Michael O’Neal chats with other unemployable people like himself to learn how to take your skills and hobbies and turn them into a business.
Michael O’Neal chats with other unemployable people like himself to learn how to take your skills and hobbies and turn them into a business.
© 2019 OwlTail All rights reserved. OwlTail only owns the podcast episode rankings. Copyright of underlying podcast content is owned by the publisher, not OwlTail. Audio is streamed directly from Michael O'Neal and Unemployable Co-Hosts servers. Downloads goes directly to publisher.
I've Had Better. [Contains mature themes] He reached out because a year after the discovery of his affair, they aren’t fighting anymore, but they certainly haven’t moved on. Esther guides them towards a more honest conversation, and a revelation about their communication.
01: John Gottman - How to Be a Master of Relationship. Welcome! My guest today is Dr. John Gottman, one of the world's leading experts on how to have an amazing relationship. He and his wife Julie currently operate The Gottman Institute in Seattle, offering numerous resources and training. Join us for a deep dive into their work! Dr. Gottman’s findings are largely based on the conclusions he has made over many years of research and observations of couples. He and his team have how to be a master (and avoid being a disaster) at relationship. Dr. Gottman discusses the following topics: “The Sound Relationship House” - what is the foundation for a relationship that lasts? Learn the importance of having high expectations in relationship, and also uncover ways in which what you'd *think* would be good for your relationship is actually counterproductive. Dr. Gottman identifies Styles of Confronting Conflict: Volatile, Validating, and Conflict-Avoiding. All of these conflict styles can lead to successful relationships. Learn what to do if you and your partner are mismatched in your conflict style. Dr. Gottman discusses “bids” we make with our partner as an attempt to connect. Are you a "yes" to your partner's bids? Are they a yes to yours? “Bids” that fail are often the beginnings of conflict. How do things change if you start paying attention and responding to your partner's bids in a positive way? Mindfulness is the key to noticing these bids and avoiding conflict. “Small Things Often” - a reminder to turn toward these bids in the small moments of life. Dr. Gottman's concept of startup is a way of thinking about what you bring to your interactions with your partner. Do you start in a place that's already positive, and thinking highly of your partner? Or do you start in a place where you are suspecting the worst of your partner? Build up your emotional bank account with small compliments (deposits). According to John, there are three phases of any relationship: Falling in Love (initial), Building Trust (middle), and Cherishing Your Partner (long-term intimacy). What phase are you in? The key to success is using strategies that are appropriate for where you are in your relationship. The key to more sex is having the freedom to say "no" without being punished for it. If refusing sex can actually have a positive payoff, then it will actually lead to a couple having a more satisfying (and frequent) sex life. Do you ever wonder how to make a good relationship GREAT? Focus on cherishing your partner. What if YOU are the only partner who wants to make changes? Can you make a difference? Absolutely. Learn how shifts in your approach can have a profound affect on your relationship. The key to success in a relationship isn't that nothing bad ever happens. It's how well you as a couple learn how to repair after those things occur. John discusses how you can learn to repair, and the positive effects that has on long-term relationships. Do you know how to decide if you’re in a bad relationship? When you're with your partner, are you at your best? Or are you veering off towards your worst? Gottman offers this simple guideline for how to know whether to stay or go. Also what to think about BEFORE you decide that you're on the wrong path. Join us for these topics and more. Dr. Gottman has practical information that can improve your relationship TODAY! Links and Resources: What Makes Love Last: How to Build Trust and Avoid Betrayal by Dr. John Gottman The Gottman Institute, Seattle www.gottman.com www.neilsattin.com/gottman (visit to download a .pdf of this episode guide along with John Gottman's "Dreams in Conflict" exercise to help couples who seem to have irreconcilable differences. You can also text “PASSION” to 33444 for instructions on how to download the guide. If you download the guide within the first week of this show's airing, you will also qualify for a chance to win a free signed copy of Dr. Gottman’s book "What Makes Love Last".) The Relationship Alive Community on Facebook Amazing intro/outro music provided courtesy of: The Railsplitters - Check them Out!
460: Understand How People See You. Heidi Grant Halvorson, author of "No One Understands You and What to Do About It," explains the science of perception.
543: Building Emotional Agility. Susan David, author of "Emotional Agility" and psychologist at Harvard Medical School, on learning to unhook from strong feelings.
Rank #1: YOU147 – How to Craft the ‘Perfect About Page’ for Your Blog. Did you know the most visited page of any website (blog, podcast or otherwise) is the About page? It is! And because most people’s are poorly made today’s episode is all about how to craft the perfect About page on your site. Specifically I’ll break down the 7 most important pieces of an About page, (...) Continue Reading The post YOU147 – How to Craft the ‘Perfect About Page’ for Your Blog appeared first on ChrisDucker.com.
Rank #2: YOU349 - How to Build Your Personal Brand Business Faster Than Ever!. Did you know that eight out of 10 entrepreneurs do everything they can to stay in their comfort zones? That means that only 20% of entrepreneurs willingly step out of their comfort zones. Those that stay in enjoy the familiarity of their comfort zone. They have no intentions of trying anything really different or going out into the unknown. On the other hand, the 20% that routinely leave their comfort zones on purpose have the necessary discipline to go against what their brain is telling them. They know the value and power of what’s waiting for them outside of the boundaries they’ve built for themselves. So, let me ask you this…are you part of the 80% of entrepreneurs that do everything in their power to never set food outside their comfort zone? Or, are you part of the elite 20% of entrepreneurs who aren’t afraid to try something new to help move their business forward? Join me on this episode of Youpreneur FM, where I reveal how you can build your personal brand business faster than ever by setting and smashing your goals. If you’re ready to turn all of those daydreams and ambitions for your personal brand business into a reality, this is the episode for you! Essential Learning Points From This Episode: Only 20% of entrepreneurs routinely get themselves out of their comfort zones To get yourself out of your comfort zone, discover what you do best and enjoy Set non-negotiable deadlines for yourself and your business and stick to them If you want to achieve more, set goals that are sensible and gettable Start saying ‘no’ more often – you can’t be everything to everyone When you say yes to something, you’re saying no to your thing Much, much more! Important Links & Mentions From this Episode: Get early tickets to the Youpreneur Summit 2019 Rise of the Youpreneur Personal Branding Roadmap Sign-up for the FREE Youpreneur Launchpad Training Course Join the Youpreneur Community and Build Your Business FAST! Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the top and bottom of this page. For more information and to explore other episodes please click here.
