Cover image of The Enchanting Lawyer Podcast | Marketing and Leadership for Your Law Firm or Business
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Education
Management & Marketing

The Enchanting Lawyer Podcast | Marketing and Leadership for Your Law Firm or Business

Updated 8 months ago

Education
Management & Marketing
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How can your legal practice attract more clients and build a thriving community? How can you achieve a perfect work/life balance? Most lawyers have no idea what it takes to run and grow a business - and why should they? That’s what this podcast is all about. We show you exactly how to take your business from boring to enchanting even if you don’t know the first thing about building a business. We don’t teach tricks or use hype. We show you what’s worked for us - including how we became one of the first law firms to build a large and active Facebook community of more than 94,000 people. Social Media, when used correctly, is the secret weapon for every lawyer.

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How can your legal practice attract more clients and build a thriving community? How can you achieve a perfect work/life balance? Most lawyers have no idea what it takes to run and grow a business - and why should they? That’s what this podcast is all about. We show you exactly how to take your business from boring to enchanting even if you don’t know the first thing about building a business. We don’t teach tricks or use hype. We show you what’s worked for us - including how we became one of the first law firms to build a large and active Facebook community of more than 94,000 people. Social Media, when used correctly, is the secret weapon for every lawyer.

iTunes Ratings

35 Ratings
Average Ratings
34
1
0
0
0

iTunes Ratings

35 Ratings
Average Ratings
34
1
0
0
0
Cover image of The Enchanting Lawyer Podcast | Marketing and Leadership for Your Law Firm or Business

The Enchanting Lawyer Podcast | Marketing and Leadership for Your Law Firm or Business

Updated 8 months ago

Read more

How can your legal practice attract more clients and build a thriving community? How can you achieve a perfect work/life balance? Most lawyers have no idea what it takes to run and grow a business - and why should they? That’s what this podcast is all about. We show you exactly how to take your business from boring to enchanting even if you don’t know the first thing about building a business. We don’t teach tricks or use hype. We show you what’s worked for us - including how we became one of the first law firms to build a large and active Facebook community of more than 94,000 people. Social Media, when used correctly, is the secret weapon for every lawyer.

Rank #1: EL 057: How to Win People Over Without Manipulation or Coercion with Bob Burg

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Can you really, systematically get the results you want from others while making them feel genuinely good about themselves, about the process, and about you? Our guest says, “Absolutely!” Bob Burg is a sought-after speaker at corporate conferences and for entrepreneurial events as well as a consultant and author of the books ‘Endless Referrals’ and ‘The Go-Giver’. Bob believes that his latest book, ‘Adversaries into Allies: Win People Over Without Manipulation or Coercion’ is by far his most important yet. In today’s show, Jacob talks to Bob about why interacting with people in the right manner can make all the difference and how to set about doing this.

Feb 16 2015
31 mins
Play

Rank #2: EL 040: How to Deliver a Powerful Message, with World Champion of Public Speaking, Dananjaya Hettiarachchi

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Dananjaya Hettiarachchi is the World Champion of Public Speaking – 2014 conferred by Toastmasters International. He’s also been a Tedx Speaker and is amongst a handful of HRD consultants in the Asia-Pacific region that specializes in Performance Prediction. He also holds an MBA in Business Administration and a Bachelor’s Degree with a Double Major in Marketing and Management, Australia. He is a Chartered Marketer and holds a professional Diploma from the Chartered Institute of Marketing, UK. Having been worried about the direction that his life was heading, Dananjaya’s father introduced him to a Toastmasters club which both introduced him to the wonders of public speaking, as well as introducing him to people he would never have otherwise known. This changed his life by giving him confidence and changing his thinking and how he approached life. In today’s show we hear about Dananjaya’s winning speech, why everybody should try a bit of public speaking and he gives us some tips on crafting and delivering a great speech.  

Oct 20 2014
38 mins
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Rank #3: EL 103: Be a Man: Live with Purpose, Achieve Self-Mastery and Create your Legacy, with Ryan Michler

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Ryan Michler is a husband, father, Iraq combat veteran and founder of the website, Order of Man. He has run his own business as a financial advisor for the past 9 years and through his website is helping men (and women) step up, become useful and be successful in whatever they choose. In today’s show, Jacob and Ryan talk about what it means to be a father, what he learned in the military and the importance of action and accountability.

