Rank #1: Seth Godin
Seth Godin is an entrepreneur, a marketer, an author and a speaker. People have called him the godfather of modern marketing and the best marketing brain on the planet. He joins HubSpot CMO Mike Volpe on this episode of The Growth Show to talk about building a business that will last, the importance of trust in hiring, and why you should think about being better vs. being bigger. Seth also shares the process behind his writing, including how he makes time to blog every day and why he doesn’t believe the excuse that you don’t have the time.
Rank #2: Gimlet Media Co-Founders Alex Blumberg and Matt Lieber
Last year, former This American Life producer and Planet Money co-host Alex Blumberg launched a business of his own: Gimlet Media. In true journalistic fashion, Alex decided to document the entire process of starting Gimlet — from botching a pitch to legendary VC Chris Sacca all the way through finding his business partner Matt Lieber — and released it as a podcast of it’s own called StartUp. Fast forward to today, and Gimlet has 20 full-time employees, $2M in revenue, and three shows (including StartUp) that are routinely in the top 30 on iTunes, attracting an audience of over four million people each month.
Rank #3: Embracing Doubt & Other Leadership Lessons From a Former Executive at LinkedIn (Live at #INBOUND15)
It's natural to be afraid of doubt - especially when you're leading a team. You want to be the calm, cool, and collected leader ... but inside you're freaking out. Turns out, some of the best leaders and innovators are those who embrace doubt. In this episode of The Growth Show, Kevin Eyres, an executive coach for hyper-growth companies and former executive at LinkedIn, joins us to talk about the power of doubt, and how it can make you a more innovative leader.
Rank #4: Cracking The Culture Code
Culture happens. Whether you plan for it or not, all companies have a culture. An no one knows more about how culture works than New York Times’s best-selling author Daniel Coyle.
Daniel talks about his latest work, The Culture Code, where he goes inside the world’s most successful organizations - Pixar, San Antonio Spurs, SEAL Team Six, and more - to find out what makes them tick.
Rank #5: Clif Bar CEO Kevin Cleary
The founders of Clif Bar could have sold the company for $120M in 2000. Most people would have taken that offer, but instead, Clif Bar wanted to build a brand that would last well beyond their founders -- a brand that would matter for current employees, future employees and their kids. Fast forward to 2015 and that’s exactly what Clif Bar has done.
Rank #6: How Shopify Grew 10X in 3 Years
On this episode of The Growth Show, HubSpot’s Mike Volpe and Meghan Keaney-Anderson sit down with Craig Miller, Chief Marketing Officer at Shopify, to talk about the techniques that his team has used to help fuel Shopify's 10x growth since joining the company just three years ago. Miller also talks about why he thinks engineers make great marketers, his decision to re-brand the marketing team to the growth team, and why there are huge opportunities in things that are often boring like your Terms of Service. Learn more at hubspot.com/podcast.
Rank #7: Netflix’s Former Chief Talent Officer on the Right Way to Build a Great Team
Patty McCord knows a thing or two about building great teams and a corporate culture.
During her time as Chief Talent Officer at Netflix, she created the famous Netflix Culture Deck -- one Sheryl Sandberg refers to as “...the most important document ever to come out of the Valley.” It comes as no surprise that Patty is a trusted advisor among bigwigs at places like Warby Parker, Bigcommerce, and Simply Hired.
In today’s episode, Patty shares her firsthand advice on hiring invaluable teams, building a company culture, and dealing with the growing pains of scale.
Rank #8: How to Make Your Own Luck: Problogger's Founder on the Secrets to Success (Live at #INBOUND15)
It all started with an email from a friend, mentioning this thing called a "blog." Darren Rowse learned of this new trend taking the internet by storm - and he wanted to try it to build a business. Thirteen years later, Darren Rowse has built two extremely successful blogs - Problogger and Digital Photography School - that amass over 5 million visitors each month. While lots of hard work certainly went into building his websites, Darren attributes part of his success to being in the right place at the right time. In this episode of The Growth Show, Darren joins us to chat about the role luck plays when you're starting something new -- and how you can set yourself up to be even luckier in business.
Rank #9: The Turnaround: Kristen Kish
Kristen Kish’s road to Season 10 of Top Chef was winding, to say the least. She tried out business school for a spell, got in way over her head as an executive chef, and ended up working for one of the best-known culinary icons in the world. And the entire time, she was struggling with her own identity.
In the last episode of The Turnaround season, we explain why appearing on Top Chef was only the second biggest turnaround in Kristen’s life.
Rank #10: The Power of Knowing Your Weaknesses, and Other Advice From eShares’ CEO
When you're building a business, it's tempting to focus on what you're good at. You've got numbers to hit, people to impress, and customers to satisfy, so you zero in on your strengths and leave your weaknesses for another time.
Henry Ward, CEO of eShares, doesn't believe in that philosophy. He thinks that if you want to build a great product, a great team, and a great company, you've got to get real with yourself on what you're bad at.
In this episode, we talk with Henry about some of his weaknesses, and hear his perspective on management, feedback, organizational structure, and a few other hot-button issues he's blogged about on Medium.
