Cover image of Marketing Smarts from MarketingProfs
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Business
Education
Management & Marketing
Training

Marketing Smarts from MarketingProfs

Updated 8 days ago

Business
Education
Management & Marketing
Training
Read more

Marketing Smarts is a weekly podcast featuring in-depth interviews with smart marketers from all walks of life. Hosted by MarketingProfs, this 30-minute, weekly podcast will deliver actionable insights and real advice to help you market smarter.

Read more

Marketing Smarts is a weekly podcast featuring in-depth interviews with smart marketers from all walks of life. Hosted by MarketingProfs, this 30-minute, weekly podcast will deliver actionable insights and real advice to help you market smarter.

iTunes Ratings

48 Ratings
Average Ratings
40
4
2
1
1

Brilliant Podcast - Foxwell is THE MAN

By mBYd - Feb 14 2019
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One of the best most informative podcasts out there. Always ahead of the game

Great podcast

By Dave from SelfmadeBusinessMan - Aug 03 2014
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Big fan of Matt and his approach to internet marketing. Thanks for putting out quality stuff, man!

iTunes Ratings

48 Ratings
Average Ratings
40
4
2
1
1

Brilliant Podcast - Foxwell is THE MAN

By mBYd - Feb 14 2019
Read more
One of the best most informative podcasts out there. Always ahead of the game

Great podcast

By Dave from SelfmadeBusinessMan - Aug 03 2014
Read more
Big fan of Matt and his approach to internet marketing. Thanks for putting out quality stuff, man!
Cover image of Marketing Smarts from MarketingProfs

Marketing Smarts from MarketingProfs

Updated 8 days ago

Read more

Marketing Smarts is a weekly podcast featuring in-depth interviews with smart marketers from all walks of life. Hosted by MarketingProfs, this 30-minute, weekly podcast will deliver actionable insights and real advice to help you market smarter.

Rank #1: How (and Why) to Humanize Your Brand: Author Carlos Gil on Marketing Smarts [Podcast]

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Carlos Gil explains why employee advocacy and social media are key to a brand's success, and he shares insights from his new book, The End of Marketing: Humanizing Your Brand in the Age of Social Media and AI.
Aug 08 2019
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Rank #2: How to Scale Your Lead Nurturing With Content Curation: Alicianne Rand of NewsCred on Marketing Smarts [Podcast]

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NewsCred VP of Marketing Alicianne Rand discusses lead nurturing, content strategy, curation, and licensing.
Jun 08 2016
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Rank #3: Use Storytelling to Enhance Your Marketing: Ron Ploof on Marketing Smarts [Podcast]

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Story expert Ron Ploof explains how brands (B2B and B2C alike) can create more effective marketing pieces by applying the fundamentals of storytelling to their content marketing.
May 18 2016
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Rank #4: Creativity, Technology, and the Future of Marketing: Jon Wuebben on Marketing Smarts [Podcast]

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Most marketers have the next year planned. Really ambitious marketers might think ahead five years. The author of Future Marketing has a 13-year-plan (and he thinks you need one, too). Hear him prognosticate about what's ahead in the world of marketing.
Apr 19 2017
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Rank #5: A Simple Formula for Effective Content: They Ask, You Answer! Marcus Sheridan on Marketing Smarts [Podcast]

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Marcus Sheridan used blogging to turn his struggling pool business around. Now he's a content marketing consultant for some of the world's top companies. In this episode, Marcus offers a sneak preview of marketing secrets from his forthcoming book 'They Ask, You Answer: A Revolutionary Approach to Inbound Sales, Content Marketing, and Today’s Digital Consumer.'
Jan 04 2017
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Rank #6: Insanely Effective Email Tactics: Nancy Harhut on Marketing Smarts [Podcast]

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Decision science expert and creative strategist Nancy Harhut shares email secrets from her upcoming B2B Marketing Forum presentation, "9 Insanely Effective Email Tactics You Can Use Tomorrow."
Sep 27 2017
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Rank #7: Marketers, to Do More With Less, Get Scrappy! Nick Westergaard on Marketing Smarts [Podcast]

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Brand strategist Nick Westergaard discusses his new book, Get Scrappy: Smarter Digital Marketing for Businesses Big and Small, and explains how big businesses and startups alike can get more for their marketing dollars by doing more with less.
May 11 2016
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Rank #8: Ruthless B2B Positioning: Messaging Expert Lawson Abinanti on Marketing Smarts [Podcast]