Rank #1: Freelancers: Create a 7-Figure Small Business With This Approach. When we talk about powerful yet tiny businesses making 7 figures in revenue without employees, freelancers may feel left out.After all, you’re just one person serving clients, and unless you’re perhaps an attorney or financial advisor, it’s tough to get to that level alone. And starting an agency or larger firm doesn’t seem like a dream business for a lot of people.But there is a way to turn a client service business into a high impact 7-figure small business. It’s called productizing, and Brian Cassel is with us today to explain what it is, and how to do it for yourself.Brian walks us through the three main phases of creating a “productized service:1. Create: This is when you start working “on” our business, not “in” your business, and creating your value proposition that will lead to a scalable service.2. Automate: Here we talk about systematizing and scaling your operation. That could mean bringing on other freelancers and delegating to a team, but you’ll also learn about how to streamline your work even if you want to work solo.3. Market: Finally, we discuss how you can take a proactive approach to getting customers and growing your business, using tried and true marketing strategies.Today’s episode is brought to you by iThemes Hosting for WordPress — that’s our host here at Unemployable.com, and it keeps the site fast and reliable — while not breaking the bank.To save even more, simply visit ithemes.com/bc50 to save $50 off your first year.Or head over to unemployable.com/hosting to read our full review to find out about several unique features that iThemes WordPress hosting includes at no charge — and click over to your $50 discount from there.To access the show notes, transcript, and links mentioned in this episode, view the episode page at: http://unemployable.com/podcast/productized-services
Rank #2: Tim Ferriss on Finding and Focusing On What Truly Matters. Tim Ferriss broke into popular consciousness nine years ago with the release of The 4-Hour Workweek. He s gone on to create a series of books based on the 4-Hour concept. That s in addition to a wildly popular blog, podcast, and even a TV show. But in economic terms, all of that pales in comparison to... Listen to episode
Rank #1: AP 1080: How Do I Prioritize What Needs to Be Done, in My Business, and in My Life?. Ryan is a hairstylist with expertise in balayage. He shares his knowledge with his audience through online courses on Masters of Balayage, as well as through live events and speaking engagements. While business is good, it's hard to figure out what to focus on and how to get things done, especially with an eight-month-old in the house. We talk through strategies to prioritize work and get help where you need it the most!If you want to be considered for a coaching session, apply via the form at AskPat.com.If you enjoyed today's episode and you love the format of this show and helping other entrepreneurs, can you help me convince others to listen too? All you have to do is leave a quick review and rating on iTunes (and subscribe if you haven't already). That would mean the world to me, so thank you so much!Today’s sponsor is FreshBooks, who make the best financial management software out there. It’s ridiculously easy to use and their interface is highly-visual and super-intuitive. You can actually get an unrestricted, thirty-day trial for free; just go to FreshBooks.com/askpat and enter “Ask Pat” in the “How Did You Hear About Us?” section.
Rank #2: AP 0788: What Is the Best Method for a New Blogger to Build Traffic?. Today's question comes from Sean, who asks about building traffic to his blog. Which method is best for a new blog: SEO or content marketing? Sean’s site is http://flighttrainingpro.com.I recommend using Yoast SEO WordPress plugin to help you include the correct SEO fields (https://wordpress.org/plugins/wordpress-seo/); All in One SEO Pack is also a good alternative plugin (https://wordpress.org/plugins/all-in-one-seo-pack/). This is the FoodTruckr article I mentioned (http://foodtruckr.com/2013/10/what-i-wish-id-known-before-starting-my-food-truck/). The giveaway plugin I recommend is KingSumo (http://kingsumo.com/).Do you have a question about traffic growth? Record it at http://www.askpat.com/.Today's sponsor is Freshbooks. Go to http://www.freshbooks.com/askpat and enter "Ask Pat" for more information.
Rank #1: [EP 02] 3 Monetization Models that Make Money Online. To build on last week's episode, we are going to focus on one of the must-haves we mentioned; monetization models! A pretty damn important topic, don't you think? Because here's the thing: choosing a monetization model before you get going can really help you narrow your focus, niche down to a specific set of customers, create a brand that will appeal to that ideal audience, and ultimately help you make more money (and create more freedom!) in your business! Click Here to Subscribe and Make Sure You Never Miss an EpisodeWords of Wisdom in This Week's Podcast: The model Josh and I teach; simple and low-barrier of entry How long it takes to start making money with Affiliate Marketing The two different ways you can use E-Commerce to make money How to make fat cash by selling your own products and services under a personal brand Freedom Hint of the Day - fun fact; we've got 3 for you!Post-Podcast Resources and Honourable Mentions: 7 Day Escape Plan Marie Forleo TheRisetotheTop with David Siteman Garland CrushOffers with Bryce Welker Drop Ship Lifestyle with Anton Kraly
Rank #2: [EP 43] How To Get Rich with Lucky Bitch, </br>Denise Duffield-Thomas. Be honest: Is there any part of you that would love to make or save or receive more money in 2015? Come onnnnn we all want it! I know I do! But here's the thing... Getting rich, creating wealth, or even making more money isn't just about working harder, putting in more hours or even coming up with the "next big thing". It's about mindset and controlling your emotions. I know, it sounds a little backwards. In fact, if you had asked me at the beginning of last year what I thought the biggest contributing factor to making boat-loads of money is I would have told you "working harder". Turns out I was dead wrong. And it wasn't until I really started working on my money mindset that I started realizing that I had a lot of money blocks. Like, a LOT. Wondering what the heck a money block is and how it relates to you not only creating wealth, but living your best life this 2015? Well then click play, and let's get this party started! Of course you can always download the episode iniTunesorStitcher if that's more of your jam. We're all about options around here! And don't forget to tune in for a new episode every Thursday at 7am EST! Click Here to Subscribe and Make Sure You Never Miss an Episode
Rank #1: #2: How to Set Up Your Facebook Ads For Success. Today’s episode is a solo episode where you'll learn all the latest changes in how you set up your Facebook ads in Power Editor. Facebook’s made a lot of changes over the last little while with how you set up your ads in Power Editor. And depending on where you are in the world, you’ve very likely already received these updates. In this episode, you’ll also learn how best to set up your Pricing & Optimization for the most leads at the lowest price possible. You’ll also hear my suggestions for split testing your Facebook ads so that you get a true picture of which ads are performing the best.
Rank #2: Back to Basics: 3 Facebook/IG Ads Mistakes I’m Seeing Right Now. On today’s show I want to talk to you about 3 Facebook Instagram ad mistakes I’ve been seeing lately that are keeping people from getting the results that they want from their ads. These concepts are going to be basic and fundamental in nature, but I find that it’s usually these types of things that are messing us up (and you’ll hear which of these mistakes I’ve been making lately as well). This episode was inspired by what I was saw at our first Accelerator Group Mastermind retreat here in San Diego earlier in the year. I saw that there was an opportunity for our members to make some changes to lower their cost per lead, and in one campaign, a member was able to do just that and lower her cost per lead from $40 to $5, in just a day! How did she do it? She was able to make this significant improvement in cost by implementing what I share on the podcast today, and I feel that you could improve your ad performance as well with a few of these simple tweaks and strategies. Before we start the show, I’ve got something to ask. At this time we have over 500 5-Star ratings and reviews on Apple Podcasts, which is great, but I’ve set a goal to get 750 of them by the end of Q3, Sept 30th, 2019. If you’ve gotten value from this podcast, I’d really appreciate you subscribing and leaving an honest rating and review. Take a screenshot, share it on your Instagram Stories and tag me, @rickmulready. When we hit the 750 ratings and reviews, I’ll be raffling off a book bundle of my top 10 business and mindset books for one lucky winner. If you’ve already left a rating and review, just take a screenshot and tag me on Instagram, and you’ll be eligible to win as well! Want to win a 30-minute strategy session with me? I’ll be drawing one winner at random each month, and all you have to do is give me your feedback on this podcast over at http://rickmulready.com/messenger, telling me what you’d like to hear more of - including topics you’d like to see covered, guests, style and frequency of the show! On the Show Today You’ll Learn: How people overcomplicate their ad strategies and what a simpler campaign set up will do for you My recommendations for how you can simplify your campaigns, and the importance of using a planned out strategy versus random test ads One of the best things you can do to set your ads up for success – and the tools I use to do it in my business Recommendations and best practices for running multiple ad sets Where people are getting confused around objectives and when it can help to use other objectives instead of conversions A pre-launch strategy I use to build video engagement audiences – and ultimately, lead to conversions!
