is offering our listeners an exclusive, limited-time deal. Sign up today, and you’ll get 3 months free once you run your first payroll. Just go to Gusto.com/TAPE.

Sep 06 2018
26 mins
Play

Rank #8: Model for Marketing Maturity, Stage One: Build

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John discusses the first stage of establishing a fully realized marketing strategy. Building up a solid foundation of online assets will allow you to grow and ignite your marketing efforts as your strategy begins to mature.

Mar 13 2019
12 mins
Play

Rank #9: 10 Things to Consider About Your Website in 2019

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John discusses the 10 most important elements and approaches to think about as you look to update and optimize your website this year.

Feb 06 2019
16 mins
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Rank #10: The Three Elements of an Effective Total Online Presence

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John Jantsch discusses the three major elements that go into creating an effective total online presence for a modern small business: website, SEO, and content.

Jan 13 2019
14 mins
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Rank #11: Managing an Expanding Business, With Your Mission Guiding the Way

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John sits down with Matt Scanlon, owner of The Hill KC. What started as a CrossFit gym is now morphing into a place that Scanlon hopes will help change the way the U.S. approaches preventative healthcare. He talks about how he's navigating his business through this shift.

Dec 04 2018
22 mins
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Rank #12: Taking Relationship Marketing to the Next Level

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John sits down with Zvi Band, co-founder and CEO of the CRM platform Contactually and author of Success Is in Your Sphere. Band shares all he's learned about relationship building and networking.

Jun 19 2019
24 mins
Play

Rank #13: How to Turn Your Product Idea Into a Business

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John speaks with Jules Pieri, founder and CEO of the Grommet, about how makers differ from other entrepreneurs and what they must do to create a business around their product idea.

Apr 24 2019
19 mins
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Rank #14: Content is More Than Blog Posts - It's the Voice of Strategy

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John Jantsch does a solo show on the importance of content in marketing. It's more than just a tactic, it's risen to the strategic level. And you need a solid content foundation before you can begin amassing content like blogs and podcasts. He walks you through how to create a core message and strong website that serve as the base of it all.

Aug 28 2019
17 mins
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Rank #15: Getting Salespeople and Prospects on the Same Side

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John sits down with Ian Altman, B2B strategic consultant and author of Same Side Selling. They discuss why a major shift in the standard sales mentality is needed to better serve prospects and customers, and how to make that change within your business.

May 15 2019
24 mins
Play

Rank #16: How Small Businesses Can Compete in the Online Marketplace

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John speaks with Dan Breeden, a senior manager of strategic alliances at Yahoo Small Business, about what it takes for a small business to stand out online.

Mar 12 2019
24 mins
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Rank #17: Why Your Marketing Must Be Led By Strategy First

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John talks about the importance of establishing a strategy first approach to marketing, rather than just focusing on a jumble of marketing tactics to get the job done.

Mar 27 2019
13 mins
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Rank #18: Overcoming Objections in Sales

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Jeb Blount, sales acceleration specialist and author of 10 books on sales and leadership, stops by to discuss how to move past objections and get to a yes in sales discussions.

Jul 31 2019
28 mins
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Rank #19: How to Make Storytelling Work for Your Brand

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John speaks with Kyle Gray, founder of The Story Engine, about what works (and what doesn't) when you're crafting a story about your brand.

Apr 16 2019
20 mins
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Rank #20: 5 Ways to Get More SEO Bang for Your Buck

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John Jantsch shares five SEO techniques that go beyond the basics. For consultants or marketing agencies who are looking to get results for their clients, these approaches can take their SEO to the next level.

Aug 01 2019
8 mins
Play

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