Jan 25 2016
27 mins
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Rank #4: EL 012: Facebook Marketing Exposé - with Mike Gingrich

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Mike Gingrich reveals the true objectives behind businesses using Facebook, ranging from how to get more fans, how its recent Page changes are a glimpse of the future potentials, Facebook tabs and contests, to video marketing. Learn about the absolute fundamental AND more advanced concepts you have to grasp to win the social media battle in 2014.  

Apr 07 2014
34 mins
Play

Rank #5: EL 104: Why Business Etiquette is the Key to Success with Kara Ronin

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Kara Ronin is the founder of ’Executive Impressions’ - a company which helps businesses - and their people in them - to create the right kind of relationships amongst themselves, and their clients to ensure the success of a business. Having been born in Australia she now lives an international lifestyle, and is currently enjoying living in Lyon - France. In today’s show, Kara and Jacob chat about the importance of being in the moment, how not to damage your reputation with your online presence, what makes people do business with you and how to make people like you.

Feb 01 2016
28 mins
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Rank #6: EL 078: 6 Networking Secrets to Up Your Game, with David Bradford

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David Bradford is known as the Human Internet. He is a highly successful CEO and the man that hired the inventor of the Apple Computer, Steve Wozniak. He is now a Best-selling Author with his book ‘Up Your Game’. He is convinced that his success has come from his ability to network and build relationships with other people and now wants the world to know how important personal relationships are. In today’s show, David talks to Jacob how personal relationships have given him success in his professional career, the importance of showing up and why he follows up with everyone who he’s met that day, every evening.

Jul 13 2015
29 mins
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Rank #7: EL 058: The secret Formula to YouTube Video Success with Derral Eves

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Derral Eves is highly experienced and has had much success in online marketing and video marketing. His passion is YouTube, video, and video marketing which made him one of the few in the world to be officially certified by YouTube in “Audience Growth”. With this, he believes that unique clients deserve unique solutions and thrives on helping his clients finding the answers to help them succeed. In today’s show Jacob talks to Derral about why video is becoming increasingly important to businesses today, and how they can use youtube to boost their marketing.  

Feb 23 2015
32 mins
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Rank #8: EL 090: What Today's Small Firm Lawyers Do to Survive in a World of Marketing Vultures with Ben Glass

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It’s difficult to understand where Ben Glass gets the time to be a practicing lawyer, run another business and still prioritize his family of a wife and nine children. But he believes that it is all about sticking to your principles. And this is also how he helps lawyers to market their practices - through his company, Great Legal Marketing. In today’s show, Ben and Jacob chat about time management, tricks to the marketing of a small practice, his thoughts on social media for marketing, and his new book - ‘Renegade Lawyer Marketing’.

Oct 05 2015
32 mins
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Rank #9: EL 100: Top Marketing/Business Trends in 2016 and What They Mean for Your Law Firm, with Jacob Sapochnick

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As we come towards the end of 2015, and start looking forward to 2016, we begin to think about what the next year has in store for us. In Jacob’s third solo episode, he takes a peek into the next year and talks about where he sees marketing and business trends going, and looks at what this means for your law firm. Today Jacob discusses the various aspects of online marketing including SEO, reviews and video.and where they are headed in the next year.

Dec 14 2015
16 mins
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Rank #10: EL 047: How to succeed as a Lawyer, Law School myths and More, with Alison Monahan

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Alison Monahan is the founder of Girls Guide to Law School and co-founder of The Law School Toolbox, the Bar Exam Toolbox and the legal careers site. Her aim is to demystify law school and help those who just passed their bar in their early years of a legal career. As a graduate of Columbia Law School, Alison understands what it`s like, and set up her first project as a result of what she felt that she needed when she was at law school. In today`s show Jacob talks to Alison about what it`s like coming out of law school today, finding work and perceptions of lawyers.  

Dec 08 2014
35 mins
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