Rank #1: S3 E6 - The One Where We Talk About TIME (and Getting More of It!). It’s our most valuable commodity. We all want more. Need more. But, how do we actually get more time into our day? In this last episode of the season we discuss all the hacks we incorporate into the work we do day-to-day, to ultimately ‘buy’ more time for our businesses to grow.Resources Mentioned in this Episode:Ramit Sethi: www.iwillteachyoutoberich.comFringe Hours:www.fringehours.comThe 1 Thing: www.the1thing.comChris Ducker's Home Office Post: www.chrisducker.com/home-officeLeo Babauta: www.zenhabits.net
Rank #2: Hotseat #1 (Brendan) - Struggling To Let Go, Staying Authentic & Avoiding Burnout. In our very first hotseat, you’ll hear from Brendan who is struggling with letting go in his business. He loves to write and serve his audience, but with a podcast going live in January, he’s struggling between feeling inauthentic if he doesn’t handle the workload himself, and potentially setting himself up for burnout if he does.Brendan's Website: http://gireviews.netResources Mentioned in This Hotseat:1DayBB Community: http://www.1daybb.com/community, Elementary Librarian: http://elementarylibrarian.comCoach XO: http://coachxo.comFlipped Lifestyle: http://flippedlifestyle.com1DayBB Homepage: https://1daybb.comVirtual Freedom Book: http://www.virtualfreedombook.com Screenflow: http://www.telestream.net/screenflow/overview.htmAskPat: http://www.askpat.comCamtasia: http://www.techsmith.com/camtasia.htmlJing: http://www.techsmith.com/jing.html
Rank #1: 001: How We Started A 6 Figure Business Selling Hankies So My Wife Could Stay At Home With The Kids. Because this is the very first episode of the My Wife Quit Her Job podcast, I thought that it was only fitting that I would be the first guest. In this episode, I take you back to the very beginning when my wife and I first started our online store selling wedding handkerchiefs. You’ll learn how we got started, how we stumbled upon our niche and how our business gave birth to a popular blog and an online course on how to start an ecommerce store. Finally, you’ll learn about my motivations for the podcast and what’s in store for future episodes. Enjoy! Click Here To Enter My Monthly Podcast Giveaway Contest What You Will Learn What this podcast is going to be all about The type of entrepreneurs that I’ll be bringing on the show Our motivations for starting our online store selling wedding handkerchiefs The story behind how Bumblebee Linens was created The story behind ... The post 001: How We Started A 6 Figure Business Selling Hankies So My Wife Could Stay At Home With The Kids appeared first on MyWifeQuitHerJob.com.
Rank #2: 002: Andrew Youderian On How To Make 7 Figures With A Dropshipped Online Store. In this episode, I’m really excited to have Andrew Youderian on the show. For all of you who aren’t familiar with Andrew, he runs the popular site EcommerceFuel.com where he writes about his experiences running his dropshipped online store RightChannelRadios.com Andrew is a great guy and today he takes us back in time to when he first started his dropshipped online store selling CB radios online. Learn how he got started and how he grew his store to over 7 figures in sales. What You Will Learn How Andrew got started with his dropshipped CB radio store. Why passion for your product doesn’t matter What Andrew looks for in a great niche Why Andrew chose dropshipping as opposed to carrying inventory How much Andrew invested in his business starting out Learn the pros and cons of dropshipping How Andrew’s link building strategy has changed over the years How Andrew got sales for his store early on How Amazon is ... The post 002: Andrew Youderian On How To Make 7 Figures With A Dropshipped Online Store appeared first on MyWifeQuitHerJob.com.
Rank #1: 471: Building a Business on Relentless Optimization | Chris Hutchins. Chris Hutchins is an endless optimizer of money and life, and entrepreneur. This story begins with him being laid off in 2008 and founding an organization called LaidOffCamp where he hosted dozens of events around the country to help the unemployed learn new skills for the evolving job market. Then in 2011, he co-founded a company called Milk. This venture was short lived, as they were acquired by Google 13 months later. Today he is the founder and CEO of Grove, and his mission is to make financial planning accessible and affordable for everyone. In this conversation, Jon and Chris discuss: The varying skillsets required for product management and biz dev Where and how to find business partners The true value of relentless optimization Now, let's hack... Chris Hutchins.
Rank #2: HTE 440: There’s Nothing Stopping You From Starting | Stanley Meytin. Grab your next domain at https://hover.com/hack Go to https://LinkedIn.com/hack to redeem a free $100 LinkedIn ad credit. Stanley Meytin is the founder and Creative Director at True Film Production, a New York City-based video production company that creates videos for businesses and brands all over the world. What started with a first sale for just $300, has grown into a video production company with seven locations across the country from New York to San Francisco. Stanley's story is one on purpose and impact, resilience and humility. Now, let's hack... Stanley Meytin.
Rank #1: 186: A Step-By-Step Guide to How I Write a Blog Post. How I Write a Blog Post – My Step-By-Step Process Today, I want to walk you through my step by step process for writing a blog post! I get asked about this regularly over in the ProBlogger podcast listeners Facebook group. So today I put together some notes on the workflow I use and want to run you through. Before I do – and speaking of the Facebook group – I wanted to let you know that I’ve shared some exciting news with members of that group in the last week – particularly about an event that ProBlogger is involved in running later this year in the US. We’ve not fully launched the event yet publically but if you’re curious about coming to an event that ProBlogger is collaborating on – head to the Facebook group and check it out. But enough of that! – let’s get into today episode. Further Resources on A Step-By-Step Guide to How I Write a Blog Post How to Craft a Blog Post – 10 Crucial Points to Pause Episode in which I talk about avatars How to create great blog headlines How to use mindmapping 7 Steps to Editing Blog posts Full Transcript Expand to view full transcript Compress to smaller transcript viewGood day, it’s Darren from ProBlogger. Welcome to Episode 186 of the ProBlogger Podcast. My name is Darren Rowse and I’m the blogger behind ProBlogger.com, a blog, podcast, event, job board and series of ebooks all designed to help you as a blogger to start a blog, to grow that blog’s audience, to create some really useful content for that audience and to make some money from your blog. Today, I want to walk you through my step by step process for writing a blog post. I get asked quite regularly over in the ProBlogger podcast listeners group on Facebook about my writing process. Whilst I’ve talked about different aspects of my process, various episodes of this podcast, I’ve never really gone from start to finish. Today, I want to walk you through it. Before I do, I just did give you a little hint, that we’ve got some events coming up with ProBlogger. This year, we are planning to do an Australian event. In fact, there may be more than one, we’ll let you know a little bit more about that in the coming weeks. But we also, this year, want to do something in the US because we do have so many of our readers of ProBlogger, listeners of this podcast in the US.and speaking of the Facebook group – I wanted to let you know that I’ve shared some exciting news with members of that group in the last week – particularly about an event that ProBlogger is involved in running later this year in the US. This year, we are planning an event in the US. Whilst we’re not quite ready to launch details of that quite yet, I’m working with some partners on this particular event, we have let some details slip out in the Facebook group. We wanted to do a bit of a soft launch. If you’re curious about coming to an event in the US, go join the ProBlogger Podcast Listeners Facebook Group. Do a search on Facebook for ProBlogger Podcast Listeners and you will find the group. Join and you will find some details in there. By the time this episodes comes out, you may even be able to pick up an early bird ticket to that event. If you’re curious about coming to an event in the US, check out the Facebook group. If you’re in Australia or willing to come to Australia later in the year, stay tuned, we’ll let you know a little bit more about that. But enough of all that, enough of me teasing you about events. I know I’ve been known for doing that. I want to get into today’s episode. Let’s get into talking about my writing process. Ben over in the Facebook group today asked me this morning if I could talk a little about how I go about writing blog posts. He particularly wanted to