Rank #1: 63: A Chat With Igor Demba About How To Interact With Client To Get Natural Looking Images
Getting natural-looking images is every photographer dream! We want our clients to look happy, comfortable and obviously natural. Stiff posing it’s a thing of the ’80s and I’m glad things have changed. In today’s episode, I had the chance to chat with the amazing and super talented Igor Demba, his images are always so full of emotion that I knew he could share his knowledge with all of us.
Rank #2: 45: The Easiest Marketing Tip Most Photographers Overlook
When you hear the word marketing you probably think of something complicated and expensive. And although some marketing strategies require money and planning, some others are easy to implement and 100% free! In today’s episode I share with you a tip that it’s so easy to apply, yet 99% of the vendors and photography professionals I have worked with are not using it (so it led me to believe that many people out there are missing out on it). https://thetogrepublic.com/podcast/45
Rank #3: 24: A Chat With Dana Pugh About Pricing
Meet the amazing Dana Pugh, she's a family, wedding, and commercial photographer based in Calgary, Canada. In addition to her fantastic work, Dana is on a mission to help photographers price themselves correctly! Make sure you listen to today's episode so you can get a better idea on how to start making a profit on your photography business. You can find out more info on the show's notes page http://thetogrepublic.com/podcast/24
Rank #4: 48: A Chat With Ben Hartley About Bridal Shows
If you are like me, perhaps the thought of a bridal show got you running for the hills… you know, tons of price shoppers that lead to nowhere. But what if you have been approaching bridal shows the wrong way?? On today’s chat with the amazing Ben Hartley we talked about how to successfully approach a bridal show and get leads from them - he closed $70k from one show! You will be mind blown by the amount of knowledge he shares with us and how you can apply the same concept to your own shows.
Rank #5: 34: How To Market Your Photography Business Like Cardi B
Love it or hate it Cardi B is EVERYWHERE! Her marketing game is on point and there are so many lessons we can learn from her and apply to our photography business! In todays' chat I had the opportunity to talk with the fabulous Stephanie Sonju ( Perhaps your remember her from her episode about Documentary Family Sessions) about Cardi B and how to find inspiration in other industries that we can apply to our own photography business. http://thetogrepublic.com/podcast/34
Rank #6: 38: How to Upsell Without Being Sleazy About It!
If the word "Sell" gives you an allergy, I just can image what the word UPSELL does to you.... wait don't run for the hills just yet. Hear me out, I know we have this stereotype of what upselling means... You forcing some unwanted product or service on a poor soul that can't scape your sales pitch; but I can guarantee you there is another way! Listen to today's podcast where I share how to upsell your products in an organic, non pushy way.
Rank #7: 54: 4 Tips On How To Network In Person
Networking in person can be scary! But I want you to to focus on the positive and build on the opportunities that come from it! Meeting new people that can help your business grow is the goal, and after all, you can’t do that from your office or living room. In today’s episode I share with you four tips on how to network in person. How to find networking events, how to get ready for it, and what to do after you have met new people( this being the most important part of networking!)
Rank #8: 32: A Chat With Alex Beadon About Instagram Stories
Meet Alex Beadon, she is the queen of IG stories and on today's chat she shares with us tons of information about this topic. Let's be honest, when was the last time you checked your IG?? Probably within the last hour, right? You probably spend at least 10 minutes watching IG stories and if you did that your ideal client is probably doing the same. So here's an idea, let's use IG stories to connect with future clients, and market your business in a fun way! http://thetogrepublic.com/podcast/32
Rank #9: 20: A Chat About The Importance Of Beautiful Marketing Materials To Convey a Sense Value
On today's chat I got the opportunity to chat with Rose + Thomas,founders of BitterSweet Design, about their beautiful work and how useful their products are for photographers. At BitterSweet Design you can find stunning templates that you can use to improve your branding and elevate your client's experience. You can find out more info on the show's notes page http://thetogrepublic.com/podcast/20
Rank #10: 22: Embracing Self-Promotion
I know, I know... Just the word "Self- promotion" gives you hives, after all that word has a bit of stigma attached to it. Only people that are self-centered narcissists self-promote, right? NO! Are you confused about this? Don't worry. I break it down on today's podcast. You can access the podcast page here: www.thetogrepublic.com/podcast/21 And join our Facebook group here: www.facebook.com/groups/thetogrepublic/
Rank #11: 60: Marketing Lessons I Learned After Trying to Book a Photographer
Friends, who knew that trying to book a photographer for my anniversary session was going to be this difficult! But there is always a silver lining and although I haven’t found a photographer yet, at least I learned some valuable lessons that previously I have overlooked in my own business. Listen to this chat to hear my story and to learn a thing or two that you can change or implement into your business right away!