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Lawson Abinanti, B2B marketing and messaging strategy consultant, offers tips for positioning a B2B brand, and urges marketers to be "ruthless" by focusing on ideal buyers instead of diverting resources to one-off sales.
Apr 25 2018
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Rank #9: Top Hacks for Becoming a Project Management Master: Nathan Ellering on Marketing Smarts [Podcast]

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Tips, tricks, and hacks for managing marketing projects from Nathan Ellering, the demand-generation lead at marketing calendar company CoSchedule and an instructor for the Marketing Project Management Essentials course from MarketingProfs.
Feb 15 2017
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Rank #10: The Secret to Becoming Known: Best-Selling Author Mark Schaefer on Marketing Smarts [Podcast]

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Marketing strategist, educator, and best-selling author Mark W. Schaefer shares insights from his latest book, Known: The Handbook for Building and Unleashing Your Personal Brand in the Digital Age.
Mar 01 2017
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Rank #11: Hacks That Make Your Content Sticky Like Duct Tape: John Jantsch on Marketing Smarts [Podcast]

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Marketing consultant, speaker, and author John Jantsch of Duct Tape Marketing shares tips, tricks, and insights for better content marketing, and discusses his latest book, SEO for Growth: The Ultimate Guide for Marketers, Web Designers & Entrepreneurs.
Jul 12 2017
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Rank #12: Enterprise Branding, Corporate Missions, and Women in Leadership: Alicia Tillman and Lisa Skeete Tatum Talk to Marketing Smarts at SAP Ariba LIVE [Podcast]

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Alicia Tillman, chief marketing officer of SAP Ariba, and Lisa Skeete Tatum, co-founder and chief executive officer of Landit, discuss enterprise branding, the importance of embracing a corporate mission, and women in leadership positions.
Mar 29 2017
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Rank #13: How to Triumph Over Trolls and Misinformation: Janice Person of Monsanto on Marketing Smarts [Podcast]

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Janice Person, online engagement director at Monsanto, shares how blogger outreach and community engagement help the B2B company to overcome negative brand sentiment, misinformation, and outright trolling.
Jul 06 2016
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Rank #14: How to Incite Action With Marketing: Use 'The Red Thread.' Tamsen Webster on Marketing Smarts [Podcast]

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Message strategist Tamsen Webster explains "The Red Thread"--a framework for structuring communications that will move your audience to action.
May 31 2017
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Rank #15: Your Marketing Superpowers: Targeting and Personalization. Scott Dubois on Marketing Smarts [Podcast]

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Scott Dubois, co-founder of digital agency Pidalia, discusses generational marketing, the power of personalization, qualities to look for in an agency, and more.
May 17 2017
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Rank #16: Create a Content Strategy That Rocks: Jason Miller of LinkedIn Marketing Solutions on Marketing Smarts [Podcast]

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Content-strategy insights and tips from best-selling author Jason Miller (Welcome to the Funnel), head of content and social media marketing at LinkedIn Sales and Marketing Solutions EMEA.
Jan 24 2018
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Rank #17: Everything Is Marketing and Marketing Is Everything: Michael Brenner on Marketing Smarts [Podcast]

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Marketing strategist, author, and MarketingProfs B2B Forum speaker Michael Brenner discusses employer marketing--the importance of HR for marketing success and the rise of "champion leaders."
Jun 07 2017
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Rank #18: Five Keys to High-Performing Marketing Organizations: Salesforce's Mathew Sweezey on Marketing Smarts [Podcast]

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Mathew Sweezey, principal of marketing insights for Salesforce, shares insights into the differences between high-performing marketing organizations and everyone else, based on research into 7,500+ businesses from around the world.
Mar 07 2018
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Rank #19: Marketing With 'A-Peel': Savannah Bananas Owner Jesse Cole on Marketing Smarts [Podcast]

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Savannah Bananas owner Jesse Cole explains how a 'fans first' approach, a unique organizational culture, and a willingness to be zany helped him to bring summer league baseball to Savannah, a city that hadn't hosted a successful baseball team in 90 years.
Aug 01 2019
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Rank #20: How to Promote Your Book (Even When You Have No Time): Fauzia Burke on Marketing Smarts [Podcast]

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Book marketing and publicity expert Fauzia Burke has run campaigns for Mary Higgins Clark and Tom Clancy, among many others. Here, she shares tips from her recent book, Online Marketing for Busy Authors.
Jun 29 2016
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