know how I outline my posts and then how I go about ordering the writing process; when do I write headlines, introductions, and that type of thing. I started to write back a rather long post to Ben describing what I go through. As I was writing it, I realized I’ve never really fully run through that whole process on this podcast. That’s what I want to do today. I hope it will be helpful for you. I have touched on some of the different things that I’m going to talk about in previous episodes, so I’m not going to rehash all of that today. I’ll refer you back to some of those episodes as we go along. Let’s get into it. The first thing that I do is pretty logical, really. It’s to pick a topic. Pick something that I want the post to be about. I should say this process really does apply to creating videos on YouTube or a podcast even. I went through almost this exact process in preparing this podcast. I actually use a very similar process when I’m creating a talk as well, a presentation, a keynote presentation. This, for me, given the type of blogs that I have is almost always about either identifying a question that one of my readers is asking that I can answer, or identifying a problem that one of my readers has that they’re trying to overcome, or identifying a task that someone is trying to complete, or identifying a goal that someone is trying to reach. I’m a teaching blogger, I’m a how-to kind of blogger. 95% of my posts are how to content. I always start with one of those things; a question, a problem, a process, a task, or a goal that someone is trying to achieve. Generally, that defines the topic of my post. I’m coming from that perspective today as a teaching blogger, I’m sure other people would choose topics based upon other things but that’s where I’m coming from. Number two, this is something I think is really important, I don’t see too many other people writing about this when they outline their process. Number two for me is to remind myself of my reader. I’ve kind of eluded to this in my first point, picking a topic, because almost all the posts that I write tend to come out of questions or problems or goals that my readers have. In this step, I take a moment before I write anything to try and imagine the situation of my reader. You are so much more effective in your blogging if you write with your reader in mind, if you write to your reader. I think it’s really important to pause before you write, to picture your reader. I’ve talked in previous episodes about how I’ve got avatars or reader profiles. I think I talked about this in Episode 33, about how to develop an avatar. In this step, I go a little bit deeper and I try and write a sentence before I write anything else about who my reader is and how they look at this topic, how they view the topic that I’m talking about, the perspective that they might have on this topic. If I’m writing about a problem, why do they have that problem? Why does my typical reader have that problem? How do they feel about that problem? What have they previously tried to overcome that problem? What has stopped them from solving that problem in the past? Take a few minutes to put yourself in the shoes of your reader. This might be about you going back in time to when you had that problem or when you had that question, and actually just let yourself marinate in the situation of your reader for a moment because if you write from that perspective with that person in mind, you’re going to be so much more effective in your writing. You’re going to write with empathy and you’re going to write a relevant piece of content for them. You’re not going to write a hypothetical post, you’re going to write something that’s going to solve a person’s problem. Let me give you a really quick example. I might choose to write a post on my photography blog answering a really common question that we get quite a bit. The question we often get is, “How should I light my portraits?” That’s a typical question we get. It’s a good question, but there’s a lot of different ways that I can approach that question depending on who is asking the question. My readers, who are they? What type of gear do they have? What type of budget do they have to buy new gear? What type of experience or level are they at in their photography? If I was doing this for my readers on Digital Photography School, I’d write a short sentence or two describing my reader. If I was doing this for DPS readers, I might identify that a lot of our readers are just starting out with photography, they’re beginners. Their perspective, their viewpoint of lighting a portrait is they don’t even know where to start. They may not have too much lighting gear at their fingertips, they may have one flash, they may not even have a flash, they might be just using lights around their home, they might be on a real budget. Knowing that gives me a viewpoint to write that article from, it gives me a perspective to tackle, it gives me a real understanding of who might be reading their article. I’m not going to write an article about how to light a portrait with professional photography gear in this case, I’m going to write something from the perspective of someone just starting out. Think about your reader, think about the situation they’re in, the feelings they have, the questions that they have around your topic. The more you can do thinking around that, the better position you’re going to be in to outline an article and to write that article with real empathy and in a relatable way. The other thing I’m thinking about when I’m thinking about my reader is what do I want them to do after reading my article? Thinking about the call to action before you start writing anything is really important because it will shape your article, it will shape your headline, it will shape your introduction, it will shape the way you write your main part of the content, and it will shape your conclusion. Don’t just get to the end of your article and ask yourself, “What do I want my readers to do now?” Ask that question before you start writing. Number three, create a working headline. This is something that I’ve actually changed my perspective on, I used to write the article and then write a headline. I know some people prefer to do it that way and that’s totally fine, I understand that perspective. What I like to do is spend a little bit of time taking that topic, taking that reader perspective, and trying to come up with a headline. I find that sometimes in the creating of a working headline that I find a unique angle to write the post from, particularly given the work I’ve just done on understanding my readers. If I want to take that example a little bit further, the question I’m writing about is how do I light a portrait. I’ve done the work in understanding my reader, I understand they’re beginners, they don’t have much lighting gear. I might brainstorm headlines and come up with things like how to light a portrait using lights you find around your home. That might be something that interests that type of reader. Or, how to light a portrait when you’ve only got one flash. They’re not really fully formed headlines yet, but they’re good enough for a working headline. I might choose one of those. Really, by coming up with a variety of those type of headlines, I actually now have an angle for my article. I might take that one how to light a portrait using the lights that you find around your home, that gives me the whole article. I can start to think about what lights do I have around the home and begin to construct that particular article. Or if I choose the one how to light a portrait with just one flash, I now have the boundaries of what that article needs to be about. For me, creating that working headline upfront sometimes just gives a little bit more tightness to what the article is about. I will say, it’s important that this is just a working headline, it’s just a working title. I often, if not always, go back and tweak and change the headline later after I’ve written the article, or sometimes even as I’m writing the article I’m thinking about I need to change that headline a little bit. I do talk a lot about headlines in Episode 156. If headlines is something you want to learn more about, I give you a variety of different ways to come up with a great headline for your article in that episode 156. Number four is to brainstorm and list the main points or the main teaching of your article. I’m coming from someone who’s teaching in most of my articles. For me, it’s about trying to construct something that is going to teach people or is going to convince people of something. At this point, I’m not really writing a lot, I’m coming up more with a bullet point list, and I do this in a text document on my computer, sometimes I’ll do it on a notepad or I’m doing this in mind mapping. I did talk about that in Episode 182. I use a couple of softwares to create mind maps. Sometimes, for some of my larger articles, I like to visualize it. In many cases, it’s about doing it on a piece of paper or on a text