Cover image of Intercom on Customer Engagement

Intercom on Customer Engagement

Every message a business sends is an attempt to get the recipient to either feel something, know something, do something or say something. At its core messaging is all about increasing engagement, and... Read more

Warning: This podcast is a series podcast

This means episodes are recommended to be heard in order from the very start. Here's the 10 best episodes of the series anyway though!

Ranked #1

Podcast cover

Chapter 1: Identifying the right people

Chapter 1: Identifying the right people

Messaging your entire user base all at once is like writing a love letter and then addressing it “to whom it may concern... Read more

26 Jan 2018

9mins

Ranked #2

Podcast cover

Chapter 2: How to match messages to behavior

Chapter 2: How to match messages to behavior

In most cases "message personalization" refers to nothing more than easily captured demographic and geographic data. Tru... Read more

30 Jan 2018

4mins

Ranked #3

Podcast cover

Chapter 3: What makes an effective message?

Chapter 3: What makes an effective message?

Knowing how to fashion an interesting and intelligent message is crucial to growing your business. Regardless of the typ... Read more

30 Jan 2018

8mins

Ranked #4

Podcast cover

Chapter 8: How to craft your messaging schedule

Chapter 8: How to craft your messaging schedule

As your business grows, you need to start thinking about creating, and automating, your customer engagement strategy. Un... Read more

30 Jan 2018

8mins

Most Popular Podcasts

Ranked #5

Podcast cover

Chapter 7: The right time to send a message

Chapter 7: The right time to send a message

It’s often said that timing is everything in life, and customer engagement is no different. Here's what our data tells u... Read more

30 Jan 2018

9mins

“Podium: AI tools for podcasters. Generate show notes, transcripts, highlight clips, and more with AI. Try it today at https://podium.page”