Rank #11: GV's (Google Ventures) Jake Knapp on How to 'Fix' Brainstorming
If you work in some kind of office, you’ve probably spent a good amount of your time in group brainstorms. Sometimes they work, but often you’re left with a ton of really great ideas -- and no action.
Jake Knapp is probably the most vocal critic of the group brainstorm. He’s the creator of GV's (Google Ventures) sprint process, and the author of “Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days” in which he lays out a five-day alternative to group brainstorms that actually has results. In this episode, he tells us how he lost faith in brainstorming, what you can learn from Slack’s sprint process, and how you can even apply the idea to your personal life.
Rank #12: Facebook's Julie Zhou on How To Design For 2 Billion Users
Julie Zhuo was Facebook’s first intern back in 2006. Today, more than a decade later, she’s their VP of Product Design. You can thank her for the newsfeed, “Reactions”, and a lot more.
On today’s episode, Julie tells us how she got to where she is today -- despite having no formal background in design -- why her goal is for her team’s work to be “invisible”, and why changes to your product (even changes that make it better) are still incredibly hard to get users to like.
Rank #13: Gimlet Media Co-Founders Alex Blumberg and Matt Lieber *Rebroadcast*
Happy Valentine’s Day!
This holiday has everything to do with relationships. And there’s one type of relationship that we talk about a lot on this show: the relationship between co-founders. In the spirit of the day, we’re bringing back one of our favorite episodes with the co-founders of Gimlet Media.
Alex and Matt tell us why they decided to document their entire experience starting Gimlet in a podcast called StartUp, how they got away with “sucking” at marketing, and how they got listeners to love (like, really love) their ads.
Rank #14: What Great Bosses Do Differently
When was the last time you held back valuable feedback for fear of being mean? We've all done this before. We think we're being kind. But, we aren't. Turns out, this behavior can have drastic consequences when you do this at work - especially when you're a manager. In this episode of The Growth Show, Kim Scott, an author who's previously worked with companies like Twitter, Apple, Google, and Dropbox, outlines her framework for radical candor, and gives tips for making a change in your own management style to build a more productive, happy team.
Rank #15: From Marketing to Mountain Biking: How to Learn Anything
We spend so much of our life in school -- with classes, teachers, tests, and papers. So when structured learning isn’t around anymore, it can be jarring. Like your training wheels just got removed.
Noah Kagan, the Chief Sumo at Sumo.com, has trained himself to keep learning new things all the time. Today on the show, he tells us how he manages to keep learning new skills, whether it’s marketing, mountain biking, or anything in between.
Rank #16: Always Wear Pants: New Rules of Work From The Muse's Kathryn Minshew
Back in 2011, Kathryn Minshew and Alexandra Cavoulacos founded the online career resource The Muse. They were fed up with how something so important -- advancing in your career-- had fallen so far behind the times. Six years and 50 million users later, they decided to team up again to write a playbook -- The New Rules of Work -- for people looking to plot a course for their career and execute on it.
In this episode, we talk to Kathryn about what getting taken down by government agents while working at the US Embassy in Cyprus taught her about what she truly valued, what she’s learned about hiring and retention since then, and why you should always wear pants.
Rank #17: Why a Side Hustle Shouldn't Actually Take That Much Hustle
Projects fail. Side-projects fail even more. A lot more, in fact. But every once in awhile, a project comes along that shatters expectations (and maybe even a Google Sheet in the process). Yet all too often, we’re left wondering the same question: Why
Mikael Cho, the CEO and founder of Unsplash, knows the answers to this question. And why shouldn’t he? Unsplash was once a side project itself. In today’s episode, Mikael explains which signs to keep a sharp eye on when you’re exploring side projects, and how he transitioned his own into the company it is today.
Rank #18: How one entrepreneur added 700+ people to her network
Every single day at 9:15 AM, Molly Beck reaches out to a new person in her network. And if you’re trying to get to the next level in your career, you might want to consider doing the same thing.
Molly is an entrepreneur and the author of a book called ‘Reach Out: The Simple Strategy You Need to Expand Your Network and Increase Your Influence.’ She tells us how she starts genuine professional relationships, why we need to move beyond the coffee date, and the story of the worst reach out experience she’s had recently.
Rank #19: What Happens When You Start a Business With the Love of Your Life
Imagine starting a company with your significant other. Does that sound like a dream... or a nightmare? For married couple Anna and Nathan Bond, it seemed only natural to start a business together. Years ago, they began Rifle Paper Co., a stationery company, out of their garage. Today, it’s an international success, and Anna and Nathan’s relationship is stronger than ever. In this episode, Anna and Nathan share the real implications of having your business partner and romantic partner be the same person in your life -- and how their relationship has been a key to growing Rifle Paper Co.
Rank #20: Growth Secrets From Canva: How the Design Startup Acquires 30K New Users a Day
Visual content: Everyone knows they need it, but many people lack the skills or tools to do it well. That is, until Canva entered the picture in 2013. The company created an easy-to-use design platform to help the average person create beautiful content. Two years later, it's acquired nearly 7 million users and secured famous investors like Owen Wilson and Woody Harrelson. How'd Canva grow so darn fast?