document. I’m trying at this point to brainstorm the answers to the questions that I’ve identified, or solutions to problems, I’m outlining the steps that a reader needs to go through to learn a new skill or master a process. I’m really trying to add the bones to the article, I’m not adding muscles, I’m not really adding much at this point. I’m just coming up with bullet points. Those bullet points will often become subheadings in my articles. I tend to almost start with a list, my articles don’t always end up as a list although sometimes they do. I find that by coming up with some main subheadings for my article for the main sections, and then beginning to come up with a few sub points for each of those sections, that’s where the article begins to form for me. This is really the outlining process. I often start with more points than I actually end up using in the article. I’m thinking about all the possible things I could write and then I begin to call it down and come up with the main things that I want to say, the most valuable things. I don’t get too precious about how many points I’m going to make, I know some bloggers only create lists of seven things. I don’t do that, I use as many points in my articles as I think are useful and I try and make it the best article I can. Some of my articles and podcasts have one point, sometimes it’s most effective if you’ve just got one big idea, and sometimes I have up to 20 or 30. I think I had a podcast recently with 21 points in it. It’s about trying to come up with what you’re going to say, outline that in a bullet point or in a mind map in some ways. You may want to write a sentence about what you’d say in each of those sections, or some sub bullet points as well. I think it’s really important to arrange those points in the right order. This is something I think a lot of bloggers could improve their writing by just taking a moment or two to ask themselves is this the right order? Is it a logical order? Are my points building upon one another? Most articles, it’s much more effective to put them in a logical order, in an order that builds momentum and makes sense to your readers. Spend some time on that. At this point, I’m still outlining, I try and take a bit of a critical look at the outline I’ve come up with. When I’m happy with the outline, I look at it and then I start to ask myself some hard questions. This sometimes isn’t a very nice process, but sometimes things like is this outline going to be useful? Usually, you can tell from an outline whether it’s going to be a lightweight article or whether it’s gonna be really useful. Is someone going to have a fist pump moment when they read this article, given the points you’ve come up with, or are they going to say that was okay? “They got me to click but it didn’t really change my life.” Is that article useful? Is it meaningful? Is it going to change someone’s life in some way? What questions might people still be asking at the end of reading that type of article, looking at the points that you’re going to make. Will they have some questions? Make note of what those questions are. Is there something that you don’t know as the author yet about this topic that you really should know? Sometimes when we write articles, we get to the end of the article and we go, “I didn’t really know enough about that. I should’ve done some research on that.” What arguments and objections might people have about this article having a look at that outline? I think it’s really important to ask those types of questions, be critical about the outline that you’ve come up with. Don’t just ask those questions at the end when you’ve written the whole thing. I think it’s important to ask some of those questions as you’re drafting an outline for your article. Because sometimes, at this point in the process, you realize that you need to go away and do some research, or that you need to go away and ask some questions of your own to learn more about that particular topic, or maybe at this point having asked those questions you think actually this is a bit of a weak article, I’m not going to write it. That’s happened to me many times, I’d much rather come to that conclusion that this is not a strong article. At that point then after I’ve already written something because that’s going to take me several hours more. Ask some of those critical questions at this point. It may be that you need to go away and do some research. I try not to look at what other people have written too early in the process, I like to outline my article first, and then do some research and see what other people have written to see if there’s any other ways that I can improve it. I tend to do that later. It’s also really important to make note of who inspired you so that you can give some credit for that as well. The other thing you might want to do, having asked some of those questions, if you realize that the article is not going to be strong enough, you may want to go away and seek some help from other people. You can seek help by reading other people’s articles, but maybe there’s someone you can do an interview with or ask some questions or even get them to write a section of your post for you. This point in the drafting of your post, it’s important to have asked those questions so that you can put in place answers to the objections people will have, that you can strengthen something that’s shaping up to be weak. Number five is where we begin to work on the introduction. I do know that some people wait until after they’re written their article and then go back and write their introduction, in the same ways that people sometimes do that for their headline. I, again, find that for me, writing the introduction upfront is good, it helps me get into the flow as a writer. Sometimes, I find that if I’ve written an introduction, again it shapes the direction of the article and it helps me to write the rest of the article faster and more in the flow. I will say as with a headline, I will often go back and re-work an introduction later, I think it’s important to do that. I find for me writing that introduction early is good. When you’re doing your introduction, a few things I’ll say about that. Again, as you’re writing an introduction, be really thinking about your reader and their position, the questions and the feelings that they have. I think a good introduction not only identifies the topic, which is important, but it also should empathize with the reader. It should show your reader that you understand their situation, that you understand the question they have or the problem they have and how they feel about that. I think if you can show some empathy in those first few lines, you’ll make a deeper connection with your reader and that will drive them to want to read the rest of your article. Show them that you know how they feel, that you understand their situation, rather than you’re just writing a hypothetical article on a topic. Paint a picture also of what the benefits of them reading the rest of your article are. You might want to make a promise, you might want to say this is an outcome that you’ll have as a result of reading this article. They’re the type of things that I would put in an introduction. For me, an introduction is generally between one and three paragraphs. As I’ve said, this will get reworked later, it’s a working introduction. Point number six is to expand your main points. With the introduction written, I then tackle each of the previously outlined points that I’ve gone through in putting that outline together. This is where I write the bulk of the article, this is where I spend a lot of time. Sometimes for me, it will take a couple hours to write a couple thousand words or a thousand words, sometimes it will take me a couple of days to really work through this depending on how hard it is and whether I’m in the flow or not of writing. Generally, what I do is take a bullet point from my outline and come up with a subheading for that part of the article. And then, I write a paragraph or two or three, or maybe a little bullet list as part of that article. I try and stick to the outline I’ve previously come up with, but it’s not unusual for me to also be thinking of more things that I can say as I’m going. I’ll either make note of the other ideas I’m getting on a piece of paper next to me, or I might add them to the outline that I already come up with. I also find as I’m writing articles, I get ideas for new articles. It’s often in this part of the process that I’ll be tempted as I’m writing to take a tangent. I’ve trained myself to be aware that sometimes those tangents take in the middle of an article are actually new blog posts. I think it’s really useful to have somewhere as you’re writing that you can just brain dump other ideas that you get, or other questions that you think readers might have that relate to your topic. Really, point number six here is about expanding the main points. It’s adding meat to those bones that you’ve come up with earlier in your article. You can see here