Rank #12: 30: A Chat With Bianca + Kyle Thompson About How To Make Your Website Irresistible
Did you know that you only have 5 seconds to capture somebody once they land on your site?? Yes, 5 seconds! CRAZY, but it is true! So if your site is not amazing, you are missing out on the opportunity to connect with new clients and that means you just lost money. Listen to today's podcast to get some insight on what makes a website irresistible and tips you can implement right now! http://thetogrepublic.com/podcast/30
Rank #13: 58: A Chat With Erika Delgado About Remarkable Client Experiences
One of the best things you can do for your business is to have an amazing experience for your clients! Not only is this good for brand awareness, but it is incredibly good for word of mouth. On today’s episode I had the opportunity to chat with the amazing Erika Delgado about how to create a remarkable client experience! She shared some amazing tips and some are so simple that you can implement them right away!
Rank #14: 17: A Marketing Chat with Rachel Brenke Founder of The Law Tog
Meet Rachel Brenke, the lawyer and founder behind The Law Tog. In addition to all the free content that Rachel shares with her community, she has a shop where you can find contract templates, legal guides, and tax tools. Listen to today's chat where Rachel explains why it is so important to have your business registered and always use a contract! You can find out more info on the show's notes page http://thetogrepublic.com/podcast/17
Rank #15: 15: A Chat With Easton Reynolds About Facebook Ads
Facebook currently has 2 billion active users and I can guarantee that within that large amount of people using the platform your audience is hanging out there! Listen to today's episode to learn about Facebook ads and how they can transform your business. Easton covers some of the basics in this marketing chat and I can't wait to hear about your experience with this marketing strategy. You can find out more info on the show's notes page http://thetogrepublic.com/podcast/15
Rank #16: 29: A Chat With Posy Quarterman About Family Photography
Meet Posy! She is a very talented family photographer based out of Portland, Oregon. She has been in business for the past 10 years over which she has learned a thing or two about family photography. In today's podcast we chat about connecting with your clients plus some other tips that you can implement in your business right away. Posy also gave us an introduction about The Family Narrative and why this retreat is amazing! Find out more about Posy here: http://thetogrepublic.com/podcast/2
Rank #17: 12: How to reply to emails saying your pricing is too high
Let's be honest for a second and admit that getting an email that reads "Your price is too high, you're our of our budget" is a bit awkward and sometimes it even triggers something within us. But every now and then, getting and email like that it's part of doing business. There will always be someone that can afford our services and is not shy about letting us know. Your power relies on the way you reply to those kind of emails, and yes, I do think that as a business owner you should reply to those emails - but in a smart and branded way. Listen to today's episode to get a new perspective on why replying to those emails can be beneficial to your business, and how to do it in the most professional manner! Grab some tea, coffee (or your drink of choice) and enjoy this episode. Also, don't forget to share it with your friends. LISTEN TO THE PODCAST REMEMBER THINK. PLAN. IMPLEMENT
Rank #18: 28: 5 Steps I take After Receiving An Inquiry
I love when I get an inquiry email! It's exciting to see that people are engaging with my brand and looking at the possibility of doing business together! So listen to today's podcast where I share 5 simple steps I take once I receive an inquiry! I also chat about contact forms and why you need to have a good one on your site :) http://thetogrepublic.com/podcast/28
Rank #19: 36: A Chat With Courtney Ortiz About Meditation & Manifestation
Meet Courtney Ortiz, she is an amazing family & children photographer and today she is sharing with us some of her morning rituals. Courtney meditates daily and she also visualizes what she wants for her personal life as well as for her business. Visualization is a very powerful practice that you can implement into your business right away! The power or the mind is great, so why not use it to create a prosperous and life and business. Find out more in the show notes: http://thetogrepublic.com/podcast
Rank #20: 35: A Chat With Fer Juaristi About Conceptual Wedding Photography
Meet Fer Juaristi an amazing wedding photographer who's not afraid to push some boundaries while creating some amazing conceptual images. His work is fresh, unexpected, and always intriguing. I have to admit that when I see some of his photos on Instragram my first thought is: "how did he create that?" Learn more about Fer & this podcast here: http://thetogrepublic.com/podcast/35