that I tend to write my articles in the order that my readers read them. For me, this is really important. I write the headline, the introduction, the main part of the article. Point number seven is really moving onto the conclusion. The age old advice of Aristotle says, “Tell them what you’ll say,” that’s your introduction. “Then, tell them,” which is the main part of your article. “And then tell them what you just told them,” this is the conclusion. Good articles have some kind of a conclusion. For me again, I do this after I’ve written the bulk of the article. Once I know what I’ve told them, I then try and sum up my teaching in some way. Usually for me, this is about trying to return to the problem or the question that I set out in the introduction to tackle, to remind people what I’ve tried to teach them. Give them a bit of a summary of the main points again. You’ve probably heard me do this in the podcast quite a bit. I generally go back through the points that I’ve made, put them in a nice, quick summary statement. And then, it’s important to ask your readers to take some kind of action and to go back to that thing that you identified right at the start that you want your readers to do and then ask them to do that. It’s important not to ask them to do too many things but clearly state the one thing you want them to do next. Make it very clear what you want them to do. That can really be anything. Depending on the article, it could be to do something that you’ve been just teaching them to do. Go away and try this technique I’ve just talked about, or it might be something more about leaving a comment, or telling a story, or responding and interacting with what you’ve done in some way. There’s no right call to action, it really has to flow from the goals of your blog and the goals of this particular article. Number eight, before I do any editing, I’m looking to polish and add depth in some way. I think almost every article could be improved in some way, and not just by editing, there can be more added to it. Could you add a story? Could you add an image? Could you go and find a video on YouTube that you can embed into it? Could you create a chart that illustrates something that you’ve done? How could you make it look better and how can you make the content actually be better? Could you go away and find a quote from someone and add that particular thing in? Could you go away and do a little mini interview with someone to add in some of their ideas, with maybe an alternative viewpoint to what you’ve written. It’s really important to make your content look really good but to add depth to it as well. Step number nine, the last one I want to talk about, is to edit and proofread. You’ve spent a lot of time by this point steering over your article but you need to take a little bit of a step back at this point and do some editing. For me, I find putting a bit of space between when I write and when I edit is really important. I think we use different parts of our brains for this more critical thinking about editing. I suggested seven steps for editing your work in Episode 168, but I do want to emphasize it’s so important to do. You waste all that energy by publishing something that’s not quite good enough and that’s got glaring mistakes in it. Do some editing, or get someone else to help you with that particular process. Build editing and proofreading into your workflow. Quality control really does matter. To summarize that, because all good conclusions have a summary, pick your topic, number one. Number two, remind yourself of your reader, do a little bit of work about putting yourself in their shoes. Number three, create a working headline. Number four is to brainstorm and to list the main points of your article. Number five, write a working introduction. Number six, expand the main points. Number seven is write a conclusion and call to action. Number eight is to polish. I should’ve said in the polishing stage for me, that’s where I go back to my headline, I go back to my introduction, and rework those so that they’re not just working headlines, working introductions, they are the final ones. Number nine is to edit and proofread your content. That’s my workflow. I would love to know how this differs from yours, what you would add into it. I wrote a whole series of posts on this topic quite a few years ago now on the ProBlogger blog. I’m going to link back to that because I think it’s still relevant today, I do go into more depth in each of the things that I’ve talked about. I also have another one right at the end about what to do after you’ve published your content as well. The title of that series was actually called How To Craft A Blogpost, 10 Crucial Points To Pause. The whole idea of that series was that I think a lot of bloggers—I’ve done this myself. It’s so tempting to just bang out a blogpost, just bang out an article and hit publish and put it out there. The whole point of that series, and hopefully of this particular episode, is that I think it’s so important to take your time and to craft the content that you have. That means pausing to ask question, pausing to imagine your reader, pausing to make it better, to add depth, to polish. Crafts people don’t just bang out art, they really take their time and they add depth to it. They make it the best it can be. I think it’s important that we do that with our content. Whatever workflow you have, I really encourage you to pause along the way to be reflective about it, to ask those questions along the way. Most importantly, to really keep coming back to who is reading that content. On the other end of that content is a human being who has needs, who has problems, who has feelings, who has a situation that they’re in, and to really spend a little bit of time throughout this whole process, to picture them, to understand them, and to write for them. It’s such an important thing. Your content will rise in quality, it will rise in relevance to people, and it will be the type of thing that people will want to share because they feel connected to you if you go to that extra effort of understanding who’s on the other side of that content. Craft your content, don’t just create it, craft it, take your time with it. You can find today’s show notes with all the further listening that I mentioned along the way over at problogger.com/podcast/186. I hope you found this one useful, and also as I said before, check out the ProBlogger Podcast Listeners Facebook Group where we do have some details of some upcoming events, particularly an event coming up in the US. Love to connect with you and hopefully even meet you and see you there. Thanks for listening today, I’ll chat with you in Episode 187. How did you go with today’s episode? Enjoy this podcast? Sign up to our ProBloggerPLUS newsletter to get notified of all new tutorials and podcasts below.
Rank #2: PB053: How I made over $500,000 with the Amazon Affiliate Program. Note: you can listen to this episode above or load it up in iTunes. How to Make Money With the Amazon Affiliate Program Today’s episode is all about making money with the Amazon Affiliate Program. In episode 51 I introduced the topic making money through affiliate marketing and gave some practical tips on how to do it. Amazon’s Associates Program is the first affiliate program I started making money from and I continue to earn money from it today. I share my experience and top tips that you can use to generate your own income from the Amazon Affiliate Program. In This Episode You can listen to today’s episode above or in iTunes or Stitcher (where we’d also LOVE to get your reviews on those platforms if you have a moment). In today’s episode: My start with using Amazon’s Affiliate Program Why many people don’t use the Amazon Affiliate Program (and why I do) 20 Practical Tips to Make Money with the Amazon Affiliate Program 10 More Tips on Using the Amazon Affiliate Program Further Reading and Resources for How to Make Money With the Amazon Affiliate Program Episode 51: How to Make Money As a Blogger Through Affiliate Marketing The Ultimate Guide to Making Money with the Amazon Affiliate Program Google’s AdSense program and Amazon’s Affiliate program 9 Reasons Why I AM An Amazon Affiliate Also here are a couple of the charts I mentioned in the show: The first is my annual income from the program for the first ten years. The second shows the income on a quarterly basis so you can see the spikes around the holidays. How did you go with today’s episode? What did you learn from today’s episode? If you’ve been using the Amazon Affiliate Program already, what tips would you add? If you haven’t, how do you think you might start using the Amazon Affiliate Program in future? I’d love to hear from you in the comments below. Finally, if you have a moment we’d love to get your feedback on the ProBlogger Podcast with this short survey which will help us plan future episodes. Enjoy this podcast? Subscribe to ProBloggerPLUS for free to get free blogging tutorials and podcasts in your inbox each week.
Rank #1: 50 : Shift Your Business, Shift Your Life In the Next 48 Days w/ Dan Miller. The milestone of episode 50 is here Soloists and I’m thrilled to share it with you. I brought on my new friend Dan Miller, owner and operator of the insightful and successful 48 Days online community and podcast. Dan is a former radio jock turned podcaster, author and coach. He gave up hosting a very […]
Rank #2: 30: Adam Carolla – Hollywood’s Most Successful Solopreneur, Masquerading as a Comedian. At first glance, Adam Carolla (Spelled C-A-R, not C-O-R) is another funny comedian and broadcaster. But, dig a little deeper, and you’ll see a complex character wrapped in a brilliant mind. Beyond having one of the biggest, most successful podcasts in the world, he’s also a world-class boxing instructor, a championship-winning race car driver, and […]
Rank #1: 460 | Your fear doesn’t make sense…. A few episodes ago I told you about the top level, secret mastermind group I made my way into with the guys that make the real money online. It's the group that took me years of doing business before I was invited and allowed in. I had to earn my way in, I couldn't just buy my way in. Anyway, I want to share another huge, body slamming secret I got from that group that I think can help you. In fact, I know it will. This group of mega-successful guys agreed that after all the years they had done business, there was one top thing that stops people from buying their products and it was the same thing, no matter what the market they were in. It doesn't matter if the product is personal development, fat loss, finding a mate, or starting a freedom business. Here goes: Most people are so afraid of FAILURE, they never try. That might already be obvious to you, but wait. There's more... **First, you need to understand this fear because when you start your freedom business, you'll be dealing with it all day, everyday from your customers too. Here is the other part of the secret. Only about 2% of people who buy most information products ever make any effort towards the end goal of the product. So, they buy it and never use it. The Givers of Secrets in my mastermind group agreed that they use to think the problem was that the 98% were lazy. That is what they USE to think. After decades of getting to know their customers they found out... ...get this… It wasn't because the 98% were lazy, it was because if they didn't actually try, they could keep the DREAM alive in their minds. The dream of finding their ideal mate. The dream of losing weight. The dream of gaining freedom and owning their own business. If they tried and failed even once, they felt their dream would die. They believed that not trying was better than losing their dream. This is so profound it makes me nearly cry every time I think of it... We can all logically understand that you can't get your dream until you take action (try), but our brain thinks saving us from failure is better than actually making our dreams into reality. It's a complete brain fart, but it happens all day, every day. It's crazy, but I totally get it. I still fight this messed up thinking about other things in my life. Because of this I have dedicated massive amounts of time to find ways to battle this 'fear misunderstanding'. In the first course I've added to the Freedom club, called the Freedom Formula, I've added what I call Success Behaviors to battle such dream crippling fears. We’ll destroy these fears and design a plan to actually get the dream out of your head and into your life. That is the first thing we'll do in the Freedom Club. Join Now: http://www.FreedomClubVIP.com Jeremy Frandsen World Leader in Freedom Business Education
Rank #2: 415 | All the ingredients needed for the secret sauce of success.. For the first 6 years of my entrepreneurial journey I was completely obsessed with finding the secret sauce needed for success.I figured the "GURU's" kept the secrets to themselves, but I was determined to find them anyways.Secret sauce means the exact combination of abilities, skills, knowledge, mindset, etc, that makes success inevitable.I had found a type of secret sauce in the J-O-B I had before I became an entrepreneur, so there had to be with this.For 7-10 years of my entrepreneurial journey I no longer believed in a secret sauce. I had a lot of successful friends and I wrongly thought I couldn't really see a specific combination of traits that was in each of them. Or so I thought.Then, I found my way into a top level, secret mastermind group. Actually I earned my way in.I was one of the top affiliates for a BIG internet marketing duo. A couple of the biggest guys in the business. You probably know them, if you've been around for even 5 minutes.This mastermind group was held at a very ritzy hotel Even the room the mastermind was held in seemed classy and upscale, not like those low end, crummy hotel seminar rooms you've probably been in before.There were about 18 people in the room, including me.Half the people in the room were extremely well known to me, in many different markets.The other half where the “behind the curtain” guys behind the "GURU's", the guys that made the *real* money.I was blown away over the two long days I spent with them and I learned things about myself and business that changed me forever. One of those things was the 3 ingredients in the secret sauce of success.When I left this magical place I was shocked, angered, and extremely excited.I was shocked that I didn't know most of the massive secrets I learned in that room. Secrets that could have made my entrepreneurial struggle lessened to the point of ease.I was angered that no one taught the specifics of all I learned there. These big guys and "GURU's" keep the info for themselves, as I suspected they did! I was right all along...I was extremely excited that I had the knowledge and could put it to use right away.I generally knew about the 3 secret ingredients. They all seemed obvious once I knew about them, but I never have seen anyone focus on them to the degree they need to be focused on.I started focusing on them right away. The first ingredient is that you have to *deserve* success. You have to take the small steps everyday that lead to the success you desire. I actually talked about this quite a bit on this daily show and I'll be talking about it a LOT more.It seems simple, but it's massively important and there is a lot behind it's simple looking exterior. I had used this first ingredient myself and was able to help 1,000's of people and enjoy 7 figure paydays because of it and that was without focusing on it!This is why freeloaders and get rich quickers will never be successful, they want to simply "push a button once and money endlessly comes out" opportunity, but that doesn't exist and it's a loser mindset from the get go. Deserving success isn't hard, but it cannot be skipped.I built this first ingredient into every course I've made. Simple, step by step plans on how to deserve success is really what all 10 courses are in the Freedom Club are designed as. I've gotten really good at adding it for you.The next ingredient seems to have a bit of a negative vibe around it. I have a Facebook group I run JUST about this second ingredient.I asked the members what emotions came up about this ingredient and mostly seemed to be negative. Don't be tricked into thinking it is negative, it's extremely powerful and extremely important.The second ingredient is *persuasion*. I've currently dedicated myself to mastery with this subject. I love learning about it.
Rank #1: Seth Godin. I first discovered the work of Seth Godin about 13 years ago. Since then he's helped me think about how to make work that's remarkable – The Purple Cow. He's shown me how to think about having a direct relationship with my customers – with Permission Marketing. He's shown me how to push through when things get tough – with The Dip. Plus, countless other things. He's written so many books, Tribes, The Icarus Deception, All Marketers are Liars, just to name a few more. He writes a blog post every day. I still love going to Seth's blog because it looks like it came out of another time. It's on typepad. He doesn't even have a custom domain. Still, it's one of the few sites that I visit directly just to read what's there. While people are screaming about how you've gotta figure out a Snapchat strategy, Seth just sticks with good old-fashioned words, and he's so good at it. Seth has been at the forefront of how technology changes how we communicate with one another. He started his first email newsletter in 1990. In fact, he invented the concept of getting emails from companies. Throughout his career, he's pointed out and described what this new paradigm makes possible. You have to Unleash the Ideavirus, you have to tell stories, you have to build your tribe. But in more recent years, he's focused more on helping people overcome the emotional barriers of actually putting this advice into practice. This is what I was interested in figuring out coming into this interview. What caused that shift? How does Seth think about doing generous work? How do you gain the courage to do something that might not work? I also wanted to dig back further into Seth's origin. I'm still struck by how far ahead of his time he was way back in the 80's and 90's, and how long it took for some of those concepts to gel and become true. It's a good lesson that if you want to do work that resonates with people, sometimes it takes a long time. Here are the three links that Seth sent me about publishing: Advice for authors Advice for authors Why (some) Kickstarter Campaigns Fail Join Love Your Work Premium Would you like to hear raw, ad-free interviews like this one with Seth Godin, weeks in advance? Just join Love Your Work Premium. For a small amount per month, you'll get access to ad-free interviews weeks in advance. You'll also get access to fully-produced episodes a couple of days in advance. Just go to kadavy.net/premium to sign up. Sponsors http://freshbooks.com/loveyourwork http://www.casper.com/loveit Show Notes: http://kadavy.net/blog/posts/seth-godin-podcast-interview/
Rank #2: Ryan Holiday. How can your ego hold you back in your aspirations, your successes, and in your failures? Ryan Holiday (@ryanholiday) covers it all in his new book, "Ego is the Enemy." You can buy it at kadavy.net/ego As Ryan talks about in the discussion, he sort of wrote this book for himself. Ryan had an unusual amount of success very early in life. He dropped out of college at 19 to apprentice under author Robert Greene. He worked for a Beverly Hills talent agency, advising multiplatinum musicians, and he was the head of marketing at American Apparel by the time he was about 21. In addition to writing books, Ryan helps other authors market their books. He's worked with authors like Tucker Max, (who we spoke with on episode 29), Tim Ferriss, and James Altucher. In this discussion we talk about how to recognize how ego holds you back in all aspects of life and work, and what to do about it. There are lots of helpful thoughts about how to balance your passion projects with your day job, and we also talk about so-called "pageview economics," something Ryan has a lot of insight into. If you want to know how media works, you should also read his first book, "Trust me I'm Lying: Confessions of a Media Manipulator." You can find it at kadavy.net/trustme Sponsors: http://wpengine.com/loveyourwork http://activecampaign.com/loveyourwork http://kadavy.net/audible Show notes: http://kadavy.net/blog/posts/love-your-work-episode-31-ryan-holiday-tame-the-enemy-inside/
Rank #1: The Life Skills That Matter For The 21st-Century Economy (001). Feeling stuck in your work? Start by learning the life skills that matter for thriving in the 21st-century economy. In the inaugural episode of the new Life Skills That Matter podcast, we’re going to explain why more and more of us feel stuck in our work. We’re trying to play by the old rules to a new game and it’s not working. I’m Stephen Warley and I’ve been self-employed for the last 16 years. I was once a reluctant entrepreneur. I created my own work out of necessity and now I could never imagine returning to traditional employment. When I was laid off on Election Day 2000, I asked myself, “Is there another way to work than the way I was taught?” Turns out there is! There are lots of different ways and possibilities you can’t even imagine! But first, you need to change your mindset about work by . . . 1) Accepting self-employment as the future of work for the majority of us. 2) Learning the life skills that matter for building businesses in the 21st century. 3) Designing a business model in alignment with your purpose, values, needs, abilities and circumstances by first assessing your most important business resource: yourself. You know that inner voice begging you to do the work you really want to do? Stop ignoring it! You might have successfully repressed those feelings about what you really want to do for work, but as the old paradigm of economic security continues to breakdown, those feelings are going to get harder and harder to ignore . . . that s why I think so many more of us are feeling stuck than ever before. Stop ignoring those feelings and start exploring them! Get started now! Life Skills That Matter In This Episode 1) Tell your story. 2) Purge and simplify your life. 3) Practice self-awareness. 4) Build community. 5) Self-direct your learning. 6) Align your habits. 7) Reframe your mindset. 8) Planning. 9) Embrace discomfort. 10) Manage your energy. Read More How Stephen Works and Thinks Wake up time: 6am (spring/summer) 7:30am (fall/winter) Core work habits: 1) engaging community 2) writing 3) researching Ideal Work Environment: Fun public places like museums, courtyards or hotel lobbies that make me feel like I’m traveling. Superpower: Getting stuff shipped. Making things happen. Definition of success: Helping people become self-employed one person at a time. Self-reflection practice: Writing, meditation and self-talk. Wants to meet: Leo Babauta Book recommendation: Linchpin, The End of Jobs and Essentialism Work purpose: Help people make the transition from employment to self-employment. Favorite productivity tool: Calendly and LastPass Unproductive habit: Overextending myself. 90-day goal: Produce 5 more Guides. Inspirational Quotes Create your own work. It’s possible. Self-awareness is the most important life skill that matters. The most important subject never taught to you was how to learn about yourself. Self-employment is the future of work for the majority of Americans. Coaching Advice If you’ve been thinking about working for yourself, Get Started now! The first 5 actions I most frequently recommend to people who can’t find the time, money or support to create their own work are . . . Action #1: Leave work on time. Action #2: Schedule a meeting with yourself. Action #3: Write daily. Action #4: Calculate the cost of your lifestyle. Action #5: Hang with like minded people. Get Started Now Resources + Bonus Materials The 10 Life Skills That Matter How to Learn About Yourself 12-Week Self Assessment Challenges Lifestyle Calculator What Is Self-Awareness? Stephen’s Career Story Connect With Stephen Email LinkedIn Twitter Website Thanks for listening! Enjoy this episode? Subscribe Review Feedback The post The Life Skills That Matter For The 21st-Century Economy (001) appeared first on Life Skills That Matter.
Rank #2: Change Your Relationship With Money With Lynne Somerman (285). How do you feel about your relationship with money? Lynne Somerman wants to help you change your relationship with money to gain your financial independence! She’s the founder and CEO of her own financial coaching business. As she says, she helps entrepreneurs “feel less sad and stupid about their money.” Lot of great lessons in our conversation including: Lynne’s approach for evaluating the return on investment (ROI) in her business. How to create a budget that really works. Why she believes no one really knows what to do with their money. How her relationship with money has changed as she’s built her business. Why business is about being really helpful to others. Life Skills That Matter In This Episode Purge your life Align your habits Reframe your mindset Manage your energy How Lynne Works and Thinks Wake up time: 6:00 am Core work activities + habits: 1) Focus on knowing the clients and being as helpful as she can. 2) Focus on the money and try to get twice as much out of things as she puts in. 3) Create consistent content. Ideal work environment: Alone and away from her house, in an office with a door. Superpower: Persistence Favorite productivity tool: Toggl time tracking app Inspirational Quotes “I teach people that budgeting is about telling your money what to do before your emotions do.” “Self-employment is self-care.” “If you can’t manage $1,000, you can’t manage $10,000”. Coaching Advice If you’re looking to do something about changing your relationship with money, Lynne says this is step one: 1) Get awareness around your relationship with money by getting really present with when money is coming in and out of your life. 2) Don’t necessarily do anything with that information, just focus on bringing your mind to those moments. 3) Notice the moments and notice any self-talk that’s coming up. Special Offer Get a free 45-minute consult with Lynne about your money! Resources + Bonus Materials Craft + Commerce Conference LSTM 30-Day Accelerator Brain.fm Related Episodes Make Money From Teaching Something You Love With Stephen Gheysens (173) Self-Reflect To Create Better Work With Michelle Allen (243) How To Create More Intentional Spending Habits With Amber Dugger (267) Connect With Lynne Website LinkedIn Twitter Thanks for listening! Enjoy this episode? Subscribe Review Feedback The post Change Your Relationship With Money With Lynne Somerman (285) appeared first on Life Skills That Matter.
Rank #1: Selects Edition – How to Implement Getting Things Done with David Allen. David Allen is the godfather of productivity. If you haven't read his books yet, you must. But it's one thing to read a great productivity system, and ... The post Selects Edition – How to Implement Getting Things Done with David Allen appeared first on Eventual Millionaire.
Rank #2: 5 Minutes a Day to Success with Karen Briscoe. Things you will learn: Her journey as an entrepreneur, how to rebuild your business from nothing, how to manage and balance work and family as a woman and mother, how to mitigate your team member and clients, how to use Feel, Felt, Found technique in your business, in growing as an entrepreneur, when is the time to invest in yourself and when is time to stop... The post 5 Minutes a Day to Success with Karen Briscoe appeared first on Eventual Millionaire.
Rank #1: Episode 1: How To Find Your Voice (From Boring to Compelling) Pt. 1 (001). How can you be yourself and create engaging and viral content instead of copying others (and be boring and ignored)? We don’t start with a generic intro conversation — we get right into the meat of one of the deepest topics in online business. This episode is the first of a two-part conversation on finding your voice as a writer, video maker, speaker, blogger or anything else. How can you be yourself and create engaging, memorable and shareable content instead of copying others (and fluffing out boring, tedious ignored work)? We discuss loads of tips and tricks in this episode and even include an interview with a big time blogger about how he found his voice (and how that supercharged his business). We’ve included the show notes below with links. Go to FizzleShow.co/1 for more information
Rank #2: Episode 198: How to Become Successful, Seriously (FS198). Might sound crazy, but in this podcast we literally teach you how to be successful. Simple as that. You want to become successful. You want to make headway towards your goal. You want to feel inspired and insightful about the work you do. You want to live life on your terms, employ your own damn self, define your own lifestyle. In this podcast we teach you — as I said — *literally* how to do that… how to get successful. It’s a deep dive into what we mean when we say “successful,” how that word bamboozles us, hoodwinks us and we lose touch with the very thing that’s going to contribute most to genuine success in our lives. BTW, this is not, like, some “The Secret” stuff or some pie-in-the-sky power of positivity… it’s cold hard empiricism and experience, but with real heart. You’re gonna like it. Make a cup of tea or coffee, invest an hour now in real, lasting success, and let’s dig in. Show Notes: Fizzleshow.co/198